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Tanzania & Israel Travel Summary Sept 7, 2007 to Sept 29, 2007 Joshua To Photo: Scott Hartley

BL - Business 55 - Tanzania/Israel Trip Report

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Page 1: BL - Business 55 - Tanzania/Israel Trip Report

Tanzania & IsraelTravel Summary

Sept 7, 2007 to Sept 29, 2007

Joshua To

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Table of ContentsTanzaniaSeptember 7–24

1

2–323

4–74567

9–11

12–16121314

15–16

17–2017181920

Believe Begin Become Introduction

Overview - Entrepreneurs by Sector & Location - Responsibilities

Business Plan Examples - Agribusiness & Processing - Manufacturing - Services - Information Communication & Technology

Special Project: Gregory Mchopa

Highlights & Anecdotes - Helium Stick Team Building - Board Meeting with Yellow Pages in Tanzania - Hotel Consulting - $1 Fanta & a Random Picture Saves the Day

Challenges & Recommendations - Professionalism - Security - Making it Real - Unstable Power & Shaky Internet

IsraelSeptember 24–29

21

22-232223

24

25

Arriving in Israel

Google Israel - Feels Good to Be Home - Work Accomplished

Dead Sea Photos

Conclusions

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Believe Begin Become IntroductionBelieve Begin Become (BBB) is a national business plan competition and entrepreneurship development program in Tanzania. The program is funded by Google.org and designed, managed, and executed by TechnoServe. TechnoServe’s Business Plan Competition aims to identify, mentor, and improve the environment for entrepreneurs who will grow new busi-nesses, and create jobs, revenue and wealth.

Winners of the competition will be awarded seed capital for business start-ups or expan-sions, as well as a range of ongoing services to ensure that they have the support needed for success.

Tanzania & Israel Travel Summary 1

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Overview

Entrepreneurs by Sector & LocationArushaAdam Mahamud MohamedAllen Medard MibaziAmani James MinjaCondrad Leo KwekaDonath ClaveryEmmanuel William MakaliAmbrose KwekaFaustin Rikoyan LaizerGeorge Lusani NkwamaGodson Barnabas KaayaHaika Richard MtuiJames Katabaro KarokolaJost Kamugumya RwegasilaLaurent Benedicto MakwayaLeopord Lema EbenLilian Augustine MwaimuLilian Hezekiah MungureMariam Hassan MassaweMiriam Maddy Ng’maryoModest Didas MsaeRobert Christoher Mchomba LyimoSehewa Eric ChilonganiSelemani Likavanga KinyunyuStephen Mughanga SudiWilfred Raymond Ulomi

Dar es SalaamAlex Elia Sanga Alex Sofari Moshi Alfred Augustino Massawe Alfred Michael Nalitolela Ali Shadrack Mlela Alphonce Nasson Andreas Aurelia Zawadi Doto Evelne Austin Makwaia Makani Bakari Rashid Mchira Bernadette Kokusitubila Ndabikunze Charles Lufurano Domician Daniel Gabriel Mbaya Deonatus Ndalo Deusdedit Kizito Stephen Doto Dickson Mahinga Edson Kagaruki Laurent Emil Zachariah Abuya Enock Ananidze Ndondole Erasto Joel Mbilinyi Erick Mwemezi Kimasha Eunice Ndesario Urio Frank Bernard Frank Richard Gerald Jered Mgaya Godfrey Alois Sanga

Grace Mziray Coleman Gregory Alphonce Mlay Harry Mulungwana Rekayo Tuluhungwa Henry Zakaria Ruhinguka Hermengild Joseph Mayunga Jairos Joel Mahenge Jared Dugu Jerry Shuma Onasaa Joachim Michael Mmassy Job Qhenkori Chacha Joel George Mwakitlu John Loveness Urid John Naftal Urio Jones Wazaeli Mkumbo Joseph Cyprian Massimba Julius David Sumba Kenneth Ikanda Lawrence Masaka Limbe Leonard Thomas Mwachambi Liberatus Mnaku Maganya Lilian Philipo Njau Lucy Ezekiel Maka Maoud Msingi Tulio

Maria Mpanduji Shilinde Mary Gaspary Karega Maureen Harold Temu Mullowellah Abdallah Mtendah Ngonzo Mpuga Kiteja Nicolous Eli Malema Ochola Ochuodho Wayoga Ojung Longdare Omar Khalfan Salim Rehema Devangwa Mmari Robert Sahdrack Machangu Sadiki Pastory Masomhe Salome Kokushubila Mutayoba Salome Maria Kawaya Samina Juzar Sachak Shaban Omari Lushino Shughudu Lubero Mvungi Simon Bertram Ngimbudzi Stanley Lucas Mbo Stephen Mwendwa Mbua Stratton Casmir Amani Victor Gilbert Mfinanga

Arusha, 25

Dar es Salaam, 70

Agribusiness & Processing

45%Manufacturing

23% Services

21%Information Communication & Technology

9%

Tanzania & Israel Travel Summary 2

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Overview

ResponsibilitiesServed as a lecturer and consultant for BBB finalists in Dar es Salaam during Week 2 & 3 of the seven-week training program.

Lectures Delivered

– Planning: Internal and External Analyses - Competitive Analysis– Management and Organization Part I– Management and Organization Part II– The Importance of Design in Business

Member of panel discussion for Information Communication and Technology sector.

Attended a lecture for the BBB program in Arusha for an evening and provided consulting assistance remotely through phone and email.

Tanzania & Israel Travel Summary 3

Morning Lecture

NSSF Waterfront Building

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Business Plan Examples

Business Plans Fell into 3 Categories1. Exploit Market Inefficiency

Business plan seeks to exploit market inefficiency. Demand currently outpaces supply, and the business will thrive insofar as it can fill unmet demand.

2. Transform the Status Quo Through Technology

Business plan seeks to transform the status quo through technology advancement, process streamlining or process acceleration.

3. Convince Potential Users of Product Benefits

Business plan seeks to convince potential users of product benefits in order to create de-mand. Such plans are substantially less developed than the others.

Tanzania & Israel Travel Summary 4

Entrepreneurs

Arusha, Tanzania

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Business Plan Examples

Agriculture & Processing Sector

Jones Wazael Mkumbo

Local Chicken Company Co.

Tanzania & Israel Travel Summary 5

Organic Chicken Production A man is proposing to sell organic chicken in Dar es Salaam to both busi-

nesses and consumers. He has a farm located just outside Dar, and he

thinks he can bring chicken to market faster than others.

Milk Production A man seeks to popularize milk. No one drinks it, and he wants to tout its

health benefits to drive his own milk sales.

Organic Cashew Nut Production A man grows cashew nuts and is looking to make them “organic” status.

There is a fungus that exists in cashews, and many use sulfur dust. His

contain neither of these, and he thinks that this will give him a niche in the

market. He gave me a small packet.

Chicken Egg Hatchery

A man seeks to startup a chicken hatchery business on the outskirts of Dar

es Salaam. He proposes to initially put in 2,000 eggs, and then 2,000 more

each week, thus creating a steady stream of chicks at the rate of 2,000 per

week. Many people with no education or skills will raise chickens (100 or

so at a time), and sell them to local markets or stores or restaurants. These

people buy their chickens from hatcheries, and hatcheries buy from whole-

sale egg sellers. Currently the request-to-delivery for chicks is four months.

Demand is higher than current supply, and due to recent cattle diseases,

many have turned to chicken over beef.

Mushroom ProductionA man is marketing mushrooms to fill unmet demand. He will package

small packets of mushrooms as well as larger packages for distributors.

His business will therefore be both to individual consumer as well as other

businesses.

Goats’ Milk Production A man is striving to revise milk preferences of individuals by espousing the

benefits of goats’ milk over cows’ milk. His target market will be the elderly

who may be lactose intolerant, as well as diabetics and those who want

to gain from the nutrients of goats’ milk. As opposed to filling an unmet

demand in an existing market or streamlining a process through technology

advancement, successfully implementing his idea into the market will be

an uphill battle. He’ll need to convince people of the value of his product

before it becomes successful.

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Business Plan Examples

Manufacturing Sector

Tanzania & Israel Travel Summary 6

Cultured Marble Factory Job is proposing a cultured marble factory in Morongoro. Such marble is

ground down and mixed with resin. He essentially creates a marble “alloy”

that is malleable and can be put into molds and shaped into furniture, or

anything. His ratio is 1:4. No such factory exists anywhere in East Africa.

There is only one other in Africa in Nigeria. He has a partner in San Jose

who is helping him pick out 150 molds to purchase for $500,000 next year.

He also is in the process of getting a querying permit in Morongoro. The

permit is essentially a property lean on a given territory, say 40 hectacres,

where he can begin mining, and doing the manufacturing on site. He is a

former plant manager, and has manufacturing experience. He is looking

for between $1.5 and $2 Million from a venture capital source. He will cre-

ate marble products on demand, locally, that he is convinced will allow for

cheaper prices. He will not need to stock a warehouse or stock inventory

because building projects will seek him out with delivery orders that he will

fill, and ship on demand.

Dodoma Pottery Retail A woman has been trained in pottery methods and is a member of a num-

ber of womans’ groups in Dodoma. She has researched, and all pottery for

cooking, flower vases, etc is currently imported from Dar es Salaam. There

is no local producer of such pottery. She believes that she can mobilize her

womans’ groups as a labor force, teach them the techniques that she has

mastered, and market to Dodoma.

Masai Women Art Masai Women Art will be a company producing and selling beaded jewels in

collaboration with a network of Masai Women groups.

They will have a small office and workshop in Arusha town to manage the

orders, check the quality and pack the products,

while the main production will be done by Masai Women in their homes.

Interlock/Hydraform ClayBusiness idea involves manufacturing fired interlock/hydraform clay bricks

utilizing saw dust and paddy husks to burn the bricks and thereafter

introduce the interlock building system technology in Kilimanjaro region.

The project can immediately start intensive production utilizing available 10

acres of land, which has a proper confirmed sandy clay soil with clay and

silt content between 10% and 45%.

Job ChaCha

Cultured Marble Factory

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Business Plan Examples

Services Sector

Tanzania & Israel Travel Summary 7

Dar es Salaam High School Jared is planning on opening a high school in Dar es Salaam. He has sig-

nificant money invested already in local property, and they’ve constructed

a number of dormitories. His cash flow projections are well over $1M. His

partner is a former UN staffer from Geneva, Switzerland, and he has a Mas-

ters degree, having studied in Belgium.

Health Magazine Masoud plans to create a healthcare magazine that he will distribute to local

health care professionals in Dar es Salaam. He will offer subscriptions as

well as individual buys, and he has sought and acquired significant advertis-

ing already. He will create an ad for free, and for those who advertise with

him, he will include their business information in his magazine health direc-

tory. This is something that does not currently exist, and he is convinced

will add value in Dar. Currently no one knows which pharmacies contain

which prescriptions, or what the contact information is.

Travel Service for the HandicappedJerry is starting a travel service for disabled foreigners. There is no such

service, and no standards exist for elderly or disabled. As such, many do

not know how to travel in Africa with adequate resources or facilities.

Regional Machine Shop Liberatus is proposing to create a machinery service center in Mbeya, in the

south. Currently any farmer with an equipment issue (nozzles, equipment,

machines, cashew-related) has to drive to Dar (400 KM) to get it fixed. This

causes significant drain in time, cost, productivity and potential revenue and

time for the farmer.

Jitu, RD Tailor

Dar es Salaam

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Business Plan Examples

ICT Sector

Tanzania & Israel Travel Summary 8

Regional ISP A man in the south wishes to provide a local IT hub for students to use the

Internet, VOIP, and other online services. He proposes to have the center

double as a local ISP. Regional Internet penetration is very low.

Online Travel Agency Kenneth wants to combine a travel website that offers deals to Americans

wishing to pursue hunting and safari treks in Tanzania with a local effort to

help entrepreneurs gain business and Internet acumen. He proposes to

build a travel website, and then teach web development to others. The

sites that others build will point to his travel agency, and he will also com-

pensate marketing representatives who get individuals to attend his web

development workshops and sell his safaris. Any marketing representatives

that refer him business can qualify for different levels of status that cor-

respond to levels of compensation.

Kenneth benefited greatly from receiving tips on natural search, cpc mar-

keting, web analytics, web-based transactions, and IT infrastructure. We

developed a strategy to create and list his website on natural search, and to

monitor his web analytics to determine the locations on which his marketing

dollars should focus.

Tanzanian Internet Portal Sadick, a CS student at the University of Dar es Salaam, chosen by his

eight involved friends to be the business head, proposes to aggregate

TZ corporate data. He wants to follow Google’s mission statement to

provide Tanzanians, and Africans a registry of public corporate data (Similar

to Hoover’s). He also stresses the need to have any site localized into

Kiswahili and French to ensure adequate African coverage. He argues that

Internet penetration is low because English literacy is low, and a necessary

precursor.

Sadick is also in web design. He showed me some of his sites. He

charges around $600 for a 10-page website. Domain registration is $60,

and hosing costs range up to $300. He was excited to learn about PPC,

analytics, and AdSense.

Online Bill-Pay & Online Transactions

Online transactions in Tanzania currently do not exist. To book a flight, one

must purchase through a travel agent, receive a paper ticket, and deliver

cash to the travel agent office. I experienced this arduous process, so I can

attest to the market need for this service. A man proposes to create and

facilitate online bill pay that is secure. He’s primarily aiming at utilities pay-

ments currently. He’d like to enable citizens to pay their utility bill via their

mobile phone.

Mobile Tanzania YellowPages Alex has a company in Tanzania, the only one, called YelloFasta. It is a

directory in three channels: online, paper, and mobile. He’s seeking to

provide an SMS delivery system that provides directory information via a

wireless mobile device by typing in a location and name query.

We pushed the usefulness of registering taxi drivers and providing citizens

with the ability to request a taxi number that is local to their location.

He calls his company “The millipede” because he doesn’t know which leg

to start off on. Its diversity of services is perplexing to Alex, as marketing it

is desultory. We pushed the usefulness of RSS technology to get real-time

or quick-updated information on stocks or prices. We suggested that, like

in Kenya, where a commodity market exists, he could provide local sales-

men the current prices of grain, rice. If a local producer could instantly get

live price info, this is useful.

Majority business plan descriptions written by Scott Hartley.

Information Communication & Technology

Entrepreneurs

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Special Project

Gregory MchopaWebsite for Fine Artist based in Dar es Salaam, Tanzania – www.mchopa.com

On our way back to the hotel on a Wednesday afternoon, we dropped by a small artist community that was located right across from the TechnoServe office. There, we could see artists hard at work and also look at a large selection of art that was available for sale.

As we walked through the area, there was a set of paintings by an artist that really caught our eye, and we decided to ask around to see who he was. We were told that the artist’s name was Gregory Mchopa, and his studio happened to be just around the corner, so we decided to drop by and let him know that we liked his work. We had a great time getting to know him and he was also open to sharing about some of the challenges that he faced as an artist living in Tanzania. We wanted to find a way to help, and also wanted to see him paint – so we setup a meeting for the next day to watch him in action and see if we could come up with some ideas.

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Special Project - Continued

Gregory MchopaWebsite for Fine Artist based in Dar es Salaam, Tanzania – www.mchopa.com

The next morning, we were able to see Mchopa paint live, and it was amazing to be able to see first hand all the steps he went through to create a painting – from stretching out the canvas to signing his name at the very end.

We decided that since we had some design and internet skills, we would try to put together a website for him so that he could sell some paintings online. Using Google Apps, we were able to secure the perfect domain name – www.mchopa.com!

Two days later, I was able to get a working website up just in time for our lecture on Satur-day titled: The Importance of Design in Business & Leveraging the Internet for your Business. This allowed us to use a real example to show how the design and the Internet could be used to help entrepreneurs in their business ventures and how they can take advantage of the products that Google has to offer.

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Special Project - Continued

Gregory MchopaWebsite for Fine Artist based in Dar es Salaam, Tanzania – www.mchopa.com

Before we left Tanzania, we both brought some Mchopa paintings back to the US with us to test the market and get the website up and running. We will be sending all the proceeds we get from painting sales to Mchopa via Western Union or Bank Transfer.

Google Products Integrated on www.mchopa.com:

Google Apps for Your Domain – Docs & Spreadsheets for Inventory Management

– Gmail for [email protected] email address

Google AdWords for Emerging Economies Google Analytics

Google Website Optimizer Google Checkout

YouTube

Tanzania & Israel Travel Summary 11

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I came into the lecture hall with a handful of bamboo sticks. I jokingly told the class, that I had brought them because I have been disappointed with their attention level and participa-tion in the lectures and that I would use the sticks to discipline them if things didn’t change – and the class erupted into laughter.

I split the entrepreneurs into groups of about 10. The task was simple. As a group, they were to find a way to slowly bring down the bamboo slowly until it reached the ground. The only rule is that every member of the team must have his or her finger on the stick at all times. Ini-tially, the sticks kept rising and after much laughter, frustration, strategizing and planning, the groups were slowly able to make progress and finally find ways to lower the stick together as a group.

I found this to be a great intro to the Management & Organization lectures.

Highlights & Anecdotes – Thursday, 09/13/2007

Helium Stick Team Building

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Tanzania & Israel Travel Summary 13

We were invited to a board meeting with the CEO, CFO, COO, Marketing Director and De-sign Director to discuss design strategy, branding, product development, usability and stra-tegic planning. It was exciting to engage in a discussion and discuss future plans and with such a large company.

One of the highlights was being able to put all of their collateral on the wall to identify incon-sistencies in design and identify ways to focus the message they are sending.

Ideas suggested included:

Personal Stories Campaign, Free Data Entry for Business Owners via Website, Sticker Campaign, Usability Studies, Market Research, No Charges for Non-Transaction Queries, Promotional Events for the Company, Utilizing RSS Technology.

Highlights & Anecdotes – Thursday, 09/13/2007

Board Meeting with YellowPages

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Tanzania & Israel Travel Summary 14

On a Tuesday night, one of the entrepreneurs, Sadiki Pastory Masomhe brought his seven business partners from college to the Golden Tulip Hotel where we were staying to have a meeting about their business. Since there was such a large group, we split the group in two so that we could get everyone involved and get more questions answered.

Highlights & Anecdotes – Tuesday, 09/11/2007

Hotel Consulting

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Tanzania & Israel Travel Summary 15

Little did I know that my trip from Africa to Israel was going to be such an interesting one. Dar es Salaam to Kilimanjaro, to Addis Ababa, Ethiopia, and finally to Tel Aviv. Since the flight from Dar to Kilimanjaro is a 40 minute domestic flight, I figured that arriving to the airport at 3:00pm for a 4:30 flight would be more than enough time for me to catch the flight. When I arrive at the Ethiopian Airlines counter, I receive two pieces of bad news. First, check-in for the 4:30pm flight closed at 2:30pm so I would not be able to board. Second, my luggage is overweight by 10 kilos which would require a $84 fine. The $84 would be fine but they are not able to take credit card and the two ATM machines at the airport only take VISA; and I have MasterCard. If I catch a cab to search for an ATM that takes MasterCard, I will most definitely miss the flight.

How am I going to leave Africa? If I don’t make it to this flight, I will miss the training I need to lead in Israel on Tuesday morning (It has to happen on Tuesday because their national holidays starting on Wednesday and no one will be in the office).

To provide backdrop on the story, four days ago I was at the Arusha Airport waiting for my flight back to Dar. I have about a 40-minute wait before my flight starts boarding. A friendly man sitting across from me at the gate starts making conversation with me. Since I have nothing to do and I’m thirsty, I let him know I’ll be right back. I head over to the snack shop and buy two Orange Fantas and give one to the guy while we chat until we board our flight.

Highlights & Anecdotes – Monday, 09/24/2007

$1 Fanta & a Random Photo Saves the Day!

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Mr. & Mrs. Modestus Njau

Highlights & Anecdotes – 09/24/2007 Continued

$1 Fanta and a Random Photo Saves the Day!Turns out, Modestus is one of the Deputy Managers of the Dar es Salaam airport. When I was faced with the two problems at the counter I remember the guy I met in Arusha but I don’t remember his name! I pulled out my MacBook Pro and showed the person at the counter a picture that I happened to take of Modestus and his wife as we were about to board the plane in Arusha. (Modestus’ wife works at the Arusha Airport and he wanted to introduce me to his wife so I decided for some reason to snap a picture of the two of them).

Once the airport staff sees the picture that I showed them on my laptop. EVERYTHING CHANGES. They forgive the $84 charge and manage to get me on the plane.

Who would have known that spending $1 on an Orange Fanta for a guy who wanted to chat with me and happening to take a picture of him was going to get me out of Africa?

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Challenges & Recommendations

ProfessionalismStart on Time

The lectures never started on time. The program coordinator for the Dar es Salaam lectures would often show up late. Instead of getting the program started right away, he would spend some time chatting with the entrepreneurs. At the end of the lectures, he would sometimes sternly scold the entrepreneurs for being late even though most everyone was there on time, and he was the one who was late.

Attentiveness is Important

On one of the optional Saturday sessions, there was a panel discussion. The panel consisted of Scott Hartley from Google, Paul Chu, a consultant from Boston, a local consultant from Dar es Salaam and myself. The moderator for the panel was a member of the TechnoServe staff who arrived 30 minutes late. During the panel discussion, both the local consultant on the panel and the moderator fell asleep. When the moderator woke up, he left to get tea for an hour and a half. When the local panel member was awake, he did a mix of fielding questions from the audience, answering phone calls and sending text messages with his cell phone.

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Challenges & Recommendations

SecuritySecurity was a concern while traveling in Tanzania.

Equip Volunteers with Cell Phones

Since I did not have a working cell phone, it was not easy to locate a Taxi to return to the ho-tel late at night after the lecture sessions in the evening. One night, a group of us had to take a 30-minute walk through unlit streets and a deserted train station to find a Taxi.

Explore Different Transportation Solutions

Many of the buses and cars are not equipped with working seatbelts. In a one-hour period, I experienced two flat tires in two different vehicles (bus and taxi) traveling on highways. Luckily, no one was hurt in either instance.

Tsunami Warning

Due to the major earthquake in Indonesia, a tsunami warning was issued in Tanzania for areas that were close to the coast. Since good information was difficult to get and our hotel was right next to the water, we decided to evacuate and stay at the Blue Pearl hotel which is 20 km inland.

Seacliff Fire

On Saturday, September 22, the hotel/resort that was located right next to the place we were staying caught fire due to an explosion. (We had just had dinner there a couple days ago.) Luckily there were no injuries as they were able to evacuate all the guests before the fire got out of control. There was no direct effect on us besides some rough traffic conditions and being shaken up a little.

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Challenges & Recommendations

Making it RealFollow the Order!

It is one thing to understand what you are being told during a lecture, but it’s a completely different thing to be able to apply it to your specific business plan. I found that including breakout sessions in the lectures in order to put the concepts covered in class to practice was very valuable to the entrepreneurs. We also went through an exercise called ‘Follow the Order’. This required the entrepreneur to walk through every single step of a transaction, from when a product or service was ordered until delivery to the customer.

Have the Audience Answer Some Questions

Once in a while, when I was asked a question during lecture, I would ask the question back to the audience. Not only did this give them a break from hearing my voice, but it also al-lowed the entrepreneurs to learn from each other. Chances were, when their peers explained things to them, the examples they used were easier to relate to and easier to understand.

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Challenges & Recommendations

Unstable Power & Shaky InternetDuring the Management & Organization Lecture, we lost power in the building. This allowed me to experience some of the challenges that the entrepreneurs experience day in and day out. The facility is very high-tech and equipped with a large generator, but they did not have enough fuel to power the generator for the rest of the lecture. Using the power I had left on my laptop battery, I proceeded to lecture in the dark for about 35 minutes to make sure I covered the most important points. The only light that I could see was a few dim lights that came from the entrepreneur’s cell phones which were turned on in order to jot down notes as they listened.

The internet while in Tanzania was slow at best. Loading websites and sending text emails on a consistent basis was something that we could only do on a good day. The only time I had strong internet during my whole time in Tanzania was when Alex from YelloFasta lent me his VodaCom USB modem.

Tanzania & Israel Travel Summary 20

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Arriving in Tel AvivBeing in Tel Aviv right after being in Africa for two weeks was definitely a bit of a culture shock. Anything said in Hebrew that had any similarity to the words that I learned in Swahili started throwing me off pretty badly.

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Google Israel

Feels Good to Be HomeEven though Israel is a foreign place to me, arriving at a Google office after being in Tanzania for two weeks was a welcomed change. Friendly Googlers fed me, acquainted me with the office, and spent hours strategizing the places I should visit during my short stay.

Of course, it’s always fun to see the different things that are stocked in the micro-kitchens.

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Google Israel

Work AccomplishedTrained two new people in Region 4 / EMEA on EmailLabs

– Tal Sarig-Avraham, Associate Product Marketing Manager – Shirley Sneh, Administrative Assistant

Meeting with Data Pro | proximity

Had a dinner meeting with Naama and Elad from Data Pro | proximity, the agency which sup-ports the Israel office by creating design collateral and coordinating marketing campaigns. It was productive to be able to meet in person to make sure that we were on the same page in terms of the technical requirements of EmailLabs and to ensure that the campaigns we were launching were abiding by the laws and regulations that must be followed.

Resolved Issues with HTML Emails

Worked with Riki Drori, Country Marketing Manager and Artem Chetverykov, Associate Prod-uct Marketing Manager on clearing some issues they were having with language encoding Hebrew HTML emails and broken hyperlinks.

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Floating in the Dead Sea

Taking a Mud BathTanzania & Israel Travel Summary 24

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Conclusion

It was amazing.From having the privilege to work alongside local entrepreneurs in developing their business plans, to seeing giant wild elephants walk right by me at the Tarangire National Park, to floating in the Dead Sea to being a UN visitor at the tribunal hearings for the genocide in Rwanda – my experience was simply an amazing one.

Unquestionably, this was one of the most unique, fulfilling, and enlightening experiences of my personal and professional life. I was touched, inspired and renewed through my experiences with the entrepreneurs. I come home humbled and energized to take full advantage of the situation and resources that I have been blessed with.

I hope you enjoyed taking this journey with me,

Joshua To

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Places visited in Alphabetical order:

Abulafia Bakery, Addis Ababa, Addis in Dar, Agadir Restaurant, Armenian

Quarter, Arusha, Bagamoyo, Ben Gurion International Airport, Blue Pearl,

Christian Quarter, Coco Beach, Crocodile Ranch, Dar es Salaam, Dead

Sea, Dizengoff, Epidor Bakery, German Boma, Golden Tulip, Google Israel,

Hilton, Holiday Inn, Jerusalem, Jewish Quarter, Kaole Ruins, Karibu Hotel,

Kilimanjaro Airport, Levinstein Tower, London Heathrow Airport,

Magapwani, Masada National Park, Mc Som$ Bureau de Change Ltd, Me

& Me Restaurant, Muslim Quarter, Mwenge, National Museum of

Tanzania, NSSF Waterfont, Old City Jerusalem, Old Jaffa, RD Tailor Shop,

Russian Clock Tower, Seacliff Hotel, Slipway, Stonestown, Sweet Eazy,

Tarangire National Park, Tel Aviv, Tel Aviv Fine Art Center, Tomb of King

David, UN Tribunal, Upper Room, Via Dolorosa, Western Wall, Wishing

Bridge, Yitzhack Rabin Square, Zanzibar, Zizu Sportswear, Zurich