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My Blogalicious 2012 Session on
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Expanding Revenue Sources Outside Your Blog
#Blogalicious12 #MakeItPersonal
Wifi Network: Blogalicious
Wifi Code: BlogHer4Blogalicious
StepfaniesDesk.com
Basics You Should Know By Now
• You are not going to make money just by keeping a blog
• Enjoy blogging! You will get burned out if you are on the “money hunt” all day long
• Remember why you fell in love with blogging
Keypoints • How you can create an ebook? • What Thou Loves, Thou Will Teach! • Speaking • Creating Membership Sites • Selling A Blog • Sponsorship • Working With a Business • You Ready???
The Ebook
• Free Ebook to Gain Trust and Prove Credibility • Pick a topic you are confident about AND are able to do extensive research on
• Tap into what you love to write about and what you love to learn about
• Time Management, How to Make Your Garden Grow, Chores For Toddlers, Cleaning Electronics… (Yeah!)
Complicated Yet Simple
• First thing you need to do is write! • Organize • Proofread, Proofread, Proofread • Pull it together in a PDF • Create a fun cover • Voila! • Hardest part is writing!!!
Solo? No No!
• You don’t have to write an Ebook by yourself!
• Partner up with the blogger beside you and create something awesome!
Creating An Online Course
• You have something valuable to share! • It doesn’t have to be fancy, but it has to be interesLng and well put together!
• Online Courses – Video – Email Lists – Live Online Sessions – Local Events
Speaking Opportunities
• Plenty of Speaking Opportunities • Trust Your Skills • Be Confident • Educate Yourself to Become Confident
Creating A Membership Site
• Membership sites are a community • Build trust • Offer something worthy of time/Bang For
Your Buck – Sessions with Experts – Downloads – Daily private content – Discounts, Perks, Incentives
• Must offer unique content not found anywhere else
Membership Site Ideas
• Weight loss • New Pet Owners • Mobile Bloggers • Women Photographers • Filmmakers Anonymous • Endless Ideas!!!
Selling Blogs • People pay money for blogs and social
networks • Why Sell? – Lost passion – Moving on to bigger projects – New Direction
• Why Do People Buy? – Solid content – Loyal Followers – SEO Ready – Have a vision to take it to the next level
Working With A Business • Warning: Some Businesses Will Not
Know How To Work With You! • Write blog posts for the business on
their blog or your blog • Represent them at events • Blog about Promotions • Get everything in writing and make
sure expectations are clear on both ends
The Most Important Thing… • Maintain your blog and social media
presence! • The more you interact with your
audience and peers, the more you will appeal to people wanting to work with you
The Secret… • Mix & Match • Real revenue
comes from multiple sources
• Don’t be afraid to reach out – Email that business – Email that company – Don’t wait!