Blogging 101 PPT

8/9/2019 Blogging 101 PPT

1/38

Blogging 101Building WFSEs Online Community


2/38

Bloggers speak truth to power and are

starting to fill the checks and balances role

formerly performed by the conventional

press. The best in blogging pursues the

truth, with fact-checking comparable to the

best of the press.

- Craig Newmark, founder of Craigslist.org and HuffPost blogger


3/38

What is a blog?

The word blog comes from web log

Originally an online journal Updated frequently

Implies a community - writers and readers

Chronological entries called posts


4/38


5/38

In summary:

Blogs help people share information

and connect with people who share

interests

Blogs are an opportunity to set the

record straight

Blogs are inclusive, they let everyoneparticipate


6/38

Why blog? Pew (4/2009) reports that 63% of adult

Americans now have broadband

service. 35% of adults belong to a social

network.

This is up from 54% in 2007

Applying these statistics, its possiblethat 23,750 WFSE bargaining unitmembers have internet at home.


7/38

Who blogs?

Academics, advocates

Businesses, special interest groups

Non-profits, political organizations

Watchdog organizations

Artists, musicians, poets

Families, bookclubs, and pet lovers


8/38


9/38


10/38


11/38


12/38


13/38


14/38


15/38


16/38

Category by age group (%)


17/38

WFSEDemographics


18/38


19/38


20/38

Getting back:

Blogs help people share information

and connect with people who share

interests

Blogs are an opportunity to set the

record straight

Blogs are inclusive, they let everyoneparticipate


21/38

Interpreters United


22/38

Federation

Blog


23/38

LPA

PoliticalBlog


24/38

Presidents

Blog


25/38

Blog types Unifying a community around a single

objective

Presenting news and allowing for

viewer commentary (alternate vehicle)

Presenting commentary and debating

the issues


26/38

Bargaining Unit & Committee

Blogs Corrections News Blog

Natural Resources

Natural Resources Task Force blog

Natural Resources Policy Committee

Ecology News Blog

IT Shared Services Next Wave


27/38

Building an online community

Courage

Honesty Presence

Ability to differentiate rightaction from wrong


28/38

7 Deadly Sins


29/38

Pride Humility Grim reaper of

social media sins

Cant admit youare wrong

Defend flawed

positions Spin facts to

convince others

Ok to make a

mistake

Accepting you arewrong - priceless

If clarifying

response is notimmediate or

genuine - all hell

breaks loose.


30/38

Gluttony Temperance Too much too fast

Find themselves

swamped,

ineffective and

wasting

everyone's time.

Add value tocommunities you join

Do not pushmessaging.


31/38

Sloth Diligence Lazy

Never posts

comments, new

content or value

Failure to join the

conversation

Dedicated time

If the effort is not a

passion, the creativitywill dry up


32/38

Envy Kindness Jealous of others

success

Failure to build a

strong network

If a tree falls in the

forest . . .

Put yourself in theconversation

Genuine


33/38

Greed Charity Fakes

Flacks

Put yourself in theconversation

80/20 rule Truth tellers


34/38

Lust Self Control Superficial praise

Smoochy

comments

Skill, tact andcommon sense


35/38

Wrath Forgiveness Uncontrolled

feelings of hatred

and anger thatstream out vile

only meant to tear

someone orsomething down.

Resist publiclyberating an individual

or organization Dont personalize

anything

No name calling


36/38

Remember

"Fear is the path to the dark side.

Fear leads to anger.

Anger leads to hate.

Hate leads to suffering,"- Yoda.


37/38

Helpful Tools Commenting

Examples

Logins Guidelines

RSS Readers Google reader demonstration


38/38

We appreciate our readers Keep comments on topic - any comment that appears to be off-

topic will be edited or deleted.

Profanity - were PG13 here. Moderate language is allowed, but

we reserve the right to edit out anything offensive. Personal attacks - personal attacks on the authors or other

commentators will result in an immediate ban.

Editors right - While we encourage comments that challenge or

offer constructed criticism, we reserve the right to edit or remove

any post, and to ban a user.* External linking - external links are ok, if they are relevant to the

original post and your comment. Simply linking to your own site

will be frowned upon.

Documents

Blogging 101 PPT