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Blogs
Students who were absent: tell us what your blogs are about?
What are your readers saying?
NEWS OF THE DAY
Business Week on the block; Bloomberg the buyer?
Information Leaks from Social Media Outcome of the Congressional hearings on sa
ving newspapers
What makes a great news website? An Introduction Exploring how multimedia websites adhere to the philosophy espoused by “Elements of Journalism.”
Sept. 30, 2009PROFESSOR FARA WARNER
SO WHERE DOES THIS LEAVE TRADITIONAL JOURNALISM?
Journalism—and what we mean by it—will continue to evolved, morph and change.
But we (by this I mean me as a traditional journalist and professor) must teach the amateurs, the pro-ams, the citizens some of the basics of journalism.
This will make “citizen journalism,” blogging, etc. better (imho) because it will not leave accuracy, truth, etc. to the wisdom of the crowds
Do it right the first time. Then you don’t have to correct again and again.
ELEMENTS OF JOURNALISM
If you learn nothing else in this class, learn these 10 rules. You will apply them as you analyze a news
website (assigned by the professor next Monday) to determine how well the sites adhere to these rules of journalism.
More information in the next two classes on analyzing a news website.
RULE ONE Journalism’s first obligation is to the truth?
how do we find truth?
do bloggers seek truth? Should they?
WHY TRUTH?
Journalists provide information for citizens so they can be free and self-governing.
If the information we provide is false, then what does that do to democracy?
Truth and accuracy is even more important in a multimedia world.
We are disassociated from our “real” community—how much do you know about Ann Arbor?
So we don’t have the ability to “check” the facts because we aren’t as connected—even though we think we are more connected.
WHY TRUTH? WHY LIE?
Your journalism will be aggregated—so we need it to be dependable
People will link to you and you will link to them…you have a responsibility to focus on the truth…even if it is elusive.
What do journalists or bloggers gain by lying?
On the web, what is the power of a lie over truth?
WINSTON CHURCHILL“A lie gets halfway ‘round the world before the truth can get its pants on.”
HOW TO GET TO THE TRUTH?
See truth as a process.
Report what you see first.
Report what others tell you—but verify
Write what you know…not what you think you know.
Don’t be a slave to your sources…ask lots of questions
Be skeptical…but not cynical.
Analyze…you have gathered all this information…now what can you tell us that’s new…this is the essence of journalism (imho) in the 21st century.
HOW DO WE FIND TRUTH ONLINE…when this is happening
Fake photos The rush for news—
even when it’s wrong
“Exclusive interviews”
Mug shot galleries?
RULE NO. 2Its first loyalty is to citizens.
how do we achieve this in class?
who are bloggers loyal to?
WHO DO WE WORK FOR?
The dichotomy of journalism is that it is both a public trust and a business.
This ideal of loyalty to citizens tempered by who pays the paycheck.
Professionalism has spawned detachment.
This detachment also may be a reason for why people have turned to bloggers—they are attached and passionate.
YOU WORK…FOR ME. So my commitment
is to be committed to citizens—I will advise you but not demand what you write about in class.
Would that we had advertising…we can always do Google Ad Sense.
I will communicate clear standards…you need to ask if I don’t.
You have the final say over what you report.
But that also means you have the final responsibility.
We all need to communicate our standards to the public…thus the need for a code of ethics.
CAN YOU FIND “LOYALTY TO CITIZENS” IN YOUR WEBSITES?When analyzing your websites—look for this loyalty? How is it expressed?
RULE NO. 3Its essence is a discipline of verification.
If you can’t find truth, then verify at least the facts
that you know. Think before you write.
OBJECTIVITY, FAIRNESS, BALANCE
There is no objectivity save for the objectivity of method
Fairness—by whose standard?
We’ll talk about what we mean when we say balance.
Verification instead of assertion.
The importance of checking the accuracy of your links.
How one quote or one unverified fact can half a half life of plutonium.
HOW TO VERIFY
Never add anything that wasn’t there. Don’t make stuff up.
Never deceive. Be transparent Rely on your own
reporting. And most important
—exercise humility.
See checklist on pg. 105.
We will come back to these rules as we begin writing our news stories and shooting video for the final project.
WHERE ARE THE CORRECTIONS?Does your website have an obvious place for corrections? Can you find the organization’s code of ethics?
RULE NO. 4Its practicioners must maintain an independence from those they cover.
Do bloggers abide by this rule?
Do citizen journalists?
INDEPENDENCE Keep an open mind. Don’t go into a story
trying to prove what you already believe.
Put yourself in situations that test your independence from class or economic status.
Bloggers often write about who and what they know
Journalists often write about what they don’t know.
Step outside your own world.
HOW DO YOU KNOW YOUR WEBSITE IS INDEPENDENT?Who owns the site? How does it receive revenue? Who are its biggest shareholders?
RULE NO. 5It must serve as an independent monitor of power.
Bloggers do this, but not all of them. So how do
we tell the good guys from the bad guys?
RULE NO. 6It must provide a forum for public criticism and compromise.
In this case the blogosphere may trump traditional
journalism—and may be a big reason for why the
public has gravitated to bloggers.
RULE NO. 7It must strive to make the significant interesting and relevant.
Journalism isn’t a popularity contest. It’s not about
the number of hits you get—or is it?
RULE NO. 8It must keep the news comprehensive and in proportion.
Does the blogosphere do this better than traditional journalism?John Seeley Brown: “we need sense
making”How do we work toward “conclusions in
uncertainenvironments?” as Paul Saffo states.
RULE NO. 9Its practioners have an obligation to exercise their personal conscience.
RULE NO. 10Citizens, too, have rights and responsibilities when it comes to news.
We must become more media literate as a society
as we are bombarded with more and more content.
WHAT THIS MEANS FOR YOU? THE FINAL PROJECT You will put these rules into practice as you become
bloggers and journalists. You will test the difference between the two forms of writing and how these rules apply in each case.
Determine what your site will be about: traditional newsroom style—news, arts, sports, international news? Or will you cover a specific topic—politics, campus life, war, the environment? You choose.
Determine what platform you want to use to host your site (Facebook, blogger, Ning, sitemaker, Dreamweaver, another website application of your choice)
Must include: a news story from each one of you—you can choose the form—written, audio, video; one group news video, your student blogroll; a code of ethics, and photo documentary (7 photos minimum) to describe an issue with accompanying captions or voice-overs.
By Monday Oct. 5, determine what your project will be. We will discuss in class.
SCHOLARSHIP PROGRAM
http://data.nicar.org/campus/
INTERNSHIP OPPORTUNITY
Part time PR intern for in Detroit Mullen—just won the Zappos account. Three days/week.
Junior or senior communications/journalism student ideally with some social media experience. Pay or credit. Working on GM advance tech business.
Direct resumes and cover letters to: [email protected]
SOME PLACES TO LOOK FOR INSPIRATION(WINNERS OF THE ONLINE JOURNALISM AWARDS)HTTP://JOURNALISTS.ORG/2008CONFERENCE/ARCHIVES/001257.PHP
Knight Award for Public Service: WashingtonPost.com, Fixing D.C. Schools"The winning entry is an excellent package that focuses on a specific issue of tremendous importance to the community. A very strong investigation, very well-written stories, and obviously a matter of great public import. If I was a parent in Washington DC I would be studying this."http://www.washingtonpost.com/wp-srv/metro/interactives/dcschools/
General Excellence, Small Site: ArmyTimes.com"The winner clearly knows its audience, speaks to it honestly and helps it speak to itself. It is relentlessly helpful, packed with news and information that focuses on the needs of its users. What it gets back is an engaged community."http://www.armytimes.com/
General Excellence, Medium Sites: LasVegasSun.com"A winner with an impressive visual approach to journalism that helped them stand out as being a little bit different and very strong. One of the best newspaper Web sites I have seen, with high quality multimedia content that is integral to the site, not an afterthought or secondary element."http://www.lasvegassun.com
General Excellence, Large Site: CNN.com"A site that made substantial changes in the past year, making it one of the more dynamic destinations out there. One that takes user content seriously and integrates it into the whole, opening a new era of networked content. One judge predicted "everyone will copy it."'http://www.cnn.com/
OTHER PLACES TO LOOK
Kobre Guide Student projects from the past semesters.
See first class lecture. Mediastorm Any other suggestions?
MONDAY: Live blogging exercise
Guest lecturer Vincent Duffy of Michigan Radio
You will “live blog” during his lecture Look for his suggestions on what makes a
good news website Think of this as a way of keeping notes. We will compare our live blogs on Wednesday
to see how close or how far apart we are in what we heard.
Oct. 6: Another blog post Oct. 7—more guest lecturers to talk about
the making of great news websites.