Board of Directors Meeting January 24, 2017

TABLE OF CONTENTS

2

3

5

6

11

12

13

17

25

28

30

31

Agenda

December Minutes

Balance Sheet

Financial Statements

Board Attendance

Draft Financial Policies

Committee Assignments

Kalispell Chamber Annual Report

KCVB Annual Report

Priority Bills in Legislative Session

FAYP Agreement Outline

Membership Report

Digital & Marketing Report

Kalispell Chamber of Commerce Regular Board of Directors Meeting

Chamber Conference Room, 15 Depot Park, Kalispell, MT Tuesday, January 24, 2017 - 7:00-8:30 am

Agenda

I. 7:00 Call To Order: Joe Carbonari, Chairman of the Board II. 7:00 CONSENT AGENDA – Dave Hergesheimer, Secretary/Treasurer

• Minutes of the December 20, 2016 board meeting • Financial report as of December 31, 2016 • Board Attendance 2016 (information only)

III. 7:10 BOARD ACTION AND DISCUSSION ON INITIATIVES AND PROGRAMS

• Report: draft financial policy and procedures manual – Dave Hergesheimer • President’s Report: Board subcommittee assignments, committee chairman, priority

bills in the session, annual reports, business development, Pond Hockey, Flathead Young Professionals affiliation with chamber

• Glacier Rail Park/RR Tracks Report – Doug Russell • Membership Report: Margit • Administrative Report: accreditation, boiler, stock sale policy, China – Katie • Marketing Report – web site, MFG Expo, luncheons - Kate

IV. 7:45 ANNOUNCEMENTS (information only)

• Activities and Programs: Jan 20-22: Montana Pond Hockey Classic Feb 7: 41st Economic Outlook Seminar Feb 21: MWED Local Outlook Seminar Feb 21: Luncheon – update on $54M school bod construction schedule

• Board Announcements

V. 8:30 Adjourn Next Meeting: February 28, 2017

Kalispell Chamber of Commerce Board of Directors Meeting 15 Depot Park, Kalispell, MT 59901

Tuesday, December 20, 2016

MINUTES

Board Members Present: Lisa Brown, Joe Carbonari, Jason Cronk, Jesse Davis, Mark Flatau, Mark Hensley, Dave Hergesheimer, Bob Herron, Doug Houtz, Jane Karas, Mike Nye, Brian Pelc, Mike Pence, Tom Ray, Doug Russell, Laura Taylor, Tagen Vine, Dave Waldenberg, Rick Weaver Board Members Absent: Dawn Hendrickson, Mark Johnson, Chris Ohler, Maria Phelps, Mike Smith, Courtenay Sprunger, Kary Tonjum, Staff Present: Joe Unterreiner, Katie Brien, Kate Lufkin, Margit Baake Notice of the meeting having been given, the meeting was called to order by Lisa Brown at 7:07am. CONSENT AGENDA

1. Minutes of the November 22 meeting were reviewed. A motion was made for approval, motion was seconded; minutes from November were approved.

2. The financials for November 2016 were reviewed. A motion was made for approval, motion was seconded; minutes from November were approved.

BOARD ACTION AND DISCUSSION ON INITIATIVES AND PROGRAMS

1. For approval: 2016 budget: Discussion—targeting 120 new members, higher retention rate, and map/banner advertisement sales. Banquet—highest in history, targeting for an additional $5k next year. International Travel will be much lower since a European trip will most likely be selected which draws 40-50 people, not 100. KCVB Events will increase in 2017 because of Pond Hockey. Salaries & Benefits are all higher because of five full time staff. Kate discussed the new website project. Six member businesses received an RFP for the project. There are 120+ pages on the Chamber’s website with no curated content on the front page. Questions are to be submitted by Tuesday, December 27. Final RFP responses are due January 10. Finalists will be selected January 18 and interviews scheduled after that. The winner will be selected January 25. Project would kick off February 1 and target launch would be July 1. Rick motioned for approval, Brian seconded. The budget for 2017 was approved. Doug asked if the Chamber had ever considered having security at the luncheons due to the large crowd it can draw and the topics it can cover. Tabled to be discussed at the Executive meeting in January.

2. For approval: Bylaw changes recommended by attorney Scott Hagel. Bylaw review by an attorney is one of the requirements for reaccreditation. Bylaws adjustments sent by Scott Hagel were reviewed. Rick motioned for approval, Mike Nye seconded; changes to bylaws were approved.

3. Report: results of the board evaluation in 18 areas and ranked from highest to lowest 4. Report: Board priorities for 2017 as ranked during the planning session 5. Report: New web site – Kate Lufkin (see above) 6. Report: important dates for 2017

7. Discussion: Legislative agenda – infrastructure, work comp reform, airline service Infrastructure-the Kalispell Chamber joined the Montana Infrastructure Coalition at a participation level (no vote), just to be at the table and know what is going on. The Coalition is currently working on a definition of infrastructure. Kalispell Chamber is also tracking bill drafts for resort tax changes (lifting the resort tax cap and allowing local jurisdictions to vote at the local level). Also watching the bill draft for the state gas tax and what the monies would go towards (back to infrastructure discussion). Currently the Coalition is working on a broad definition of infrastructure that would go beyond roads/bridges/highways. Doug Russell discussed what the City of Kalispell would do with increased monies from a resort tax or gas tax (west side interceptor, Main Street/Hwy 93, 4th Avenue). The monies would go towards special projects not an overall increase for the departments. Bob said he would like to see a new Chairman of the Government Affairs Committee be appointed as he is Vice Chair of the Board this upcoming year. He also encouraged additional Board members to come to the meetings during this session.

REPORTS, ACTIVITIES, AND ANNOUNCEMENTS (information only)

Membership Report: Four new members since the last board meeting. Hitting a slow time of year where people are putting off a membership until the start of the New Year. Margit announced that she will be the staff contact for the Ambassador Committee and encouraged companies represented at the Board level to also be participating in the Ambassador Committee. She also announced that she will be doing the ad sales for the Kalispell Map and will continue ad sales for the website.

Activities and Programs:

• Jan 2-3: Business Days at the Capitol • Jan 17: Annual Meeting & 2017 Agenda • Jan 20-22: Montana Pond Hockey Classic

Board Announcements

There being no further business, the meeting was adjourned at 8:23am. Respectfully submitted, Katie Brien, Administrative Services Manager

Dec 31, 16 Dec 31, 15 $ Change

ASSETSCurrent Assets

Checking/Savings1000.00 · Checking 133,022.27 307,720.83 -174,698.56

1050.00 · Petty Cash 320.00 220.00 100.001100.00 · Investments 227,545.43 152,907.84 74,637.59

Total Checking/Savings 360,887.70 460,848.67 -99,960.97

Accounts Receivable1150.30 · Accounts Receivable 85,539.98 79,949.42 5,590.56

Total Accounts Receivable 85,539.98 79,949.42 5,590.56

Other Current Assets1200.00 · Other Current Assets -208.25 1,350.37 -1,558.62

Total Other Current Assets -208.25 1,350.37 -1,558.62

Total Current Assets 446,219.43 542,148.46 -95,929.03

Fixed Assets1350.00 · Fixed Assets 144,752.30 141,597.92 3,154.38

Total Fixed Assets 144,752.30 141,597.92 3,154.38

TOTAL ASSETS 590,971.73 683,746.38 -92,774.65

LIABILITIES & EQUITYLiabilities

Current LiabilitiesAccounts Payable

2000.00 · Accounts Payable 29,820.00 25,646.37 4,173.63

Total Accounts Payable 29,820.00 25,646.37 4,173.63

Other Current Liabilities2050.00 · Deferred Revenue 39,520.00 38,663.25 856.752100.00 · Payroll Liabilities 2,810.12 3,194.03 -383.91

2150.00 · Wages Payable 9,447.57 9,447.57 0.002200.00 · Accrued Vacation 19,537.68 15,351.90 4,185.78

Total Other Current Liabilities 71,315.37 66,656.75 4,658.62

Total Current Liabilities 101,135.37 92,303.12 8,832.25

Total Liabilities 101,135.37 92,303.12 8,832.25

Equity3000.00 · Retained Earnings 567,887.27 567,887.27 0.00

32000 · Unrestricted Net Assets 23,555.99 -20.59 23,576.58Net Income -101,606.90 23,576.58 -125,183.48

Total Equity 489,836.36 591,443.26 -101,606.90

TOTAL LIABILITIES & EQUITY 590,971.73 683,746.38 -92,774.65

4:55 PM Kalispell Chamber of Commerce01/16/17 Balance SheetAccrual Basis As of December 31, 2016

Page 1

Accrual Basis Kalispell Chamber of Commerce P & L Analysis

Page 1 of 5

December 2016 Previous Year Comparison Budget vs Actual

2016 2015 Difference YTD Budget $ Over Budget

Income

100 · Administrative

4300.00 · Membership Dues 315,252.50 309,915.00 5,337.50 315,252.50 341,205.00 -25,952.50

4025.00 · Program Revenue

4050.00 · Advertising 20,736.54 1,625.00 19,111.54 20,736.54 22,200.00 -1,463.46

4100.00 · Affinity Programs 3,698.83 4,927.18 -1,228.35 3,698.83 4,380.00 -681.17

4460.00 · Other Income 20,295.29 21,448.23 -1,152.94 20,295.29 19,000.00 1,295.29

4400.00 · Grants & Contributions

4400.10 · Grants 0.00 0.00 0.00 0.00 0.00 0.00

4450.00 · Interest 588.42 318.77 269.65 588.42 500.00 88.42

4460.00 · Miscellaneous Income

4000.00 · Administrative Fee 3,656.28 3,558.72 97.56 3,656.28 3,705.00 -48.72

4750.00 · Rent 12,800.00 13,200.00 -400.00 12,800.00 13,212.00 -412.00

4960.00 · In-Kind Donations 65,000.00 65,000.00 0.00 65,000.00 65,000.00 0.00

4950.00 · Wage & Benefit Reimburse 262,365.01 223,664.17 38,700.84 262,365.01 259,508.00 2,857.01

100 · Total Administrative 704,392.87 643,657.07 60,735.80 704,392.87 728,710.00 -24,317.13

200 · Tourism Development

210 · Bed Tax 122,015.19 139,016.57 -17,001.38 122,015.19 130,342.00 -8,326.81

220 · Visitor Center 443.49 360.57 82.92 443.49 350.00 93.49

200 · Total Tourism Development 122,458.68 139,377.14 -16,918.46 122,458.68 130,692.00 -8,233.32

300 · Membership Services

310 · ABC Clinic 2,755.00 3,240.00 -485.00 2,755.00 3,400.00 -645.00

320 · Banquet 93,493.00 62,970.00 30,523.00 93,493.00 56,350.00 37,143.00

330 · Luncheon 28,925.00 20,104.00 8,821.00 28,925.00 15,000.00 13,925.00

340 · Unwind 3,305.01 2,209.30 1,095.71 3,305.01 2,600.00 705.01

350 · Stock Sale 24,541.50 13,351.74 11,189.76 24,541.50 13,300.00 11,241.50

370 · Int'l Travel 306,294.00 517,741.00 -211,447.00 306,294.00 277,400.00 28,894.00

380 · Newsletter 450.00 1,200.00 -750.00 450.00 1,200.00 -750.00

300 · Total Membership Services 459,763.51 620,816.04 -161,052.53 459,763.51 369,250.00 90,513.51

400 · Economic Development

410 · Airshow 0.00 12,000.00 -12,000.00 0.00 0.00 0.00

450 · KCVB Events 145,738.72 373,024.96 -227,286.24 145,738.72 213,550.00 -67,811.28

490 · Economic Development 0.00 0.00 0.00 0.00 0.00 0.00

400 · Total Economic Development 145,738.72 385,024.96 -239,286.24 145,738.72 213,550.00 -67,811.28

500 · Community Development

510 · Leadership Flathead 51,321.84 43,555.00 7,766.84 51,321.84 47,050.00 4,271.84

530 · Parade 2,920.00 1,715.00 1,205.00 2,920.00 2,700.00 220.00

550 · Small Business Saturday 0.00 1,250.00 -1,250.00 0.00 2,500.00 -2,500.00

560 · Manufacturing Alliance 5,500.00 4,450.00 1,050.00 5,500.00 6,000.00 -500.00

570 · Tourism Alliance 2,018.02 0.00 2,018.02 2,018.02 0.00 2,018.02

580 · Healthcare Alliance 25,000.00 0.00 25,000.00 25,000.00 0.00 25,000.00

590 · Community Development 5,000.00 0.00 5,000.00 5,000.00 0.00 5,000.00

500 · Total Community Development 91,759.86 50,970.00 40,789.86 91,759.86 58,250.00 33,509.86

600 · Government Relations

610 · Natural Resources 0.00 0.00 0.00 0.00 0.00 0.00

620 · Issue Advocacy 26.70 134.00 -107.30 26.70 0.00 26.70

600 · Total Government Relations 26.70 134.00 -107.30 26.70 0.00 26.70

Total Income 1,524,140.34 1,839,979.21 -315,838.87 1,524,140.34 1,500,452.00 23,688.34

Accrual Basis Kalispell Chamber of Commerce P & L Analysis

Page 2 of 5

2016 2015 Difference YTD Budget $ Over Budget

Expense

100 · Administrative

5000.00 · Direct Program

5010.00 · Advertising & Marketing 2,374.38 2,796.04 -421.66 2,374.38 1,000.00 1,374.38

5020.00 · Apparel 1,144.46 182.00 962.46 1,144.46 200.00 944.46

5040.00 · Awards & Recognition 213.83 320.00 -106.17 213.83 200.00 13.83

5180.00 · Catering 1,845.24 0.00 1,845.24 1,845.24 0.00 1,845.24

5240.00 · Hospitality 1,635.70 828.21 807.49 1,635.70 400.00 1,235.70

5320.00 · Leased Equipment/Space 4,633.16 5,030.84 -397.68 4,633.16 4,846.00 -212.84

5460.00 · Permits & Fees 51.00 46.00 5.00 51.00 100.00 -49.00

5670.00 · Supplies 113.42 89.99 23.43 113.42 100.00 13.42

5680.00 · Tierred Dues 4,050.00 3,150.00 900.00 4,050.00 3,150.00 900.00

5600.00 · Salaries & Employee Benefits

5600.10 · Salary & Wages 471,760.78 362,218.70 109,542.08 471,760.78 433,598.00 38,162.78

5610.00 · Employer Taxes 41,276.75 33,619.21 7,657.54 41,276.75 39,859.00 1,417.75

5620.00 · Employee Benefits 67,819.33 55,237.85 12,581.48 67,819.33 66,724.00 1,095.33

5060.00 · Bank Fees & Service Charges

5060.10 · Bank & Credit Card Fees 4,457.29 3,717.30 739.99 4,457.29 4,000.00 457.29

5280.00 · Interest Paid 0.00 0.43 -0.43 0.00 0.00 0.00

5560.00 · Building & Maintenance 17,655.03 17,238.42 416.61 17,655.03 14,256.00 3,399.03

5190.00 · Depreciation/Amortization 9,864.62 9,092.70 771.92 9,864.62 8,400.00 1,464.62

5260.00 · Insurance 5,205.38 5,018.51 186.87 5,205.38 5,055.00 150.38

5520.00 · Professional Fees

5760.00 · Web Site 825.99 2,641.34 -1,815.35 825.99 3,660.00 -2,834.01

5520.10 · Professional Services 36,431.50 36,654.00 -222.50 36,431.50 30,696.00 5,735.50

5320.20 · Rent In-Kind 65,000.00 65,000.00 0.00 65,000.00 65,000.00 0.00

5700.00 · Training & Education 2,873.00 2,037.00 836.00 2,873.00 5,475.00 -2,602.00

5360.00 · Meetings 3,132.20 3,436.91 -304.71 3,132.20 4,000.00 -867.80

5500.00 · Printing & Publications 4,614.12 2,414.49 2,199.63 4,614.12 1,000.00 3,614.12

5760.00 · Utilities & Phone

5120.00 · Communications 9,088.59 9,320.16 -231.57 9,088.59 9,000.00 88.59

5760.00 · Utilities 4,713.19 5,423.87 -710.68 4,713.19 6,400.00 -1,686.81

5400.00 · Miscellaneous

5200.00 · Dues & Subscriptions 7,897.00 7,170.00 727.00 7,897.00 6,700.00 1,197.00

5580.00 · Research & Survey's 0.00 0.00 0.00 0.00 0.00 0.00

5400.10 · Miscellaneous 0.00 -3.00 3.00 0.00 0.00 0.00

5420.00 · Office

5420.10 · Office Supplies 20,469.78 20,746.77 -276.99 20,469.78 20,300.00 169.78

5420.10 · Small Equip. Purch. 894.48 1,582.82 -688.34 894.48 0.00 894.48

5740.00 · Travel

5740.10 · Travel/Mileage 7,284.71 7,078.83 205.88 7,284.71 13,200.00 -5,915.29

5720.00 · Transportation 2,323.69 0.00 2,323.69 2,323.69 1,300.00 1,023.69

5050.00 · Bad Debt 5.00 24.00 -19.00 5.00 0.00 5.00

120 · Board 1,436.96 4,110.51 -2,673.55 1,436.96 3,650.00 -2,213.04

130 · Social Media 59.64 2,276.44 -2,216.80 59.64 1,000.00 -940.36

140 · Member Drive 0.00 11,460.33 -11,460.33 0.00 8,200.00 -8,200.00

150 · Accreditation 2,143.00 0.00 2,143.00 2,143.00 0.00 2,143.00

160 · Membership 10,541.32 0.00 10,541.32 10,541.32 0.00 10,541.32

100 · Total Administrative 813,834.54 679,960.67 133,873.87 813,834.54 761,469.00 52,365.54

Accrual Basis Kalispell Chamber of Commerce P & L Analysis

Page 3 of 5

2016 2015 Difference YTD Budget $ Over Budget

200 · Tourism Development

210 · Bed Tax 127,920.48 135,012.70 -7,092.22 127,920.48 130,342.00 -2,421.52

220 · Visitor Center 3,059.49 6,515.63 -3,456.14 3,059.49 6,670.00 -3,610.51

200 · Total Tourism Development 130,979.97 141,528.33 -10,548.36 130,979.97 137,012.00 -6,032.03

300 · Membership Services

310 · ABC Clinic 2,620.60 2,604.32 16.28 2,620.60 2,700.00 -79.40

320 · Banquet 55,116.18 52,889.56 2,226.62 55,116.18 41,800.00 13,316.18

330 · Luncheon 32,926.35 21,192.22 11,734.13 32,926.35 14,600.00 18,326.35

340 · Unwind 1,270.45 976.07 294.38 1,270.45 1,050.00 220.45

350 · Stock Sale 23,955.39 12,328.20 11,627.19 23,955.39 12,500.00 11,455.39

370 · Int'l Travel 254,832.19 433,634.07 -178,801.88 254,832.19 223,700.00 31,132.19

380 · Newsletter 0.00 118.01 -118.01 0.00 120.00 -120.00

300 · Total Membership Services 370,721.16 523,742.45 -153,021.29 370,721.16 296,470.00 74,251.16

400 · Economic Development

410 · Airshow 0.00 0.00 0.00 0.00 0.00 0.00

420 · Community Visits 0.00 0.00 0.00 0.00 0.00 0.00

430 · Trade Projects 0.00 0.00 0.00 0.00 0.00 0.00

440 · BEAR 4,800.39 4,236.70 563.69 4,800.39 7,200.00 -2,399.61

450 · KCVB Events 212,474.53 393,864.85 -181,390.32 212,474.53 213,550.00 -1,075.47

490 · Economic Development 587.84 705.34 -117.50 587.84 425.00 162.84

400 · Total Economic Development 217,862.76 398,806.89 -180,944.13 217,862.76 221,175.00 -3,312.24

500 · Community Development

510 · Leadership Flathead 39,874.07 33,773.54 6,100.53 39,874.07 46,075.00 -6,200.93

520 · Ambassadors 2,028.91 479.57 1,549.34 2,028.91 450.00 1,578.91

530 · Parade 5,140.24 3,620.42 1,519.82 5,140.24 2,130.00 3,010.24

550 · Small Business Saturday 1,686.83 6,878.38 -5,191.55 1,686.83 4,000.00 -2,313.17

560 · Manufacturing Alliance 9,068.75 9,075.75 -7.00 9,068.75 8,260.00 808.75

570 · Tourism Alliance 1,510.81 0.00 1,510.81 1,510.81 0.00 1,510.81

580 · Healthcare Alliance 9,114.66 0.00 9,114.66 9,114.66 0.00 9,114.66

590 · Community Development 5,305.47 0.00 5,305.47 5,305.47 0.00 5,305.47

500 · Total Community Development 73,729.74 53,827.66 19,902.08 73,729.74 60,915.00 12,814.74

600 · Government Relations

610 · Natural Resources 0.00 0.00 0.00 0.00 0.00 0.00

620 · Issue Advocacy 18,619.07 18,536.63 82.44 18,619.07 16,600.00 2,019.07

600 · Total Government Relations 18,619.07 18,536.63 82.44 18,619.07 16,600.00 2,019.07

Total Expense 1,625,747.24 1,816,402.63 -190,655.39 1,625,747.24 1,493,641.00 132,106.24

Net Income (less TBID, Foundation) -101,606.90 23,576.58 -125,183.48 -101,606.90 6,811.00 -108,417.90

Accrual Basis Kalispell Chamber of Commerce P & L Analysis

Page 4 of 5

2016 2015 Difference YTD Budget $ Over Budget

Income:

Airshow 0.00 12,000.00 -12,000.00 0.00 0.00 0.00

Bed Tax 122,015.19 139,016.57 -17,001.38 122,015.19 130,342.00 -8,326.81

KCVB Events 145,738.72 373,024.96 -227,286.24 145,738.72 213,550.00 -67,811.28

Foundation 41,600.67 72,526.60 -30,925.93 41,600.67 20,000.00 21,600.67

Chamber Program Income 1,256,386.43 1,315,937.68 -59,551.25 1,256,386.43 1,156,560.00 99,826.43

Total Income 1,565,741.01 1,912,505.81 -346,764.80 1,565,741.01 1,520,452.00 45,289.01

Expense:

Airshow 0.00 0.00 0.00 0.00 0.00 0.00

Bed Tax 127,920.48 135,012.70 -7,092.22 127,920.48 130,342.00 -2,421.52

KCVB Events 212,474.53 393,864.85 -181,390.32 212,474.53 213,550.00 -1,075.47

Foundation 40,736.55 75,579.23 -34,842.68 40,736.55 20,000.00 20,736.55

Chamber Program 1,285,352.23 1,287,525.08 -2,172.85 1,285,352.23 1,149,749.00 135,603.23

Total Expense 1,666,483.79 1,891,981.86 -225,498.07 1,666,483.79 1,513,641.00 152,842.79

Net Income:

Airshow 0.00 12,000.00 -12,000.00 0.00 0.00 0.00

Bed Tax -5,905.29 4,003.87 -9,909.16 -5,905.29 0.00 -5,905.29

KCVB Events -66,735.81 -20,839.89 -45,895.92 -66,735.81 0.00 -66,735.81

Foundation 864.12 -3,052.63 3,916.75 864.12 0.00 864.12

Chamber Program -28,965.80 28,412.60 -57,378.40 -28,965.80 6,811.00 -35,776.80

Total Net Income (Incl Foundation) -100,742.78 20,523.95 -121,266.73 -100,742.78 6,811.00 -107,553.78

Chamber Events -28,965.80 40,412.60 -69,378.40 -28,965.80 6,811.00 -35,776.80

Accrual Basis Kalispell Chamber of Commerce P & L Analysis

Page 5 of 5

2016 2015 Difference YTD Budget $ Over Budget

/-------------------------2016--------------------------/ /-------------------------2015--------------------------/

Chamber Programs Analysis Income Expense Net Income Expense Net

Wages 262,365.01 580,856.86 -318,491.85 223,664.17 451,075.76 -227,411.59

Other Admin 442,027.9 218,796.76 223,231.10 419,992.90 211,037.63 208,955.27

120 · Board 0.00 1,436.96 -1,436.96 0.00 4,110.51 -4,110.51

130 · Social Media 0.00 59.64 -59.64 0.00 2,276.44 -2,276.44

140 · Member Drive 0.00 0.00 0.00 0.00 11,460.33 -11,460.33

150 · Accreditation 0.00 2,143.00 -2,143.00 0.00 0.00 0.00

160 · Membership 0.00 10,541.32 -10,541.32 0.00 0.00 0.00

220 · Visitor Center 443.49 3,059.49 -2,616.00 360.57 6,515.63 -6,155.06

310 · ABC Clinic 2,755.00 2,620.60 134.40 3,240.00 2,604.32 635.68

320 · Banquet 93,493.00 55,116.18 38,376.82 62,970.00 52,889.56 10,080.44

330 · Luncheon 28,925.00 32,926.35 -4,001.35 20,104.00 21,192.22 -1,088.22

340 · Unwind 3,305.01 1,270.45 2,034.56 2,209.30 976.07 1,233.23

350 · Stock Sale 24,541.50 23,955.39 586.11 13,351.74 12,328.20 1,023.54

370 · Int'l Travel 306,294.00 254,832.19 51,461.81 517,741.00 433,634.07 84,106.93

380 · Newsletter 450.00 0.00 450.00 1,200.00 118.01 1,081.99

430 · Trade Projects 0.00 0.00 0.00 0.00 0.00 0.00

440 · BEAR 0.00 4,800.39 -4,800.39 0.00 4,236.70 -4,236.70

490 · Economic Development 0.00 587.84 -587.84 0.00 705.34 -705.34

510 · Leadership Flathead 51,321.84 39,874.07 11,447.77 43,555.00 33,773.54 9,781.46

520 · Ambassadors 0.00 2,028.91 -2,028.91 0.00 479.57 -479.57

530 · Parade 2,920.00 5,140.24 -2,220.24 1,715.00 3,620.42 -1,905.42

550 · Small Business Saturday 0.00 1,686.83 -1,686.83 1,250.00 6,878.38 -5,628.38

560 · Manufacturing Alliance 5,500.00 9,068.75 -3,568.75 4,450.00 9,075.75 -4,625.75

570 · Tourism Alliance 2,018.02 1,510.81 507.21 0.00 0.00 0.00

580 · Healthcare Alliance 25,000.00 9,114.66 15,885.34 0.00 0.00 0.00

590 · Community Development 5,000.00 5,305.47 -305.47 0.00 0.00 0.00

610 · Natural Resources 0.00 0.00 0.00 0.00 0.00 0.00

620 · Issue Advocacy 26.70 18,619.07 -18,592.37 134.00 18,536.63 -18,402.63

Total Programs 551,993.56 485,698.61 66,294.95 672,280.61 625,411.69 46,868.92

Total Chamber 1,256,386.43 1,285,352.23 -28,965.80 1,315,937.68 1,287,525.08 28,412.60

2016 Board AttendanceJan Feb Mar Apr May Jun Aug Aug Sep Oct Nov Dec

Brown, Lisa X X X X X ~ X X X X X XCarbonari, Joe X X ~ X X X X X X X X XFlatau, Mark X X X ~ X ~ X X X X X XGronley, Mark ~ X ~ X ~ XHendrickson, Dawn X X ~ X X X X X X X X ~Hensley, Mark X ~ X X ~ X X X ~ X X XHergesheimer, Dave X X X ~ X X X X X ~ X XHerron, Bob X X X X ~ X X ~ X X X XJohnson, Mark X X X X ~ X X X ~ X X ~Karas, Jane X ~ ~ X ~ X ~ X ~ ~ X XNye, Mike X X X X X X X X X ~ X XOhler, Chris X X ~ X X ~ X X X X X ~Pelc, Brian X X X ~ X X ~ X X X X XPence, Mike X X X X X X X X X X ~ XPeterson, Jim X ~ ~ X ~ X XPhelps, Maria ~ X X ~ X X X ~ X X X ~Russell, Doug ~ X ~ X ~ X X X ~ X X XSmith, Mike X X ~ X X X X X ~ X X ~Sorensen, Jerry XSprunger, Courtenay X X ~ X ~ X X ~ X X X ~Taylor, Laura X X X X ~ X ~ X X ~ X XTonjum, Kary X ~ ~ X X X X ~ ~ X X ~Vine, Tagen X X X X X X X X ~ ~ X XWaldenberg, Dave X X ~ X X X X X ~ X X XWeaver, Rick ~ X X X ~ X X X X X ~ X

21/25 20/24 13/24 20/24 14/24 21/24 20/23 18/22 14/22 17/22 20/22 15/222016 = 77%2015 = 79%2014 = 84%2013 = 82%

2017 DirectorsCronk, Jason X X XDavis, Jesse X XHoutz, Doug X X XRay, Tom X X XWright, Jim X

Kalispell Chamber Committees 2017

Board Member Sub-CommitteeBrown, Lisa GovernanceCarbonari, Joe GovernanceCronk, Jason HRDavis, Jesse Program DevFlatau, Mark FacilitiesHendrickson, Dawn HRHensley, Mark HRHergesheimer, Dave FinanceHerron, Bob FinanceHoutz, Doug Program DevJohnson, Mark TechKaras, Jane Program DevNye, Mike FacilitiesPelc, Brian FacilitiesPence, Mike Gov AffairsPhelps, Maria TechRay, Tom Gov AffairsRussell, Doug CommunicationsSmith, Mike FinanceSprunger, Courtenay CommunicationsTaylor, Laura Gov AffairsTonjum, Kary Program DevVine, Tagen CommunicationsWeaver, Rick CommunicationsWright, Jim Facilities

Staff MemberJoe Unterreiner Governance, Finance, Gov AffairsKatie Brien HR, FacilitiesKate Lufkin Communications, TechAll Program Development, Benchmarking

Committee Chair Lead StaffAccreditation Carbonari BrienAgribusiness Lalum BrienAmbassadors Ahonin BaakeCVB NA MedlerEducation/Comm. Wood UnterreinerGovernment Affairs Sorensen UnterreinerLeadership Flathead Kroll StoutMFG Alliance Nye LufkinSmall Business Sat. NA LufkinYoung Professionals Davis Lufkin

HOSTED LARGE CONFERENCES Such as Professional Outdoor Media Association and Montana Governor’s Conference on Tourism. CVB-spon-sored conferences attracted over 1,300 attendees during 2016.

GROUP BUSINESS Shoulder seasons stand to prosper the most from group business on the books. The CVB increased marketing efforts and infrastructure to help secure more meeting, group and tour business.

TRAVEL & TOURISM STATS

WAYFINDINGThe CVB completed the 36-sign citywide Kalispell wayfinding project, a continua-tion of the 32-sign downtown wayfinding system.

POND HOCKEYAlthough the 2016 MT Pond Hockey Classic was cancelled due to weather, 60 teams chose to defer their registration to the 2017 event.

SAFETY AWARENESS INITIATIVE The Kalispell TBID hotels communicated as a group with the KPD to minimize the impact of illegal activity that has been occurring in the city of Kalispell.

NEW INITIATIVESIDSS – (Internet Destination Sales System) A web based Customer Relation Management software program that has enhanced our productivity by managing distribution lists, lead tracking, contact communication and customized reporting.

AGRITOURISM – There has been a noticeable shift in communities to support local farm and ranch producers. We are partnering with organizations such as Farm Hands to help grow the relationship between agriculture and tourism. Farm to table dinners, breweries, wineries & distilleries, farmer’s markets, farm tours, corn mazes and weddings held in fields or barns are just a few activities that fall under Agritourism.

EVENT GRANT PROGRAM – The CVB increased the amount of available funds and improved the application process to help support new and growing events in Kalispell.

Montana• 11.7M visitors spent $3.78M• 33% of total spending occurred in Glacier Country region• 63,360 jobs (1 in 9) exist because of non-resident travel

Flathead County• Non-resident travelers spend $635,000 per year• Top expenditures include restaurant/ bar, retail and gasoline

Glacier Park• 2.9M visitors through Nov • Record attendance in spring and fall• 178,000 visited in May new all-time record for that month

Who is Our Visitor? (Flathead County)• 22% of groups all 1st time visitors• 67% of groups all repeat visitors• 23% flew on portion of trip• 78% plan to return within 2 years• 69% said reason for trip was vacation/recreation

In Kalispell, 48% stayed in hotel/motel; 22% stayed at home of friend/relative; 12% campgrounds; 6% rented home/cabin

Top Residency: WA, CA, AB, OR, CO, IL, MN, FL, AZ, TX

Top activities: Scenic driving, nature photography, day hiking, wildlife watching, recreational shopping, visiting historical sites/museums

SOURCE: ITRR, GOOGLE ANALYTICS, VIC

2016 HIGHLIGHTS

Continued on page 2

2 K C V B / TO U R I S M B U S I N E S S I M P ROV E M E N T D I S T R I C T A N N UA L R E P O RT 2 0 1 6

NEW EVENTS – CVB is developing and engaging with new events to continue to build visitations during the shoulder and winter months. 1) Destination sponsor for Glacier Half Marathon, June 2017; 2) Developing an indoor soccer state-wide tourna-ment, winter 2018; and 3) Launching the Rocky Mountain Championship division at the 2017 Montana Dragon Boat Festival.

GLACIER AERO – The TBID has contributed over $40,000 in cash and marketing support over the last three years to support Glacier Aero’s efforts to expand air service to Kalispell. NEW: direct service to SFO and extended and expanded direct service to Chicago during the 2016-2017 winter season.

THE CHINESE TRAVELER – CVB met with five leading Chinese tour operators during a visit to Beijing last spring. The meetings explored how Kalispell can be added to their product list as a stop for Chinese individual and small group travelers taking a Banff/Whistler to Yellowstone Tour.

NEW INITIATIVES Cont.

P E R F O R M A N C E M E A S U R E S

DiscoverKalispell.comUnique users = 129,069, 12.62% increase

Total page views = 334,050, 11% increase

New visitor session duration = 1:37

Returning visitor session duration = 2:07

78% arrived to the site from organic search

44.7% of users are on mobile device; 41.3% desktop; 14.1% tablet

User age groups: 25-34 22%; 35-44 21%; 45-54 18.4%; 55-64 17.7%

Most popular search terms: Glacier National Park, Kalispell Montana,

Kalispell MT, Waterton National Park, Things to do in Kalispell MT,

Glacier National Park map

M&C ENEWS DATABASE 821 unique subscribers

TBID COLLECTIONS FY’16

FINANCIAL OVERVIEW

FY’17 BUDGET(July 1, 2016 – June 30, 2017)

$704,000KCVB Total Budget

$130,000Bed Tax Projected Revenue

$574,000TBID Projected RevenueProjected Revenue

$525,000

Actual Revenue$565,159

CONSUMER ENEWS 7,586 unique subscribers

Marketing Campaigns2016 Campaigns created

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Hotel Occupancy

55.9% = avg annual occupancy $103.58 = avg annual ADR 3.8% increase in total rms sold

Marketing Campaigns

FALL/WINTER ADVERTISING CAMPAIGN: Goal – increase visitation to Kalispell during the fall & winter and drive potential travelers to special winter landing page on website to increase engagement. Total media budget $32,314Total campaign impressions 10,339,785Total clicks to website 7,801

Campaign included a mix of online and print advertising along with content amplification in this type of media: Sportsman Channel, NW Travel Magazine, National Parks Traveler, Food & Travel Magazine, Calgary Herald, Spokesman Review Winter Travel Guide.

Occupancy Mix 14% Group 62% Transient October = busiest month for group business (based on reporting hotels)

Group Sales 44 RFP’s = 13 meetings = 1,604 room nights Plus 8 venue placements (meetings without room nights)

ECONOMIC IMPACT GENERATED BY CVB EVENTS

347 print/online placements about Kalispell Total audience of 941 million

OTHER LOCAL EVENTS SUPPORTED BY CVB

EVENT GRANTS

6 Events

Earned Media in 2016

VISITOR INFORMATION CENTER

Total visitors to VIC7,460 100+ walk-ins

(A VIC record)

July 17th 2,991Vacation & relocation

packets mailedTotal inquiries at VIC

15% increase over 2015

11,605

S O C I A L M E D I A

#discoverkalispell

4,545,1162016 Total Engagement

Discover Kalispell33,500 followers

@Visit_Kalispell2,600 followersDiscover Kalispell211 subscribers

DiscoverKalispellMontana4,200 followers

$4.8 Million

4 K C V B / TO U R I S M B U S I N E S S I M P ROV E M E N T D I S T R I C T A N N UA L R E P O RT 2 0 1 6

S I G N AT U R E D E S T I N AT I O N E V E N T S

Montana Pond Hockey Classic

2016 event was cancelled due to inadequate ice 60 teams chose to defer their registration to 2017 For out of state teams that still made the trip to Kalispell, the CVB provided a list of suggested activities in the area including special deals for pond hockey players and met them at Mooses Saloon for beer and pizza.

Montana Spartan Race, May 7-8, 2016

Spartan Sprint and Spartan BeastTotal of 7,418 racers62% of racers from out of state50 states and 4 provinces represented $4,399,252 of economic impact generated from the event

Montana Dragon Boat Festival, September 10-11, 2016

47 teams, over 1,000 paddlers that came from MT, CA, CAN, WA, AZ, CO, FL, ID, MN, NV, ND, OR, PA, TX 87% said they would return next year Out of county attendees averaged 2.42 nights in Kalispell44% stayed in hotel/motel$480,971 of economic impact generated from the event2017 introduces the Rocky Mountain Championship. Stay tuned!

Marketing Campaigns

SPRING/SUMMER ADVERTISING CAMPAIGN: Goal – increase awareness of Kalispell through online campaign targeting national park enthusiasts by promoting “win a trip to Glacier National Park” and build on the social following acquired by this campaign. Total media budget $33,982 Total campaign impressions 4,982,443Total contest submissions 4,920 Total clicks to website 17,556

Media included geo-fence mobile display ads shown at IMAX theatres in targeted markets that screened MacGillivray Freeman’s National Parks Adventure, also National Parks Traveler display ads, Trip Advisor display ads, and prospecting banner ads.

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S I G N AT U R E D E S T I N AT I O N E V E N T S

Visitor Services

WAYFINDING – The Kalispell Wayfinding project was created to help visitors navigate the city and easily find historic and cultural attractions and public places. Thousands of visitors travel through Kalispell each year on their way to Glacier Park or Flathead Lake. We want as many as possible to stop and discover our great community as well. The project started in 2011 as a co-operative effort with the City of Kalispell, Kalispell BID/KDA and Kalispell CVB. The 32-sign downtown system was completed in 2014. The 36-sign city-wide system com-pleted in 2016 was funded through a MT Dept of Commerce grant matched with bed tax and TBID funds. A few additional signs will be installed in spring now that the Kalispell Bypass is complete.

KALISPELL VISITOR & COMMUNITY GUIDE – 30,000 copies of the annual guide are distributed through visitor information requests, at travel shows and media events and at brochure racks located in our target markets.

BREWERIES, WINERIES & DISTILL-ERIES – local libations are a growing trend. In fact Travelocity estimates that more than 10 million people toured small and inde-pendent craft breweries in 2014. During 2016 the CVB reprinted the popular Brew-eries, Wineries and Distilleries map which highlights our locally owned and sourced libation producers.

Public RelationsMEDIA EVENTS – Kalispell CVB along with our partners in Whitefish, Missoula and Glacier Country hosted travel media events in San Francisco and Seattle. Over 70 jour-nalists, bloggers, and social influencers attended and showed strong interest in western Montana. Kalispell has already received exposure in Smart Meetings magazine after the San Francisco event this November.

SOCIAL INFLUENCER – The CVB hosted Matt Gibson, an international social influencer and photographer. XPatMatt is originally from Cranbrook so has a strong affection for Montana. His following includes 30k+ monthly readers, 26K+ social media followers, 2000+ email subscribers including appearances in the Travel Channel, Yahoo and Afar. Matt spent time exploring our downtown museums and restaurants, ventured out into the trails of Foys to Blacktail (all the way to Blacktail Mountain Resort!), and enjoyed Glacier Park. The blog posts about Kalispell appeared in Huffington Post. His stunning photo-graphs are a great addition to the CVB photo library.

PRESS TRIPS – CVB partnered with Glacier Country to host a group of travel writers that are members of the International Food Wine and Travel Writers Association. The January 2016 trip included tour and tasting at Kalis-pell Brewery, historic tour on the Montana Trolley, the Conrad Mansion and Hockaday museums, dog sledding, and lots of shopping and great meals in historic downtown Kalis-pell. Several articles have been published as a result of this trip.

CVB hosted the editor of Time Out Chica-go for a Winter in Montana adventure. Laura Rote enjoyed snowmobiling, snowshoeing, skiing at WF Mountain Resort, and dog-sledding as well as plenty of good food and drinks and shopping in downtown Kalispell.

6 K C V B / TO U R I S M B U S I N E S S I M P ROV E M E N T D I S T R I C T A N N UA L R E P O RT 2 0 1 6

IRU (International Round Up) Post FAM forInternational Tour Operators – May 2016The CVB hosted 7 International Tour Operators from Italy, Germany, France and Australia. Local activity part-ners presented their products at a Meet & Greet and our guests were able to get information and ask ques-tions. We hosted them to a barbeque dinner at DeSoto Grille, an iconic Kalispell experience at Moose’s and even a bike ride on Rails to Trails. Integrating local favorites is what international travelers want and giving the opera-tors a small taste results in recommendations and more visitors.

Meeting Planner FAM – September 2016The CVB partnered with Glacier Country to host the annual meeting planner familiarization tour. The qualified planners had not been to Montana before. They enjoyed tours of our hotels, meeting facilities and museums as well as a personalized Kalispell history tour onboard the MT Trolley, a hosted vintage-themed dinner on the lawn of Conrad Mansion, a privately chartered Far West boat ride, catered meals with locally sourced food, and unique local flavors from our restaurants. Our partners assisted in providing the ingredients of Montana hospitality, profes-sionalism, amazing talent and friendliness that initiates a “YES, we want to have a meeting in Kalispell”.

IMEX- Incentive, Meeting and Events Expo, Las Vegas – October 2016 The CVB partnered with MT Office of Tourism & Busi-ness Development, Glacier Country and Missoula, White-fish, Great Falls and Bozeman CVB’s. There were over 3200 buyers/planners from more than 60 countries. The MT group had 29 prescheduled appointments (12 more than 2015) and over 20 walk-ups over the 3 days. Planners loved our close proximately to Glacier National Park, abundance of activities and were exceedingly surprised with our air service and the number of direct flights.

G R O U P S A L E S

2 0 1 6 C O N F E R E N C E S(Originated through CVB)

POMA Conference-June 2016 - 210 Attendees (Red Lion & Hilton)

MT Governors Conference-April 2016 - 525 Attendees (Hilton & Red Lion)

MT District SCORE-September 2016 - 40 Attendees (Red Lion)

Clan Donald-September 2016 - 160 Attendees (Hilton)

Enlisted Assoc. of the National Guard of Montana (EANGMT)-May 2016 - 60 Attendees (Red Lion)

MT State Parks-March 2016 - 90 Attendees (Red Lion)

MT Organic Association-Dec. 2016 - Over 200 Attendees (Springhill Marriott & FVCC)

F U T U R E C O N F E R E N C E S (Originated through CVB)

AFVISA Annual Meeting-May 2017

International Roundup-April 2018

C O N F E R E N C E S

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Assisted in providing volunteers to help support conference needs.

Used entertainment and prizes to encourage riders to/from hotels to expedite the short time frame for lunch.

Used our marketing expertise, pre-promotion attendance incentives, and a post follow-up contest to boost the group attendance.

Offered incentives to groups for holding their event in Kalispell.

Created a contest for the best printed article to continue attendee’s engagement with Kalispell following the conference.

M&C infrastructure New pull-up display for use at trade shows and events.

Created a Discover Kalispell LinkedIn company page.

The inaugural “Kalispell’s Montana Meeting Minute” quarterly E-News went out to over 800 planners and partners. Features include a group activity idea, local event, featured hotel, industry insight and links to our M&C website, Fam trip sign ups, RFP submission & LinkedIn page.

Developed a downloadable meeting guide for anyone planning an event in Kalispell. Includes details and diagrams on local hotels, unique venues, local flavors, group activities and at-a-glance information helpful to planners.

Increased our M&C photo gallery for use in social media, enews and collateral.

“Bring it Home”, a referral program for 2017 offering incentives and extraordinary oppportunities to make dollars & sense for everyone!

Creative Logistics & Incentives= Memorable Experiences

8 K C V B / TO U R I S M B U S I N E S S I M P ROV E M E N T D I S T R I C T A N N UA L R E P O RT 2 0 1 6KALISPELL CONVENTION & VISITOR BUREAU • 15 Depot Park • Kalispell, MT 59901 • 406-758-2811

KCVB S T A F F

Joe Unterreiner, Executive Director

Diane Medler, Director

Dawn Jackson, Group Sales Manager

Vonnie Day, Sales & Marketing Admin Assistant

Meche Ek, Visitor Center Coordinator

TBID B O A R D O F D I R E C TO R S

Dawn Hendrickson, Chair, Homewood Suites

Janet Clark, Treasurer, Kalispell Grand Hotel

Lisa Brown, Red Lion Hotel

Dan Moderie, Super 8

Nautam Patel, Aero Inn

Zac Ford, Hampton Inn

Laurie Otto, Hilton Garden Inn

TBID MEMBERSAERO INNAMERICA’S BEST VALUE INNBEST WESTERN PLUS FLATHEAD LAKE INN & SUITESBLUE & WHITE MOTELCOMFORT INN BIG SKYECONO LODGEFAIRBRIDGE INN & SUITESGLACIER RIDGE SUITESGREENWOOD VILLAGE INN & SUITESHAMPTON INN

HILTON GARDEN INNHOLIDAY INN EXPRESSHOMEWOOD SUITES BY HILTONKALISPELL GRAND HOTELKALISPELL HILLTOP INNKALISPELL SUPER 8LA QUINTA INN & SUITESMARRIOTT SPRINGHILL SUITESMOTEL 6RED LION HOTELTRAVELODGE

KALISPELL IN THE NEWS

How to Plan the Perfect Fall Trip to Glacier National Park, U.S. News World Report (Audience of 18.9M)

Top 10 Clearest Lakes In The U.S. You Have To See To Believe, Flathead Lake with mention and link to Kalispell.

Eat your way through Montana - don’t laugh, the food is diverse, delicious and full of surprises, InMagazine, Texas

Kalispell Montana: Outdoor Oasis, Gunaxin

Kalispell, Way Out In The Middle of Somewhere, Huffington Post

Creative Logistics, Meetings News NW

The Kalispell Grand Hotel and Kalispell’s Food & Drink scene featured in ShereenTravelsCheap, Portland based blog

Happy National Burger Day! Celebrate with Juicy Hamburger History and a Side of Don’t-Miss Burger Joints, Parade Magazine (54 million readership), featured the DeSoto Grill

Travel to Glacier National Park, Time Out Chicago, March, several Kalispell businesses highlighted.

Montana Pond Hockey Classic was featured in the Boston Globe, Montana Magazine and Mountain Outlaw Magazine

Sites: Kalispell, Montana, About.com, promoting winter activities

1

Flathead Area Young Professionals Kalispell Chamber of Commerce

January 5, 2017

Concept Outline for Affiliation

WHEREAS, the mission of the Flathead Area Young Professional (FAYP) is to promote and develop young professional in Flathead County, Montana, and; WHEREAS, the mission of the Kalispell Chamber of Commerce (Chamber) is to develop a strong business climate and vibrant economy by serving the community in a leadership role thereby enhancing the quality of life, and; WHEREAS, the Chamber and FAYP have common goals and interests in the promotion and development of the Flathead Valley as an outstanding place to live, work, and recreate; NOW THEREFORE, FAYP and the Chamber have agreed that it is in their mutual best interests for the FAYP to dissolve their corporation and to conduct their activities as a sub-unit of the Chamber. FAYP FINDINGS:

• Annual operating expenses of $1,000-$1,500 per year • Approximately 70 members (individuals) • Board of Directors comprised of five members • Membership fees were $75/year. In 2017, they were reduced to $0. • Networking events = 10/year with about 30@ in attendance • Fundraising = annual golf scramble in ’17 netted $1,500 with $1,000 to

Big Brothers and Big Sisters, and $500 to FAYP • Holds a monthly board meeting • Approximately 80% of FAYP members are rep’s of Chamber members • No age limit, but generally 21-39 years of age • Major industries represented: finance, insurance, and real estate

CHAMBER FINDINGS:

• Founded in 1904, incorporated in 1942 • 700 members employ over half of the workforce in Flathead County • 10 staff, $2.1 million budget • Service Area: 4-county area of northwest Montana • Network of 4,000 owners and managers of businesses

CHAMBER SERVICES TO FAYP AT NO COST: The Chamber will provide committee services at no cost:

• Maintain committee roster

2

• Meeting room for leadership meetings • Payables and receivables • Section in monthly e-newsletter for news and announcements • Assigned a staff liaison • Other marketing and publicity

MEMBERSHIP FEES: $0 for member representatives $50-$100 for non-member representatives TO DO:

• FAYP to dissolve corporation and dispose of assets, liabilities according to its bylaws

• FAYP to transfer its corporate records to the Chamber including its membership list, minutes of board and committee meetings, payroll, etc.

• Chamber will assist FAYP to develop and implement its program of work.

2016Membership Report

2016Starting

Base Accounts (Drops) Downgrade Upgrade Adds

Total Paid Accts

Starting Base $ $ Downgrade $ Drops $ Upgrade $Adds$ Ending Base

Attrition Accounts

Attrition Dollars

Jan 63 8 0 0 4 59 * $25,965 $0 -$2,825 $0 $1,415 $24,555 12.7% -10.9%Feb 81 9 0 0 6 78 * $40,375 $0 -$2,910 $0 $2,360 $39,825 11.1% -7.2%Mar 68 7 1 0 6 67 * $36,745 -$230 -$3,600 $0 $2,040 $34,955 10.3% -9.8%Apr 69 23 1 0 14 60 * $27,220 -$685 -$9,540 $0 $5,280 $22,275 33.3% -35.0%May 56 16 0 0 12 52 * $20,795 $0 -$4,770 $0 $4,400 $20,425 28.6% -22.9%Jun 33 3 0 0 15 45 * $11,435 $0 -$568 $0 $5,620 $16,488 9.1% -5.0%Jul 41 1 0 0 7 47 * $16,900 $0 -$355 $0 $2,325 $18,870 2.4% -2.1%Aug 19 0 0 0 7 26 * $18,935 $0 $0 $0 $2,565 $21,500 0.0% 0.0%Sep 72 7 0 0 6 71 $31,415 $0 -$2,485 $0 $2,050 $30,980 9.7% -7.9%Oct 36 1 0 0 14 49 $14,670 $0 -$355 $0 $5,500 $19,815 2.8% -2.4%Nov 34 2 0 0 12 44 $19,635 $0 -$710 $0 $4,045 $22,970 5.9% -3.6%Dec 69 3 0 0 5 71 $49,620 $0 -$1,065 $0 $1,625 $50,180 4.3% -2.1%

YTD 641 80 2 0 108 669 $313,710 ($915) ($29,183) $0 $39,225 $322,838 12.5% -9.3%

Year End Goal: $341,205

Percentage of Goal Met: 94.62%

*Month closed

KALISPELL CHAMBER OF COMMERCE – DIGITAL AND MARKETING REPORT

Kalispellchamber.com December 2016 % Change vs December

2015 Users 5,278 -3.6% Page Visits 17,167 -17.9% New Users Sessions 3,247 -13.1 Returning Visitor Sessions 4,707 -5.4% Desktop 3,944 -24% Mobile 3,325 +35% Tablet 685 -35.8

Recently Completed:

o FY’17 Marketing and Communications Plan o Technology Plan through 2020 o 2016-2017 Annual Report

Currently Working On:

o New Website Proposals o Completed first round selections Jan 18 o Final interviews Feb 3 o Target project start date Feb 7, target launch date Jul 1

o Manufacturing and Technology Expo Feb 24-25 o Membership materials o Adventure to China 2017 o Flathead Area Young Professionals o Increased visibility for Leadership Flathead

Planning For:

o Updated Legislative Action Report. Extended to Apr 2017 Ongoing Projects:

o Luncheon promotions E-blasts, social media, newspaper creatives

o UWNIND promotions E-blasts, social media

o In-house graphic design for KCVB o Strategic Marketing for 2017

Primary Goal: The Kalispell Chamber has a cohesive brand image that is recognizable across the Flathead Valley

• Increase website engagement by 10% over same month of the prior year for shoulder and winter seasons

• Increase new membership by 8% over FY’16 and reduce dropped membership by 55% from FY’16

• Redesign 75% of all marketing materials to follow new, freshly developed visual theme Primary Goal: The Kalispell Chamber is seen as being credible, proactive, and socially and

economically engages in the eyes of members and the general Flathead Valley population o Visually present at least 50% of the premier programs and events of the Chamber o Increase public, non-paid mentions of the Chamber by 50% over FY’16 o Increase member communication by 20% throughout 2017