Dr. Robert “Bob” Baginski was appointed the senior vice president of global marketing and communications in May 2006 to lead Satyam’s marketing, communications, and branding initiatives worldwide.

Prior to joining Satyam, Dr. Baginski served as global director of integrated marketing for Accenture’s business consulting division, where he led marketing and communications for all of the company’s business consulting practices. Before that, he held several other marketing, communications, and business development leadership posts, including partner and director of marketing for CSC’s Consulting Group.

At Accenture, under Dr. Baginski’s leadership, the consulting business—and specific horizontals such as supply chain, human performance, customer relationship management, and enterprise solutions—routinely ranked number one in market reputation. He also led the company’s innovative thought leadership marketing and credentials programs, two significant company assets. While at CSC, Baginski helped drive revenue growth above industry norms for years; was a charter member of the CSC Marketing Board; helped develop the company’s business development framework; and managed the company’s flagship marketing program, CSC Exchange.

Dr. Baginski serves on the Board of Advisers of the Information Technology Services Marketing Association (ITSMA). Earlier in his career, he held marketing and communications management positions at Cleveland Consulting Associates, Ernst & Whinney, a global manufacturer, and a regional law firm. Before that he served as an instructor at universities and a regional school district. He holds a B.A. in psychology from Indiana University of Pennsylvania, an M.A. in English from Shippensburg University, and a Ph.D. in English from Ohio University.

Bob Baginski Satyam Computer Services, Ltd.

Raghu Balakrishnan is currently Senior Vice President leading the Strategic Planning & Marketing function for Polaris Software in Americas. With two advanced graduate specializations in the field of mass communications from Marshall University (West Virginia) and the University of Madras (India), he has over 12 years of professional corporate experience. In his current role Raghu is responsible for Business Planning and Marketing at Polaris Americas. He is also in charge of driving corporate and services branding initiatives and campaigns that enhances brand recall among the company’s target audience. He works closely with the sales team in designing lead-generation campaigns, architecting corporate positioning at trade shows, designing tailored customer events, etc. In this role he works with the corporate marketing team in aligning the geography to the corporate vision and leverages the offshore team to execute the campaigns and developing marketing collaterals in a cost-effective way. He is also a member of the task force team that strikes and screens alliances and partnerships for Americas. Raghu’s operational expertise encompasses strategic planning, marketing, corporate communications, and investor relations. His corporate work experience spans Polaris Software, Pentamedia Graphics Ltd., Lington Colman Advertising Inc, and Madras Advertising Company Ltd.

Raghu Balakrishnan Polaris Software

NO PICTURE AVAILABLE

Anirudha Basu is a co-founder of CIANT Corporation founded in 1998 in Richardson Texas and co-locating its R&D Center in Kolkata India since 1999, to provide proprietary software solutions to major banks and global companies in U.S.A., Mexico, Brazil, Australia and India. CIANT’s DataGYM® software tools provide solutions for Data Quality, CRM and Business Intelligence; and DataScout® software provides Fraud Management and Compliance solutions for USA Patriot Act, Know Your Customer and Anti-Money Laundering Applications.

Dr. Basu has extensive experience in customer relationship management, reengineering, strategy and change management. Earlier with McKinsey & Company and as a co- founder/managing director of Tandon Capital Assoc. he has been involved in reengineering, revenue enhancement and strategy initiatives of more than 20 global banks, credit card, financial companies in U.S.A., Europe & Australia.

He has a degree in Mechanical Engineering from Jadavpur University, MBA from Indian Institute of Management Calcutta, and PhD in Financial Economics from Columbia University.

Anirudha Basu CIANT Corporation

Shakuntala K Bhaduri joined the MBA class at the SMEAL College of Business in 2005. Prior to joining SMEAL, she worked for five years in India, for an information technology company, managing client relations and software projects as Team Leader (Global Solutions). Recently, she was offered a position in Dell. She will be joining Dell’s Enterprise Solutions Division for the Americas as Project Manager. Her MBA major is Marketing. During her graduate program, she worked with the Institute for the Study of Business Markets (ISBM), Penn State, on many B2B marketing projects. Her interests include traveling, reading and photography.

Shankuntala Bhaduri Penn State University/Dell

Jayant Bhuyan India Brand Equity Foundation/ Confederation of Indian Industry

Mr. Jayan Bhuyan is CEO, India Brand Equity Foundation (IBEF) & Deputy Director General, Confederation of Indian Industry. He was educated at St. Stephens College, University of Delhi, where he did is Economics (Hons) for his graduation. He then went on to complete his Masters in History. He joined the Confederation in 1975. Mr. Bhuyan has held several positions at CII. He was in charge of CII operations in the United Kingdom for two years and was stationed in London. He has headed the International Division at CII. In addition, Mr. Bhuyan has also held senior positions in the regions being the Regional Director of CII in the Northern Region and the Western Region. He has interacted extensively with State Governments in promoting industrial policy and has represented CII at several international conferences. He joined ASSOCHAM as a Secretary General in February 2000 and held that position until February 2004.

Neelam Deo is currently the Consul General of India. Mrs. Deo received her Master’s degree from Delhi School of Economics and in 1975, joined the Indian Foreign Service in 1975. During her time in the Indian Foreign Service, her assignments include various posts in Rome, Bangkok, and Washington. Mrs. Deo has also served as Ambassador in Copenhagen and Abidjan with concurrent accreditation to Sierra Leone, Guinea and Niger. Her last post was as Joint Secretary, Ministry of External Affairs in New Delhi in charge of relations with Bangladesh, Sri Lanka, Myanmar and Maldives.

Neelam Deo Consul General of India

Ruby Roy Dholakia is Professor of Marketing and E-Commerce in the College of Business Administration, The University of Rhode Island. She is also the Founder-Director of RITIM, (Research Institute for Telecommunications and Information Marketing). She started her academic career at Indian Institute of Management, Calcutta India and has been a visiting faculty at several academic institutions in India, Japan, Finland and Bangladesh. Her main topics of research interests are in the areas of market acceptance and marketing of technology products and services, and consumer socialization processes. Currently, her efforts are focused on understanding the dynamic world of elecronic and mobile technologies - at the household, establishment and geographical levels. As Director of RITIM, she manages a team of researchers and students involved in projects related to telecommunications and information technologies. She has been a seminar leader and keynote speaker in business and academic conferences and workshops in USA, Europe, Asia and Latin America. Consulting experience has involved conducting empirical studies on organizational and household adoption behaviors regarding telecommunications and information technology products and services sponsored by companies such as AT&T, NYNEX, Motorola, Telecom Italia, Unisys, etc. Of interest, she is currently co-chairing a committee to develop a branding strategy for the University of Rhode Island.

Ruby Roy Dholakia University of Rhode Island

Michael Ego has served as Associate Vice Provost at the University of Connecticut, Stamford Campus, and Professor of Family Studies, since January 2005. Prior to joining the University of Connecticut, he served as Dean of the College of Applied Sciences and Arts at San Jose State University (California). He has held academic appointments at the University of Connecticut, San Jose State University, University of Hawaii at Hilo, University of Oregon, Miami University (Ohio), and California State University, Northridge.

He established the first academic research center at one of UConn’s five regional campuses with the creation of the Center for Globalization and Commerce, which he developed in collaboration with the Stamford Chamber of Commerce. His civic involvement includes serving on the boards of the Stamford Partnership, United Way of Stamford, National Foundation for Teaching of Entrepreneurship, the Connecticut Committee of the Regional Planning Association, and the Stamford Chamber of Commerce.

Michael Ego University of Connecticut

George T. Haley is Professor of Industrial Marketing and International Business at the University of New Haven where he teaches in graduate and executive programs. He is also the founding Director of the Center for International Industry Competitiveness which addresses the concerns of manufacturing companies in global environments. Professor Haley’s research deals with emerging and industrial markets, including the historical, cultural and legal environments in which business strategies are formulated. His expertise includes strategic forecasting, B2B marketing, channels of distribution, branding, new product development, auditing of technology and the management of intellectual property in emerging markets. Professor Haley has served on the faculties of several universities, including the Instituto Tecnologico y de Estudios Superiores de Monterrey (Monterrey, Mexico), National University of Singapore, Queensland University of Technology (Brisbane, Australia), Thammasat University (Bangkok, Thailand), DePaul University (Chicago), Fordham University (New York), Baruch College (New York) and Harvard University. He has also presented seminars to academics, managers and government policy makers in the USA, Vietnam, Thailand, India, Singapore, Mexico, Finland, Australia and New Zealand. Professor Haley is the Editor of American Business Review, and on the Review and Advisory boards of several US and European journals including International Marketing Review, Industrial Marketing Management, Journal of Business & Industrial Marketing, Marketing Intelligence & Planning, and the Journal of Management Development. Additionally, he has guest edited several journal special issues on business in emerging economies and on B2B Marketing. Professor Haley consults with several multinational companies and governments in Asia, Australia, Latin America and the USA. He has served as an advisor to the Strategic Planning Board of Rio Tinto, Ltd. (Australia), and serves as an advisor to the Export Promotion Board (State of Connecticut), serves as a Mentor in the Corporate Global Supply Chain Mentoring Program of DBM Associates, and advises the Metal Manufacturers’ Education and Training Alliance (METAL).

George Haley University of New Haven

Subhash C. Jain, Ph D. is Professor of Marketing, Director of the Center for International Business Education and Research (CIBER) and Director of the GE Global Learning Center (GEGLC) at the University of Connecticut, School of Business. His teaching, consulting and research activities include marketing strategy and multinational marketing. Dr. Jain is the author of more than 100 publications and is the author of several books He has been a member of the Editorial Review Board of the Journal of Marketing, Journal of International Business Studies, Journal of the Academy of Marketing Science, International Marketing Review, Journal of Global Marketing, Journal of International Marketing, Journal of International Business Review, and others. He is an active member of the American Marketing Association, Academy of Marketing Science, Academy of International Business, and several other professional organizations. His current research deals with role of MNCs in alleviating global poverty. Dr. Jain has presented seminars, both in the United States and abroad, on various marketing topics including market segmentation and positioning, marketing strategy, export strategy and global branding. Dr. Jain has frequently served as a consultant to such organizations as Xerox Corporation, General Electric, Aetna Life and Casualty, United Technologies, Mead Corporation, General Motors, NCR, Timex Corporation, Heineken, Unilever, Pitney Bowes and Corning Glass. He has advised government agencies in Malaysia, Chile, India, Pakistan, St. Lucia, Mexico, Iran, Kenya and Indonesia on their trade problems. Dr. Jain did his graduate work at the University of Oregon, Stanford University and the University of Rajasthan, India.

Subhash Jain University of Connecticut

Mr. Johari was born in Varanasi and raised in Bombay, India. He earned his Bachelors degree in Commerce from Sydenham College of Commerce and Economics, Bombay and Degree in Law (LLB) from Bombay University. Mr. Johari joined his family diamond business Dauji & Co. Bombay after graduating. He came to US in 1980 and started his diamond trading company, Dow Gems Inc. in New York. He started jewelry manufacturing in 1993 as Kubér Mfg Inc. He also set up a jewelry manufacturing factory in SEEPZ, Bombay under the name of Bella Jewellery. He has been active in the Association of Indians in America ( AIA ), New York and has served as secretary in the past. He has served as the President of IDCA (Indian Diamond and Colorstone Association, New York) from 2003 to 2005. He has been active in the organization since 15 years. He was also a Co-chairman on DISC (Diamond Industry Steering Committee), a national umbrella trade organization representing the various segments of the jewelry industry in the USA. He serves as a board member on the Jewelers for Children, an industry charitable organization which has invested over $23 million since 1999 in special programs to reach out to children whose lives have been devastated by catastrophic illness or life-threatening abuse and neglect.

Recently, Mr. Johari became the first person of Indian origin to be elected to the Board of the Diamond Dealers Club, New York. This is a 75 year old trading bourse which has about 2300 members and is affiliated with the World Federation of Diamond Bourses.

Besant Johari Kuber Manufacturing, Inc.

Based in Hartford, CT, Solomon heads the Strategic Business Initiatives division of Infotech Enterprises America and is also responsible for the business relationship with United Technologies Corporation – currently Infotech’s flagship account. He has over thirty years of international management experience in the IT industry, eleven of them as an entrepreneur. Since joining Infotech in 2002, he has grown Infotech’s business tenfold through innovative initiatives and unique methodologies that improved their internal processes; and, enhanced the effectiveness of their communication in a multi-cultural environment leading to a highly satisfied and growing customer base. He started his career as a Management Trainee with the DCM group in Delhi, then worked with HCL India for five of their early formative years. He then moved to Dubai in the Middle East, to join an International IT Services Bureau that offered solutions based on IBM mainframes and Hewlett Packard minicomputers. After another six years Solomon started his own Software company building software solutions on the Oracle Platform servicing multi-national companies in the UK, Europe and the Middle East. Eleven years later, he relocated to London to fulfill the terms of a management buyout of his software company. Three years later he moved to Atlanta, GA and joined Infotech.

Solomon Joseph Infotech Enterprises America, Inc.

Kevin Lane Keller is the E. B. Osborn Professor of Marketing at the Tuck School of Business at Dartmouth College. Keller's academic resume includes degrees from Cornell, Duke, and Carnegie-Mellon universities, award-winning research, and faculty positions at Berkeley, Stanford, and UNC. He has served as brand confidant to marketers for some of the world's most successful brands, including Accenture, American Express, Disney, Ford, Intel, Procter & Gamble, and Starbucks. His textbook, Strategic Brand Management, has been adopted at top business schools and leading firms around the world. With the 12th edition, he is also the co-author with Philip Kotler of the all-time best selling introductory marketing textbook, Marketing Management.

Kevin Keller Dartmouth College

Ajay K. Kohli is the Isaac Stiles Hopkins Chair in Marketing at Emory University’s Goizueta Business School. He has previously taught at the Harvard Business School and The University of Texas at Austin. Dr. Kohli’s research focuses on market orientation, marketing strategy, sales management, and industrial marketing. His research appears in several journals including the Journal of Marketing, Journal of Marketing Research, Harvard Business Review, and Sloan Management Review. He has received several research awards, including the Alpha Kappa Psi award and the inaugural Sheth Foundation /JM award. Thomson ISI lists him among the 100 most cited scientists in Economics and Business during the 1993-2003 decade. He serves on the editorial boards of several journals including the Journal of Marketing, International Journal of Research in Marketing, and the Journal of Business Research. Dr. Kohli has served as the founding Dean and Director of Emory University’s doctoral program in Business. He has also worked full-time in industry for six years, primarily in sales management and marketing strategy consulting. Additionally, he has worked with a number of organizations including 3M, Accenture, Andersen, Coca-Cola, Dow Chemical, Eastman Kodak, The Forum Corporation, Halliburton, IBM, Shell, Texas Instruments, and the World Bank. Dr. Kohli’s undergraduate degree is in Electrical Engineering from IIT-Kharagpur, MBA (equivalent) from IIM-Calcutta, and Ph.D. from the University of Pittsburgh.

Ajay Kohli Emory University

Rajeev Kohli is a Professor in the Marketing Division of the Graduate School of Business, Columbia University. He is interested in studying how new technologies are developed and used by consumers; how technologies for personalization can be used to improve the efficacy of online search; how mathematical models can be used to study and predict the manner in which consumers make decisions; and how predictions of consumer preferences can be used for designing new products. He teaches courses on New Product Development, Marketing Management, and Business in India to MBA and Executive MBA students, and a course on Mathematical Models in Marketing to PhD students. He also teaches executive programs on innovation, creativity, and new product development in the United States, India and Europe. His publications have appeared in Journal of Marketing Research, Marketing Science, Management Science, Psychometrika, Mathematical Programming, SIAM Journal on Discrete Mathematics, Discrete Applied Mathematics, Complexity, European Journal on Operational Research, Transportation Science, Journal of Product Innovation Management, International Journal of Research in Marketing and Operations Research Letters. He has served as an Associate Editor of the journal Management Science.

Rajeev Kohli Columbia University

Dr. Suj Krishnaswamy is the founder and a principal of Stinsights. She has helped in the strategic planning and repositioning efforts of major companies such as The New York Times and Target Stores. She is well known for her expertise in applying advanced analytical techniques to solving complex business problems in a number of industries. She brings a thorough knowledge of cutting edge sales techniques and a solid understanding of organization and market strategy to her clients. Krishnaswamy is co-author with Phil Kotler and Neil Rackham of Ending the War Between Sales and Marketing, Harvard Business Review, July-August 2006. She is considered a thought leader in sales–marketing innovation and integration and is a frequent speaker and panelist at sales and marketing events. She was recently awarded the “Woman Entrepreneur of the Year” award.

Suj Krishnaswamy Stinsights

V. Kumar (VK) is the ING Chair Professor, and Executive Director, ING Center for Financial Services in the School of Business, University of Connecticut. He has been recognized with over 20 teaching and research excellence awards including the Paul H Root Award twice for the paper published in the Journal of Marketing that best contributes to the practice of Marketing, and the Don Lehmann Award twice for the best paper published in the Journal of Marketing/Journal of Marketing Research over a two year period. Recently, one of his papers in Forecasting won the Outstanding Paper Award from the International Institute of Forecasters. He has published over 100 articles in many scholarly journals in marketing including the Harvard Business Review, Journal of Marketing, Journal of Marketing Research, Marketing Science, and Operations Research. He has co-authored multiple textbooks on Marketing Research, International Marketing Research, and Customer Relationship Management: A Databased Approach. His current research focuses on multichannel shopping behavior, international diffusion models, customer relationship management, customer lifetime value, forecasting, marketing mix, and interaction orientation. He has taught in a number of universities and organizations worldwide. He was recently listed as one of the top five ranked scholars in marketing worldwide. He has consulted for many Global Fortune 500 firms. He received his Ph.D. from the University of Texas at Austin.

V. Kumar University of Connecticut

C.N. (Madhu) Madhusudan is an accomplished executive whose expertise areas include launching new businesses, turnaround management, outsourcing, strategic investments, and acquisitions. As one of the early members of the team that built NIIT, he held key roles in India prior to relocating to the United States to build NIIT’s first overseas presence for its outsourcing businesses. Starting out as an entrepreneurial one-man branch operation, he launched three businesses of NIIT – software services, technology based training products and technology based training services. He established NIIT’s US subsidiary in 1994 and managed its growth as President and Chief Operating Officer until 1999. As President, NIIT Ventures, Madhu leads new venture investment initiatives aimed at accelerating NIIT’s outsourcing business growth through strategic investments and acquisitions. He led NIIT’s acquisition of Osprey, Data Executives International, AD Solutions AG (Germany), Cognitive Arts, ROOM Solutions Ltd. (UK) and the solutions division of Click2Learn. He is a TIE mentor and the past Chairman of the Board of the Georgia Indo-American Chamber of Commerce (GIACC). He is also a member of the Board of NIIT entities including NIIT (USA) Inc., NIIT Technologies Inc., ROOM Solutions Ltd., and NIIT Technologies AG. As a speaker, he has addressed audiences on technology, technology education and outsourcing issues at events of the World Bank, IFC, IMF, Georgia State University, Georgia Institute of Technology, Emory University and UNESCO. As a philatelist specializing in the Second World War, he has won several awards in national and international exhibitions and was recognized by the Government of India for his services to Indian Philately. He studied at the St. Joseph’s College, Bangalore, the Indian Institute of Management, Ahmedabad and the Harvard Business School. He resides in Atlanta with his wife and daughter.

C.N.(Madhu) Madhusudan NIIT India

Murali K. Mantrala is Sam. M. Walton Distinguished Professor of Marketing at the University of Missouri, Columbia and an honorary visiting professor of Loughborough University, UK. Previously, he was J.C. Penney Associate Professor of marketing at the University of Florida, Gainesville. He has also been a visiting professor of marketing at the graduate business schools of University of Chicago, Duke, Washington-St. Louis, Vanderbilt, Rutgers and Columbia Universities. Murali holds a PhD in Marketing from Northwestern University, a PGDM from the Indian Institute of Management Calcutta (11th Batch), and an MBA from the University of Minnesota. In the late ‘70s, Murali worked for four years as a Sales Executive in Sandoz Pharmaceuticals, Bombay, and was regional sales manager in Tamil Nadu in 1978-80. His research interests fall in the areas of retailing, advertising and sales force management. He has published a number of papers on these topics in the leading academic Marketing journals and serves on the editorial board of Marketing Science and the Journal of Personal Selling and Sales Management. He is Co-Editor of Retailing in the 21st Century: Current and Emerging Trends (Springer 2006) and is currently engaged in research related to the development of organized Retailing and Retail Brands in India and China. In the last two years, Murali has lectured on these and related topics at Metro AG in Europe, and the business schools of the University of Hyderabad, S.P. Jain Institute of Management, and ICFAI in Mumbai.

Murali Mantrala University of Missouri, Columbia

Ravindra “Ravi” Marwaha was named General Manager, IBM Global Business Partners on October 5, 2006. Ravi was most recently President of Asia Pacific and Senior Vice President of Lenovo Group. In this position, he was responsible for all customer-facing business in the Asia Pacific region, including sales, marketing, operations and service and support, in addition to full profit and loss responsibility. Prior to joining Lenovo in April 2005, he held a variety of senior leadership positions at IBM, including Vice President of worldwide sales for IBM’s Personal Systems Group (2003-2005) and previously, General Manager for the Personal Computing Division, covering the Asia Pacific region (1999-2003). Ravi joined IBM in his native India in 1968. He was General Manager of IBM India from 1996-1999. He also held numerous sales and marketing positions for Asia Pacific, including General Manager of Systems Business (1993-1995), Director of Channels (1989-1990) and Director of Mid-Range Systems marketing (1988-1989). Ravi Marwaha holds a degree in Mechanical Engineering from the Jabalpur University, India.

Ravi Marwaha IBM Global Business Partners

J. Scott McDonald is an Enterprise Account Manager for VSNL International, the International arm of India’s Videsh Sanchar Nigam Limited. VSNL International is a global communications services provider offering a comprehensive suite of communications solutions for companies that need global reach and reduced total cost of ownership.

VSNL International's Global Network spans 4 continents, comprises major or private ownership in 206,356km of terrestrial network fiber and subsea cables, and offers the greatest diversity to, and within, India. With Trans-Atlantic and Trans-Pacific data transfer capacity of 1 trillion bits per second and a worldwide MPLS network, VSNL's footprint creates an unparalleled platform to deliver scalable connectivity to the key global business pathways.

VSNL International is a part of the Tata Group, a $22 billion global conglomerate comprising 93 operating companies. VSNL International headquarters are in Singapore with regional offices in the US, Europe, and India.

J. Scott McDonald VSNL International

Nick Murphy is an Enterprise Sales Manager for VSNL International, involved in sales operations in the New York, New Jersey, Connecticut, Massachusetts and the remaining New England states. Nick has been with the international arm of the India incumbent telecommunications company VSNL since the inception in 2004. VSNL provides Multinational Corporations with international networks required to conduct business on a global basis. VSNL has a strong history and dominant presence in India and an impressive growth strategy globally. VSNL is a Tata Group company and through acquisition and organic growth has become one of the leading international telecom providers, offering not only core infrastructure products but also a host of managed solutions as well.

Prior to joining VSNL International, Nick was the Northeast Regional Sales Manager for NTT America, Inc,

Nick can be reached at nick@vsnlinternational.com

Nick Murphy VSNL International

Ranjit Narasimham HCL BPO Services

Ranjit Narasimhan is presently the President and CEO of the BPO Division of HCL Technologies Ltd (HCL BPO). In this position, he has been largely instrumental for the rapid growth of HCL BPO during the last few years. HCL BPO grew from a small strength of 30 in September 2001 to currently over 12,000 employees.

Under his leadership, not only has HCL BPO seen a phenomenal growth in the headcount, but the revenues have also crossed $200 mn. Gartner has rated HCL BPO amongst the Top 10 Global Service Providers. The International Association of Outsourcing Professionals (IAOP) rated HCL BPO in the “Top” category and has ranked HCL BPO as the 11th amongst the top 100 Global Outsourcing Companies. This includes all global service providers including services other than BPO. Further, HCL BPO has also been ranked amongst the top 3 Contact Centers in Asia Pacific Region (APAC) by Frost & Sullivan. All these rankings are recognition of the maturity of the services provided by HCL BPO.

Today, HCL BPO is ranked fourth amongst Third Party ITES-BPO companies in India by Nasscom and it is the largest BPO Company in the entire island of Ireland.

Prior to joining HCL BPO in 2002, Ranjit was Head of Operations of the largest Application Software Development Centre of HCL Technologies. This Centre also grew rapidly by over five times in three years when he headed the Centre.

Ranjit has over 25 years of experience in Manufacturing, Information Technology and Financial Services. He was also the President of Pondicherry Chamber of Industries during 1996 – 1999.

Ranjit graduated from Indian Institute of Technology, Madras with B.Tech in Electrical Engineering and is an MBA from Indian Institute of Management, Calcutta. He had an excellent academic record throughout his studies. He passed out in First class with distinction from IIT, Madras and also obtained Roll of Honours from IIM, Calcutta.

Ranjit has also been awarded “For the Sake of Honor Award” by Rotary Club Chennai Coromandal in February’07.

Indra Nooyi is Chairman Elect, President and CEO, PepsiCo, Inc. Ms. Nooyi has directed the company's global strategy for over a decade and was the primary architect of PepsiCo's restructuring, including the divestiture of its restaurants into the successful YUM! Brands, Inc., the spin-off and public offering of company-owned bottling operations into anchor bottler Pepsi Bottling Group (PBG), acquiring Tropicana, and the merger with Quaker Oats that brought the vital Quaker and Gatorade businesses to PepsiCo. Recently, she has been driving critical cross-business initiatives to enhance operations and enable PepsiCo to meet the changing needs of consumers and retailers.

Prior to becoming President and CEO on October 1, 2006, Ms. Nooyi served as President and Chief Financial Officer since 2001, when she was also named to PepsiCo's board of directors. In this position, she was responsible for PepsiCo’s corporate functions, including finance, strategy, business process optimization, corporate platforms and innovation, procurement, investor relations and information technology.

Before joining PepsiCo in 1994, Ms. Nooyi spent four years as Senior Vice President of Strategy, and Strategic Marketing for Asea Brown Boveri. She was part of the top management team responsible for the company's U.S. business as well as its worldwide industrial businesses, generating about one-third of ABB's $30 billion in global sales.

Between 1986 and 1990, Ms. Nooyi was at Motorola where she was Vice President and Director of Corporate Strategy and Planning, having joined the company in 1986 as the business development executive for its automotive and industrial electronic group.

Prior to Motorola, she spent six years directing international corporate strategy projects at the Boston Consulting Group. Her clients ranged from textiles and consumer goods companies to retailers and specialty chemicals producers.

Ms. Nooyi began her career in India, where she held product manager positions at Johnson & Johnson and at Mettur Beardsell, Ltd., a textile firm.

She holds a BS from Madras Christian College in Madras, an MBA from the Indian Institute of Management in Calcutta and a Master of Public and Private Management from Yale University

Indra Nooyi PepsiCo, Inc.

Nirmal Pal retired in August, 2005 as the Executive Director of the eBusiness Research Center at The Pennsylvania State University (eBRC), which fosters research in e-business strategy, management, marketing and other related areas to improve business operations. He assumed this role in February, 2000. Before joining the University, he was Director, IBM Global Services Consulting Group, White Plains, New York. As a part of a distinguished 39-year career at IBM, he directed IBM's e-business consulting practice worldwide and worked closely with Fortune 500 clients on e-business strategies. His IBM network of e-business consultants worldwide, were engaged in many consulting engagements with major organizations to help them with e-business, e-commerce, Intranet/Extranet, and other Internet related activities. As one of the leaders of IBM's e-business consulting activities, he was responsible for business development in this space, as well as development of supporting analytics/methods/tools and other intellectual assets for this new area of consulting and services. He has been a member of IBM Consulting Group's management team since its' inception in 1991 that helped grow the business for this unit from zero to over one billion US dollars, and from zero to over 5000 consultants, in just seven years. Under his leadership, the Penn State eBusiness Research Center (eBRC) is considered a preeminent research center in this country. eBRC has established a network of world renowned scholars and many of their research papers are available on line at the eBRC web site. Nirmal is sought after by the media for his expert opinion for many e-business and related issues. He has given talks on e-business in many conferences both at national and international levels. eBRC published a book in 2001 called Pushing the Digital Frontier, which was rated by the Choice magazine as one of the two best academic titles of 2001. Nirmal published two more books, the Power of One in 2003, and the Agile Enterprise in 2005. He is currently working on his fourth book, From Strategy to Execution, which will be published in the Fall 2007.

Sunil Pande is the Executive Vice President and County Manager (US Operations), for Larsen & Toubro Infotech Limited. Mr. Pande brings with him over 30 years’ of experience in different areas like manufacturing, marketing of capital goods equipment, industrial products and Information Technology. He holds a Bachelor’s degree in Engineering from IIT, Delhi, and a diploma in Marketing Management. As General Manager of L&T’s Power Projects Division, Mr. Pande was responsible for development of power projects based on fossil, gas, liquid fuel and refinery residue.

He has played a key role in driving L&T’s business growth not only in India but also in USA, South Asia, South East Asia. Mr. Pande has been actively associated with various professional bodies. He has been a Member of the Advisory Committee on Technical Education set up by the Government of Punjab. His credentials and vast experience has always attracted academicians who have invited him as a guest lecturer at various engineering and management Institutes. As the President of the Rotary Club, Mumbai Powai, Mr. Pande was actively involved in working closely with organizations which provide humanitarian service, encouraging high ethical standards in all vocations and helping build goodwill and peace in the world.

Nirmal Pal

Sunil Pande Larsen & Toubro Infotech Limited

Jeff Parkhurst is with the New England Consulting Group in Westport, CT. Prior to joining New England, he spent 25 years with The Procter & Gamble Company, Kraft Foods, AT Kearney, Interbrand and Vivaldi Partners in marketing, sales, technology, strategy, and valuation. Companies and institutions Jeff has worked with in a business and marketing capacity include: Apparel (Levi Strauss, O’Neill), Beer (Anheuser-Busch, Coors, Chemicals (Dow), Consulting Services (A.T. Kearney, Accenture, BrightHouse), Financial Services (American Express, MasterCard International, Oriental Financial Group), Food & Beverage (Kraft Foods, Kellogg Company, Heinz, TreeTop), Health & Personal Care (Procter & Gamble Company), Heavy Machinery (Caterpillar, Bombardier), Media (BBDO, Viacom, Sanoma, Saraiva - Brazil), Not for Profit/ Other (Habitat For Humanity, World Economic Forum, United Way, NAR, Easter Seals), Paper (International Paper), Retail (Sears), Software and Technology (Norton, Spansion, Xerox), Telecommunications (AT&T, Verizon, Deutsche Telecom), Universities (Columbia, NYU, Berkeley, Harvard, Cornell, Indiana, Emory), and Utilities (Duke Energy, Peoples). His work or opinion has been cited in Forbes, BusinessWeek, The New York Times, The Wall Street Journal, USA Today, Marketing Management, ABCNews.com, LA Times, Seattle Times, Dallas Morning News, Chemical Week, Brand Channel, New York Law Journal, American Banker, The Chronicle of Philanthropy, and other regional and national publications. He contributed to a book entitled “From Ideas to Assets” that was published in December 2001 by John Wiley & Sons. His work has also been used as a Harvard Business Case Study and cited in the Harvard Business Review. He has an MBA with Honors from the University of Chicago in Finance, an MBA from Xavier University in Marketing, and a Bachelor of Computer Science from the University of Minnesota.

Jeff Parkhurst New England Consulting Group

Arvind Rangaswamy is the Anchel Professor of Marketing at Penn State, where he is also the Research Director of the Center for Digital Transformation (www.smeal.psu.edu/cdt).

He received a PhD in marketing from Northwestern University, an MBA from the Indian Institute of Management, Calcutta, and a B.Tech from the Indian Institute of Technology, Madras. His research is focused on developing concepts, methods and models to improve the efficiency and effectiveness of marketing using information technologies. He has published numerous professional articles in his areas of research. He is also co-author of a successful book titled, Marketing Engineering: Computer-Assisted Marketing Analysis and Planning. He has consulted for several leading companies in the areas of marketing analytics and e-Business.

He is an Area Editor for Marketing Science and serves on the editorial boards of several other journals. He is a co-founder of DecisionPro Inc. (www.decisionpro.biz), is a Fellow of the IC2 Institute (www.ic2.org), and is the Chair of the e-Business Section of The Institute for Operations Research and the Management Sciences (www.informs.org).

More detailed information about his background is available at www.arvind.info.

Arvind Rangaswamy Penn State University

Vithala R. Rao is the Deane Malott Professor of Management and Professor of Marketing and Quantitative Methods, Johnson Graduate School of Management, Cornell University, Ithaca, New York. He received his Ph.D. in applied economics/marketing from the Wharton School of the University of Pennsylvania. He has published over one hundred and ten papers on several topics including conjoint analysis and multidimensional scaling for the analysis of consumer preferences and perceptions, promotions, pricing, market structure, corporate acquisition, and brand equity. His current work includes linking brand equity measures and branding strategies of firms to their financial performance, modeling the demand for preannounced products, and newer conjoint analysis methods. His research papers have appeared in the Journal of Marketing Research, Journal of Marketing, Multivariate Behavioral Research, Journal of Consumer Research, Decision Science, Management Science, Journal of Classification Society, Marketing Letters, Applied Economics, International Journal of Research in Marketing, and Marketing Science. He is the recipient of the 2000-01 Faculty Research Award of the Johnson Graduate School of Management at Cornell University. He is also the recipient of the 2005 Robert D. Buzzell Award for the Best Paper by the Marketing Science Institute. He is the co-author of four books, Applied Multidimensional Scaling, Decision Criteria for New Product Acceptance and Success, New Science of Marketing, and Analysis for Strategic Marketing. Professor Rao has consulted for several corporations in the US and abroad and has taught at various foreign universities abroad. He is currently a visiting professor at the Indian School of Business. He is on the board of an Indian company.

Vithala R. Rao Cornell University

Sudha Ravi State Bank of India

Sudha Ravi is a part of the top management team at STATE BANK OF INDIA. A science and law graduate, she joined the Bank in 1978 and worked in many functional areas of the bank including a stint at the NRI Branch in Mumbai where she received widespread appreciation from Indians across the globe. Before her current assignment she was the executive assistant to the Chairman of the Bank. In this assignment she was able to come to grips with a national and international perspective on business strategy in a global competitive environment. She was able to play a significant role in shaping the bank’s policies and strategies. She is now the Representative of the Bank at Washington D.C. where her role is directing and facilitating the expansion of Bank’s international business opportunities including with the World Bank/ IFC. She has already initiated business collaboration between Virginia State and India and proposes to do so with the other states in the U.S.A. She is leveraging the status and strengths of State Bank of India which is the largest in India.

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Ashwani Rishi is the President & CEO of ITC Infotech (USA) and heads the North America Operations for ITC Infotech. He brings with him over two decades of successful track record in the outsourcing industry, having rolled out numerous large outsourcing engagements for Global 2000 customers in his previous engagements with Infosys, EDS and Syntel. Prior to joining ITC, he was with Infosys Technologies where he was the Head of Global IT Outsourcing Sales based at California. Mr. Rishi has more than 25 years of experience in the IT industry. Mr. Rishi has traveled extensively throughout the globe and holds a B.E. degree in Electronics from M.S. University of Baroda.

Ashwai Rishi ITC Infotech

Suresh joined TranSwitch Corp. in 1994 prior to the company’s IPO in 1995. In early years, Suresh was instrumental in growing TranSwitch sales through major contracts with Telecom Equipment customers in North America. Particularly noteworthy were the major wins TranSwitch had with Alcatle, Tellabs, 3COM, DEC Networking group and many DSL customers. During 1999-2000 Suresh was the Global Account Manager for TranSwitch responsible Nortel business worldwide. In 2000, Suresh became Director, Product Marketing responsible for developing the Packet transport portfolio. During this time frame, TranSwitch introduced its new generation of product families such as EtherMap and Envoy for Carrier Grade Ethernet services for Telecom networks. Since 2006, he is also managing Sales and customer relationship with TranSwitch direct sales force in NA, EMEA and APAC. After completing his BSEE degree from University of Mumbai, Suresh completed diploma in Management Science from St. Xavier’s School of Management, Mumbai. During this time, he had worked at Crompton Greaves, India as a Development Engineer. After arriving in USA, Suresh obtained his MSEE degree at the Polytechnic Institute of Brooklyn. Suresh worked at many US companies developing DSP and Programmable products for Real-time Instrumentation as well as Nuclear Power Generation industries. Suresh brings a broad experience to TranSwitch in technology sales such as ASIC, EDA and Service tools to Fortune 100 companies.

Suresh Sane TransSwitch Corporation

Amit Sarkar is the co-founder and President of SVT Inc., a New York City based publicly listed technology services company. SVT was nationally ranked in 2001 by Inc. magazine as the 27th fastest growing company in the U.S. (Inc. 500), and made the “Top Ten” regional list of DeLoitte & Touche. It had grown at over 500% compounded annual rate for several years, secured major Blue Chip clients like Citigroup, JPMorgan Chase, AIG, Merrill Lynch, Cablevision, Verizon, Cigna and was eventually listed in NASDAQ Small Cap Market. Prior to SVT, he was a career investment banker in Citigroup where he held various positions of increasing responsibility, including marketing and transaction management for Fortune 500 clients involving Merger & Acquisition, International Finance, Leveraged Buyout etc. In his first job out of business school, he worked for General Motors Corporation New York Central Office as a Finance Associate and then a Corporate Finance Manager. He has a Masters degree in Nuclear Physics, an M.B.A. in Finance and International Business and has completed an Advanced Management Program. He attended Calcutta University, New York University and Harvard Business School.

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Amit Sarkar SVT, Inc.

Venkatesh (Venky) Shankar is Professor of Marketing and Coleman Chair in Marketing and PhD Advisor at the Mays School of Business, Texas A&M University. His areas of specialization include Branding, Competitive Strategy, Innovation, e-Business, International Marketing, and Retailing. He has a Ph.D. in marketing from the Kellogg Graduate School of Management, Northwestern University. His research has been published in the Journal of Marketing Research, Marketing Science, Management Science, Strategic Management Journal, Journal of Marketing, and Sloan Management Review and in Wall Street Journal and Financial Times. He is a winner of the Clarke Award for Outstanding Direct Marketing Educator, the IBM Faculty Partnership Award, the Green Award for the Best Article in Journal of Marketing Research, the Lehmann Award for the Best Dissertation-based Article in an AMA journal. He is the co-editor of Journal of Interactive Marketing, associate editor of Management Science and is also on the editorial board of Marketing Science. He serves as the President of the Marketing Strategy SIG, AMA. He is a three-time winner of the Krowe Award for Outstanding Teaching and has taught Marketing Management, Digital Business Strategy, Marketing Strategy, Marketing Research, New Product Management, and International Marketing to MBA and Executive MBA students. He has been a visiting faculty at MIT, INSEAD, Singapore Management University, SDA Bocconi, Nanyang Technology University, the Indian School of Business, and the Chinese European International Business School. Shankar has consulting and executive training experience with organizations such as Allstate, Fannie Mae, GlaxoSmithKline, Hewlett Packard, IBM, Intel, International Paper, Lockheed Martin, Lucent Technologies, Marriott International, and PepsiCo. He has made several appearances on CNN, C-SPAN, and Voice of America.

Venkatesh Shankar Texas A&M University

Mr. Kapil Sharma currently serves as the General Manager – North America for Tata Sons Ltd. Based in Washington, DC, the office serves as the representative for the Group. Such activities include, but are not limited to, assisting Group companies with: representation before the federal, state and local governments; media relations; business development; corporate social responsibility activities; and brand development. Prior to joining Tata Sons, Kapil was the Vice President for Madison Government Affairs – a boutique government relations firm – representing non-U.S. clients and U.S. public entities before the U.S. Congress, Administration, and federal agencies. From 2000 to 2001, Kapil served as senior counsel and legislative director to U.S. Senator Robert Torricelli (NJ) where he managed Senator Torricelli’s legislative, policy, and correspondence staff. From 1998 to 2000, Kapil was a legislative consultant to the law firm of Verner Liipfert Bernhard McPherson and Hand where he assisted in the management and representation of non-US clients before Congress, the Administration and Congress. From 1996 to 1998, Kapil served as a legislative assistant to Congressman Frank Pallone (NJ). Among his many legislative responsibilities, Kapil also served as staff director to the Congressional Caucus on India and Indian Americans. Kapil also has extensive political and grassroots experience having consulted on numerous federal, state and local campaigns. He also managed an e-newsletter that provided daily coverage of US media on South Asia and South Asian Americans. Kapil received his J.D. from the Rutgers School of Law and his B.A. from Rutgers College, Rutgers University. He is also a member of the Maryland Bar Association.

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Kapil Sharma Tata Sons, Ltd.

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Sandip Sharma VSNL International

Suman Singha received a Ph.D. from Cornell University and has been the Vice Provost for Academic Administration at the University of Connecticut since 2004. He served on the faculty of West Virginia University from 1977 to 1990, being promoted to Professor in 1986. In 1990 he accepted the position of Professor and Head of the Department of Plant Science at the University of Connecticut. In 1995 Dr. Singha was appointed Associate Dean of the College of Agriculture and Natural Resources. He was named an American Council on Education Fellow in 2000 and served as the Interim Vice Provost for Undergraduate Education during 2001-2002. Dr.Singha has been recognized for teaching excellence and his contribution to first-year programs. He recently co-authored a book titled “Case Studies for First-Year Experience Student” and co-edited the “Concise Encyclopedia of Temperate Tree Fruit”.

Suman Singha University of Connecticut

Rajendra Srivastava is the Roberto C. Goizueta Chair in e-Commerce and Marketing & Director, Zyman Institute of Brand Science, Goizueta Business School, Emory University Raj is a leading authority on brand and marketing strategy and is well known for his contributions to marketing metrics. He is considered a pioneer on topics such as returns on strategic marketing investment and strategies for driving shareholder value. His work on the impact of market-based assets on shareholder value in the Journal of Marketing received both the 1998 Maynard and MSI/Paul Root Awards for the article judged to contribute most to the theory and practice of marketing, respectively, and more recently the Sheth Foundation Award for long-term contributions to the Marketing discipline—the only time a single article has won all three awards. He is also the recipient of AMA’s Mahajan Award in recognition of career contributions to marketing strategy. Raj has developed and implemented senior executive programs for leading companies in North America, Europe and Asia-Pacific. He holds a B.Tech. from Indian Institute of Technology and MBA and Ph.D. from the University of Pittsburgh.

Rajendra Srivastava Emory University

Prof. Atul Tandan has a diverse experience of 36 years, comprising 25 years in the industry. He worked as Marketing Manager at Hindustan Lever Ltd., as GM – Sales at Cadbury (India) Ltd., as Vice President – Marketing at Bajaj Electricals Ltd., and as Managing Director at J.L. Morison (India) Ltd. His professional career commenced after completing B.Tech (Hons) from IIT Mumbai and his PGDBA from IIM Ahmedabad in 1969 and 1971 respectively. Prof. Tandan has also held honorary responsibility on the Management and Executive Committees of several industry Associations and Councils, including a five year membership on the Bombay University Advisory Board for Management Studies Besides this, he has been a Consultant and Advisor to firms like EURO RSCG Advertising Pvt. Ltd., on strategizing the agency, client marketing and communications interface; Marketing Strategy Advisor to LKP Shares & Securities Ltd.; Marketing & Advertising Facilitator to ENKAY Telecom Ltd., on customer services development and brand building in Key Digital Telephone Systems, amongst other assignments. He has been associated with management education since 1984, and full-time in the academic field for last seven years. He is presently heading the Mudra Institute of Communications Ahmedabad as its Director, since March 2001. He is also on the main Board of Directors of J.L. Morison (India) Ltd., Cadila Pharmaceuticals Ltd., BOB Cards Ltd., IRIS Appliances Pvt. Ltd, DSJ Communications Ltd., Foundation of Infrastructure Research Studies Training (FIRST), ASAPP Media Pvt. Ltd. He has also conducted several Executive and Management education and training programs and workshops, and made paper presentations at several seminars and conferences both at national and international levels. Has anchored an educational module in Brand Management at Brand Finance, UK; ESSEC Management Education, France; ESCEM School of Business and Management, France; addressed at 2005 Korea Advertising Society Asia Pacific Advertising Conference, Korea; University of Regina, Canada; Lectured in ADV 4400 International and Cross-cultural Advertising at University of Florida, USA. Has recently co-authored a book Shaping Organizational Strategies: Future Perspective, Concepts and Cases and is currently writing a book on Brand Science. Jointly edited book Managing the Odds His personal interests include modeling, theatre, reading and playing a refreshing game of tennis and squash over weekends. He is also actively involved in Community Development& Women’s education.

Atul Tandon MICA, India

Gerard J. Tellis (PhD Michigan) is Director of the Center for Global Innovation, Professor of Marketing, and Neely Chair of American Enterprise, at Marshall School of Business, University of Southern California, Los Angeles, CA. Tellis is a world-wide expert in global innovation, market entry, new product growth, advertising, promotion, and pricing. He has published over 70 articles and books on these topics, which have 15 awards.

Gerard Tellis University of Southern California at Los Angeles

Greg Thomas heads operations for the Emory Brand Institute. Emory Brand Institute pursues the scientific advancement of brand-driven business performance. It is based at Emory University’s Goizueta Business School. The Institute works collaboratively with corporate sponsors, scholars at leading universities, and research provides to develop cross-disciplinary solutions for managing real world problems in brand strategy. His area of research interest includes brand strategy, place branding, brand trust, marketing performance management, buzz marketing, and brand innovation.

Greg Thomas Emory University

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Srinivas is the Global Head of Marketing at Infosys. He is responsible for overall brand building and positioning Infosys solutions and services. Prior to Infosys, Srinivas spent around 17 years in management consulting with PWC and Anderson. He has advised clients in Europe and India on leveraging the potential of information technology. He has worked on wide range of industries and has experience of working on various technologies.

Srinivas Uppaluri Infosys Technology

Russell S. Winer is the William Joyce Professor of Marketing at the Stern School of Business, New York University. He received a B.A. in Economics from Union College and an M.S. and Ph.D. in Industrial Administration from Carnegie Mellon University. He has been on the faculties of Columbia and Vanderbilt universities and the University of California at Berkeley. Professor Winer has been a visiting faculty member at M.I.T., Stanford University, Cranfield School of Management (U.K.), the Helsinki School of Economics, the University of Tokyo, École Nationale des Ponts et Chausées, and Henley Management College (U.K.). He has written three books, Marketing Management, Analysis for Marketing Planning and Product Management, and a research monograph, Pricing. He has authored over 60 papers in marketing on a variety of topics including consumer choice, marketing research methodology, marketing planning, advertising, and pricing. Professor Winer has served two terms as the editor of the Journal of Marketing Research, he is the past co-editor of Journal of Interactive Marketing, he is an Associate Editor of the International Journal of Research in Marketing, he is the co-editor of the Review of Marketing Science, and he is on the editorial boards of the Journal of Marketing, the Journal of Marketing Research, and Marketing Science. He has participated in executive education programs around the world and is currently an advisor to a number of startup companies.

Russell Winer New York University

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Ram Yeleswarapu is the President and Chief Executive Officer of TAKE Solutions, Inc. the wholly owned Subsidiary of TAKE in the USA. Operating from its U.S. Headquarters in Princeton, New Jersey, Ram has full responsibility for the US business lines of our Company. Throughout his career, Ram has enjoyed success in leading global IT organizations with considerable experience in the bio-pharmaceutical arena with life sciences expertise in the areas of adverse experience reporting on post-marketed drugs as well as sales and marketing analytics and commercial enterprise applications for pharmaceutical companies. In the late 1990's, Ram established operations in the U.S. working for Merck, Parke-Davis, and Amgen. In 2000, Ram formed an IT consulting firm where his vision to build a world-class data warehousing and business intelligence practice for the bio-pharmaceutical and insurance industries began to unfold. Ram's consulting practice soon expanded to generate ideas on building product lines and professional services to support the demand for an expansive regulatory-compliant life sciences product portfolio. Ram holds an Engineering degree from the Indian Institute of Technology, Chennai.

Ram Yeleswarapu TAKE Solutions, Inc.