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PROJECT REPORT ON “ONLINE SHARE TRADING” AT BONANZA PORTFOLIO LTD, Pune. BY Vaidya Manik R. UNDER THE GUIDANCE OF Pro. Shobha Jamadar FOR THE PARTIAL FULFILLMENT OF THE COURSE

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Page 1: Bonanza Online Project

PROJECT REPORT

ON

“ONLINE SHARE TRADING”

AT

BONANZA PORTFOLIO LTD,

Pune.

BY

Vaidya Manik R.

UNDER THE GUIDANCE OF

Pro. Shobha Jamadar

FOR THE PARTIAL FULFILLMENT OF THE COURSE

[MASTER IN BUSINESS ADMINISTRATION]

Jayawantrao Sawant College Of Engineering ,

Hadapsar, Pune - 411028

Page 2: Bonanza Online Project

2008 – 2010

EXECUTIVE SUMMARY

A typical investor, less than a decade ago, would have invested only in bank FD’s,

company FD’s, post office savings and the assured-return schemes of UTI. The most

aggressive foray for such an investor would have been either a small holding in equity

funds or a small investment in direct equities which he would have acquired more by

default rather than by design.

Today the time has changed; investors are directly participating in the equities with

considerable proportion of there savings. That is why BSE indices are gaining a lot. BSE

Sensex gained impressive points. It has touched 21206.77 marks.

Since retail investors are directly participating in to equities, brokers and online service

have also got a lot of business. To invest in equities, retail investors have two providers

options with them viz., through online share trading or through brokers. People have no

doubt in their mind that the introduction of online trading is going to bring a great change

in the securities market. People have highly voted for transparency feature of online

trading. People who often trade in the securities market are very much keen to go for

online trading. The small investors or who seldom trade and often would like to hold the

stocks for very long period are unwilling to go online. Minimum charges or an annual

charge levied by e-trading companies is the barrier for small investors.

There is still one class of people who still depend on their broker and the brokers are also

providing services on competitive charges. This is a class of people, which is

comparatively less educated, and consists of small traders and old generation people.

People gave preferences to BONANZA Stock Broking on the creditability criteria.

Page 3: Bonanza Online Project

Bonanza is a experienced player in the finance sector, having been in the field for twenty

five years now BONANZA Stock Broking, has provided me an opportunity to work with

them and to conduct the survey. During the project along with the survey I was also

promoting the product of BONANZA dealing in online securities.

The survey was conducted to analyze the prospective customer awareness for various

online trading services available in the market, to find out the factors, which would

influence the buying decision of the customer, and to find out the interests of the

prospective customer in online trading of securities. The research also tries to find out the

services offered by major players by comparing them on various ground and bring out

their special features. And given process of online trading. How’s Bonanza online

process is held? With this objective in mind, a small survey was conducted in the

selected areas of Pune.

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ACKNOWLEDGEMENT

It would be a great pleasure for me to take this opportunity in thanking everybody who

had been of great help in the completion of my summer project. This project has been a

platform in my learning about the Financial sector and gave the platform to acquire

knowledge in this area.

First & foremost I would like to thank Mr. Nitin Apte (Divisional Manager) for giving

me an opportunity to work as a summer trainee in BONANZA Protfolio LTD, Pune.

I Would also like to thank Mr. Tanmaya Khuntia for giving us guidance regarding

PMS,and Equity trading and helping us to complete our project successfully.

It is my earnest endeavor. Express sincere thanks to Pro. Shobha Jamadar my Internal

guide of MBA and other faculty member of Jayawantrao Sawant College Of Engineering,

for their kind co–operation which made me worthy of being able to pursue such a

challenging project and complete it successfully.

Last but not the least my thanks to all my colleagues, specially Ravi Pawar & Sumit

Fulari who have been generous with their time support and encouragement.

VAIDYA MANIK R.

MBA

Page 5: Bonanza Online Project

COMPANY PROFILE

BONANZA MISSION STATEMENT

Our mission is to be a leading, preferred service provider to our customer, and we aim to

Achieve this leadership position by building an innovative, enterprising and technology-

Driven organization which will set highest standards of service and business ethics.

BONANZA, is a premier integrated financial services provider, and ranked among the

top five in the country in all its business segments, services over 16 million individual

investors in various capacities, and provides investor services to over 300 corporates,

comprising the who is who of Corporate India. BONANZA covers the entire spectrum of

financial services such as Stock broking, Depository Participants, Distribution of

financial products - mutual funds, bonds, fixed deposit, equities, Insurance Broking,

Commodities Broking, Personal Finance Advisory Services, Merchant Banking &

Corporate Finance, placement of equity, IPO’s, among others.

Bonanza – Early Days

The birth of Bonanza was on a modest scale in 1981. It began with the vision and

enterprise of a small group of practicing Chartered Accountants who founded the flagship

company. Bonanza Consultants Limited. It started with consulting and financial

accounting automation, and carved inroads into the field of registry and share accounting

by 1985. Since then, we have utilized our experience and superlative expertise to go from

strength to strength…to better our services, to provide new ones, to innovate, diversify

and in the process, evolved Bonanza as one of India’s premier integrated financial service

enterprise.

Bonanaza Group Companies

Bonanaza Consultants Ltd.

Bonanaza Stock Broking Ltd.

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Bonanaza Investor Services Ltd.

Bonanaza Computershare Pvt. Ltd.

Bonanaza Global Services Ltd.

Bonanaza Comtrade Ltd.

Bonanaza Fortune.

Bonanza was started by a group of five chartered accountants in 1979. The

partners decided to offer, other than the audit services to their clients, value added

services like corporate advisory service to their clients. The first firm in the group,

Bonanza consultants limited was incorporated on 23rd July, 1983. In a very short

period of, it became the largest Registrar and Transfer Agent in India. This

business was spun off to form a separate joint venture with Computershare of

Australia, in 2005.

The leading integrated financial services provider in India

1979

1985

1990

1993

1995

1997

2000

2002

2004

2006

Inception Co

rporate Registry

Services

Stock Broking Services

Financial Products

Distribution

Corporate Financial

Services Dep

ository Services

IT Enabled Services

Personal Finance

Advisory Services

Debt Market

Services

BonanzaGlobal

Services

2007PCG group of

Hongkong

took 20% stake in KSBL

JV with Australian

Computershare

Bonanza

Comtrade

2008Bonanza Realty & Services

(India) Limited

2009

Bonaza Fortune

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Bonanza has 575 offices over 375 locations across India and overseas at Dubai

and New York. Over 9,000 highly qualified people staff Bonanza.

Bonanza Corporate and Mutual Fund Share Registry and Investor Services

business, India's No. 1 Registrar and Transfer Agent and rated as India's "Most

Admired Registrar" for its overall excellence in volume management, quality

processes and technology driven services.

Bonanza Insurance Brokers is registered as a Corporate Broker with IRDA and

ranks among the top 5 Insurance Agent in the Country registered with NSDL and

CDSL.

Registered with AMFI as a Corporate Agent, Bonanza is also among the top

Mutual Fund mobilize with over Rs.10000 Corer under Management. Bonanza

Reality Services, which started in 2006, has quickly established itself as a broker

who adds value, in the Reality Sector. Bonanza Global offers niche of shoring

services to clients in the US.

Bonanza Comtrade, a member of NCDEX and MCX ranks among the top 3

Commodity Brokers in the Country.

Second Largest Depository participant in Country registered with NSDL and

CDSL.

Top 10 Stock Broker for last five year in terms of IPO procurement.

Amongst the top 10 Investment Bankers.

Page 8: Bonanza Online Project

INDUSTRY PROFILE

SECURITIES MARKET-AN OVERVIEW

The definition of ‘Securities’ as per the Securities Contracts Regulation Act (SCRA),

1956, includes instruments such as shares, bonds, scrip, stocks or other marketable

securities of similar nature in or of any incorporate company or body corporate,

government securities, derivatives of securities, units of collective investment scheme,

interest and rights in securities, security receipt or any other instruments so declared by

the Central Government.

Securities Markets is a place where buyers and sellers of securities can enter into

transactions to purchase and sell shares, bonds, debentures etc. Further, it performs an

important role of enabling corporates, entrepreneurs to raise resources for their

companies and business ventures through public issues. Transfer of resources from those

having idle resources (investors) to others who have a need for them (corporates) is most

efficiently achieved through the securities market. Stated formally, securities markets

provide channels for reallocation of savings to investments and entrepreneurship. Savings

are linked to investments by a variety of intermediaries, through a range of financial

products, called ‘Securities’.

The securities one can invest in are given below:

Shares

Government Securities

Derivative products

Units of Mutual Funds etc., are some of the securities investors in the securities

market can invest in.

The responsibility for regulating the securities market is shared by Department of

Economic Affairs (DEA), Department of Company Affairs (DCA), Reserve Bank of

India (RBI) and Securities and Exchange Board of India (SEBI).

The absence of conditions of perfect competition in the securities market makes the role

of the Regulator extremely important. The regulator ensures that the market participants

behave in a desired manner so that securities market continues to be a major source of

finance for corporate and government and the interest of investors are protected.

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ROLE OF SEBI IN SECURITIES MARKET

The Securities and Exchange Board of India (SEBI) is the regulatory authority in India

established under Section 3 of SEBI Act, 1992. SEBI Act, 1992 provides for

establishment of Securities and Exchange Board of India (SEBI) with statutory powers

for

(a) protecting the interests of investors in securities

(b) promoting the development of the securities market and

(c) regulating the securities market.

Its regulatory jurisdiction extends over corporates in the issuance of capital and transfer

of securities, in addition to all intermediaries and persons associated with securities

market. SEBI has been obligated to perform the aforesaid functions by such measures as

it thinks fit. In particular, it has powers for:

Regulating the business in stock exchanges and any other securities markets

Registering and regulating the working of stock brokers, sub–brokers etc.

Promoting and regulating self-regulatory organizations

Prohibiting fraudulent and unfair trade practices

Calling for information from, undertaking inspection, conducting inquiries and

audits of the stock exchanges, intermediaries, self –regulatory organizations,

mutual funds and other persons associated with the securities market.

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PARTICIPANTS IN THE SECURITIES MARKET

The securities market essentially has three categories of participants, namely, the issuers

of securities, investors in securities and the intermediaries, such as merchant bankers,

brokers etc. While the corporates and government raise resources from the securities

market to meet their obligations, it is households that invest their savings in the securities

market.

It is advisable to conduct transactions through an intermediary. For example you need to

transact through a trading member of a stock exchange if you intend to buy or sell any

security on stock exchanges. You need to maintain an account with a depository if you

intend to hold securities in demat form. You need to deposit money with a banker to an

issue if you are subscribing to public issues. You get guidance if you are transacting

through an intermediary. Chose a SEBI registered intermediary, as he is accountable for

its activities. The list of registered intermediaries is available with exchanges, industry

associations etc.

SEGMENTS OF SECURITIES MARKET

The securities market has two interdependent segments: the primary (new issues) market

and the secondary market. The primary market provides the channel for sale of new

securities while the secondary market deals in securities previously issued.

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PRIMARY MARKET

The primary market provides the channel for sale of new securities. Primary market

provides opportunity to issuers of securities; Government as well as corporates, to raise

resources to meet their requirements of investment and/or discharge some obligation.

They may issue the securities at face value, or at a discount/premium and these securities

may take a variety of forms such as equity, debt etc. They may issue the securities in

domestic market and/or international market.

SECONDARY MARKET

Secondary market refers to a market where securities are traded after being initially

offered to the public in the primary market and/or listed on the Stock Exchange. Majority

of the trading is done in the secondary market. Secondary market comprises of equity

markets and the debt markets.

ROLE OF THE SECONDARY MARKET

For the general investor, the secondary market provides an efficient platform for trading

of his securities. For the management of the company, Secondary equity markets serve as

a monitoring and control conduit—by facilitating value-enhancing control activities,

enabling implementation of incentive-based management contracts, and aggregating

information (via price discovery) that guides management decisions.

DIFFERENCE BETWEEN THE PRIMARY MARKET AND THE

SECONDARY MARKET

In the primary market, securities are offered to public for subscription for the purpose of

raising capital or fund. Secondary market is an equity trading venue in which already

existing/pre-issued securities are traded among investors. Secondary market could be

either auction or dealer market. While stock exchange is the part of an auction market,

Over-the-Counter (OTC) is a part of the dealer market.

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GROWTH OF INDIAN CAPITAL MARKET

The Indian equity market has developed tremendously since the 1990s.The market has

grown exponentially in terms of resource mobilisation, number of listed stocks, market

capitalisation, trading volumes, turnover and investors’ base. Along with this growth, the

profiles of the investors, issuers and intermediaries have changed significantly. The

market has witnessed a fundamental institutional change resulting in drastic reduction in

transaction costs and significant improvement in efficiency, transparency and safety. In

the 1990s, reform measures initiated by the SEBI such as, market determined allocation

of resources, rolling settlement, sophisticated risk management and derivatives trading

have greatly improved the framework and efficiency of trading and settlement. Almost all

equity settlements take place at two depositories. As a result, the Indian capital market

has become qualitatively comparable to many developed markets.

Growth and Distribution of Turnover on Stock Exchanges

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The trading volumes on stock exchanges have been witnessing phenomenal growth over

the past years. The trading volume, which peaked at Rs.28,809,900 million (US $

617,708 million) in 2000-01, posted a substantial fall of 68.91 % to Rs.8,958,180 million

(US $ 183,569 million) in 2001-02. However, from 2002-03 the trading volumes picked

up. It stood at Rs.9,689,098 million (US $ 203,981 million) in 2002-03 and further

witnessed a year-on-year increase of 67.29 % in 2003-04 standing at Rs.16,209,326

million (US $ 373,573 million). The upsurge continued and in 2006-07, the turnover

showed an increase of 21.40 % to Rs.29,014,715 million (US $ 665,628 million) from

Rs.23,901,030 million (US $ 535,777 million) in 2005-06. The relative importance of

various stock exchanges in the market has undergone dramatic changes over a decade.

The increase in turnover took place mostly at the big stock exchanges. The NSE yet again

registered as the market leader with 90.34 % of total turnover (volumes on all segment) in

2006-07. Top 2 stock exchanges accounted for 99.98% of turnover, while the rest 20

stock exchanges had negligible volumes during 2006-07

Market Capitalization and Turnover for Major Markets

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The stock markets worldwide have grown in size as well as depth over the years. As can

be observed from , the turnover of all markets taken together have grown from US $

39.61 trillion in 2004 to US $ 67.91 trillion in 2006. It is significant to note that US alone

accounted for about 48.99 % of worldwide turnover in 2006. Despite having a large

number of companies listed on its exchanges, India accounted for a meager 0.94% in total

world turnover in 2006. The market capitalization of all listed companies taken together

on all markets stood at US $ 54.19 trillion in 2006 (US $ 43.68 trillion in 2005). The

share of US in worldwide market capitalization decreased from 38.85 % as at end-2004

to 35.84 % as at end 2006, while Indian listed companies accounted for 1.51% of total

market capitalization in 2006.

MAJOR PLAYERS IN SECURITIES MARKRT

Motilal Oswal Securities

Sharekhan

Bonanza stock Broking

Religare

Anand Rathi Securities

Indiabulls

ICICI direct.com

Kotak Securities

HDFC Securities

Reliance Money Stock Trading

Angel Broking

CONTENTS

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Sl. No. Chapter Page No.

1 Research Problem and it’s Background

2 Objectives and Scope

3 Research Methodology

4 Review of Literature

5 Data Presentation and Analysis

6 Findings and Conclusion

7 Recommendations

8 Annexure

9 References

RESEARCH PROBLEM AND ITS BACKGROUND

Page 16: Bonanza Online Project

A research was conducted to study & understand the importance of online share trading

& compare broker charges provided by different companies and the process applied by

them.

Today in the competitive and busy life schedule, people are not getting some time even to

spend with their families so how can they think to give 5 to 6 hrs in documentation,

market watch, transaction (money/securities) for trading purpose. This is the main reason

why many of people were not able to trade in stock market even if they have capital and

interest in stock market.

The trading on stock exchanges in India used to take place through open outcry without

use of information technology for immediate matching or recording of trades. This was

time consuming and inefficient. This imposed limits on trading volumes and efficiency.

In order to provide efficiency, liquidity and transparency, NSE introduced a nation-wide

on-line fully-automated screen based trading system (SBTS) where a member can punch

into the computer quantities of securities and the prices at which he likes to transact and

the transaction is executed as soon as it finds a matching sale or buy order from a counter

party. SBTS electronically matches orders on a strict price/time priority and hence cuts

down on time, cost and risk of error, as well as on fraud resulting in improved operational

efficiency. It allows faster incorporation of price sensitive information into prevailing

prices, thus increasing the informational efficiency of markets. It enables market

participants, irrespective of their geographical locations, to trade with one another

simultaneously, improving the depth and liquidity of the market. It provides full

anonymity by accepting orders, big or small, from members without revealing their

identity, thus providing equal access to everybody. It also provides a perfect audit trail,

which helps to resolve disputes by logging in the trade execution process in entirety. This

sucked liquidity from other exchanges and in the very first year of its operation, NSE

became the leading stock exchange in the country, impacting the fortunes of other

exchanges and forcing them to adopt SBTS also.

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Today India can boast that almost 100% trading take place through electronic order

matching.

The SBTS has made the stock trading easy but still there is a big amount of people who

are unaware of online trading. They don’t know about the “DMAT Account”. Some

people who know little about the SBTS and DMAT Accounts are not in the position to

decide that from where they should do the trading. People are not in the position to know

the current status of the market because of unavailability of the resources like internet and

other necessary facility. There are companies which are providing the services to the

customers but it is difficult to decide that which company is to be chosen among them.

The topic has been chosen after considering all these points the research will help in

providing the results of awareness about the online trading and the comparison of the

services of companies will also help in choosing better service provider.

Page 18: Bonanza Online Project

OBJECTIVE OF THE STUDY

Bonanza consultants have been in business for about the past 25 years and were one of

the pioneers of the financial investment field, but with time many other firms came into

the picture. Thus one of the objectives of this project is to analyze the various competitors

in the market of online services in capital market. Also compare the major service

providers on various parameters.

The aim of this research study is to study the awareness and interest among prospective

customer of online share trading services.

PRIMARY OBJECTIVES:

1. To compare the Brokerage of online share trading providers

2. To study the customer satisfaction on the basis of features of online trading that is

being provided by Bonanza Stock Broking

3. To help the customers of Bonanza Stock Broking to understand the concept of

online trading.

4. To study various concepts in Capital Market

5. To construct strong customer base for Bonanza Stock Broking.

SECONDARY OBJECTIVES:

1. To promote the product of Bonanza stock Broking.

2. To create awareness about the Bonanza Stock Broking.

3. To enhance knowledge of share trading

4. To actively participate in the share trading

5. To increase the knowledge of securities analyses

Page 19: Bonanza Online Project

SCOPE OF THE STUDY

In today’s modernized banking, technology plays a very major & important role. A

technology make banking more convenient without investing more in infrastructure and

thus cuts down the cost simultaneously. It also helps the bank to make its presence felt in

any particular area.

This topic was chosen by me to study the compare the online share trading .The data

required for this stage was regarding the detail study of Online share Trading. i.e. study

what is the impact of online share trading in the current scenario of share market.

Identifying the prospects clients for Bonanza porfolio. Also to get some idea about the

image of Bonanza portfolio in the minds of the existing customers. The behavior and

perception of the existing customers towards the products and services provided by the

Bonanza Stock Broking was also studied so that it could give a clear picture of the

Bonanza Stock Broking positioning in the minds of the customers and what Bonanza

Stock Broking is doing different to maintain good customer base & create new customers

in the competitive scenario of online share trading as many companies are providing such

services

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RESEARCH METHODOLOGY

I have collected the data both from Primary as well as Secondary resources. Most of the

Primary data in my research was collected through direct interaction to the clients &

direct visit to IT Park, shops. The methodology used for the study was very rigorous.

Questionnaires were made, interviews with customers were held and various books and

websites were checked for any type of information related to the study. Random selection

procedure was used and a sample of 100 customers was taken. The methodology so

applied is briefly discussed below step-by step.

1. SOURCES OF DATA COLLECTION

PRIMARY DATA SOURCE:

The data required for this stage was regarding the behavior and perception of the existing

customers towards the online trading service providers. The data could have been

collected by just interviewing the customers but to get a reasonable conclusion and fair

accuracy, questionnaires were prepared and customers were interviewed. Though the

primary source was not enough for the study but it did give some accurate conclusions.

The above questions were really helpful in the conclusion part of the study. Some

customers were very cooperative but some didn’t even care to listen. Overall, the study

was a success as far as primary source was concerned.

SECONDARY SOURCE:

The secondary data was collected with the help of various books, websites, bank and

employees of the company. The data collected from the websites and books was good

enough to be included in the study analyzed and concluded but the data got from the

employees of the Company was most accurate and reliable. Various newspapers,

Company magazines, websites , etc were checked out for information.

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2. SAMPLE SIZE

Random sampling was chosen as the sample selection procedure. The sample size was

100 people. They were interviewed individually and asked to fill the questionnaires.

On the whole, such methodology was adopted that would give accurate results and the

study be a success.

3. RESEARCH INSTRUMENT

The research instrument used in the study is a questionnaire. Field survey was carried out

and the responses received were recorded

4. DURATION OF THE PROJECT:

The duration of the project was of two months, starting from the 1 st of June to the 31 st of

July, 2009.

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REVIEW OF LITERATURE

Traditionally, settlement system on Indian stock exchanges gave rise to settlement risk

due to the time that elapsed before trades were settled by physical movement of

certificates. There were two aspects: First relating to settlement of trade in stock

exchanges by delivery of shares by the seller and payment by the buyer. The stock

exchange aggregated trades over a period of time and carried out net settlement through

the physical delivery of securities. The process of physically moving the securities from

the seller to his broker to Clearing Corporation to the buyer’s broker and finally to the

buyer took time with the risk of delay somewhere along the chain. The second aspect

related to transfer of shares in favour of the purchaser by the issuer. This system of

transfer of ownership was grossly inefficient as every transfer involved the physical

movement of paper securities to the issuer for registration, with the change of ownership

being evidenced by an endorsement on the security certificate. In many cases the process

of transfer took much longer than the two months as stipulated in the Companies Act, and

a significant proportion of transactions wound up as bad delivery due to faulty

compliance of paper work. Theft, mutilation of certificates and other irregularities were

rampant, and in addition the issuer had the right to refuse the transfer of a security. Thus

the buyer did not get good title of the securities after parting with good money. All this

added to the costs and delays in settlement, restricted liquidity and made investor

grievance redressal time-consuming and at times intractable. To obviate these problems,

the Depositories Act, 1996 was passed to provide for the establishment of depositories in

securities with the objective of ensuring free transferability of securities with speed,

accuracy and security by (a) making securities of public limited companies freely

transferable subject to certain exceptions;

(b) Dematerializing the securities in the depository mode; and

(c) Providing for maintenance of ownership records in a book entry form.

In order to streamline both the stages of settlement process, the Depositories Act

envisages transfer of ownership of securities electronically by book entry without making

the securities move from person to person. The Act has made the securities of all public

limited companies freely transferable by restricting the company’s right to use discretion

in effecting the transfer of securities, and dispensing with the transfer deed and other

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procedural requirements under the Companies Act. A depository holds securities in

dematerialized form. It maintains ownership records of securities and effects transfer of

ownership through book entry. By fiction of law, it is the registered owner of the

securities held with it with the limited purpose of effecting transfer of ownership at the

behest of the owner. The name of the depository appears in the records of the issuer as

registered owner of securities. The name of actual owner appears in the records of the

depository as beneficial owner. The beneficial owner has all the rights and liabilities

associated with the securities. The owner of securities intending to avail of depository

services opens an account with a depository through a depository participant (DP). The

securities are transferred from one account to another through book entry only on

the instructions of the beneficial owner. In order to promote dematerialisation of

securities, NSE joined hands with leading financial institutions to establish the National

Securities Depository Ltd. (NSDL), the first depository in the country, with the objective

of enhancing the efficiency in settlement systems as also to reduce the menace of

fake/forged and stolen securities. This has ushered in an era of dematerialised trading and

settlement. SEBI has made dematerialised settlement mandatory in an ever-increasing

number of securities in a phased manner, thus bringing about an increase in the

proportion of shares delivered in dematerialised form. There is an increasing preference

to settle trades, particularly in high value securities, in demat form. Such high level of

Demat settlement reassures success of rolling settlement. CDSL was set up in February,

1999 to provide depository services. All leading stock exchanges like the National Stock

Exchange, Calcutta Stock Exchange, Delhi Stock Exchange, The Stock Exchange,

Ahmadabad, etc have established connectivity with CDSL.

Technology was used to carry the trading platform from the trading hall of stock

exchanges to the premises of brokers. NSE carried the trading platform further to the PCs

at the residence of investors through the Internet and to handheld devices through WAP

for convenience of mobile investors. This made a huge difference in terms of equal

access to investors in a geographically vast country like India. The trading network is

depicted in Figure 1.1. NSE has main computer which is connected through Very Small

Aperture Terminal (VSAT) installed at its office. The main computer runs on a fault

tolerant STRATUS mainframe computer at the Exchange. Brokers have terminals

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(identified as the PCs in the Figure 1) installed at their premises which are connected

through VSATs/leased lines/modems. An investor informs a broker to place an order on

his behalf. The broker enters the order through his PC, which runs under Windows NT

and sends signal to the Satellite via VSAT/leased line/modem. The signal is directed to

mainframe

Trading Network

NSE MAINFRAME Broker's premises computer at NSE via VSAT at NSE's office. A

message relating to the order activity is broadcast to the respective member.

MEANING AND FUNCTION OF ONLINE TRADING:

There is nothing more exciting and more rewarding than making the right trade at the

right time. Go Trade – online Stock broking platform of Bonanza provides you with a

unique, completely secure means of online trading –anyplace, anytime. Trading of shares

is now in your hands along with the comfort of sitting at home or in your office. Visits to

brokers are a thing of the past. Enjoy the convenience of online trading through a fully

secure, packed with facilities and a trusted E-Broking platform.

Page 25: Bonanza Online Project

Online Trading is a service offered on the Internet for purchase and sale of shares. In the

real world, you place orders on your stockbroker either verbally (personally or

telephonically) or in a written form (fax). In Online Trading, you will access a

stockbroker's website through your internet-enabled PC and place orders through the

broker's internet-based trading engine. These orders are routed to the Stock Exchange

without manual intervention and executed thereon in a matter of a few seconds.

Many companies have used the Internet to increase their reach to bring the convenience

and access to the doorstep of the customers. Financial service sector was no different. E-

brokers have used the net lubricant the entire investment process so as to speed up and

increase the reach of e-broking services. Online trading is essentially an extension of e-

shopping experience.

Online trading system known as National Exchange For Automated Trading (NEAT)

system, is an online, fully automated nationwide, anonymous, order driven, screen based

trading system where a number can punch into the computer quantities of securities and

the prices at which he likes to transact and the transaction is executed as soon as it finds

matching sale or buy order from a counter party. It electronically matches order a strict

price/time priority and hence, cuts down on time, cost and risk of error, as well as on

fraud resulting in improved operational efficiency. It provides tremendous flexibility to

the users in terms of kinds or orders (Good-Till-Can-Till-Day, Immediate-or-cancel,

Limit Stop-loss) that can be placed on the system.

E-Broking

E-broking is short for “Electronic Broking”. It is a means of buying and selling shares

on the stock exchange electronically i.e. through the Internet. E-broking has been able to

deliver its purpose of making investment process a fast, simple, and hassle free

experience for the investor.

The speed of transaction, confidentiality about the prices and ease of settlement in the

paperless mode should be good reason for the retail investor to jump on to the net. All

they need is a personal computer, a modem, a subscription to an ISP, an account with a

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bank (which has a Web presence) depository accounts. And they can choose from a

plethora of e-trading website.

With the online trading where the basic requirements are a personal computer and a

modem, one could log on to an online analytical tool and pass on once instructions to the

friendly online broker .The rest of the weekend can be passed on to enjoy.

Online trading really is the perfect combination of the medium of the net catering to real

life concept. Given the trading is all about having, access to multiple information sources,

from the company’s performance to the industrial and economical scenarios, as well as

processing the analytical tools to process this information .The net really is the relevant

factor to enable an informed investment is what online trading is all about, and that too

really cheaply to the user.

SEVERAL TERMS USED IN ONLINE SHARE TRADING

1. DEMAT A/C - This is the account where dematerialization takes place.

Dematerialization is the process by which physical securities of an investor are converted

to an equivalent number of securities in electronic form and credited in to the investor’s

account with his/her DP.

2. DEPOSITORY -A depository is like a bank wherein the deposits are Securities (viz.,

shares, Debentures, bonds, government securities, units Etc) in electronic form. Besides

holding securities, a depository also provides services related to transactions in securities.

3. DP (DEPOSITORY PARTICIPANT) –

Depository provides its services to Investors through its agents called as depository

participant (DP’s). These Agents are appointed by the depository with the approval

amongst Others, three categories of entities i.e. Banks, Financial inst’s and members of

stock exchanges registered with SEBI can become DP’s.

Ex. Bonanzaonline.com

ICICIdirect.com

Sharekhan.com

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4. SAVING A/C - This the regular bank saving A/C linked to D-Mat A/C and Online

Trading A/C. Required amount of money is used for trading from Saving A/C.

5. ONLINE TRADING A/C - This is the account through which actual trading i.e.

buying and selling takes place. In Online Share Trading Accounts all these three accounts

are interlinked.

Demat A/c

Saving A/c Trading A/c

TRANSACTION CYCLE:

The trades executed each trading day are considered as a trading period and trades

executed during the day are settled based on the net obligations for the day.

At NSE, trades in rolling settlement are settled on a T+2 basis i.e. on the 2nd

working day. Typically trades taking place on Monday are settled on Wednesday,

Tuesday's trades settled on Thursday and so on.

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DOCUMENTS REQUIREMENT GIVEN BELOW:

 

1. 4 Color photos

 

2. Pan card copy

 

3. Address Proof - (Photocopy) - MSEB BILL, Telephone Bill - Latest

 

4. Cancelled Ch. of you’re saving A/C. (UTI BANK LTD)

 

5. Xerox copy of saving Accounts pass Book 1st page & last 3 months

 

6. Xerox copy of latest Demat's holding statement (HDFC BANK)

 

 

VARIOUS CHARGES*

Online Trading Account Charges Rs. 450/- (One Time Charge)

Including software Charges

Brokerage - Intraday 0.05%

Delivery 0.5%

F&O 0.05%

*Excluding Tax

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ADVANTAGES OF BONANZA E-BROKING

National Network of over 500 branches

Member of NSE, BSE

Personalized Services

Backed by Research

Facility to put orders through live screen

Alerts

Trading Workshops & seminars

Latest Technology implemented

Powerful Risk-Management system

NSE (Cash & F&O), BSE (Cash) on the same screen

Secure Transaction authentication based model

Online reports and contract notes

Online transfer of cash & stocks

Tie-up with major banks for account facilities

Competitive brokerage

Any existing Demat Account can be used. No need for opening a new Demat

Invest in the forthcoming IPO’s in a completely hassle-free way.

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Make informed decisions with expert advice invest. Calls & live market

commentary.

FEATURES

Bonanza would also assist the in financial planning. Bonanza, being a major

player in financial field can handle this responsibility very effectively.

Bonanza would provide a dedicated Relationship Manager to handle the queries.

Bonanza would also assist in all types of investments. Any employee of Bonanza

willing to invest in any MF, IPO’s, Insurance, etc would just need to give a call to

the Relationship Manager and the requirement would be taken care of at the office

itself. This would save a lot of time and energy of the employees.

Bonanza would assist you in managing your complete investment and financial

portfolio.

Online risk exposure calculation.

Mark to Market Alert for loss position.

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Receivables and Payables statements for stock & Cash.

Cash & Delivery Alert.

DATA PRESENTATION AND ANALYSIS

The responses were collected by way of survey through questionnaire which is based on

the following parameters.

Cost:

Cost includes cost of trading, i.e. brokerage, d-mat charges, stamp duties, STT

(Securities Transaction Tax), and surcharges, online software charges.

Speed:

It refers to speed of accessing the quotes (i.e. real time price of individual

company’s shares). Brokers has their own terminal where they get quotes whereas

Bonanza Stock Brokering provides them on client’s terminal through Internet .

Control:

It refers to control over price. i.e. a price at which investor wants to buy / sell

and can wait till they get desired price for their trade.

Information:

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It is the most important aspect of share trading. Proper and exact information

helps investors to take decisions. Rumours and unconfirmed information may lead to

losses. Bonanza Stock Brokering provides a lot of information on companies. Also

provides indices, price history, experts views, etc.

Convenience:

Convenience in trading refers to how client can place orders. How can they verify their

orders? From where can they place their orders?

In short it refers to ease of trading without hassles of writing cheque, delivery instruction

notes, difficulty in accessing without trading hours, etc.

Trust:

Trust cannot be built in a single day. It takes time to have track record and goodwill.

Bonanza Stock Brokering25year create goodwill every know. There are brokers who deal

in shares from decades. It’s the investor who is to decide with whom he/ she wants to

deal.

Independence:

Independence of transferring money, demat a/c and bank a/c Bonanza Stock Brokering

provides 3 - in - 1 account, which integrates bank a/c, broking a/c and demat a/c.

Security:

Security refers to security of shares and funds. Bonanza Stock Brokering can be

operated independently and all the shares are directly transferred to demat account and

funds are also transferred from bank a/c. Client is given with the password through which

he/she enters on to trading page. Brokers have access to clients trading a/c and every

order is executed through brokers.

Service:

Service refers to the service provided by the companies to their clients regarding

the different types like Call center, Demonstrations, Call N Trade etc.

Paperwork:

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Writing cheque for buy orders, delivery instruction notes for sell orders,

Receiving and depositing cheque with bank for the amount they get through trading, etc

Involves paperwork. Bonanza Stock Brokering has eliminated all this by providing

service through online.

Questionnaire is so designed that each of the above parameter is addressed clearly. the

language of questionnaire is maintained as simple as possible. It was a guided survey

where in if any question is not understood, respondents are guided to clear the purpose

of question .

All the question in the questionnaire is close ended .This is because it takes very little

time to give responses without any confusion.

COST

BONANZA Online ( % ) Brokers ( % )

Trough which channel cost of trading is high.

62 38

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Cost

1. Respondents have given 62 % of weightage for Bonanza Online Trading and 38

% to Brokers. The normal charges for the delivery based trading comes to 0.5% of

total values whereas in case of other brokers it ranges from 0.75% to 1.00%.

SPEED

BONANZA Online ( % ) Brokers ( % )

Who provides better speed of accessing quotes.

51 49

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Speed

2. There is not much difference found in speed of accessing quotes in both the cases.

But from interaction we found that the quotes were not available as quickly as it

appeared on Bonanza Online Trading. 51% responses were in favour of Bonanza

Online Trading and 49% with other online stock brokers.

INFORMATION

BONANZA Online ( % ) Brokers ( % )

Who provides better, sufficient & Reliable information.

65 35

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Information

3. It is the most important aspect of share trading. Proper and exact information

helps investors to take decisions. Rumors and unconfirmed information may lead

to losses. Bonanza stock broking provides a lot of information on companies.

Also provides indices , price history , experts views, etc.

CONVENIENCE

BONANZA Online ( % )

Brokers ( % )

With whom trading is most convenient.

67 33

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Convenience

4. Convenience in trading refers to how client can place orders. How can they verify

their orders? From where can they place their orders?

In short it refers to ease of trading without hassles of writing cheque, delivery

Instruction

notes, difficulty in accessing without trading hours, etc.

TRUST

BONANZA Online ( % ) Brokers ( % )

Whom do you trust most. 55 45

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Trust

5. Reliability/Trust factor plays vital role when it comes to money. The brand name

of Bonanza stock Broking has its added advantage when it comes to trust factor.

People are ready to pay more for brands, which is associated with trust. From our

observation we have found that 55% were in favor of Bonanza stock Broking.

SERVICE

BONANZA Online ( % ) Brokers ( % )

Who provides better service.

54 46

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Service

6. Service refers to the service provided by the companies to their clients regarding

the different types like Call center, Demonstrations, CallNTrade etc.

.

SECURITY

BONANZA Online ( % ) Brokers ( % )

Who provides best secured services.

79 21

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Security

7. Security refers to security of shares and funds. Bonanza stock Broking can be

operated independently and all the shares are directly transferred to demat account

and funds are also transferred from bank a/c. Client is given with the password

through which he/she enters on to trading page. Brokers have access to clients

trading a/c and every order is executed through brokers. security of shares, funds

were found more in Bonanza stock Broking than broker. 79%favoured Bonanza

stock Broking and remaining 21% favored brokers.

PAPERWORK

BONANZA Online ( % ) Brokers ( % )

With whom hustle of paperwork is minimum.

72 28

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Paperwork

8. Paper work involved before opening demat account was found to be more tedious

in case of Bonanza stock Broking as one has to sign about 40 signatures and

going through these papers was found to be more hectic.72% agreed that there is

no paper work involved in Bonanza stock Broking and still 28% found it is not so

tedious job and favored brokers.

OVERALL

BONANZA Online ( % ) Brokers ( % )

From overall point of view which one is best

56 44

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Overall

9. Overall Bonanza stock Broking has scored 56% whereas brokers scored 44%.this

states that both Bonanza stock Broking and brokers were not fare away from each

others. There are people who like Bonanza stock Broking and there are people

who like brokers. Both of them have their own advantages as well as

disadvantages. They both comparatively stand near to each other in the minds of

the investors.

FINDINGS AND CONCLUSIONS

From the data available through survey we found the following information

Approximately 90% found to be aware of online trading of securities.

Newspaper and Magazine are found to be a major source of information.

Bonanza Stock Broking is found to be most popular among all general people.

Also people are well aware of various providers like ICICI direct, Share Khan,

Kotak, HDFC securities. Professionals and Executive category people are found

to be in favour of the system. They showed interest in going online.

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Approximately 40% people said that they have visited at least one of the websites.

Control over price is referred as advantageous to respondents as they can be

assured that they have in fact placed an order at the price they always wanted for

but they have been able to do till now. There by giving control over their own

trades.

Convenience was most beneficial factor that has been observed in Bonanza Stock

Broking A unique 3-in-1 account integrates saving, broking and demat accounts.

Reliability/Trust factor plays vital role when it comes to money. The brand name

of Bonanza Stock Broking has its added advantage when it comes to trust factor.

People are ready to pay more for brands, which is associated with trust. From our

observation we have found that 55% were in favour of online Trading.

Paper work involved before opening demat account was found to be more tedious

in case of Bonanza Stock Broking as one has to sign about 40 signatures and

going through these papers was found to be more hectic.

COMPARISON TABLE

Parameters Bonanza Religare Anand

Rathi

Kotak ICICI Sharekhan Karvy

1.D-mat Charges Rs:500/- Rs:500/- Rs:436/- Rs:750/- Rs:750/- Rs:49/- Rs:750/-

2.Online software

Charge

Rs:450/- Rs:2400/- Rs:736/- Nil Nil Nil Rs:1800/-

3.Intraday Charges 0.05% 0.075% 0.10% 0.05% 0.10% 0.10% 0.075%

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4.Delivery Based

Trading

0.5% 0.50% 0.50% 0.5% 0.75% 0.50% 0.50%

5.F&O 0.05% 0.075% 0.10% 0.05% 0.10% 0.10% 0.075%

6.Charges to

Maintain D-mat a/c

Nil Nil Nil Rs:750PA Rs:750PA Rs:300 PA Nil

7.Intraday for buy

Margin Limit

10 times

of amount

10 times

of amount

10 times

of amount

8 times of

amount

8 times of

amount

4 times of

amount

8 times of

amount

8.Buy/sell Order

Closed

3.30 pm 3.30 pm 3.30 pm 3.30 pm 2.30pm 3.30 pm 3.30 pm

SUGGESTIONS OR RECOMMENDATIONS

The information gathered by way of survey through questionnaire shows that

Bonanza Stock Broking is mostly selected because of convenience, trust, service,

independence and speed. Overall it has been observed that apart from Bonanza Stock

Broking, ICICI Direct.com, HDFC & KOTAK are favorite.

Bonanza Stock Broking should make an arrangement for online chatting with

experts for accessing information and suggestions for investments.

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Bonanza Stock Broking should arrange for more and more counseling meet with

their clients at various places to assist them to understand online trading is very

comprehensive site having various kinds of information which clients are not

aware of.

Bonanza Stock Broking should give more and more personalized services to their

clients like toll free SMS alerts on mobile and tips through emails.

Bonanza Stock Broking should increase the trade branches so that investors can

go to clear their doubts and queries.

Anyhow Bonanza Stock Broking is one of the organizations trusted by

millions, with good brand image. This factor is one of the reasons along with others

that are making its product to sell fast in the market.

ANNEXURE:

LIMITATIONS

The study was conducted with in pune. So findings are restricted to these regions

only.

The method used in this project for collecting the information is very time

consuming and slow.

Due to lack of time some respondents were reluctant to give detailed information.

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The major limitation was some of the Bank’s customers were not at all co-

operative.

The analysis cannot be completely relied, as there were few customers who didn’t

take the questionnaire seriously and checked any option they liked.

On the whole, the scope was more than the limitations of the study

References

Books:

Bonanza The Finapolis a monthly magazine.

Capital Market Book of NSE’s

Share Market book of Gopal Galgali

Research Methodology by C.R. Kothari, 5th edition, 2002.

S.Chand Publications, Pages 212-250.

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Websites: www.Bonanza online.com

www.gotx.Bonanza.com

www.google.com

www.sharekhan.com

www.icicidirect.com

www.indiabulls.com

www.hdfcsec.com

www.moneycontrol.com

www.kotaksecurities.com

www.nseindia.com

www.bseindia.com

Questionnaire

Respondent’s Personal details:

Name of Respondent:

Contact No:

Instructions to fill questionnaire:

1. Please put a tick mark as your choice.

2. Don’t put two tick marks for the same question

3. Clarify the question from the surveyor before you pick a tick.

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4. Please give genuine responses so that we can take appropriate steps to improve our

service if needed.

Questions:

1. Cost of trading is high in case of:

a. Bonanza Online Trading

b. Brokers

2. Speed of accessing quotes is good in:

a. Bonanza Online Trading

b. Brokers

3. You are in control of price while trading with:

a. Bonanza Online Trading

b. Brokers

4. Sufficient information is available with:

a. Bonanza Online Trading

b. Brokers

5. Trading is convenient with:

a. Bonanza Online Trading

b. Brokers

6. Trust factor plays vital role in:

a. Bonanza Online Trading

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b. Brokers

7. You are more independent with:

a. Bonanza Online Trading

b. Brokers

8. You feel secured or Comfortable while trading:

a. Bonanza Online Trading

b. Brokers

9. Paper worked involved is more in:

a. Bonanza Online Trading

b. Brokers

10. From overall point of view which one you prefer

a. Bonanza Online Trading

b. Brokers

BONANZA gotx SCREEN

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The Trader Workstation screen of the trading member is divided into the following

windows:

Title bar: It displays trading system name i.e. gotx, the date and the current time.

Ticker Window: The ticker displays information of all trades in the system as and when

it takes place. The user has the option of selecting the securities that should appear in the

ticker. Securities in ticker can be selected for each market type. On the extreme right

hand of the ticker is the on-line index window that displays the current index value of

NSE indices namely S&P CNX Nifty, S&P CNX Defty, CNX Nifty Junior, S&P

CNX500 and CNX Midcap 200. The user can scroll within these indices and view the

index values respectively. Index point change with reference to the previous close is

displayed along with the current index value. The difference between the previous close

index value and the current index value becomes zero when the Nifty closing index is

computed for the day. The ticker window displays securities of both derivatives and

capital market segments. The ticker selection facility is confined to the securities of

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capital market segment only. The first ticker window, by default, displays all the

derivatives contracts traded in the Futures and Options segment.

Tool Bar: The toolbar has functional buttons which can be used with the mouse for quick

access to various functions such as Buy Order Entry, Sell Order Entry, Market By Price

(MBP), Previous Trades (PT), Outstanding Order (OO), Activity Log (AL), Order Status

(OS), Market Watch (MW), Snap Quote (SQ), Market Movement (MM), Market Inquiry

(MI), Auction Inquiry (AI), Order Modification (OM), Order Cancellation (OCXL),

Security List, Net Position, Online Backup, Supplementary Menu, Index Inquiry, Index

Broadcast and Help. All these functions are also accessible through the keyboard.

Market Watch Window: The Market Watch window is the main area of focus for a

trading member. This screen allows continuous monitoring of the securities that are of

specific interest to the user. It displays trading information for the selected securities.

Inquiry Window: This screen enables the user to view information such as Market By

Price (MBP), Previous Trades (PT), Outstanding Orders (OO), Activity Log (AL) and so

on. Relevant information for the selected security can be viewed.

Snap Quote: The snap quote feature allows a trading member to get instantaneous

market information on any desired security. This is normally used for securities that are

not already set in the Market Watch window. The information presented is the same as

that of the Marker Watch window.

Order/Trade Window: This window enables the user to enter/modify/cancel orders and

for also to send request for trade cancellation and modification.

Message Window: This enables the user to view messages broadcast by the Exchange

such as corporate actions, any market news, auctions related information etc. and other

messages like order confirmation, order modification, order cancellation, orders which

have resulted in quantity freezes/price freezes and the Exchange action on them, trade

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confirmation, trade cancellation/modification requests and Exchange action on them,

name and time when the user logs in/logs off from the system, messages specific to the

trading member, etc. These messages appear as and when the event takes place in a

chronological order.

Inquiry Screen

Market Watch

The Market Watch window is the third window from the top of the screen that is always

visible to the user. The Market Watch is the focal area for users. The purpose of Market

Watch is to setup and view trading details of securities that are of interest to users. For

each security in the Market Watch, market information is dynamically updated.

The blue colour indicates that price/quantities have improved, while the red

colour indicates that the price/quantities have worsened. If the last traded price is better

than the previous last traded price then the indicator `+' appears or if the last traded price

is worse than the previous last traded price then the indicator `-' appears. If there is no

change in the last traded price, no indicator is displayed. One of the best features of this

software is that the user has the facility to set up 500 securities in the market watch. The

user can set up a maximum of 30 securities in one page of the market watch screen.

Market Watch setup can be sorted alphabetically.

Multiple Index Broadcast and Graph

This screen displays information of NSE indices namely S&P CNX Nifty, S&P

CNX Defty, CNX Nifty Junior, S&P CNX 500 and CNX Midcap 200. The indices are

labeled vertically and the information is displayed against each index horizontally. The

data displayed for each index is as follows:

- Current Index

- High Index

- Low Index

- Open Index

- Close Index

- % change in Current Index (w.r.t. previous close index)

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- 52 week High

- 52 week low

- Up Moves

- Down Moves

- Market Capitalization (in Rs. Lakh)

This information is displayed on-line for S&P CNX Nifty, S&P CNX Defty, CNX

Nifty Junior, S&P CNX 500 and CNX Midcap 200. Index Graph displays all the indices

on a real time basis to the market.

Market By Price

The purpose of Market By Price (MBP) is to enable the user to view outstanding orders

in the market aggregated at each price and are displayed in order of best prices. The fields

that are available on the selection screen are Symbol, Series and Book Type. The options

available in the book type field are Regular Lot and RETDEBT. Buy orders are displayed

on the left side of the window and sell orders on the right. The orders appear in a

price/time priority with the "best priced" order at the top. When any Regular Lot

information, currently displayed on the window, is changed (for example as the result of

a trade), this information is automatically reflected in the MBP i.e. dynamic updation of

MBP screen is present. All buyback orders are identified by an ‘*’ in the MBP screen. In

case a buyback order appears in the best orders in the MBP an ‘*’ will precede such an

order record.

Special Features of MBP

1. Regular lot & special term orders can be viewed in the MBP.

2. The status of a security is indicated in this screen. 'P' indicates that the security is

in the pre-open phase and 'S' indicates that the security is suspended.

3. The percentage change for last trade price with respect to previous day's closing

price and the average trade price of the security in the given market are the

additional fields in the screen.

4. No untriggered stop-loss order will be displayed on the MBP screen.

5. Only orders for the best 5 prices, information is displayed.

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BUY/SELL ORDER ENTRY

Entering Orders

The trading member can enter orders in the normal market, odd lot, RETDEBT and

auction market. A user can place orders in any of the above mentioned markets by

invoking the respective order entry screens. After doing so, the system automatically

picks up information from the last invoked screen (e.g. Market Watch/MBP/OO/SQ and

Security List). When the user invokes the order entry screen, the fields that are taken as

default are Symbol, Series and Book Type. In case of other fields, the system takes the

following defaults:

Qty : Regular lot quantity available at best price on counter side

Price : Price of best counter order

Pro : Trading member ID of the user

Order Duration : Day

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Disclosed quantity : Fully Disclosed

Participant ID : Trading member ID of the user

The orders are listed on the basis of price/time priority.

The trading system operates on a strict price time priority. All orders received on the

system are sorted with the best priced order getting the first priority for matching i.e., the

best buy orders match with the best sell order. Similar priced orders are sorted on time

priority basis, i.e. the one that came in early gets priority over the later one. Orders are

matched automatically by the computer keeping the system transparent, objective and

fair. Where an order does not find a match, it remains in the system and is displayed to

the whole market, till a fresh order comes in or the earlier order is cancelled or modified.

The trading system provides tremendous flexibility to the users in terms of kinds of

orders that can be placed on the system. Several time-related (good till cancelled, good

till day, immediate or cancel), price-related (buy/sell limit and stop loss orders) or

volume related (all or none, minimum fill, etc) conditions can be easily built into an

order. The trading system also provides complete market information on-line. The market

screens at any point of time provide complete information on total order depth in a

security, the five best buys and sells available in the market, the quantity traded during

the day in that security, the high and the low, the last traded price, etc. orders screen is

split into First Line and Detail Line. The first line contains Symbol, Series, Market Type,

Security Status, Label, Current Time and Current Date. The detail line contains Book

Type, User Id, Client A/C Number, Order Number, Order Quantity Pending and Order

Price.

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TRADE BOOK

When an order is traded the trade appears in the trade book for each trade the quantity

executed and average trade prices are displayed. A trade is an activity in which a buy and

a sell order match with each other. Matching of two orders is done automatically by the

system. Whenever a trade takes place, the system sends a trade confirmation message to

each of the users involved in the trade. The trade confirmation slip gets printed at the

trader workstation of the user with a unique trade number. The system also broadcasts a

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Message to the entire market through the ticker window displaying the details of the

trade. This section describes trade-related activities like viewing the trades, trade

modification/cancellation, etc.

STOCK TRANSFER

You can transfer stocks between your collateral and D-mat accounts are also available for

withdrawal to an external DP account. In this case you will have to provide a DP account

to which the stocks need to be transferred.

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EQUITY NET POSITION REPORT

The user can interactively view his net position across securities. The Net Position screen

displays Symbol, Series, Buy Value (in lacs), Buy Qty, Buy Avg Price, Sell Avg Price,

Sell Qty, Sell Value (in lacs), Net Qty and Net Value (in lacs). It also displays the Grand

Total of Buy Value (in lacs), Buy Qty, Sell Qty, Sell Value (in lacs), Net Value (in lacs)

and Net Value Mark to Market (in lacs). Net position screen displays the Net Mark to

market value scrip wise as well as total net mark to market value.

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EQUITY MARGINS

The equity margin screen show stock information, buy trade position i.e. buy quantity

buy value, sell trade position i.e. sell quantity, sell value, buy pending order position, sell

pending order position, and margin information.