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Borders Group Inc. Jen Shinefeld Section 021 Monday July 20, 2009. Border’s Ideals. Border’s Vision To create richer, more satisfying lives through knowledge and entertainment Border’s Mission To be a headquarters for knowledge and entertainment. Border’s Beliefs - PowerPoint PPT Presentation
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JEN SHINEFELDSECTION 021
MONDAY JULY 20 , 2009
Borders Group Inc
Border’s Ideals
Border’s Vision To create richer, more satisfying lives through knowledge and
entertainmentBorder’s Mission
To be a headquarters for knowledge and entertainment.Border’s Beliefs
Community, Familiarity, Discovery, Individuality,
Jump to the Board of Directors
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Knowledge, Respect, Diversity, Commitment
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The Tale of Two Brands --A Brief History of Borders Group Inc.
Borders is a combination of two brands -- Borders® and Waldenbooks®
1962 - The original Borders bookstore was located in Ann Arbor, Michigan where it was founded.
1971 – The first store, had only a stock of used books and was two rooms, which were previously owned by James “Iggy” Osterberg (aka Iggy Pop)
1984 – Kmart Corporation purchases Waldenbooks.
1992 – Kmart purchased Borders and formed the Borders -Walden Group.
1995 – Borders-Walden Group was renamed Borders Group
Products
Books – more than 190,000 titles to chose from Paperback Hardback
Music CD’s Downloadable MP3’s
Movies DVD’s Blue Ray Discs
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Border’s Group Locations –2nd’s Largest Bookstore Chain in
US
Click icon to add picture517 Borders Stores in the US alone
1st international store established in Singapore in 1997
41 stores in United Kingdom, Ireland, Australia, and New Zealand
3 Stores in Puerto Rico
5 Stores in Malaysia
8 Stories in the United Arab Emirates
Competitors
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Amazon.com, Inc.
Barnes and Noble, Inc.
Books-a-million, Inc.
Stock Price
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Board of Directors
Ron MarshallPresident and
Chief Executive Officer
Mark BierleyExecutive VP,
Chief Financial Officer
Thomas D. Carney
Senior VP, General Counsel and
Secretary
Daniel T. SmithChief
Administrative Officer
Steve DavisSenior VP, Borders Group U.S. Stores
Anne KubekExecutive VP,
Merchandising and Marketing
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Jump Back to History
For More Information
Please Visit Border’s Home Page:
http://www.borders.com/
