Bosch Limited | Growing with RB GmbH · Bosch Limited | Growing with RB GmbH 17 The 7 Bosch Values Future and Result Focus Fairness Openness and Trust Reliability, credibility and

Managing Director | Bosch Limited | 05/06/2015 | © Bosch Limited 2015. All rights reserved, also regarding any disposal, exploitation,

reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

Trinity India | 2015

Bosch in India

Bosch Limited | Growing with RB GmbH

Dr. Steffen Berns, Managing Director

1




Agenda

Journey of MICO/Bosch Ltd.

Bosch Products & Business Dependency

Technology – Key Success Factor for growth

Way ahead

2


reproduction, editing, distribution, as well as in the event of applications for industrial property rights.3


Journey of MICO/ Bosch Ltd. – Key milestones

19721953

Bangalore

Plant InitiationEstablishment

of MICO

Kolkata Office

1954

1951

1990 1993 1999 20082006

Partnership

with RB GmbH

SOP at

Nasik Plant

1922

SOP at

Naganathapura Plant

Mfg of

Power Tools

1922 1989

SOP at

Jaipur PlantMfg of Common

Rail SystemMfg of Gasoline

Systems

Launch of Energy and

Building solutions

SOP at

Gangaikondan Plant

2013

2015

And the journey

continues.....

1990

2013

2012

2015

SOP at

Bidadi Plant




Shareholding Pattern Bosch

RB GmbH Shareholding

4

Robert Bosch GmbH

Bosch Family

Robert Bosch

Stiftung GmbH

1%

7%

92%

29.8%

71.2%

Others

Robert Bosch

GmbH

Bosch Family

7%

Robert Bosch

Industrietreuhand KG

93%

Bosch Ltd. Shareholding

RB GmbH Voting Rights Bosch Ltd. Voting Rights (same as shareholding)




Agenda

Journey of MICO/Bosch Limited



Way ahead

5




Product and Business PortfolioDiesel Systems Gasoline Systems Starter Motors & Generators

Automotive Aftermarket Power Tools

Security Technology

Energy & Building Solutions

and Thermo-Technology

Packaging Technology

Drive & Control

TechnologyAutomotive

Electronics

Safety & Chassis

control systems

Products at Bosch Ltd.

Large part of RB GmbH product & business portfolio available with Bosch Ltd.

6

Software & Engg. Services

Electrical Drives

ETAS Home Appliances

Automotive

Steering




Sales over the years

Sustainable profitable growth

Values in b INR

7

*2014-15 ~ April 2014 to March 2015

14.5 15.519.0

23.3

29.8

37.842.8

45.4 47.5

66.3

79.384.2 85.4

93.4

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014-15*

Bosch Ltd. Sales




Gross transactions over the years

Significant level of transactions drives growth of Bosch Ltd.

Gross transactions = Sales + Purchases (goods and capital) + Services + Royalty/Technical Fees

8

Values in b INR

*2014-15 ~ April 2014 to March 2015

3.4 4.56.3

8.6

14.3

18.7 18.820.0

18.0

26.5

33.9

31.332.5 33.1

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014-15*

Bosch Ltd. transactionswith Bosch Group Cos

Years

%oS 23.6% 29.3% 33.2% 36.9% 48.0% 49.5% 44.0% 44.0% 37.9% 39.9% 42.7% 37.2% 38.1% 35.4%



Key Transactions over last 5 years (2010 to 2014-15)

Sales

Purchase - Goods Purchase - Fixed Assets

9

Values in b INR

Royalty & Technical Fee

14.9 18.2 18.1 17.3 18.0

23.629.5 28.6

49.053.2

2010 2011 2012 2013 2014-15*

3rd Party Purchases

Bosch Group

61%

39%

62%

38%

61%

39%

65%

35%

66%

34%

7.8 9.4 6.4 6.7 7.8

58.569.9 77.7 78.7

85.5

2010 2011 2012 2013 2014-15*

3rd Party Sales

Bosch Group

89%

11%

88%

12%

88%

12%

92%

8%

92%

8%


0.4

1.8 1.82.8

0.3

1.4

2.6

4.51.8

4.2

2010 2011 2012 2013 2014-15*

3rd Party Additions

Bosch Group

80%

59%

71%

61%20% 41% 29%

39%

93%

7%

*2014-15 ~ April 2014 to March 2015




Agenda




Way ahead

10


reproduction, editing, distribution, as well as in the event of applications for industrial property rights.11


Leveraging on Technology

Avg annual R&D spend: ~9%oS Avg annual R&D spend: ~2%oS

Bosch Ltd leveraging on RB GmbH investment in technology

to stay ahead of competition

R&D spend – RB GmbH R&D spend – Bosch Ltd

Values in b INRValues in b EUR

1.1 1.1 1.4 1.6 1.7

1.7% 1.4% 1.6%1.9% 1.8%

0%

2%

4%

6%

8%

10%

12%

0.0

1.0

2.0

3.0

4.0

5.0

6.0

2010 2011 2012 2013 2014-15*

R&D spend %oS

*2014-15 ~ April 2014 to March 2015

3.8 4.2 4.8 4.5 5.0

8.1% 8.1%9.1%

9.9% 10.1%

0%

2%

4%

6%

8%

10%

12%

0.0

1.0

2.0

3.0

4.0

5.0

6.0

2010 2011 2012 2013 2014

R&D spend %oS




12

Driving comfort Easy driving Shift- & launch quality Noise, vibration, harshness

Image & Emotions Fuel Economy Labeling Willingness-to-pay

for green image /emotions

Variants Globalization Power train & vehicle

diversification Fuel differences

City Restrictions Ban on driving Specific traffic lane, parking

Costs Affordable mobility (price, TCO) OEM entry efforts (invest, E&A)

Fuel Economy / CO2

Corporate Avg. Fuel Consumption Standard

Emissions & Diagnosis BS5 & IOBD norms Worldwide Driving Cycle

Fun to Drive Power and low end torque Response time (dynamics)

TCO: Total cost of ownership, E&A: Engineering and application

Better fuel economy, better driveability and legislation are key factors for India

Leveraging on Technology




13

Combustion Engine will remain the basis of efficient mobility in the near future




Agenda




Way ahead

14




15

Bosch Mobility Solutions – moving towards the traffic of the future




Enhancing Shareholder Value

Direction of Bosch Ltd. - Appreciated by the Stock Market

16

-

1,000

2,000

3,000

4,000

5,000

6,000

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

BOSCH BSE Auto Sensex

Share price movement 2001 to 2014

Note: Indexed at 2001 price as base = 100




17

The 7 Bosch Values

Future and Result Focus

Fairness

Openness and Trust

Reliability, credibility and legality

Responsibility

Cultural Diversity

Initiative and determination

Robert Bosch

1861-1942

Founding Father of the Bosch Group

“In the long term, an honest and fair approach to doing business

will always be the most profitable.”




Open for Discussion....

18

Documents

Bosch Limited | Growing with RB GmbH · Bosch Limited | Growing with RB GmbH 17 The 7 Bosch Values Future and Result Focus Fairness Openness and Trust Reliability, credibility and