BRAINSTORMINGBRAINSTORMINGYour Way To Better Your Way To Better

EventsEvents

CreativityCreativityComes fromComes from

VISIONVISIONVision statementVision statement

CREATIVITYCREATIVITYWhere does spark come fromWhere does spark come from

Synaptic connectionsSynaptic connections Ideas that merge and evolveIdeas that merge and evolve People chemistryPeople chemistry InspirationInspiration The divine?The divine?

CREATIVTY SOURCECREATIVTY SOURCE

Guess the Top threeGuess the Top three

1.1. 2.2. 3.3.

Personality-non conformist, Personality-non conformist, bohemian, bohemian, whywhy

Lifespan developmentLifespan development Adversity? Adversity? MentorsMentors

Social environmentSocial environment A factor to spur A factor to spur Leaning idea techniques keyLeaning idea techniques key

CREATIVE PEOPLE ARE:CREATIVE PEOPLE ARE:

The Cognitive ProcessThe Cognitive Processknowing, perceiving, conceivingknowing, perceiving, conceiving

Preparation phasePreparation phase Sensation mapping Sensation mapping Perceptual organizationPerceptual organization

Incubation and illumination Incubation and illumination

Ideas generatedIdeas generated Subconscious combines ideasSubconscious combines ideas Internal /external ideas combineInternal /external ideas combine Relaxed state matched challengeRelaxed state matched challenge

Gathering set of skills that can be Gathering set of skills that can be learnedlearned

Creative techniquesCreative techniques

Januasian thinking-opposing idea Januasian thinking-opposing idea concepts exploredconcepts explored

Analogies-like to likeAnalogies-like to like Lateral thinking-force out of the boxLateral thinking-force out of the box

Outside influence-new infoOutside influence-new info

Idea generation techniquesIdea generation techniquesBrainstormingBrainstorming Define problem or goalDefine problem or goal Timing -limitsTiming -limits Rapid ideas fired outRapid ideas fired out Select best ideasSelect best ideas Judge and recordJudge and record note and keep bestnote and keep best

ApproachesApproaches

Suspend judgmentSuspend judgment Relax and keep mind openRelax and keep mind open No bad ideas-triggersNo bad ideas-triggers Practice-improvisationPractice-improvisation

Go with the flow of ideasGo with the flow of ideas

Event Leadership Event Leadership Brainstorming SessionBrainstorming Session

Roll The VideoRoll The Video

The Myths of The Myths of BrainstormingBrainstorming

Group DiscussionsGroup Discussions

What are your models for:What are your models for:IDEATION?IDEATION?BRAINSTORM PROCESSBRAINSTORM PROCESSTEAMWORKTEAMWORK

Your TurnYour TurnBreak out to create ideasBreak out to create ideas

Corporate top rightCorporate top right Nonprofit to LeftNonprofit to Left

NON ProfitNON ProfitAsia Week at MOCAAsia Week at MOCA

Celebration of Asia Week” Gala and invited guests to go

back in time for an evening in Ancient China to celebrate new collection of art acquired

400 reception and buffet Area of museum 4 hours

OBJECTIVESOBJECTIVES

Acquire 10 new museum Acquire 10 new museum sponsors to eventsponsors to event

Celebrate diversity of LA and Celebrate diversity of LA and collectioncollection

Enhance membership by 25 top Enhance membership by 25 top donorsdonors

NIKON Camera IntroducesNIKON Camera IntroducesWireless products Wireless products

Press and retail launch of new products focused on celebration and exclusivity.

500 attend lavish press launch for media, retailers and investors

Roll out national campaign

OBJECTIVESOBJECTIVES

INK INK Buzz about productBuzz about product Enhance image as leader in Enhance image as leader in

fieldfield Desirability of productions to Desirability of productions to

consumerconsumer

Fill in the details in depth Fill in the details in depth together nowtogether now WhereWhere What- themeWhat- theme Décor planDécor plan Production staging what? Production staging what? Color palateColor palate EntertainmentEntertainment Celebrity planCelebrity plan Goody bagGoody bag Other –you add to planOther –you add to plan

Break into teamsBreak into teams

Pick a recorderPick a recorder Pick two presenters to report Pick two presenters to report

plan to roomplan to room