BRAND BULLETIN September 2012

� It’s a tough ask to not require a wet wipe orthree after getting stuck into these trulyscrumptious offerings from sweet supremosRose Marketing. They have now addedSplat-A-Pults and Mud Pies to their growingrange of Dennis & Gnasherconfectionery.

Brand Marketing’s Carl Richardson,

‘There’s nothing those Masters of Mayhem, Dennis & Gnasher love morethat messing around in mud! So look out for Mud Piesfrom those menaces at Rose Marketing - tasty choccovered wafer cones with a super creamy marshmallowfill, with no artificial colours or flavours....so go on getsome now and get messy! And as for Splat-A-Pults - let’shave some tasty fun with Dennis and Gnasher! Themenacing team are at it again! Yep, brand newmarshmallows with choc flavoured coating with noartificial colours or flavours and gluten free!’

Log on to www.roseconfectionery.com for stockists.

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� The Beano’s presence was all aroundand everywhere among the 1,300 retailers,licensees, licensors and suppliers whoattended The Licensing Awards 2012 atthe Grosvenor House Hotel last month tohonour the industry’s highest achievers.

Host for the night, comedian Russell Kanestarred in the Beano-themed table menus.

Some of the industry’s most respected executives werereportedly prepared to fight whitened tooth and manicured nailto bag the Dennis & Gnasher salt and pepper setsapportioned to each table!

But the highlight of the night was the announcement ofGnashional Trust for The National Trust from DCThomson winning in the category ‘Best LicensedMarketing Communication Campaign’.

Many congratulations to all those who contributed in thissuperbly co-ordinated campaign organised betweenDC Thomson and The National Trust.

This month’s September edition of the DDCCTT BBrraanndd BBuulllleettiinn showcases newsupdates, current and new licensed products from the Consumer Products Team.

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� We are pleased to announce Card Mix’s range of Beano greetings cardwhich was first launched in February this year is nominated for the final of ‘BestLicensed Range’ category at The Henries Awards 2012 to be held inOctober.

They are rubbing shoulders with a heady mix of modern legends in this categoryincluding Angry Birds and One Direction.

So fingers crossed!

www.cardmix.co.uk

� TruffleShuffle’s in-house design team’s success at producing thecoolest Bananaman T-shirts continue onwards and upwards mirroringthe trajectory of our superhero launching himself at warp speed throughthe air. Fortunately the in-house team are infinitely cleverer than our pea-brained hero and remembered to open the skylight!

Available end of September at £19.99 each.

www.truffleshuffle.co.uk

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� The MagneticBoard Company havetaken magnetic boardsand wall art to a newdimension addingpersonalisation and a drywipe options to theirattractive high qualityrange.

The ‘dry wipe’ boardswith speech bubbles are sure to inspire budding comic writers of all agesto dream up endlessly hilarious comments again and again.

Add a character board of The Beano gang, Bananaman or Dennis& Gnasher for an instant cool wall to any room.

The Vintage Cover selection hosts evocative titles Victor, TheHotspur, Red Dagger and The Rover Book for Boys. Greatideas for Dads’ Christmas wish list and Mandy and Bunty are perfect forthe Mums.

The boards are available in two sizes - 75cm x 100cm and 55cm x 75cm.

Director Amanda McIvor,“We are very excited to be launching a range of magnetic boards andwall art featuring these well-known loveable characters and comic titles.

What could be better than having a Desperate Dan notice board wereyou can write in the speech bubble with a dry wipe pen - it’sideal for your favourite cow pie recipe!

Following our initial discussions with Licensing Agent IanDownes of Start Licensing we are convinced grown-upfans will love our boards. To have Dennis the Menaceand crew on board (ahem!) is such a huge bonus for us aswe know many products in our range are also bought asgifts for children because the iconic comic style fits soperfectly. We’re looking forward to see the impact thesefamous brands will have on sales leading up toChristmas”.

www.magneticboard.co/

The

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� A few months ago we featured the start of a fantastic Beano& Dandy collectable pin badge range (left).

Now collectors can feast their eyes on the full set of 50 custom-etched and hand-enamelled badges of some of the many starsto have appeared throughout the last 75 years of The Beanocomic displayed in this beautiful wooden case.

Each badge also comes with a collector card featuring a funbiography and enlarged artwork of the badge illustration.

Michael Stirling, Editor-in-Chief of The Beano &BeanoMax, ‘I wore my Gnasher badge loads last month. Oneof those occasions was when I was on Sky News chatting toEamonn Holmes. I had people asking me about my badge fordays afterwards. Another occasion where it got a fantasticreaction was at Sighthill Primary School in Edinburgh. Itseemed as if the entire class wanted one, and this was fromchildren who became Beano fans long after the original fan clubhad closed. It just goes to show that you can never put a gooddog down!’

www.danburymint.co.uk

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� Having survived BBC TV’s ‘Dragon’s Den’, theteam at Mask-arade Ltd have turned theirattention to an infinitely more formidable line up ofcharacters – Dennis and Gnasher!

Public Health Warning: a heavy dose of multipleDennis and Gnasher mask wearers exposedto the general public may incur bouts of raisedsmiles, prolonged laughs, blood-curling screams,hysterical tears and the occasional theatricalswoon! Result!

Each mask is made from high quality durable cardand comes with eye holes and an elastic strap.

MD Ray Duffy,

‘Get up to mischief with the all new Dennis andGnasher Face Masks. We are very excited toadd Beano icons, Dennis and Gnasher to ourrange; they are well-loved, cross-generationalcharacters and will complement our other fantasticlicensed character masks.’

� These lenticular Dennis the Menace and Desperate DanA5 notebooks are handy if you fancy doodling or scribbling downthose helpful reminders that can easily slip the mind. Youknow…clean your teeth, feed the children, flush the toilet, changeyour socks, pay before leaving a shop, don’t swallow chewing gum*,don’t sleep with your hands under the pillow**, don’t stand on adandelion ***don’t stare at a monkey puzzle tree****

The notes have got great little illustrations of Dennis and Danrespectively at the bottom of the pages to keep you amused whilstyou do your doodles.

*it swirls around your stomach for years

**the sandman will take them away

***you’ll wet yourself

****there lives an evil monkey that will eat you

Some of these are untrue...

� ‘The Art and History of the Dandy’ is a chronicle of 75years of biffs, bangs and banana skins from the likes ofDesperate Dan, Korky the Cat, Beryl the Peril,Keyhole Kate and other intrepid figures who have long sinceleft the comic. Wonderfully illustrated book, an ultimate guide toThe Dandy, with detailed archive history of each comic andnotes on artists and writers.

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� The Natural Bag Company have added more greatBroons and Oor Wullie designs to their high quality jutebags range of various shoppers, lunch, gift and bottle bags.

All bags are ethically manufactured using top quality hessianand every bag comes with a woven branded logo sewn intothe seam.

There are bags in all styles and sizes, some taesuit the young anes and others the auld fowk widlike. Dinna bother wi’ thae useless plastic bags,oor jute bags are strong and look just great.Fowk aye comment on how braw they look whenyou load then up wi’ your messages or tak’ themdoon the toon for a richt proper shop wi’ thelassies.

MD Simon Pritchard,

‘As one of the last remaining jute companiesbased in Dundee we are very proud to be ableto produce the range of The Broons and OorWullie jute bags, thus preserving the linkbetween jute and journalism in the city.Throughout the entire process DC Thomson hasbeen very supportive and the finished productshave definitely been worth the effort. Initial saleshave been excellent and we look forward todeveloping the range further over the next few years’.

Log on to http://www.dcthomsonshop.co.uk/ for a wide selection of licensed product and exclusives.For more information contact Roddie Watt, Consumer Products Department, Kingsway. rwatt@dcthomson.co.uk(Information correct at time of writing)©DC Thomson