Building Apps Building Apps The Developer's PerspectiveThe Developer's Perspective

Paradigm Shift = OpportunitiesParadigm Shift = Opportunities

Moving from apps at the enterprise

Cloud Computing

SaaS Model

Moving from apps at the enterpriseMoving from apps at the enterprise

Why ?Why ?Economic pressuresEconomic pressures

Lower cost of ownership Hardware changes - can't keep up Faster deployments - time is money Software decisions - taking to long Quicker ROI

Cloud ComputingCloud ComputingWhy has it caught on ?

Reliable Scalable Secure Affordable

Cloud ComputingCloud ComputingWhy has it caught on ?

Instant Sizing New features Maintenance Easy migration New versions Another supplier Another location

Cloud ComputingCloud ComputingWhy has it caught on ?

Mobility support Virtual workers Agility & flexibility

commissiondecommission

Managed InfrastructureSoftwareSupport

Software as a Service - SaasSoftware as a Service - SaasWhy has it caught on ?

Wants = pay as you go - as you grow

No CapEx Easier to budget Easier to expense Easier to justify

More apps needed More apps needed

More apps needed More apps needed What is required ?

Personalized Qualitative Simplified Smaller companies want stuff too

App Requirements ?App Requirements ?

Quick delivery Scalable Integrated to other apps Specialized value features Simple & Intuitive

Decision making issues Decision making issues

Comprehensiveness Relevance Latency Experience

What new channels requireWhat new channels require

Who ? Service providersWhat ? Want differentiationWhy ? Competition demands it When ? Now

What new channels requireWhat new channels requireLinks

http://www.getapp.com/http://www.salesforce.comRackspace http://www.rackspacecloud.com/Amazon EC2

Thank You

Mike Ross