Building Co-evolving Asia Community through Collaborative Innovation

Universidad Complutense Madrid March 12, 2018

Seongbae Lim, Ph.D. St. Mary’s University, USA

Mega Trend

Sharing Economy

Experience Economy

Hyper Connected World

Big Data

Deep Learning

Innovation: definition

• New ideas or approaches applied in fundamentally different ways resulting in significant value in organization and other stakeholders

• Tangible realization and adoption of a new idea in the form of a product, service, and business process

Entrepreneurship

Closed Innovation

❖ Organization bound, closed system▪ Independent, isolated value chain▪ Conventional innovation strategy

□ Develop own core competence and leverage it

▪ First to the market▪ P&G (Not Invented here), NASA (as Only NASA Can)

INNOVATION 1.0

ServiceDistri-butionMarketing

Manufac-turingR&D

Procure-ment Customer

30

INNOVATION 2.0

DistributionAssemblyCustomized

DesignR&DCustomer

Supplier--

ServiceProviders Designers Marketing

❖ Organization bound + external partners▪ Inter-organizational relationships based value chain

▪ Nike, Apple, Dell, VISIO

▪ Value chain innovation for efficiency▪ Core competence + other world class partners

Collaborative Innovation

32

Apple’s Global Supply Chain Network

33

34

35

36

Co-Innovation Architecture

Collaboration, Open

Planting Innovation

R&D

C&D

Co-Creati

onCon-verge

nce

Harvesting Innovation

Partners

Customers

Value

Creation

Org. Strategy

Tacit Knowledge

38

Co Creation

Traditional Value Creation

Traditional

Enterprise

Process

Customers

Suppliers

Partners

Employees

Co-Creative

Enterprise

Customers, Partners

Suppliers, Employees,

Government

Co-Creation

Value Co-Creation

http://www.google.co.kr/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&docid=-ohcQLKqkJCF8M&tbnid=K6uwS6CDgym5SM:&ved=0CAUQjRw&url=http://arabiangazette.com/social-seating-takes-skies/&ei=uLOmUcqYNMzYkgWF_oDYDw&psig=AFQjCNGNt3psGrmgImUpGcP1wEfidC7DkA&ust=1369965857688782

47

Collaboration with AI

Convergence

Convergence Types: Application to Different Context

GORE® PROCEL® Cast Liner

Types of Convergence

Convergence Evolution

Product and Component Convergence

Product Innovation

Galaxy Beam

Functional Convergence

Business Process Innovation

Organizational Convergence

Value Chain Innovation

Technological Convergence

Technology and Product Innovation

Industry Convergence

Market and Customer Experience Innovation

Bio-Artificial Convergence

Ubiquitous Innovation

FUSION or Confusion ?

Innovation 4.0 & One Asia

Goal Divide

▪ Conflicts around the world – cultural, ideological, ethnic, gender

▪ Co-creation of shared vision, goals

Shared Goal

School Bullying

Aging Society

POLLUTION

Cyber Crime

Digital Divide

• 4 billion people with the Internet access; 3.3 billion do not

• Knowledge creation, sharing, communication

Clean Energy

Sports

slim1@stmarytx.edu