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  • BULATS. Pre intermediate Voc

    English Part of Speech

    Definition

    UNIT 1

    accountant n a person who keeps the records of money that is received and spent by a company

    accounts n the records of all the money that a company has received or spent

    atmosphere n the character or feeling of a place or situation

    book-keeping n the job of keeping a record of the money that is received and spent by a company

    consultant n a person who advises people on a subject that they are an expert in

    coordinate v make all the different people and different parts of an activity work together in an organised way

    correspondence n letters, especially ofcial or business letters

    deadline n a time or day by which something must be done

    executive n a person in a high position in an organisation who makes decisions

    faulty adj not well-made or not working correctly

    hectic adj very busy and fast

    human resources pl n the part of a business that deals with nding new employees, keeping records of employees and helping them with any problems, etc.

    invoice n a list of things bought or work done with the price, for payment later

    laboratory n a room or building with equipment for doing scientic tests

    manic adj very busy

    marketing n a group of activities to help sell a product or service by considering buyers wants and needs

    meticulous adj very careful and paying a lot of attention to detail

    minutes pl n the ofcial record of what people say and decide during a meeting

    payroll n a list of people employed in a company, showing how much each person is paid

    personnel pl n the people who work in an organisation

    policy n a set of rules or a plan of what to do in a particular situation

    prioritise v decide which tasks are the most important

    quality control n the activity of looking at goods or services to make sure that they are of the correct standard

    research and development (R and D)

    n the department in a business which deals with planning new products and trying to improve existing ones

    retailer n a person who sells products to the public

    springboard n something which provides energy at the start of an action

    stock v provide something for people to buy

    wealthy adj rich

    welfare n a persons health and happiness

    UNIT 2

    access n the opportunity to see or use something

  • call off v decide not to do a planned activity

    challenge n something that is difcult to do

    challenging adj difcult in a way which tests your ability or determination

    colleague n a person who you work with

    come up with v produce (an idea or suggestion)

    competitive adj equal to or better than others

    face to face adj looking directly at one another

    exible adj able to be changed easily according to the situation

    open-door management style

    a system where managers deal with employees problems quickly and directly

    pension n money which is paid regularly to a person who has retired

    pension scheme n a system into which an employee and employer make regular payments for a period of years, so that the employee can receive a pension when they retire

    pool v allow something to be collected and shared by everyone in a group

    potential n a persons or products ability to develop and succeed

    proposal n a suggestion, sometimes a written one

    put forward v state (an opinion or suggestion) for other people to consider

    rewarding adj satisfying because you feel it is important or useful

    role n the position or purpose that a person has in an organisation

    standard adj usual or normal

    strategy n a plan for achieving success

    workforce n the group of people who work in a company

    UNIT 3

    advertising campaign n a series of activities to advertise something

    award n a prize for achieving something

    billboard n a large board used to display advertisements

    chain n a number of shops, hotels, etc. which are owned by the same company

    charitable trust a trust which is formed with the aim of giving money to charity

    collective n a business which is owned or controlled by the people who work in it

    commercial n an advertisement on TV or radio

    decline n a situation where something becomes less in number or amount

    depression n a long period when there is very little business activity and not many jobs

    exhibition n an event where companies show their products to the public

    founding n start (a new company or organisation)

    growth n the process of increasing in number or size

    inherit v receive money or a business from a person after they have died

    launch v show something for the rst time

    leading adj the most important

    merge v join together

    mill n a building tted with machinery for a manufacturing process

    packaging n the material put around goods before they are sold

    pension fund n an amount of money which people can pay into while working, which is then used to make regular payments to them after they retire

  • philanthropist n a person who gives money and help to people who need it

    poverty n the situation of being poor

    privatise v sell a company which is owned by the government to a private company or a member of the public

    rivet n a metal pin, usually used to join pieces of metal together

    share n any of the equal parts into which a companys capital is divided

    slogan n a short phrase used in advertising which is easy to remember

    take over v get control of or responsibility for something (e.g. a company)

    trust n an organisation which controls money or property for the benet of other people

    wrapper n a piece of paper or plastic which covers something that you buy (especially food)

    UNIT 4

    backre v have the opposite result of what you wanted

    booked up adj with no free places for extra appointments

    broadband n a telecommunications system which allows information to be sent quickly between computers and other electronic equipment

    cluttered adj full of unnecessary things

    competitor n a person, company or product which is trying to be more successful than another in the same market

    download v copy data from one computer system to another or to a disk

    exchange rate n the amount of one currency which you can buy with a particular amount of another currency

    gimmick n something which is used to get peoples attention but which isnt very useful

    graphic n image which is shown on a computer screen

    handling charge n the cost of moving goods from one place to another

    hard copy n a paper copy of information which came from a computer

    home page n the rst page that you should see when you look at a website

    load v abbreviation of download

    logo n a design or symbol which is used by a company to advertise its products

    online adj connected to the internet

    purchase v buy

    search engine n a computer programme which nds information on the Internet using words that you type in

    set up v organise (an event); start (a new business)

    time-consuming adj needing a lot of time

    up to date adj modern or containing the most recent information

    update v make something more modern or give the most recent information to

    UNIT 5

    agricultural adj connected with farming

    assemble v build something by joining different parts together

    blade n the sharp metal part of a machine or piece of equipment which is used to cut something

  • bulb (abbr. of light bulb) n a glass object which produces light from electricity

    cable n a wire, usually covered by plastic, which carries electricity or telecommunication signals

    card index n a box for storing cards in a particular order

    charge v store electrical energy in

    craftsman n a person who uses special skills to make things, especially with their hands

    crash v suddenly stop working

    device n a piece of equipment which does a particular job

    dismantle v take something apart so that it is in several pieces

    fasten v x something together, or x one thing to another

    le n a type of container used to store documents

    gadget n a small piece of equipment which does a particular job

    hole punch n a small piece of equipment used for making holes in paper

    jam v become unable to work because a part is stuck

    lead n a wire which connects a piece of electrical equipment to the electricity supply

    lever n a handle that you push or pull to make a machine work

    paper clip n a small piece of bent metal used for holding papers together

    permanent adj lasting forever or for a very long time

    pliers pl n a piece of equipment with two handles for pulling small things (e.g. nails) or for cutting wire

    premises pl n the land and buildings owned by an organisation

    run out v use all of something so that there is none left

    seminar n a meeting of a group of people for discussion or training

    shredder n a machine used for cutting documents into very small pieces

    stapler n a small piece of equipment used to x papers together by pushing a small piece of metal through them

    temporary adj lasting for only a short time

    tool n a piece of equipment which you use with your hands to make or repair something

    upgrade v improve the quality or usefulness of something

    UNIT 6

    authorise v give ofcial permission for something

    blend v mix two or more things together

    budget n a plan which shows how much money you have and how you will spend it

    budget holder n the person responsible for a particular budget

    dissolve v (of a solid) become part of a liquid

    evaporate v (of a liquid) change into gas

    evaporation n the act of evaporating

    extract v take something out of something else

    extraction n the act of extracting something

    ling cabinet n a piece of furniture in an ofce used for holding documents

    ingredient n any of the substances used to make something, especially food

    in-house adj done within a company by its employees, not by people from outside the company

    label n a small piece of paper, material, etc. attached to an object which gives information about it

    production plant n a place where an industrial or manufacturing process takes place

  • productivity n a measure which compares the value of what a company produces with the time and money which it spends producing it

    promote v encourage the popularity and sales of a product

    sample n a small amount of something which shows you what it is like

    stationery n things which you use for writing (e.g. pens and paper)

    supplier n a company which provides products or services

    target n a result that you intend to achieve

    target market n the group of people that a product is aimed at

    vat n a large container for mixing or storing liquids, especially in a factory

    UNIT 7

    backlog n a large amount of work or matters which are waiting to be done

    bankers card (also bank card, cheque card)

    n a card which you show when you pay for something by cheque to show that the bank promises to pay your cheques

    bear with someone v wait while a person does something

    catalogue n a book with a list of all the goods you can buy from a shop or company

    courier n a person who transports documents or products

    customs pl n the place at an airport or port through which goods must pass to make sure they are not illegal and where any tax must be paid

    cut off v break the connection during a telephone call

    discount n a reduction in the usual price

    engaged adj (of a telephone line) unavailable because already being used by another person

    extension n a telephone, especially one with its own additional number on a line leading from the main switchboard

    freight n goods which are carried from one place to another by ship, rail, plane or truck

    freight forwarding specialist

    n a person or company who arranges for goods to be transported from one place to another

    get through v succeed in speaking to somebody on the telephone

    hang up v nish a telephone conversation and put the telephone down

    heavy-duty adj especially strong so that it can be used in difcult conditions

    hold on v wait for a short time

    hold the line v wait for a short time (on the telephone)

    intellectual property (IP) n a persons or companys rights to prot from their idea or design (without another person copying it)

    log off v top a computer being connected to a computer system, when you want to stop working

    packing list n a list of goods that are packed and ready to send

    patent n the legal right to be the only person or company to make or sell an invention for a certain number of years

    put through v connect a person to another telephone extension

    ring off v nish a telephone conversation and put the telephone down

    sales channel n the way or place in which something is sold

    switchboard n a piece of equipment for the manual control of telephone connections

    trade fair n an event where companies show and sell their products to retailers or other companies who work in the same

  • eld

    trademark n a legally registered name or symbol which represents a company or product and cannot be used by another company

    warehouse n a large building for storing goods before they are sold

    UNIT 8

    banner n an advertisement that appears across the top of a webpage

    brand identity n the values and qualities which people associate with a particular brand

    carrier n a company, usually an airline, which transports goods or people from one place to another

    channel n a way of getting something done or a way of communicating with people

    channel of distribution (also distribution channel)

    n the way in which goods are transported from producers to buyers

    classied ad n a small advertisement in a newspaper or magazine

    fare n the money a passenger must pay for a journey

    forecast v say what you expect to happen in the future

    glamour n an attractive and exciting quality

    green n concerned with the protection of the environment

    hospitality n the action of entertaining people in a welcoming and friendly way

    innovation n the use of new ideas and methods

    lifecycle n the length of time that people continue to buy a particular product

    lifespan n the length of time a machine or piece of equipment is expected to last

    market leader n a company which sells more of a type of product than its competitors

    market research n activities to obtain and study information about the things which people buy or want to buy

    market share n the percentage of sales which a company has for a type of product compared with its competitors

    pop-up n an advertisement which appears in a separate window on a webpage

    public relations (PR) pl n the activity of keeping good relationships between an organisation and the public

    small ad n see classied ad

    word of mouth n the process of getting to know about a product by hearing about it from friends, colleagues, etc.

    UNIT 9

    agenda n a list of things to be discussed in a meeting

    branch n any of the ofces or shops that belong to a large company

    brand n a type of product made by a company under a particular name

    catering n the activity of providing food and drink

    compact adj closely and neatly packed together to save space

    connection n a train or plane which passengers arriving on another train or plane can catch to continue their journey.

    demonstrate v show something (e.g. a product) and explain how it works

  • demonstration n the act of showing something and explaining how it works

    entertain v show hospitality to a business client (e.g. by taking them to an event or a restaurant)

    entertainment n action of showing hospitality

    organiser n a small le or diary where you record your appointments and other useful information

    pick someone up v collect a person or object from somewhere

    rep n (abbr. of representative)

    representative n an agent of a company who travels to clients to sell products

    retire v stop working because of old age or ill health

    stylish adj of high quality in appearance and design

    voicemail n an electronic telephone answering system

    wall planner n a poster to put on the wall showing the days of the year so that you can write appointments on it

    UNIT 10

    aisle n the passage between seats on an aeroplane

    boarding card (also boarding pass)

    n the card that a passenger must have to show that they have passed security checks before getting on a plane

    check-in desk n the place at the airport where you show your ticket, give in your luggage and receive your boarding card

    debt n money that is owed to a person or company

    departure lounge n the area in an airport where passengers wait before they get on a plane

    dip n a movement downwards to a lower level or number

    duty-free shop n a shop in an airport or on board a ship where you can buy goods without paying government tax

    fee n payment made to a professional person in exchange for advice or services

    glove compartment n a small cupboard in the front of a car for storing small objects

    heavy goods train n a train used for transporting large goods

    locker n a small cupboard which can be locked, usually one of several placed together in a public place

    put off v arrange to delay an event or appointment until a later time

    reschedule v change the arranged time of something

    road tax n a tax you must pay on your vehicle before you are allowed to drive it on the road

    shuttle n a vehicle or aeroplane that travels regularly between two places

    soar v rise quickly to a high level or number

    thriving adj growing and successful

    venue n the place where an event or meeting takes place

    UNIT 11

    audiovisual equipment n equipment that allows you to hear and see something (e.g. a presentation)

    capacity n the total amount that can be contained or produced

    conference n a formal meeting of people from the same type of business or with the same interests, usually lasting a few days

    convert v to change in form, character or use

    delegate n a person sent to represent others at a conference

  • downgrade v reduce a person or thing to a lower position

    ipchart n a board with large pieces of paper xed at the top which can be turned over

    gym (abbr. of gymnasium)

    n a large room with equipment for doing physical exercises

    high-tech adj using the most advanced technology and equipment

    IDD (International Direct Dialling) phone

    n a phone which you can use to make international calls without going through an operator

    laundry service n a service offered by some hotels for washing, drying and ironing guests clothes

    lecture n a formal talk to a group of people on a particular subject

    partition n a structure, usually a thin wall, which separates one part of a room from another

    safe n a locked cupboard where you can keep money and other valuable items

    stage n the area of a theatre where actors perform or lecturers give their talks

    state-of-the-art adj using the most recent technology and ideas

    suite n a set of connected rooms in a hotel

    video conferencing n a telecommunications system in which two or more people in different parts of the world can talk to each other and see each other on a TV screen

    UNIT 12

    approach n a way of dealing with a situation or problem

    autonomy n a companys ability to choose and organise its own systems and activities

    ban v not allow a person to do or have something

    chairman (also chairwoman, chairperson)

    n the person in charge of a meeting, conference or organisation

    diverse adj made up of a variety of different things or different types of people

    feedback n information about a product or person, used as a basis for improvement

    headquarters n the managerial centre of an organisation

    negotiate v have formal discussions with a person in order to reach an agreement

    ofce politics pl n the relationships (good and bad) between people who work in the same ofce

    panel n a small group of people brought together to decide or discuss something

    parcel n an object wrapped in paper so it can be sent by post

    questionnaire n a list of questions, usually with a choice of answers, in order to collect information about a subject

    rumour n an interesting story, which may or may not be true, that people are talking about

    stand n a temporary display area where products are shown, often at a conference or trade fair

    survey n a study of the opinions of a group of people, based on a list of questions

    task n a piece of work

    team-building n activities to encourage people to build relationships with each other and work together as a team

    UNIT 13

  • associate n a person you know because of work or business

    badge n a small piece of plastic or metal with words or design (e.g. your name and company) to attach to your clothes

    be based in v live or work mainly in this place

    consultancy n a company that gives expert advice on a particular subject

    crate n a large box used for storing or moving things

    draw n a competition where people are given numbered tickets which are chosen at random to decide winners of prizes

    ethos n the set of beliefs and ambitions which are typical of a group or company

    oristry n the business of arranging and selling owers

    framework n order or structure

    insolvency n the situation when a company does not have enough money to pay its debts

    lapel pin n a pin which is used to fasten something (e.g. a badge) to the front of your jacket

    mailshot n a piece of advertising material sent to a large number of addresses

    mission n the purpose or aim of an organisation

    motto n a short sentence or phrase which expresses a belief or purpose

    put down to v think something is caused by something else in particular

    referral n the act of directing someone to another person or place for help or business

    stafng n the action of providing employees for an organisation

    telemarketing n selling goods or services by telephone

    turnover n the amount of money taken by a business in a particular period

    wind up v gradually bring an activity to an end

    UNIT 14

    body language n the movements and positions of your body which show other people how you are feeling, often without you knowing it

    bonus n an extra amount of money paid to a person for good performance

    commemorate v ofcially remember, with respect, people or an event, especially with a ceremony

    department store n a large shop selling a variety of goods in different departments

    eye contact n the situation when two people look at each others eyes at the same time

    giant n a very large, successful company

    harmony n peacefulness or agreement

    host n a person who invites other people as guests

    job description n a written list of the responsibilities you have and things you are expected to do in your work

    minimal adj of a very small amount

    offence n feeling of annoyance or hurt

    pharmaceutical adj concerned with the preparation of medicinal drugs

    product positioning n the way that people think about a product compared with competing products, or the way that the company would like them to think

    punctual adj arriving or doing things at the correct time, not later

    small talk n polite conversation about unimportant things

  • spectrum n the range of possible opinions, feelings or ways of behaving

    to the point adj directly expressed and suitable for the topic being discussed

    unwrap v remove the paper or material that covers something

    wrap v cover something with paper or material

    UNIT 15

    act on v do what is suggested

    at the cutting edge at the most recent stage of development

    average n a standard or level which is considered to be normal or the number obtained by adding two or more amounts together and dividing the total by the number of amounts

    block booking n a booking (e.g. for a hotel) for a group of people

    boom n a period when a country or industry is very successful

    break down barriers v improve understanding and communication between people

    break the ice v make people who do not know each other well feel more relaxed with each other

    committed adj willing to give your time and energy to something that you believe in

    conict n a serious disagreement or argument

    cooperate v work together for a particular purpose

    cooperative adj willing to work with people and do what they ask

    creative adj producing and using new and unusual ideas

    crisis n a situation which has reached a very difcult point, or a time of great disagreement and uncertainty

    dominate v have control over a person or group of people

    forum n a meeting for the exchange of opinions

    handout n a piece of printed information, sometimes given by a speaker to their audience

    implement v put into action

    interact v communicate and work together

    in-tray n a container on a desk for letters and documents to be dealt with later

    maintenance n the activity of keeping a building or machinery in good condition

    object n the aim or purpose of doing something

    objective n something you plan to achieve

    original adj not the same as anything else and therefore special and interesting

    participant n a person who takes part or gets involved in something (e.g. a training course)

    review v consider something in order to decide if changes should be made

    stand for v be an abbreviation of or symbol for

    talented adj having a natural ability to be good at something

    wisdom n the ability to use your knowledge and experience to make good judgements

    UNIT 16

    close a deal v nalise a business agreement

    courteous adj polite and respectful

    deal n a business agreement

    demanding adj needing a lot of time, attention or energy

    desalination n the process of removing salt from sea water

  • etiquette n the usual rules of polite behaviour in a certain social

    situation extend v offer or give

    get down to v begin to do or give serious attention to

    impressed adj feeling admiration for something

    in due course adv at a suitable time in the future

    irrigation n the process of supplying land with water so that plants can grow

    machinery n a group of large machines or the parts of a machine which make it work

    outing n a short trip taken for pleasure

    speciality n a product for which a person, region or restaurant is famous

    UNIT 17

    account for v supply or make up (a certain amount)

    bar chart (also bar graph) n a diagram in which different amounts are represented by rectangles of different length

    uctuate v rise and fall irregularly in number or amount

    uctuation n an irregular rise and fall in number or amount

    gross domestic product (GDP)

    n the total value of goods and services which are produced within a country

    level off v stop rising or falling and stay at the same level

    line graph n a diagram in which changes in amount over time are represented by a line

    make inroads v start to have a noticeable effect

    make up v compose or form

    negligible adj too small in number to be important

    overtake v become a greater amount (than something else)

    peak n the highest point or value of something

    pie chart n a circle divided into parts that shows the way in which something (e.g. population or amount of money) is divided up

    recover v improve after a period of weakness or low value

    recovery n the process of improving after a period of weakness or low value

    static adj staying at the same value without changing for a long period of time

    trend n a general direction in which something is developing or changing

    unemployment rate n the percentage of the working population who do not have a job

    UNIT 18

    acquisition n the purchase of one company by another

    assembly n the process of putting together parts (e.g. of a machine, product or structure)

    bankrupt adj unable in law to pay debts and therefore forced to stop operating

    break even v have neither prot nor loss at the end of a business activity

    capital n money used to invest, lend or borrow

    capital employed n the money that a business invests back into the company

    cashow n the amount of money moving into and out of a business

    chase payment v try to make a person pay the money that they owe

  • component n a part which combines with other parts to form something bigger

    cover costs v make enough money to pay for expenses

    creditor n a person or organisation that a company owes money to

    curriculum vitae n a written description of a persons qualications and previous employment

    debtor n a person or organisation that owes money to a company

    decit n the amount of money that a business has lost in a particular period of time

    gross adj total, before any costs or taxes are deducted

    liquidation n the situation when a company closes because of nancial difculties and its assets are sold to pay its debts

    net adj remaining after deduction of tax and other costs

    operating prot n the prot that a company makes from its usual activity

    overheads n the regular costs which are involved in running a business (e.g. rent or electricity)

    overspend v spend more than was originally planned

    pay off v pay back the full amount

    pre-tax return n the money that a company earns from something before tax is deducted

    protability n the state of producing a prot

    rsum (US) n see curriculum vitae

    return n a prot from an investment

    revenue n an organisations income or the money it receives

    subsidiary n one company which is owned or more than 50% owned by another

    takeover n the action of taking control of one company by another after purchasing a majority of shares

    write off a debt v cancel the record of a bad debt

    UNIT 19

    bear market n a nancial market where prices are falling

    bond n a certicate issued by a government or public company which promises to repay money at a xed rate of interest at a specied time

    broker n a person who buys and sells shares for others

    building society n a nancial organisation that pays interest on members savings and lends money for the purchase of property

    bull market n a nancial market where prices are rising

    commission n an amount of money paid to an agent for arranging a sale or purchase

    commodity n a substance or agricultural product that can be bought or sold in large amounts

    dividend n the part of a companys prots which is divided between its shareholders

    dividend yield n the amount of prot paid to shareholders, calculated as a percentage of the current share price

    downturn n a reduction in business activity

    equities n stocks and shares which pay no xed amount of interest

    oat v sell shares of a company on the stock market for the rst time

    otation n the process of offering shares of a company for sale to the public for the rst time

    outperform v perform better than another

  • portfolio n a collection of investments; all the products and services offered by a business

    racecourse n a ground or track for horse or dog racing

    sector n a distinct part of the economy

    shareholder n a person who owns shares in a company

    stake n a share or interest in a company

    stock exchange n the place where stocks and shares in companies are bought and sold

    stock n shares, or a certain number of shares

    UNIT 20

    asset n something valuable belonging to a business (e.g. machinery) which could be used for the payment of debts

    business angel n a private investor who provides money for new businesses

    business plan n a document giving details of a companys expected sales, costs and future nancial planning

    corporation n a large company or group of companies which acts as a single organisation and is recognised as such in law

    data management n control and organisation of information held on computer databases

    entrepreneur n a person who starts up their own business, especially one which involves risk

    ood v arrive in large numbers

    format n the way in which information is arranged and stored

    loan n the act of lending something, or the money which is lent

    merger n the process when two or more companies join together to form a larger company

    monitor v watch and check for a period of time

    pump money into v spend a lot of money on something to try to make it successful

    raise money v collect money

    relocation n the process of moving to a new place

    resign v leave a job because you want to

    savings pl n money kept in a bank to use later

    secure a loan v make certain that money which is lent will be paid back by giving the lender the right to own an asset (e.g. the house) of the borrower, if the money is not paid back

    shelf life n the length of time that a product, especially food, can be kept in a shop before it becomes too old to sell

    tap into v make use of something, especially peoples interest or ability

    venture capitalist n a person who makes money available for investment in a new company, especially a risky one

    UNIT 21

    applicant n a person who applies for something, especially a job

    appoint v ofcially choose a person for a job

    candidate n a person who applies for a job

    fullling adj making you feel happy and satised

    highlight v attract attention to

    jobseeker n a person who is looking for a job

    prole n a short description of a person which gives only the most important details

    recruitment n the process of nding new people to work for a company

  • recruitment agency n a business that makes its money by nding suitable people for employers who need new workers

    referee n a person who conrms in writing an applicants character or ability

    reference n a letter from a previous employer or teacher to conrm a persons ability or reliability

    shortlist v put a person on a list of candidates from which a nal choice is made

    turn down v reject or refuse

    vacancy n a job that no one is doing (and therefore available for a new person to do)

    voluntary adj done willingly, without being paid for it

    UNIT 22

    break the news v tell a person about something unpleasant which will affect or upset them

    computer-literate adj having knowledge of how to use and work with computers

    credit checking n the activity of looking at a persons record of repaying loans and advising whether or not to give them a new loan

    discrimination n the act or system of treating different groups of people in different ways, especially unfairly

    dismiss n remove from a job, especially when a person has done something wrong

    re v see dismiss

    hand in your notice v tell your employer that you intend to leave your job

    hire v employ a person to do a particular job

    interviewee n the candidate during an interview

    interviewer n the person who asks the candidate questions during an interview

    job security n the situation of having a job which is likely to be permanent.

    lay off v stop employing a worker temporarily or permanently because there is not enough work

    make someone redundant

    v stop employing a person because there is no longer enough work for them, or because the company cannot afford to continue employing them

    promotion n the situation when a person is raised to a higher or more important position in their work

    pull funding v stop giving money for something

    quit v leave

    redundant adj no longer employed because there is not enough work

    sack v see dismiss

    sell off v get rid of something by selling it cheaply

    stereotype n a xed idea, especially one that is wrong, that people have about a type of person or thing

    surveyor n a person who measures and records the details of areas of land or a person who is trained to examine buildings and discover if there are any problems with the structure

    venture n a new business activity which involves risk or uncertainty

    UNIT 23

    anonymous adj without the writers name on it

  • appraisal n a meeting between an employee and their manager to discuss the employees progress, aims and needs at work, or the report which summarises this meeting

    appraisee n the employee who is receiving the appraisal

    appraiser n the manager who gives the appraisal

    balance sheet n a document which shows a companys nancial position, i.e. its wealth, assets and debts, at a particular time

    compromise n ending an argument or difference of opinion by each side agreeing to some of the demands of the other

    corporate rate n a special price offered to companies

    credibility n a persons ability to make other people believe and trust them

    expertise n a high level of knowledge or skill

    eye-opener n something that surprises you and teaches you new facts about people or life

    follow-up adj thing done or action taken to continue something done before

    income statement n a statement showing the amount of money earned and spent by a company in a particular period of time

    motivation n enthusiasm

    on the ball adj showing up-to-date knowledge and/or an ability to think and act quickly

    refresher course n a training course to bring a persons knowledge up to date, especially knowledge needed for a job

    revolutionise v completely change something so that it is much better

    stalemate n a situation where neither side in an argument can win and no action can be aken

    trainee n a person who is being taught certain skills for a job

    UNIT 24

    absentee n a person who is not at work when they should be

    absenteeism n the problem of employees not being at work when they should be

    audit n an ofcial examination of something by an expert, usually the accounts of a business

    counselling n the process of listening to a person and giving them professional advice about their problems

    email overload the situation when you receive more emails than you can manage

    folder n a collection of les kept together on a computer

    goal n an aim or purpose

    icon n a small picture or symbol on a computer screen which the user can click on with the mouse

    open question n a question to which the answer is not just yes or no

    overload n too much of something

    sick leave n the length of time that an employee is allowed to be

    absent from work because of illness and still receive pay

    sick pay n the money that an employer pays to a person who is absent from work because of illness

    spreadsheet n a computer programme for doing nancial calculations and plans

    voting buttons n an email system where a group of people are asked the same question which they answer by clicking a button with their chosen reply

  • Upper-intermediate Voc

    English Part of Speech

    Definition

    UNIT 1

    appraisal n assessment or evaluation of how well you do your job

    bonus scheme n company system in which employees receive extra payments if certain targets are reached

    book-keeping n recording the money that an organisation or business spends and receives

    computer literate adj able to use a computer competently

    core n central, essential

    dedicated adj designed especially for that use

    degree n university qualication

    rm n company

    ying start n very good beginning

    goal n aim, objective, target

    graduate n someone who has obtained a university degree

    hands-on adj practical, not theoretical

    high ier n someone with a lot of ability and ambition who is expected to be successful

    in-house adj taking place within the company

    key adj very important, essential

    learning goals: meet the learning goals

    v provide good enough instruction in what the employees want to learn

    limited adj company where each shareholder is responsible for the companys debts up to but no more than the amount that he/she has invested in the company

    monitor v watch carefully and record the results

    on-the-job training n training while you are working

    peer n person at the same level as you in a company

    permanent contract n an employment agreement which is not for a limited period of time

    promising adj showing signs of being likely to develop successfully

    promote v give someone a better-paid, more responsible job; advertise or publicise a product or service so that people will buy it

    recruit n someone who has recently started working for a company

    salary n money paid regularly to employees for doing a job

    skill n ability to do something well

    staff development n expansion of skills and consequent possible promotion for employees

    study leave n period of time away from work for study

    tailor-made adj specially designed to meet individual needs

    track record n reputation based on things done up to now

    workload n the amount of work you have to do

    UNIT 2

    accounting n activity of preparing and maintaining nancial records

    areas n departments

    audit v check that nancial statements and accounts are correct

    baby: your own baby n project or piece of work that you care about a lot because it was your idea

    board of directors n top-level managers of a company

    candidate n person applying for a job

  • cashier n the person who takes the money when customers pay at a supermarket

    CEO n short for Chief Executive Ofcer

    challenging adj difcult and demanding to do

    checkout n the place in a supermarket where you pay for your shopping

    Chief Executive Ofcer n highest manager with responsibility for the day-to-day running of a company

    Chief Information Ofcer n manager responsible for information and computer systems

    CIO n short for Chief Information Ofcer

    customer relations n approach to management which recognizes the value of building and maintaining a long-term relationship with customers through, e.g. special credit cards, loyalty cards

    customer service n giving customers good service

    deadline n nal time by which a task or job must be completed

    Finance Manager n the manager responsible for the accounting and nancial affairs of a company

    nancial year n the -month period for which a company produces accounts

    re v dismiss someone from their job

    forecast v predict business and nancial performance for the future

    fullling adj making you happy or satised

    graduation n the moment of successfully completing ones university course

    HRM n Human Resources Manager

    Human Resources Manager n the manager responsible for recruiting, training and managing employees

    incentive event n conference or other event which companies use for thanking customers and rewarding their staff

    interviewee n person being interviewed

    IT n short for Information Technology; computer and telecommunications technology

    launch v start selling a product or service for the rst time

    lifestyle n, adj the way that you live your life

    management accounting n preparing nancial information to help management decisions

    Managing Director n highest manager with responsibility for the day-to-day running of the company, Chief Executive Ofcer

    Marketing Consultant n someone whom companies employ to give advice about how to market their products or services

    PA n short for Personal Assistant

    part-time job n job which is only done for part of the working week, less than a full-time job

    performance n how well a person or company does

    Personal Assistant n someone who is employed to do secretarial and administrative tasks, especially for a manager

    PRO n short for Public Relations Ofcer, the person responsible for ensuring that the public think well of a company

    R&D n short for Research and Development

    recruitment n the activity of nding and employing new people to work in an organisation

    relief n person who takes the place of another worker so that he/she can have a break

    reporting to me that I have authority over

    Research and Development n the activity of investigating and developing new products

    role n job or function in a company

    routine correspondence n normal, everyday letters and emails which are not special

  • selling point n characteristic of a product that makes people want to buy it

    smooth-talking adj good at persuading people, not to be trusted

    supervisor n person who makes sure people do their jobs properly

    target n goal or objective decided in advance against which performance can be measure

    thrive on v really enjoy

    treasurer n the person who looks after the money in an organisation

    vision n plan or hope for the future

    workwise adj as far as work is concerned

    UNIT 3

    academic background n what you have studied and the qualications you have received

    common sense n practical, sensible thinking and judgement

    consumer product n product bought by the public and not by companies

    CV n short for curriculum vitae: a written summary of work experience and qualications sent to a possible employer by someone applying for a job

    found out adj shown to be dishonest

    full-on adj total

    gig n performance, concert

    go about v start dealing with

    go straight in the bin v be thrown away without being looked at

    innovation n new idea or product

    job satisfaction n feeling of pleasure and achievement in your job

    kiosk n small building where products are sold

    online distribution n the supply of goods through the Internet

    perk n extra payment or benet which is not part of your salary, e.g. a company car

    promotion n being given a better-paid, more responsible job

    receptive adj willing to listen and accept

    referee n person who gives information about your experience and ability when you apply for a job

    reect v show or represent

    release n the moment when something is available for the public to buy

    scope n opportunities

    snail mail n letters sent by post compared with the speed of email

    words of wisdom pl n very good advice

    UNIT 4

    bring up details v nd information on a computer

    critical adj very important

    details: bring up your details v nd information about you on my computer

    great deal n a lot

    hang on v (inf) wait a moment

    intended recipient n the person you wanted to contact

    put someone on hold v make someone wait to speak to the person they have called on the phone

    screen: get it up on the screen

    v see, bring up your details

    update v add new information to

    vacancy n available job

    Unit 5

  • brand awareness n knowledge among people in general that a certain brand exists

    branding n giving a company or product a particular design or symbol in order to give it an identity for marketing and advertising purposes

    brochure n magazine published by a company advertising or giving information about its products and services

    capitalise on v benefit from, take advantage of

    centrepiece n the most important or attractive part or feature of something

    dating skills pl n ability to begin a romantic relationship

    direct mail n publicity sent directly to a person's home

    drawback n disadvantage

    dream up v invent

    essence n most important quality

    focus group n group of people who are paid to discuss and give their opinions for market research

    gift n something which is given to you

    hit n time when someone visits a website

    hype v publicise strongly, advertise in an exaggerated way

    leaflet n printed material of a page or a few pages publicising or giving information about product and training

    log on v start using a computer; visit a website

    logo n design which represents a company or a product

    lottery n game in which numbered tickets are sold to people who then have the chance of winning the prize if their number is chosen

    market share n the percentage of the market which is taken by a particular product in comparison with competitors' products

    online publicity n advertisements on the Internet

    overheads pl n the regular and necessary costs, such as rent and heating, that are involved in operating a business

    pay a premium v pay a higher price

    ploy n tactic or trick, especially when used in marketing

    point-of-sales display n where products are arranged in a shop in a way which advertises them to customers

    post v pin on the walls

    profit margin n the percentage difference between income and sales

    promotional activities n ways of advertising something

    purchase n something which you buy

    recognition n appreciation and acceptance

    reinvent v change the appearance or characteristics of something, modify

    retail adj selling goods in small amounts to customers in shops; v sell to customers in shops

    sample n small example which shows what the rest of something is like

    slogan n short, easily remembered phrase used to advertise something

    sponsorship n helping by giving money to an event such as a sporting event and in that way getting publicity

    switch v change

    target audience n person or particular group of people at whom something is directed

    task n job

    website n computer le with words and pictures which you can reach through the Internet

    UNIT 6

    cashow n the amount of money moving through a business

  • chill-out zone n area for people to relax in

    co-founder n person you begin a company with

    contacts n people, especially in high positions, who can give you useful information or introductions which will help you at work

    customer base n regular customers

    customised adj made especially to suit the users needs

    decent adj good

    deli n small shop that sells high-quality foods, such as types of cheese and cold cooked meat, which often come from other countries

    entrepreneurial skills pl n abilities connected with starting a new business

    found v set up or establish a company or organisation

    FT n a commonly used abbreviation for the Financial Times, an important British newspaper for people who are interested in nance, business and economics, printed on pink paper

    gap in the market n opportunity to sell a new product which isnt being sold already

    generic adj relating to a group of similar things rather than one thing in particular

    keep momentum v keep something developing after it has started

    label n company name or symbol

    line: new line n new type of product

    niche product n product which only interests very specialised customers and does not interest the mass market

    on the market adv for sale

    on the road adv travelling to different places

    opt for v choose

    outsell v sell more than other products

    packaged v wrapped and displayed so that people will want to buy

    personal touch n having personal contact with and being aware of the needs of every individual customer to make them feel special

    pitch v aim, direct

    player: big player n large and powerful business

    prohibitive adj so expensive that you cannot afford it

    projected adj planned

    sachet n small, closed container made of paper or plastic containing a small amount of something, usually only enough for one occasion

    secure a site v rent a building or part of a building to run a business from

    soar v rise very fast

    sponsor v support nancially in order to get publicity for your company

    stand n arrangement of shelves and tables at an exhibition where an organisation offers information, goods or services

    start-up n small business that has just been started

    stir n a lot of interest

    supply chain n the network of companies who bring goods from manufacture through wholesale supply and distribution to a retailer

    take off v start selling well, become a popular product

    takings pl n income received in a shop from selling goods

    turnover n total income of a company from sales of its products or services; sales

    upmarket adj expensive, high-quality, appealing to the luxury end of the market

    word of mouth people telling each other about how good a product is

    write-up n report, article

    UNIT 7

    budget n money you have available to spend

  • deliver v provide what was promised

    edge n advantage

    rst-come-rst-serve dealt with in the order in which people ask

    keen adj competitive

    liaise v communicate and exchange information

    man v be present at, help to run

    meet your brief v carry out your instructions

    power cut n interruption in the electricity supply

    server n central computer from which other computers obtain information

    stand out v make people notice

    trade event n event within a particular business or industry

    UNIT 8

    bulk: in bulk adj in large quantities

    carry a lot of stock v keep a large amount of stock in a shop / chain of shops

    come back to you on that v talk to you again in order to give you further information

    gadget n small device or machine with a particular purpose

    get in v arrive

    mark-up n amount by which the price of something is increased before it is sold again

    payment terms pl n arrangements made for payment, especially the amount of money and the period of time agreed

    pop v (inf) put

    recommended retail price (RRP)

    n price at which a manufacturer suggests a product should be sold, although this may be reduced by the retailer

    repeat order n something which you order again

    sight: at sight adv payable immediately, when the item is presented

    sort out v discuss, deal with

    stick to v not change or be forced to change

    stock v keep a supply of a product in the shop

    take a seat v (formal) sit down

    terms and conditions n the details in an agreement or contract

    UNIT 9

    buy into v invest in

    competition n other companies which produce the same goods or services as your company

    credit facilities pl n arrangement to borrow or owe money in order to buy goods

    drop the idea v decide not to continue

    entrepreneur n person who starts up a new business

    estate agencies n businesses that arrange the selling, renting or management of property and land for their owners

    failure rate n the number which do not succeed

    fat cat n someone who has a lot of money and who has the power to increase their own income

    fee n money you pay for professional services

    rst: in the rst place at the start

    franchise n right to sell a companys products in a particular location using the companys name

    go from strength to strength v become increasingly successful

    go it alone v start your own business

    household name n company name that most people have heard of

    interior designer n person who plans the decoration of the inside of a building

    legitimate adj likely and reasonable

  • make a go of v make successful by working hard

    make redundant v re someone because their job is no longer needed

    marketing n the activity of presenting products or services to customers in order to make them want to buy

    never look back v become more and more successful

    outlet n shop

    prepared adj willing, happy

    prot n money which is earned in trade or business, especially after paying the costs of producing and selling goods and services

    quit v give up, leave, stop doing

    redundancy money n money paid to workers that a company no longer needs, to compensate for losing their job

    security n way of making sure that money which has been lent will be paid back

    source v nd

    take the plunge v decide to do something risky after thinking about it for a long time

    terms: in terms of when talking about

    trademark n name or symbol put on a product to show that it is made by a particular producer and cannot be legally used by any other producer

    UNIT 10

    angel investor n private investor willing to invest money in new business

    application n computer program designed for a particular purpose

    business card n small card to give to business contacts showing your name, job title and details of the company you work for

    catch on v become popular

    cold-call v phone or visit possible clients to try and sell something without any previous contact or appointment

    defy a conventional business plan

    v be too difcult to explain in a normal business plan

    get off the ground v start

    government grant n money given by the government for a special purpose

    gut instinct n strong belief which cannot be explained

    have something to do with v be connected with

    hi-tech adj using the most modern and advanced machines and technology

    loan n money which is lent or borrowed

    make do v use what was available

    mortgage n money which you borrow in order to buy a house

    nothing to beat nothing better than

    partnership n company owned by two or more people

    point blank adv in a very few words without trying to be polite

    principal n the amount of money borrowed

    savings pl n money which is not spent but is kept to use in the future

    social security n money an employer pays into a government fund to cover unemployment, sickness pay and retirement pensions

    splash out v spend a lot of money on things you dont need

    tax return n information given to the government about how much you have earned a year

    venture capital n investment from companies which specialise in high-risk new business

    wrapper n additional worksheets and other materials

    written in sand adj not xed or dependable

  • UNIT 11

    agent n company which sells another companys products on commission

    bioinformatics n information science about living things

    clear up v deal with, get an explanation for

    cloned adj plant or animal which has the same genes as the original from which it was produced articially

    cross-fertilisation of ideas n mixing of ideas from different types of people to stimulate new thinking

    distributor n company which buys another companys products and sells them in a particular region

    get down to v start

    get onto v start dealing with

    great stuff (inf) Thats excellent!

    ground-breaking adj new and very different from others of its type

    hush-hush adj secret

    keep up with v not fall behind

    knowledge industry n service industry in which employees deal in knowledge rather than products and need a high level of education and training

    milestone n mark, stage, level of achievement

    purpose-built adj designed and built for a particular use

    right away adv immediately

    sector n area of the economy

    spin-out business n new, separate company based on a original organisation

    state-of-the-art adj very modern

    stem-cell n cell taken from a person or animal in a very early stage of devlopment that can develop into any other type of cell

    strings attached special demands or limitations (on the loan)

    UNIT 12

    digest v take time to understand

    dry up v have nothing more to say

    eye contact: make eye contact

    v look at peoples eyes to keep them involved

    feel free to v dont be afraid to

    ndings n information discovered

    make the most of v take full advantage of an opportunity which will not last long

    premium adj higher than usual

    prompts n list of key words used to remind you what to say

    slide n image which is projected onto a screen or wall

    would-be adj wanting or trying to be

    UNIT 13

    accident: is no accident has been planned for carefully

    bankrupt adj having no money; unable to continue in business because you cannot pay your debts

    bear in mind v remember when making plans

    bid n the price offered for a piece of work or a service

    bottom line n the most important thing

    break the bank v allow something to cost more than you can afford

    business centre n facilities that business people can use to do work or contact people, e.g. fax machines, secretarial help, Internet connections

    chain n number of businesses owned by the same company

  • frequent-ier program (UK programme)

    n system where regular users of an airline earn points to get benets and discounts

    gathering n large group meeting

    gush v express so strongly that it does not sound sincere

    keynote speaker n the most important speaker at a conference

    loyalty program n reward system, e.g. free hotel breaks to thank regular customers for buying goods and services from a business

    off-season n the time of year when there is less business activity

    pitfall n likely mistake or problem

    plus n advantage

    practice n method

    pull together v create, organise

    rival n competitor, company which produces the same products or services as your company

    single out v praise especially

    staffer n (American English) member of staff

    subscriber n person who buys a service or a magazine on a regular basis

    tweak v change in small ways

    what really counts v what is really important

    wi- adj wireless connection by which computers can connect to the Internet up to a certain distance from where they are usually plugged in

    UNIT 14

    address v deal with

    behind the scenes which the public dont see or meet

    boom v grow rapidly and successfully

    buzz n feeling of excitement

    drop an email v send a short, quick email

    eco-tourism n tourism connected with the environment and nature

    emerging market n new or developing market

    enhance v improve

    entrepreneurship n the starting up of new businesses

    formula n combination of things which will produce the result you want

    get round to it v do what youve intended to do

    implementation n putting something into action

    implication n possible effect

    insight n understanding

    intractable adj seemingly impossible to solve

    Maori poi dance n dance performed by women using balls attached to strings. The poi dance was originally used to increase the flexibility and strength in the womens hands and arms for weaving.

    networking v using the opportunity to meet people it might be useful to know

    old hand n very experienced person

    opening n job opportunity

    outstanding adj excellent

    public sector n government organisations

    round the clock adv all day and all night

    time: for the time being for the moment

    Umukai Polynesian feast n special meal where traditional food, kai (chicken, pork, sh and vegetables), is steamed under banana leaves in a pit of hot stones, an umu

    up-and-coming adj successful

    winning combination n a successful mixture

    UNIT 15

  • coverage: brilliant coverage n excellent reports in both quantity and quality

    occupancy rate n the average number of rooms occupied in a hotel over a period of time, in this case, a year

    quarter n period of three months

    UNIT 16

    action point n thing assigned to specic person to be achieved before the next meeting

    adjourn v stop a meeting temporarily with the intention of continuing it at a later time

    call off v cancel

    chair v direct or manage a meeting

    get together v organise, produce

    outcome n result

    promotional literature n written adverts and marketing material about a company, designed to encourage people to buy its products or services

    put off v delay or postpone

    put solutions into practice v act to solve the problem, not just think about it and then do nothing

    set up v organise

    skip v not attend a meeting on purpose

    while were about it at the same time

    workshop n meeting of people to discuss and/or perform practical work

    UNIT 17

    appeals to v interests

    billion n one thousand million (,,,)

    classied ad n small advertisement usually placed by private individuals or small companies

    cyberspace n the imaginary place where Internet data exists

    date: to date up to the present time

    desktop n software program where icons and les are displayed on a computer screen

    dot-com: the dot-com crash n period when there was fast growth in dot-com companies. A dot-com company is one that sells goods and services through the Internet. The projected income of many companies never materialised, and a lot of shareholders' money was lost in a short space of time

    e-commerce n the activity of selling goods or services through the Internet

    hardware n computer equipment or machinery (as opposed to software)

    knowledge worker n a person whose job requires a high level of education and training

    mission n company's main purpose

    network n linked computers which can share information and programs

    one-stop shopping n service providing everything you need in one place

    page view n individual website page read by people logged onto the Internet

    PDA n short for Personal Digital Assistant

    Personal Digital Assistant n mini handheld computer which has multiple functions such as word-processing, spreadsheet, diary and calendar facilities

    place a premium on v make very important

    real time n at the same time without having to wait

  • refine v improve by making small changes

    roughly adj approximately

    streamline v make a company, organisation or process more efficient

    title effect n the way the title of a movie is brought onto the screen

    top-heavy adj with too many senior managers for the size of the company

    track v monitor movements of, for example, parcels or shipments

    twenty-four: 24/7 (twenty-four seven)

    all the time, 24 hours a day, seven days a week

    upside n advantage

    web browser n computer program which gives you access to the Internet

    UNIT 18

    across the spectrum

    browse v search the Internet

    click v press the mouse button

    down adj not working, disconnected for a time

    download v transfer information from the Internet to a computer

    fingertips: at your fingertips available for immediate use

    get at v find, locate

    home page n first/front page of a website

    icon n small picture or symbol on a computer screen that you click on to open a program

    information-rich site n site which people visit mainly for the information it contains

    itchy ngers n people who will quickly leave your website and go to another one if they dont nd it interesting

    Javascript n a computer programming language frequently used on the Internet

    junk adj information sent to people, although they do not want it and have not asked for it, usually advertising products or services

    knowledge: to my knowledge as far as I know

    log off v close down a computer

    loved one n person that you love, usually a member of your family

    navigation n moving around and locating of information

    online adj, adv connected to the Internet

    portal n website which provides information and links to other websites

    search engine n website which helps you nd other websites

    set way n xed method

    site map n plan of where to nd information on a website and how the pages link together

    spectrum: across the spectrum

    including the widest possible range of people

    straightforward adj simple and easy to understand

    trade: in the trade working in or involved with a particular industry

    upgrade v improve the quality or usefulness

    user-friendly adj easy to operate

    whet someones appetite v give someone a small experience to make them more interested

    UNIT 19

    absenteeism n people taking time off work when they should be there

    cutbacks pl n reductions made in order to save money

    implement v put into operation

  • machine tool n tool which uses power to cut and shape strong materials

    peak time n the busiest time

    rush hour n the busy part of the day when people are travelling to and from work, and towns and cities are crowded

    sick leave n absence from work through illness or when you say you are ill because you do not want to go to work

    staff retention n keeping employees and persuading them not to work for another company

    staff turnover n the number of employees leaving their jobs and new ones starting in a company

    take for granted v believe something to be the truth without thinking about it

    tie it into my work v plan it to t what I have to do

    uptight adj stressed and easily annoyed

    working party n small group of people which studies a particular problem or situation and then reports on what it has discovered and gives suggestions

    working practice n way of working

    work-life balance n the amount of time you spend at work compared with your free time

    UNIT 20

    cost-effective adj of good value to you for the amount of money paid

    domestic adj from within the same country

    expense: at the expense of at the same time having a negative effect on

    intranets n systems of connected computers within organisations through which employees can communicate with each other and share information

    justify v provide a good enough reason

    leave high and dry v put in a difcult and inconvenient situation which is difcult to get out of

    non-committal adj not expressing an opinion

    outsource v employ companies outside the organisation to do part of the organisations work

    phenomenon (pl phenomena)

    n something unusual or interesting which is extremely successful

    pros and cons pl n advantages and disadvantages

    UNIT 21

    best practice n best way of working

    bond n relationship

    business case n the real value to the business

    business culture n the beliefs and way of behaving of a particular company

    comment card n card on which customers write their opinions and suggestions

    competitive advantage n having an advantage over your competitors by being better than them

    competitive differentiation n the special things about a companys products that make them different from those of other companies

    condence: have condence in someone

    trust someones abilities

    dealership n business that sells the products of a particular company, e.g. car dealership

    drive v work hard to produce

    empowerment n giving employees responsibility so that they have the power to make their own decisions in their job

  • engaged adj involved and interested

    provider of choice n the company people prefer to shop with

    repurchase v continue buying

    return on investment n the prot made from something you have invested in

    revenue n income from doing business

    sample shop n typical representation of what people would normally buy

    time and time again adv repeatedly

    trade in v exchange

    trolley n cart

    vendor n person or organisation who sells something

    UNIT 22

    after-sales service n help or advice received after a purchase has been made

    brief n set of instructions

    bulletin n short, written news update

    commitment n willingness to give time and energy

    customer care n the way customers are treated

    customer services manager n person responsible for beforeand after-sales service

    discount the job v reduce the price

    help desk n place customers can visit or phone when they have problems

    helpline n telephone service for when customers have problems

    mail order n buying goods, usually from a catalogue, by post

    National Curriculum n the set of subjects that children in England and Wales must study from the age of ve to sixteeen

    point of purchase n the place where a product is sold

    protable adj bringing advantages

    quote n price someone offers to do a job for / supply goods at

    rack up v accumulate

    rapport n good understanding of someone and an ability to communicate well with them

    register v show, express

    retain v keep

    stand by v dont change

    subscription service n providing a service in return for a regular payment which can be cancelled at any time

    swallow v accept

    take trouble v make an effort

    target customer n person or organisation you would like to have as a customer

    there and then adv immediately

    up-front adj honest

    user group n group of people who are interested in your products and can give you feedback

    whatever they throw at you n all their complaints and requests

    UNIT 23

    deliberate v think carefully about something

    door-to-door adj all the stages of a journey from the beginning to the end

    hoist n machine used for lifting heavy things

    long-standing adj for a long time

    man hour n the amount of work one person can do in an hour

    plate: a lot on my plate large amount of important work to deal with

    point out v make clear

    shipment n large amount of goods sent together

  • take notice of v give attention to

    UNIT 24

    abreast: keep abreast of stay informed about the most recent facts

    anecdote n short, amusing story

    benchmark n high level of quality which can be used as a standard when comparing other things

    customer prole n description of an average customer

    feature v include as an important part

    get a feel for v develop a good knowledge or understanding of

    hassle n trouble

    keep abreast of v stay informed about the most recent facts

    no end of a lot of

    opposite number n person who has a similar job to you in a different organisation

    retrospect: in retrospect thinking back to something in the past

    understaffed adj without enough employees

    English Part of Speech

    Definition

    UNIT 1

    autocratic adj demanding absolute obedience from other people

    bonus n extra amount of money that is given to you as a present or reward in addition to the money you were expecting

    by the book adv formally, or according to the rules

    dress code n set of rules for what you can wear

    goal n aim or purpose

  • mentor n person who gives another person help and advice over a period of time and often also teaches them how to do their job

    vision n ability to imagine how a country, society, industry, etc. could develop in the future and to plan in a suitable way

    dotcom n Internet company

    publicly accountable adj responsible to the government

    rat race n struggle of individuals in a competitive environment

    red tape n paperwork

    streamline v make more efficient

    board n group of people who are responsible for controlling and organising a company or organisation

    bottom line n final line in the accounts of a company or organisation, which states the total profit or loss that has been made

    make redundant v no longer employ someone because there is not enough work

    market share n percentage of all the sales within a market that are held by one brand or company

    monitor v watch and check a situation carefully for a period of time in order to discover something about it

    return n amount of profit on an investment

    revenue n money earned from sales

    shareholder n person who owns shares in a company

    UNIT 2

    delegate v give a particular job, duty, right, etc. to someone else so that they do it for you

    get down to work v start to direct your efforts and attention towards work

    hands-on approach n way of doing things which is practical, not theoretical

    trouble-shooting skills pl

    n ability to remove or solve difficulties

    brand builder n developer of a products image

    brand image n impression of a product in the minds of potential customers

    empire n very large and important business organisation

    feedback n remarks passed back to the person responsible, so that changes can be made if necessary

    fire v dismiss

    incompetent adj showing lack of ability or skill to do something successfully

    ranks pl n the membership of a group or organisation

    rate n level of payment

    stake n share or financial involvement in a business

    venture n new activity, usually in business, which involves risk or uncertainty

    workload n amount of work to be done, especially by a particular person or machine in a period of time

    administer v manage or govern

    assess v judge or decide the amount, value, quality or importance of something

    brand management n how a company manages its brands and brand image

    crisis management n process of dealing with difficult situations

    line management n direct management of staff

    middle management n level between senior management and junior management

    performance pay n salary that increases when your work improves or becomes more productive

    quality management n managing systems in a company so that each department works effectively and produces products or services of the required standard

    risk management n process of assessing and measuring possible dangers and evolving strategies to deal with them

    time management n skill of administering your time so as to work effectively

    UNIT 3

  • budget n plan to show how much money an organisation will earn and how much they will need or be able to spend

    in-house magazine n publication which is written and produced within an organisation by its employees

    memo n message or other information in writing sent by one person or department to another in the same business organisation

    one-to-one interview n meeting between just two people

    target n level or situation which you intend to achieve

    timekeeping n ability to arrive at a place at the time expected

    item n one of several subjects to be considered

    query n question

    rota n list of things that have to be done and of the people who will do them

    update v give someone the most recent information

    within budget adv not exceeding the amount of money you have available to spend

    input n something, such as advice, information or effort, that is provided in order to help something succeed or develop

    agenda n list of matters to be discussed at a meeting

    issue n subject or problem which people are thinking and talking about

    overworked adj having to work too much

    UNIT 4

    allot v give (especially a share of something available) for a particular purpose

    dealings pl n activities involving other people, especially in business

    overview v short description of something which provides general information about it, but no details

    procedure n set of actions which is the official or accepted way of doing something

    proceedings pl n series of events that happen in a planned and controlled way

    summon v officially arrange a meeting of people

    undertaking n formal promise

    attendee n someone who goes to a place, event, etc.

    gross profit n companys profit before certain costs and taxes are deducted

    incentive n something which encourages a person to do something

    internal candidate n person seeking a position who already holds another job within the organisation

    interview panel n group of people who ask candidates questions to see if they are suitable for a job

    outcome n result

    productive adj useful

    psychometric test n exam to measure scientifically a persons mental capacities and personality

    report back v bring information to someone in authority

    run over time v take longer than scheduled

    vacancy n job that no one is doing and is therefore available for someone new to do

    schedule v arrange that an event or activity will happen at a particular time

    shrewd adj based on a clear understanding and good judgement of a situation

    UNIT 5

    ship v send goods by any form of transport to a distant place

  • call-centre operative n person who works in an office where large numbers of telephone calls, especially from customers, are handled for an organisation

    customer care n protection and service provided to customers

    frontline staff n employees with direct contact with customers

    outsourcing n the practice of a company paying to have part of its work done by another company

    asset n something valuable belonging to a person or organisation which can be used for the payment of debts

    cross-selling n suggestion that customers buy additional or related accessories or products during or just after their primary purchase

    profit margin n profit that can be made in a business or sale after costs have been subtracted

    profitability n capacity to make a profit

    undervalue v consider someone or something as less valuable or important than they really are

    enhance v improve the quality, amount or strength of something

    UNIT 6

    bid v compete against other firms by offering to do a job or contract for a certain amount of money

    brand identity n see brand image

    itemise v list things separately

    proven track record n all the successful achievements that someone or something has had in the past

    specification n detailed description of how something should be done, made, etc.

    value for money adj something well worth the money spent

    allocate v give something to someone as their share of a total amount, for them to use in a particular way

    benchmark v measure the quality of something by comparing it with something else of an accepted standard

    critical path n sequence of stages determining the minimum time needed for the execution of an entire project

    key stage n important time period in a sequence of events

    map v make a plan in detail

    trade press n magazine published for and read by members of a particular trade group

    bid for v offer to do some work for a particular price

    estimate v guess the cost, size, value, etc. of something

    team up with v work together with

    work out v calculate

    procurement n the obtaining of supplies

    tender n formal written offer to do a job for an agreed price

    entrant n person who takes part in a competition or an examination

    fee n amount of money paid for a particular piece of work

    go out of business v no longer able to operate as a business

    UNIT 7

    deadline n time or day by which something must be done

    stock control n in a company or shop, the system of making certain that new supplies are ordered and that goods have not been stolen.

    outlay n amount of money spent for a particular purpose, especially as a first investment in something

    output n amount of something produced by a person, machine, factory, country, etc.

    overtheads pl n the regular and necessary costs, such as rent and heating, that are involved in operating a business

    payroll n list of the people employed by a company

    retail outlet n shop

    systems engineer n person who designs and installs computer systems

  • VAT return n declaration of Value Added Tax (= a type of tax in European countries which is paid by the person who buys goods and services)

    reinvest v invest again

    sales force n all the employees of a company whose job is persuading customers to buy their companys products or services

    shipper n person whose job is to organise the sending of goods from one place to another

    tax exposure n financial commitment to pay tax

    UNIT 8

    per capita adv if you state an amount per capita, you mean that amount for each person

    factor n fact or situation which influences the result of something

    capialise on v use to your advantage

    consolidate v combine several things, especially businesses, so that they become more effective

    foreign exchange fluctuation

    n rises and falls in the currencies of other countries

    gain ground (on) v make progress at the expense of

    niche market n small area of trade within the economy, often involving specialised products

    production capacity n total amount of resources available to achieve maximum output

    storage and handling facility

    n place or building used to store and distribute goods

    disposable income n money which you can spend as you want and not the money which you spend on taxes, food and other basic needs

    distribution n making goods available to customers

    join-venture partner n associate in a commercial enterprise which is undertaken jointly

    penetration n how much share of a particular market a company or a product manages to achieve

    shift n change in position or direction

    spending power n ability to purchase goods

    player n important company involved in a market or industry

    UNIT 9

    advertising campaign n organised programme of advertisements, usually concerning promoting a certain product or brand

    banner ad n form of advertising on the World Wide Web which involves putting a wide and short, or tall and narrow advert on an interesting web page

    brand awareness n knowledge of a particular make of product

    classified ad/advertisement

    n small advertis