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Podcasting 101 THE BREAKTHROUGH YEAR BUSINESS BUNDLE

Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

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Page 1: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

Podcasting1 0 1

T H E B R E A K T H R O U G H Y E A R

B U S I N E S S B U N D L E

Page 2: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

© T H E B R E A K T R H O U G H Y E A R

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B U S I N E S S B R E A K T H R O U G H B U N D L E | P O D C A S T I N G 1 0 1

F O U N D A T I O N A L D E C I S I O N S

C H O O S E Y O U R S T Y L E

M I S S I O N S T A T E M E N T

L E N G T H O F E P I S O D E S

O U T L I N E Y O U R P R O C E S S

F Solo Format | Just you on your own show, doing your thing! F Co-Host Format | You and your co -host discussing and debating. F Interview Format | Bringing on special guests. F Combination | A combination of two or more of the above option.

Just l ike your brand identity, your podcast should have a mission statement!What are you hoping to give your audience?

How long wil l your episodes be? Remember to survey your audience and check out the industry standard for podcast length.

T H E [ P O D C A S T N A M E ] S H A R E S [ W H A T Y O U ’ L L S H A R E ] F O R [ T A R G E T

A U D I E N C E ] W H O W A N T [ H O W Y O U ’ L L I M P A C T

Y O U R A U D I E N C E A N D T H E C H A N G E Y O U ’ L L

M A K E F O R T H E M ] .

Page 3: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

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B U S I N E S S B R E A K T H R O U G H B U N D L E | P O D C A S T I N G 1 0 1

A R T W O R K

C O V E R A R T W O R K E X A M P L E S

T O O L S

F Cover Artwork (Square) | 1400x1400px JPG RBG F Cover Artwork (Wide) | 1920x1080px JPG RBG F Guest Info Guide | A4 or Letter Size 1-2 pages PDF F Show Notes Image | 735x1100px JPG or PNG F Social Media (Instagram) | 1080x1080px F Social Media (Facebook) | 940x788px F Social Media (Twitter) | 1024x512px

Page 4: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

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B U S I N E S S B R E A K T H R O U G H B U N D L E | P O D C A S T I N G 1 0 1

P O D C A S T S Y S T E M O V E R V I E W

B O O K + R E C O R D I N T E R V I E W S

E D I T + P R O C E S S Y O U R E P I S O D E S

H O S T I N G + S H O W N O T E S

P R O M O T I O N

P R O J E C T M A N A G E M E N T

+

+++

O R

Page 5: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

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B U S I N E S S B R E A K T H R O U G H B U N D L E | P O D C A S T I N G 1 0 1

Hi [GUEST NAME] ,

I hope you are going great and that you are having an excellent week!

I hope you don’t mind that I am reaching out to you! My name is Sam Bell , and I am the host of The Breakthrough Year Podcast. Recently I stopped by your website and was really interested in your work [ INSERT

REALLY SPECIFIC NOTE ABOUT WHAT THEY DO] . I am not sure i f you are interested, and total ly feel free to decline i f i t ’s not right for you right now, but I would love to have you on my podcast as a guest!

The podcast is for ladies starting and growing online businesses and blogs, and so I would love to talk to you about [THE TOPIC YOU WOULD

LIKE THE GUEST TO TALK ON] , however I am absolutely open to other ideas you might have or i f you have something that would f it in with your currentpromotions and objectives.

You’l l f ind the guest info pack here: [ INSERT URL FOR THE INFO PACK]

and the scheduler for a quick meet and greet cal l is here: [ INSERT

SCHEDULER LINK HERE]

I real ly look forward to hearing from you and I hope to have you on the show!

Thanks,Sam

I N T E R V I E W I N V I T A T I O N E M A I L T E M P L A T E S

I N T E R V I E W G U E S T S Y O U D O N ’ T K N O W

Page 6: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

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B U S I N E S S B R E A K T H R O U G H B U N D L E | P O D C A S T I N G 1 0 1

Hi [GUEST NAME] ,

I hope you are going great and that you are having an excellent week!

You know I am a big fan of your work and I wanted to reach out to invite you on my podcast! Incase you didn’t know, I am the host of The Breakthrough Year Podcast. Recently I stopped by your website and was really interested in your work [ INSERT REALLY SPECIFIC NOTE ABOUT

WHAT THEY DO] .

The podcast is for ladies starting and growing online businesses and blogs, and so I would love to talk to you about [THE TOPIC YOU WOULD

LIKE THE GUEST TO TALK ON] , however I am absolutely open to other ideas you might have or i f you have something that would f it in with your current promotions and objectives.

You’l l f ind the guest info pack here: [ INSERT URL FOR THE INFO PACK]

and the scheduler to book your interview slot is here: [ INSERT

SCHEDULER LINK HERE]

I real ly look forward to hearing from you and I hope to have you on the show!

Thanks,Sam

I N T E R V I E W I N V I T A T I O N E M A I L T E M P L A T E S

I N T E R V I E W G U E S T S Y O U A L R E A D Y K N O W

Page 7: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

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B U S I N E S S B R E A K T H R O U G H B U N D L E | P O D C A S T I N G 1 0 1

Q U E S T I O N S T O A N S W E R

Answer the fol lowing questions to help make some of the fundamental decisions about your podcast!

S T E P # 1 | B O O K G U E S T S

S T E P # 2 | P R E P A R I N G E P I S O D E S

S T E P # 3 | H O S T I N G + S H O W N O T E S

A N A T O M Y O F A S H O W N O T E P O S T

How will you schedule your interviews?

What wil l you use to record solo episodes &/or edit episodes?

What wil l you use as podcast hosting?

Where wil l you host your show notes?

O p t i o n s : L i b s y n , S o u n d C l o u d , B l u b r r y , B u z z s p r o u t , P o d b e a n

H i n t : W o r d p r e s s o r S q u a r e s p a c e

What wil l you use to record your interviews?

P I N T E R E S T R E A D Y I M A G EL I B S Y N E M B E D P L A Y E R

E P I S O D E D E S C R I P T I O N A N D T E A S E RL E A D M A G N E T / D O W N L O A D

R E L E V A N T / M E N T I O N E D L I N K SI N T E R V I E W S : A D D I N Y O U R G U E S T D E T A I L S

H i n t : e C a m m o r Z o o m

H i n t : A c u i t y C a l l S c h e d u l e r

Page 8: Bundle Podcasting101 Workbook€¦ · BUSINESS BREAKTHROUGH BUNDLE | PODCASTING 101 Hi [GUEST NAME], I hope you are going great and that you are having an excellent week! You know

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B U S I N E S S B R E A K T H R O U G H B U N D L E | P O D C A S T I N G 1 0 1

Q U E S T I O N S T O A N S W E R

S T E P # 4 | P R O M O T I O N

S T E P # 4 | E D I T O R I A L C A L E N D A R

What email service wil l you use to contact your l ist?

What project management tool wil l use to plan your editorial calendar?

Solo EpisodeGuest Episode

When uploading the episode &

writing the show notes, move the

t i le here.

Track your ideas here for podcast

episodes.

Once the episode is scheduled

move the ti le here for promotion.

Move ti les into this column when

you’re writing & recording

episodes.

When the episode has

been posted & promoted, move

the ti le here.

When editing your episode

in GarageBand, move the ti le

here.

Recommended Boards:

F Post show note graphic to Pinterest F Repin to relevant Pinterest boards F Schedule Instagram Tile Post F Post InstaStories F Share on Facebook F Share on Twitter

F F F F F F

H i n t : A s a n a !

How will you promote episodes? Let’s create a checklist!

T E M P L A T E S

S C H E D U L E

I D E A S

P R O M O T E

W R I T E / R E C O R D

C O M P L E T E

E D I T

R e c o m m e n d a t i o n : C o n v e r t K i t