BUS 642 COURSE MATERIAL - BUS 642

BUS 642 Week 1 DQ 1 Scientific Thinking (Ash Course)

BUS 642 Week 1 DQ 2 Making Research Decisions (Ash Course)

BUS 642 Week 1 Exercises (Ash Course)

BUS 642 Week 2 DQ 1 Ethics in Business Research (Ash Course)

BUS 642 Week 2 DQ 2

BUS 642 All Exercises

BUS 642 Entire Course BUS 642 All Exercises

BUS 642 Course Material

Scientific ThinkingDevelop a hypothesis for a problem at a local business (for example: high employee turnover). Determine if your hypothesis

Based on the analysis of the last six months' sales, your boss notices that sales of beef products are declining in your chain's restaurants.

BUS 642 Week 1 DQ 1 Scientific Thinking

BUS 642 Week 1 DQ 2 Making Research Decisions

BUS 642 Course Material

Complete the Following Exercises

Complete Discussion Questions 1, 2, and 5 on page 22. Complete Making Research Decisions Question 6, page 76

 

Issues and controversies . (2004, January-June). Information Technology Newsletter, 15(1), 22-25.].

You can find this article through the Ashford Online Library.

Write a summary of this interview and add your thoughts on how this affects the business research process.

BUS 642 Week 1 Exercises

BUS 642 Week 2 DQ 1 Ethics in Business Research

BUS 642 Course Material

Read Snapshot: Tracking Search Patterns on page 37. Find more details of this study since the text's Snapshot was printed and discuss the study including any updates. Respond to at least two of your fellow students' postings.

 

In your text book Complete Making Research Decisions 1, page 50 In text answer Terms in Review, 1-5, page 155 Complete Making Research Decisions, 7, page 388

 

BUS 642 Week 2 DQ 2 Design of Research

BUS 642 Week 2 Exercises

BUS 642 Course Material

Contemplate Snapshot: Measuring Respect on page 301 of your text. Discuss the information presented and the critical measures taken in order to present an appropriate measurement scale. Respond to at least two of your fellow students' postings.

 

Review the Research Questions on page 120 and then decide: Do these questions in the research proposal lead one towards a tangible end result defined by either higher service quality; higher levels of customer satisfaction; better product; or monetary savings? Respond to at least two of your fellow students' posts

BUS 642 Week 3 DQ 1 Measurement Scales

BUS 642 Week 3 DQ 2 Clarifying the Research Questions

BUS 642 Course Material

In your text book Complete Making Research Decisions, 5, page 315. Complete Terms in Review, 1- 3, page 123. On companion website Read the case study, State Farm: Dangerous Intersections. Answer questions 1 through 5. (This case can be downloaded from the text book web site, http://highered.mcgraw-hill.com/sites/0073373702/student_view0/cases.html)

 

Discuss the advantages and disadvantages of self-administered interviewing, face-to-face interviewing, and telephone interviewing. What is necessary for the success of each of these three methods? How do these survey methods compare?

BUS 642 Week 3 Exercises

BUS 642 Week 4 DQ 1 Survey Methods

BUS 642 Course Material

In your text book Complete Terms in Review, 1-4, on page 204. On companion website Read Case Study: Ramada Demonstrates its Personal Best. Answer questions 1-3 (This case can be downloaded from the text book web site, http://highered.mcgraw-hill.com/sites/0073401757/student_view0/cases.html)

 

BUS 642 Week 4 DQ 2 Observational Studies

BUS 642 Course Material

BUS 642 Week 4 Exercises

Read and discuss Bringing Research to Life on page 187 of your text. Develop investigative questions that could have been used to guide Jason and Sara's mechanical observation study. Respond to at least two of your fellow students' postings

 

Poll a small sample of class members, work associates, or friends and ask them to answer the following in a paragraph or two: "What are your career aspirations for the next five years?" Use one of the four basic units of content analysis

In your text book Complete Making Research Decisions, 2, page 450 Complete From Concept to Practice, 7, page 450 On companion website Read Case Study: Inquiring Minds Want to Know- NOW. Answer questions 1-9

BUS 642 Week 5 DQ 1 Data Preparation and Description

BUS 642 Week 5 Exercises

BUS 642 Course Material

Measures of AssociationAnswer Making Research Decisions 5 on page 524 of your text. Respond to at least two of your fellow students' postings

Conduct a search of websites that provide Internet presentations. Select one and critique its content, visuals, and the presenter's skills.

BUS 642 Week 6 DQ 1 Measures of Association

BUS 642 Week 6 DQ 2 Presenting Results

BUS 642 Course Material

The final project should be eight pages in length and include a reference of all resources used. At least three sources should be from scholarly journals, e.g. Journal of Management, Journal of Marketing, or Harvard Business Review.

BUS 642 Week 6 Final Project

BUS 642 Course Material

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