Business, Finance & Marketing BA (Hons)

Key features of this course:

• Eligible for exemptions from ACCA and CIMA. ICAEW Partner in Learning and mapped against the Chartered Institute of Marketing’s Professional Marketing Standards. • Optional one-year paid work placement, which is likely to improve your final year grades and may even lead to a job offer when you graduate. • Opportunity to study abroad in America, Canada, Europe, Australia or New Zealand. • Real-world focus – taught by finance specialists with consultancy and management experience in investment banking, corporate rescue and international manufacturing; and by marketing practitioners with extensive experience of domestic and international marketing. • Lots of opportunity to engage with employers, take up internships, enhance your job prospects and start to build a professional network. • Development of job-ready career skills (such as how to become an excellent communicator, analyst, problem solver, decision maker, team worker and business strategist, as well as skills in creative thinking, time management, personal initiative, self-reliance, organisation, prioritisation, responsiveness, proactivity and reflective thinking.). • Entrepreneurial Projects to impress employers or inspire you to set up your own business. Previous students have created pop-up shops, designed advertising campaigns, launched a business; raised funds for local charities and presented business plans to a major bank – all as part of their course. • 95.2% of 2013 Business and Management graduates employed

or actively engaged in other activities (eg further study) after six months. Our graduates have secured jobs with companies such as Apple, Home Retail Group, IBM, KPMG, PepsiCo. • Ranked 1st in Management Studies in 2014 National Student Survey for staff access and 10th for overall satisfaction. • Ideal preparation for the broadest possible range of careers within general business management or consultancy and the finance and marketing sectors, as well as more specialist roles such as a market analyst. Many CEOs have a marketing or financial background, so it is also excellent preparation for a future career in senior management.

Entry requirements

280 UCAS Tariff points and Grade C in GCSE English Language and Mathematics The University will consider each application on its individual merits and will recognise a range of qualifications not currently included in the Tariff, including Access courses, European Baccalaureate and pre-2002 qualifications such as GNVQ. Please contact the Admissions Office for advice. Further information about the UCAS Tariff can be obtained from www.ucas.com Applicants with no formal qualifications may be considered for Mature Student Entry Routes.

UCAS code

Business, Finance & Marketing BA (Hons): NN1M

Business, Finance & Marketing (Placement Year) 4 Yr: N135

UCAS is the central organisation through which applications are processed for entry onto full-time undergraduate courses in Higher Education in the UK.

Read our How to apply pages for more information on applying and to find out what happens to your application.

Course fees

The standard annual fee for full-time UK/EU students enrolling in 2016 is £9,000 per year. Part-time fees are generally charged on a pro rata basis.

For more details, please visit our course fees page.

Study options

University of Worcester Business degrees are flexible - the first year is integrated, which means that the modules you study will be similar whichever degree you have chosen, allowing you to change to an alternative course after your first year.

All Business School courses are available to study as a 3-year full-time or 4-year sandwich course, with the opportunity to take part in a work placement year. You can also choose to study abroad (in Australia, Europe or USA) for one semester in your second year.

If you would like to specialise in Marketing you may wish to explore:

Marketing BA (Hons)

For a more general degree in Business Management, which includes opportunities to focus on Marketing or Finance within a broader business setting, see also:

Business Management BA (Hons)

Get in touch

John Gardener Business School Admissions Tutor 01905 855357 j.gardener@worc.ac.uk Doug Wotherspoon Course Contact 01905 54 2125 d.wotherspoon@worc.ac.uk

Admissions Office 01905 855111 admissions@worc.ac.uk

Meet our experts

Get to know our expert staff and meet some of the team who you'll be learning with at the University of Worcester Jamie Wells, Paul Furniss, Tao Chang, Dr Marwa Gad Mohsen, Dr Jenny Ma (Wei-chen Ma), Dr Richard Nicholls, Dr Tim Sellick

Course structure

Year 1 Marketing & Management Perspectives (double module) Business Challenge (double module) Business Viability: Financial & Economic Perspectives (double module) Business Option (eg: Business Law; Creative Communications: Ideas & Impacts; Web & E-business) or Elective (eg: Business & Social Enterprise)

Year 2 (content will vary if you choose to spend a semester at a partner university overseas) Taxation (double module) Customer Behaviour & Decision Making (double module) Business Option (eg: Financial & Management Accounting; Contemporary Marketing Communications; International Marketing) or Elective

Year 3 Business Project or Work-based Learning (double module) Enhancing Organisations & Employability International Business Strategy International Banking & Finance (double module) Strategic Marketing (double module)

Elective modules

Single Honours Students: The structure of our courses allows you to tailor your studies according to your interests and strengths. You can study topics outside of your chosen course if you wish, thus giving you the opportunity to build skills that can boost your employability. You are able to choose from a number of Elective Modules in your first and second years which add breadth to your studies, make your degree distinctive and enable you to stand out from the crowd.

Visit our Elective Modules pages to find out more.

Olivia Larsson

Student, Business, Marketing & Public Relations BA (Hons) “The range of modules in the course are perfect for me, since they are creative and outgoing. The teachers are amazing and incredibly enthusiastic.”

You will learn how to

Explore the real–life application of learning via tutors with business practitioner experience, via work placement, and via contact with local, national and international businesses – in the past these have included Shell, Barclays Bank, BBC. There will be opportunities to take part in competitions, projects for clients, visits to businesses, international events in Europe, trips to places of relevance to your subject, live and computerised simulations, exhibitions, alongside the usual workshops, case studies, lectures and seminars. You will develop a host of skills, which you can evidence on your CV and talk about at job interviews.

Teaching approach

Worcester is a place where you will be supported to reach your full potential as a self-directed learner ready to make an immediate impact in the world of work. Tutors are friendly, approachable and accessible and virtual resources enable you to work flexibly to suit your own learning preferences and busy lifestyle. You will progressively build your knowledge and expertise across levels of study through modules which are delivered in different ways, perhaps through a traditional lecture/seminar as well as e-lectures, workshops and simulations. In a typical week, you will have up to 12 hours of scheduled contact time, which you will supplement by tutorial meetings to suit you and around 20 hours of guided independent study. Assessment will be via a variety of assessment types and sometimes you will even be able to choose an assessment style to suit you.

Employability

We recognise that optimising your future employment and earning potential are a key factor in selecting your degree. All of our courses:

• offer the option of a paid placement year which significantly increases your chance of getting a job when you graduate, possibly even with your placement company (except Information Technology for Education BSc (Hons)). We also advertise short-term vacancies on our VLE

• offer the option to spend a semester abroad at one of our exchange universities in the USA, Canada, Europe, Australia or New Zealand to help you develop the intercultural skills that are so highly sought after by today’s employers

• target selected Employability Standards in every module. These are designed by Worcester Business School in consultation with employers – so you will always be able to see the employability relevance of what you are studying

• include automatic access to our electronic CV Compiler Tool to create a live and evidence-based CV

• are accredited by, recognised by or mapped to professional qualifications and/or associations as appropriate

• provide access to our broad network of business managers and employers (including our own Business School Advisory Board) who work closely with us to design courses, offer scholarships and prizes, host student visits, support student competitions, provide work-related projects and contribute to teaching activities

• offer employment preparation workshops which include CV preparation, mock interviews/assessment centres and meetings with employers

• are written and taught by business professionals and practitioners who are fully aware of what today’s employers are looking for

• include work-based learning modules where you can learn via a live work-based project

• adopt a real-world, applied approach to learning, teaching and assessment so that what you learn is relevant and useful to your future employer(s)

• offer access to a host of CV-enhancing co-curriculum activities such as our start-up café, international study weeks, case study/business plan competitions, vacation research projects, mentoring activities, etc

• promote‘earn as you learn’ part-time work opportunities which will significantly boost your employability after graduation

Read some of our work placement student stories

Employer's view

"We've had a fantastic time with the students from the University of Worcester's Business School. The Business Challenge module is truly innovative, providing opportunities to be creative and work with a great group of people. The students have not only left Funny Blood with a lasting legacy of ideas, campaigns and contacts but they've also raised awareness of Platelet Function Disorders both locally and - literally - Worldwide as well as raising vital funds for the Haemophilia Unit at Birmingham Children's Hospital. Their projects have provided us with some amazing experiences like playing the giant killers at Worcester City FC, being on court with the Davis Cup players at Pershore Tennis Centre and Worcester Wolves and saving lives via #giveblood with NHS Give Blood. As a result, Funny Blood's been featured in the local press and radio a number of times and our social media interaction has increased; at the project's peak, our reach on Facebook was over 57k. A truly fantastic experience, thank you!"

Ruby Edwards Founder, Funny Blood

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