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The Greater Victoria Chamber of Commerce explores municipal affairs in this issue.
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T H E G R E A T E R V I C T O R I A C H A M B E R O F C O M M E R C E / SEPTEMBER 2011
The Knowledgeto Grow.From the PeopleWho Know.BUSINESSMaTTERS
INDUSTRY FEATURE:RECREATION AND SPORTGOOD FOR THE ECONOMY
THE BUSINESS OF MUNICIPAL GOVERNMENT
MUNICIPAL ACCOUNTABILITYBUILD OUR qUALITY OF LIFE AND SAVE FOR THE FUTURE
Table of Contents
BUSINESSMaTTERSAdvertise in Business Matters
SubmissionGuidelines
Business Matters is a key business resource that is targeted and distributed to over 10,000 business owners and decision makers of our community.
To advertise in Business Matters, Contact Us At:
The Greater Victoria Chamber of Commerce
#100 – 852 Fort St. Victoria, BC V8W 1H8
(250) [email protected]
Send all magazine submissions to: [email protected]
Please respect the length guidelines.
Member Letters: 200 words
Member News: Standard one page media release
Publication Mail Poste-Publications40005319
Comment from the Chair:David Marshall
Industry Feature: Recreation and Sport: Page 22
Keep Your Eye on the Issues: Page 21
New Members: Page 16
Member News: Page 14
Greater Victoria Development Agency: Page 15
September/October Events: Page 20 Ten Reasons to Join: Page 24
The Business of Municipal Government: Page 9
Municipal Accountability: Page 4
The HST question has been decisively answered. With more than 52% of eligible voters casting ballots and a 54.73-45.27 result in favour of
extinguishing the HST, the decision to return to a Provincial Tax has been made. This decision will pose significant economic challenges for business, for individuals, and for BC. Without question, the HST was badly introduced. And the anger directed towards the Government appears to have overwhelmed the benefits of a good tax policy. This is most unfortunate.
This decision will extend the economic uncertainty that has prevailed throughout this difficult process. The government has indicated that it will take at least eighteen months to recreate a Social Service Tax department and processes. This delay will continue to affect purchasing decisions until new processes are in place. In addition, the elimination of the HST and our return to a GST/PST poses some notable financial challenges. We will need to return the $1.6 billion we received from the federal government at a time when we are still in a deficit situation. The province will need to hire audit staff, and perhaps lease office space. The province will lose revenue and see increased costs making balanced budgets even
more challenging to achieve. As such, it is most unlikely that we will be able to progressively reduce the GST/PST to a combined 11% in 2012 and to 10% in 2014.
The Government recognized that the HST was not revenue-neutral and introduced a range of measures that eased the impact on those most affected. It is likely that those benefits will now be lost to the roughly 1.1 million British Columbians who receive quarterly B.C. HST credit payments. Credits for low and modest income residents are also likely to disappear.
There will be some challenges for business as well – yet another changeover in point-of-sale and accounting systems and increased costs of a two-pronged compliance regime. The tax reductions noted above would have provided us with one of the best tax climates in Canada in our efforts to attract investment, economic development and jobs. Regrettably, with the return to an embedded tax system (the PST), we become less attractive as a location for businesses and for film production companies. We will have to work doubly hard to overcome these disadvantages.
I fear the debate and uncertainty will continue for some time. The Chamber will work hard to see members’ needs are met during this transition period. Finally, if we have all learned anything from this two-year exercise (and perhaps from the Blue Bridge debate as well) it may be this: first, there is an ever-increasing expectation of transparency and engagement, particularly when decisions affect taxpayers’ pocketbooks; and, second, such expectations are likely to intensify as decision makers seek our support in elections and in financially structuring such mega-projects as sewage treatment and LRT.
CEO REMARKS: Bruce Carter
BUSINESSMaTTERS| 3
“It’s easy to convince our people that saving water is a good thing to do.”— Murray Peterson, Energy Manager, University of Victoria
As the single biggest water user in the Capital Region, it made sense for the University of Victoria (UVic) to participate in the CRD’s Water Audit program. Partnering with the CRD helped us to recognize many opportunities, not just with our water usage, but in electrical and gas as well.
Our Sustainability Action Plan is driving positive change. We are already re-using water at our Aquatics Centre by treating it and putting it back into a greywater route that is used for toilets and heat recovery. The CRD program not only identifies opportunities for conservation, but also provides resources to help put these initiatives into action.
As a leader in the community, we want to set an example for the whole region when it comes to conservation and the environment.
To find out how you can save like Murray and Glenn, visit www.crd.bc.ca/wateraudit
Murray Peterson and Glenn Brenan, Director of Operations
www.crd.bc.ca
Updating Chamber Services
This year, the Chamber embarked upon a project to update the Chamber brand and work
toward adapting our member offerings to meet our ever evolving members’ needs. The process defined the brand as:
The Greater Victoria Chamber of Commerce is a progressive, inclusive and dynamic community leader, and is a supportive resource for business people who wish to learn, grow and create a stronger business and a more robust and sustainable community, while respecting people, planet and profit.
The focus on creating supportive services for businesses is an exciting new approach, and some of our existing programs will be re-purposed to provide more direct support. In addition, we are working on developing new programs to best meet member needs. The Chamber will work to be more progressive, inclusive and dynamic, in all of our activities.
Some of the new programs you will see in 2012 include:
A business advice service where members can consult an experienced, successful business person to gain advice on concerns they have. We are developing a lunch networking program to provide a more in depth opportunity to meet and get to know business colleagues. We will create business sector workgroups to support particular industry sectors. We will also work with regular economic round tables to be able to report to our community on the state of the local economy. Boot Camp for Business
is a new two day seminar we will host to help new and prospective business people get the information they need to be successful in business.
The brand strategy and shifts in product offerings will provide greater benefit to our members. All of this requires that we communicate with our members, get feedback and adjust these offerings to ensure we maximize value. We will work hard to create more avenues for two way high quality communication and will report the results of surveys and member feedback. We will have to repurpose some of our existing programs in order to work within our resources.
The brand strategy process has been a tremendous catalyst for positive evolution in the Chamber and we look forward to working together to add maximum value for our membership.
CEO, Bruce Carter
MUNICIPALACCOUNTABILITY
The Canadian government structure is such that we are led by three distinct levels of government. We may wonder about the antics of the federal question period in Ottawa, and shake our heads at the polarities of provincial politics, yet in most cases, these elicit little more
than the odd shrug from the average Victoria region resident. On the other hand, try to make a change to garbage collection or close a neighbourhood access road and Victorians loudly vent their concerns in “Letters to the Editor” columns, Council Chambers and in the Twitterverse.
Residents of Greater Victoria are not alone in this behavior. Unlike the decisions of federal and provincial governments, those made at the municipal level have the most visible impact on our day to day lives. The places we shop, the streets we drive, the sidewalks we stroll, are all impacted by municipal decisions. In emergencies, we rely on municipally managed police and fire services. Recreation choices are dominated by municipal parks and recreation centres. These are the matters that grab our attention on a daily basis. The long gun registry is not exactly top of mind when you find yourself stuck in a construction-fueled traffic jam making you late to pick up the kids.
Yet municipal elections generate the lowest level of voter turnout of all three levels of government.
This is partially due to the fact that it is difficult to generate awareness without the big marketing machines associated with political parties at the provincial and federal levels. It may also be due to the large number of candidates that run in municipal elections (hundreds in Greater Victoria). As a business community, we have an obligation to highlight the importance of municipal issues.
As business leaders, we can find ways to work with all regional stakeholders to address priorities of regional concern, rather than focusing on any one individual municipality. As business leaders we can, and should, work with all whose decisions impact our communities.
With municipal elections scheduled for November 19th, 2011, the Chamber has reviewed our members’
concerns and developed general policies of good governance, which we believe are important for the public and municipal candidates to understand and support.
The Chamber will ask candidates to comment on these pillars:
Keep tax increases and spending within our •meansBuild our quality of life and save for the future•Actively communicate municipal business in a •clear and understandable fashionWork individually and with regional stakeholders •to deliver services in the most efficient and effective way
Keep tax increases and spending within our meansOur community has experienced difficult economic times in recent years, limiting wages for many residents and challenging our local businesses. As both households and businesses seek ways to keep up with increasing costs without increased revenues, hard decisions have and must continue to be made. Municipalities need to examine their budgets in the same way, addressing municipal spending that has grown faster than what taxpayers can afford. Managing spending within our means is a sustainable solution to keeping our annual spending increases affordable.
Municipal spending increases should be somewhere between our population and economic growth while accounting for inflation. This approach recognizes that higher demand for services will occur with population and economic growth, and balances these demands in a sensible way while not overburdening households and businesses.
Build our quality of life and save for the futureEvery homeowner knows you have to save for that new roof, while ensuring that there are groceries in the fridge and the bills get paid. At the municipal level, with our aging infrastructure, maintaining a careful balance between what we spend now and what we save for the future is just as important. Major projects such as sewage treatment, transportation and bridge replacement need to be considered when budgeting every year to ensure money is set aside for the future. How much is enough? What will our future needs realistically look like? Are we saving enough? These are all important questions that will have a big impact on our community if we don’t address them head on.
The quality of life we all enjoy, the great public spaces
and our public infrastructure, all have shaped how our region has evolved. This means that budgetary and service decisions must first protect those priorities deemed essential and then, living within a reasonable level of taxation, we can support more discretionary items. By choosing a municipal service mix that offers a high quality of life and is fiscally sustainable, we can ensure that we continue to have a vibrant community.
Actively communicate municipal business in a clear and understandable fashionPublic service is an incredibly important part of our community’s vibrancy. Being elected to serve on council is a privilege, as well as a responsibility to champion the needs and interests of our community. This relationship is best served when there is open dialogue with our local politicians and when citizens are able to easily understand what decisions and actions are being taken on their behalf. How did our representatives vote on issues? Who is taking responsibility? What were the reasons for a particular choice? These are all questions that are important for our community to understand.
Those unable to attend meetings in person can review council minutes to try and understand the resolutions and voting record on a particular issue. However, navigating and understanding published council meeting minutes can daunting. The minutes don’t always convey much detail regarding the specific discussions at the meeting, and usually only convey the key decisions and votes of those opposed.
The Chamber encourages transparency in government. This can be achieved in a number of ways. Video conferencing would allow for participation by those not able to attend meetings. A “Hansard” type report should be developed to keep a detailed record on important issues and discussions, as well as voting positions. Financial statements could be clear enough for the average consumer to understand how the money is being spent. Information could be presented proactively so that Freedom of Information procedures are not necessary.
Work individually and with regional stakeholders to deliver services in the most efficient and effective wayWhen discussing municipal matters, we must also look at issues of regional importance. In a region governed by 13 municipalities and one regional authority working together is crucial, as the vibrancy of our community demands that we find new solutions to the challenges and opportunities facing the region. Collaboration could lead to the development of a list of regional priorities to help the community move forward on a proactive
BUSINESSMaTTERS| 5
We can’t spend more than our income can support.
basis. In 2009, the Chamber wrote to then federal minister Gary Lunn asking for resources to address these regional priorities. While work has been completed on the McTavish intersection and on the Ogden Point cruise ship terminal, many other priorities remain unaddressed, most notably the expansion to the runway at Victoria International Airport.
Just as businesses and households do every day, it is essential that we explore how to get the most “bang for our buck” when providing quality services to our community. Thankfully governments have begun to review opportunities around the
services they deliver and who delivers them. There are some great examples of services that are provided on behalf of municipalities, such as the Commissionaire service, the operation of Save-On Foods Memorial Centre and police departments that have combined forces to address challenges such as road safety. In addition, we have all come together in innovative ways like the Coalition to End Homelessness.
These actions represent a great start, but there are other opportunities and more work to be done. Imagine what might happen should the municipalities of Greater Victoria pool resources on, for example, mechanics. Rather
How can we get the most “bang for our buck” when providing quality services to our community?
Make sure there are groceries in the cupboard before you buy a fancy new car.
than each municipality trying to keep up with technological and staffing needs, a pool would allow for shared experts who could specialize. While staff seek additional training on new technologies, other members of the team could step in to address urgent repairs, reducing downtime for vehicles and saving money.
These policies of good governance would be greatly supported by the establishment of a provincial Municipal Auditor General. The announcement during the Liberal Leadership campaign by Christy Clark that should she become Premier, her government would create an Office of the Municipal Auditor General (MAG) was a significant move towards greater transparency in municipal government. The benefits of this office are significant for taxpayers and, just as importantly, for local governments themselves. The Chamber believes that the MAG has the potential to redefine the relationship between local governments and their taxpayers to the benefit of all parties.
A Municipal Auditor General could conduct value for money audits across a wide variety of municipalities, identifying best practices. The MAG would provide the support municipalities require to achieve continuous improvement, and the transparency the public needs to be certain that best practices are followed and cities continue to improve service delivery.
As business leaders, we have an opportunity over the next months to focus attention on ways to help build a healthy and economically viable community by electing good municipal leaders. We can ask the tough questions
and invite candidates to comment on sound policies. We can talk to our staff about the impact their voting choices will have on our businesses.
This is a great time to work together, businesses and households, to ensure that we continue to have a vibrant community for many years to come.
6 | BUSINESSMaTTERS
NOT ALL EMPLOYEE BENEFIT PLANS AREWHAT THEY’RE CRACKED UP TO BE.
SEE WHY WE’RE
Robert JackJack Insurance & Financial Services#201, 1137 Yates Street, Victoria, BCP: 250.383.9866 | F: [email protected]
Transportation connectivity is the key to prosperity. To promote economic growth and sustainability for Vancouver Island, the Victoria Airport Authority (VAA) is proposing a 1400 foot runway extension. This $41.2 million dollar project will enable non-stop air service to international destinations such as London and Paris. As the VAA has funds to contribute, a three-way equal partnership between the Airport Authority, Province of British Columbia and the Federal Government would allow this project to begin almost immediately.
VAA estimates that with the extension, in the first year we will see 36,000 new international passenger trips from London and 75,000 movements from France, increasing within five years to 48,000 and 100,000 respectively. Our major industries - technology and tourism - would experience the immediate benefit of this increased capacity.
The decision on funding for this expansion does not rest with municipal officials, yet it is crucial that they recognise the importance of the expansion and lobby together to ensure funding is acquired.
THE IMPORTANCE OF AN EXTENDED RUNWAY
8 | BUSINESSMaTTERS
ads?
Always blue (skies) for CO-OP at NEVERBLUE!Tessa Goodwin had her mind set
on completing a work term with Neverblue, an affiliate marketing company in Victoria, before
graduating from Camosun College with her Bachelor of Business Administration
in Marketing Communications Management. “As a young, local and dynamic organization, Neverblue really appealed to me,” says Goodwin. Formed by four university grads in 2004, Neverblue has a solid understanding
of post secondary education and the challenges faced by students. The company takes the opportunity to give back to the community by supporting post secondary education and hiring multiple co-op students every term. A rapidly growing company, Neverblue recently opened offices in Amsterdam and Hong Kong to meet increased client requirements.
Goodwin’s role at Neverblue carries significant responsibility, as she assists in screening affiliates for suitability, carries out daily tasks to ensure legal compliance, manages the filing, maintains an opt-out list for advertisers and investigates complaints should affiliates locate ads on inappropriate sites. She also has the opportunity to assist in the marketing department with event planning, blogging and social media. The great variety of tasks is what makes this job so great for Goodwin, who says, “As a co-op student trying to figure out what you really want to do, it really helps to have lots of things on the go.” Kate Hoffmann, risk and project manager and Goodwin’s supervisor, is extremely supportive and encourages
Goodwin to pursue her interests. She says, “Every co-op work term is different – projects differ according to the abilities and interests of the student.”
Goodwin has completed three work terms throughout her program, and she credits co-op with helping her decide exactly what she wants to pursue career wise. She says, “Having the opportunity to work in the public sector, private sector and small business through co-op has been great experience and a real bonus.” As a former co-op student herself, Hoffmann says, “Co-op is mutually beneficial. We benefit from the student’s fresh perspective, and the student from a supportive learning experience.” Hoffmann is no stranger to working with co-op students, as she has supervised many over the years and will likely continue to do so.
Co-operative education at Camosun –www.camosun.ca/cese
Neverblue – www.neverblue.com
BUSINESSMaTTERS| 9
THE BUSINESS OF MUNICIPAL GOVERNMENTWhen people think of the largest industries in Victoria, tourism,
technology, education and marine immediately come to mind. We also understand the influence of the provincial and federal governments on our local economy. Often overlooked,
municipal governments should be considered one of the largest industry sectors as a review of their budgets confirms.
Our region is governed by 13 municipalities and one regional authority, each with its own payroll and operating expenses. A look at the four core municipalities (Victoria, Saanich, Oak Bay and Esquimalt) shows some interesting points. The total budgets of the four core municipalities alone equal nearly $500 million dollars. These same four core municipalities employ nearly 3,500 people. This is more than large local employers like Thrifty Foods with approximately 2,000 employees, and close to BC Ferries, with a staff of 4,500 at peak operation times. While not on the same level as tourism and technology, these four municipalities alone generate significant economic influence. When the impact of all 13 municipalities and the CRD is taken into consideration, the direct and indirect impact of this sector makes it worthy of consideration as a big business in our region.
Regional Budgets by Activity
Protective ServicesRecreationGeneral Gov’t ServicesEnvironmental Health
The nature of the business of municipal governmentMunicipalities are in the business of governing, maintaining and providing services within their boundaries. Their major expenditures include:
Protective Services (police, fire, emergency preparedness)•Recreation and Parks•Environmental Health (garbage collection, sewage, water)•General Government Services•
Each of these areas contains significant expenditures for both payroll and procurement.
Local Purchasing PoliciesMany of our region’s municipalities have purchasing policies that support and encourage the buying of products and services from local businesses. In the interest of acquiring the highest quality at the best price, purchasing officers for municipalities have a decision-making process which seeks to get the best deal for the taxpayer. When all things are equal where the product or service is concerned, these local policies help support local businesses that in turn provide the household-sustaining jobs which are the backbone of the quality of life we all enjoy.
ServicesFor a number of the municipalities in the region, reaching out to the private sector or other local governments to deliver services to their citizens is increasingly common. This allows the municipality to gain access to expertise that might otherwise be out of reach, while providing better value for the taxpayer. As an example, many if not all, of the region’s larger capital projects move forward with the assistance of outside service providers for the project’s engineering, environmental and logistics requirements.
Wages and SalariesIf you take the time to examine local government annual reports, one thing will jump out at you: many of our local governments are large employers by even the broadest of standards. Businesses will typically earn that title with around 250 employees, making a few of our region’s municipalities “large employers” four or five times over. Municipal government jobs tend to require specific training and therefore place them in higher income brackets. The economic impact of these household-sustaining jobs is significant. In 2010, “wages, salaries and benefits” outlined in our local government financial statements eclipsed $240 million. The value of that number increases significantly as people employed by our local governments spend their salaries in local businesses. As these funds change hands between consumers and businesses, their total effect can often as much as double, making this a $480 million source of business to our local economy.
Drains to the Ocean.
Oil, grease and sediments simply do not belong in our streams, creeks or the ocean. Devices such as parking lot catch basins help collect these wastes, preventing them from entering our waterways. To make sure these devices work properly, they need to be cleaned out on a regular basis by having the accumulated waste “trucked” off-site for disposal. It is best to do this before the seasonal rains start, to prevent any potential flooding.
To find out more about catch basin maintenance, and to find a service provider, visit www.crd.bc.ca/catchbasins or call 250.360.3030.
www.crd.bc.ca
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Expenses by Object
10 | BUSINESSMaTTERS
Salaries, Wages and BenefitsInterest and financial chargesAmortizationGoods and servicesOther
Drains to the Ocean.
Oil, grease and sediments simply do not belong in our streams, creeks or the ocean. Devices such as parking lot catch basins help collect these wastes, preventing them from entering our waterways. To make sure these devices work properly, they need to be cleaned out on a regular basis by having the accumulated waste “trucked” off-site for disposal. It is best to do this before the seasonal rains start, to prevent any potential flooding.
To find out more about catch basin maintenance, and to find a service provider, visit www.crd.bc.ca/catchbasins or call 250.360.3030.
www.crd.bc.ca
BUSINESSMaTTERS| 11
Given the population and geographic size of many of our municipalities, these needs can quickly add up to big money. Even in the smallest of our municipalities, spending on these items routinely runs into the hundreds of thousands of dollars, while our larger municipalities can out lay millions, if not tens of millions of dollars, on these items every year. In addition, where possible, staff at the municipalities will try to group their buying needs together on items that they all require, making such deals even bigger opportunities for our local business community.
Playground equipment Ductile iron pipe Traffic controller cabinets
Road reconstruction Fire hose Wireless equipment and services
4X4 Backhoe loader Metal storage buildings Full size cargo vans
Consulting engineering services
Registered kinesiologist Engine with rated ULC pump
Types of Things that Municipalities BuyMunicipalities have a broad range of services that they provide to the community. As outlined, policing, general government services, recreation, investments in infrastructure and the provision of services like garbage collection and water all have very different needs and requirements. A visit to the various local government websites can provide an interesting and informative look at what products and services the municipality is in the market for at any given time. Above and beyond the usual things like photocopier paper and office supplies, here are just a few of the many items that local governments list as part of their tendering process:
Bid BCBeyond the borders of our local municipalities, purchasing done by municipalities throughout the province also makes for new business opportunities. A tremendous resource for local businesses looking to bid on interesting opportunities around B.C. is the “Bid BC” website established and run by the provincial government. This website was created to enable the B.C. public sector to post tenders and bids to one central site. Companies interested in selling to local governments can register and outline the products or services that they provide, indicating what sort of opportunities that they would be interested in bidding on. When local governments around the province upload new requests for products or services, those items are emailed directly to the registered business for bidding consideration.
Our region’s local governments raise and spend significant amounts of money each year and have a big footprint on our region’s local economy. Because of their size and combined purchasing power, it is important for the local business community and residents to understand how regional municipalities finance their operations, and procure the goods and services that go into running these complex organizations. By understanding what they buy and their ongoing
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Municipal Budgets by Expense
needs, local businesses can turn these potential customers into “big business” for their bottom line.
Co-op students have the skills and energy to help your workplace excel. Contact us today to hire a student. Work terms normally begin in January, May and September.
It’s simple. Hire a student. See results.
Co-operative Education and Student Employment www.camosun.ca/cese250.370.4410
Co-operative Education Program and Career Services www.uvic.ca/coopandcareer250.721.7628
CRDSaanich
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Oak BayLangford
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12 | BUSINESSMaTTERS
OCTOBER 5, 2011 • CRYSTAL GARDEN
ssenisub services sh wget what your business needs
• Largest business tradeshow in Greater Victoria• Access to over over 100 exhibitors from the business
community• Best opportunity to network with over 1,000 Greater
Victoria business professionals• Local and regional business awareness through high
location, and comprehensive media and event exposure
• Enter to win one of HP ProBook Notebooks!
Date: Wednesday, October 5, 2011
Location: Crystal Garden 713 Douglas St.
Tradeshow Hours: 12 p.m. — 7 p.m.
Exhibitor Set-up: a.m. — 11:30 a.m.
Networking Reception: 5 p.m. — 7 p.m.
ABOUT SHOW INFORMATION
SPECIAL INVITATION TO THE BUSINESS COMMUNITYFree Admission • 5 Chances to Win!
PRESENTED BY:
9
BUSINESSMaTTERS| 13
Note: The above is a list of exhibitors who have registered prior to September 7, 2011. Check www.victoriachamber.ca for an up-to-date list of exhibitors.
Don’t miss out! Come meet these exhibitors:Kenmore AirLookout Newspaper (CFB Esquimalt)Maximum Express Courier and Freight Maximum Furniture Warehouse
Old House Village Hotel & SpaOut of the Blue Designs
Party GuyPortoLynx Networks Public Works and Government Services CanadaQ CollegeRipTide Computer Resources Royal BC Museum
Sandman HotelSecretary On The GoSecuriguard ServicesShaw CablesystemsSigns of the Times Enterprises TD Merchant Services The Fairmont EmpressThe Ocean FM 98.5thenumber creativeThird QuarterTimes Colonist, A Division of Postmedia NetworkTLD Information Technology SpecialistsTrue Space MediaUniversity of VictoriaVancity Savings Credit UnionVictoria Conference CenterVictoria Police Block Watch ProgramViewpoint Medical Assessment ServicesWells Gray Tours West Shore U-Lock Mini Storage Wildplay Element ParksWorkLink Employment SocietyWorkSafe BC
Access Records & Media ManagementAlitis Investment Counsel AMICA Mature LifestylesAquamist Carpet Care
BC HAZMAT Management Beach Club ResortBusiness Exit StrategiesCamosun College Co-operative Education & Student Employment Camosun College School of BusinessCanadian Payroll AssociationCanadian Western BankCapital Regional DistrictCARE - Career Assistance and Resources for EmploymentChambers of Commerce Group InsuranceCHEK NewsChemistry Consulting Group - Business & Human Resource ConsultingCIBC - Canadian Imperial Bank of CommerceCTC TrainCanadaDelta Victoria Ocean Pointe Resort & SpaDouglas MagazineElite Sportswear & AwardsFirst Memorial Funeral Services
Graphic Designers of CanadaGreater Victoria Chamber of CommerceGreater Victoria Development AgencyHallmark Hotels (Ramada Victoria)Harbour Towers Hotel & SuitesHatley Memorial GardensIdeazone.caInvestors Group - ChattertonIsland BlueIsland POSIt’s Just LunchJack FM 103.1Jade VictoriaJockey Person to Person
Our Sponsors:
www.victoriachamber.ca
MEMBER NEWS
Finding an employee with the right mix of experience, knowledge and essential skills isn’t an easy process.
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ThirdQuarter is a national project giving businesses and volunteer organizations access
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Take advantage of a ThirdQuarter who:
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“Once we have established that we are going to be employed by someone, we maybe work a little harder to fulfill that obligation. It’s just a different mindset.” – a ThirdQuarter employee
ThirdQuarter is a national pilot project running in 12 Canadian communities. The program is a collaboration of the chambers
of commerce in B.C., Saskatchewan, Manitoba and the Atlantic provinces and is funded by the Government of Canada’s Office of
Literacy and Essential Skills, as well as contributions by the chambers.
Make Skills Count
HIRING A THIRDQUARTER WORKER: A SMART BUSINESS MOVE
Maximum Furniture Home and Office Rebrands and RelocatesMaximum Furniture Home and Office has a new look and location. The Victoria owned and operated furniture store has reached a milestone since it opened 3 years ago alongside its sister company Maximum Express. Maximum Furniture has rebranded and relocated to a bigger showroom space with a twist: the company is now called Maximum Furniture Warehouse. The new space will be an increase to their existing showroom and is shared with Ruffell and Brown Interiors at 2745 Bridge St. President Al Hasham and General Manager Rahim Khudabux are proud to maintain their aggressive pricing while delivering quality furniture that is popular, trendy and affordable. For more information check out www.maximumfurniture.ca.
New Executive Director at Volunteer Victoria Lisa Mort-Putland is the new Executive Director of Volunteer Victoria, replacing Val Green who is retiring. Lisa has a strong professional background in the non-profit sector. She comes to Volunteer Victoria from her position as Development Manager for Big Brothers & Big Sisters of Victoria and brings together a unique mix of the analytical, creative and strategic thinking skills that are required to lead our community in volunteer engagement and commitment. To learn more about Volunteer Victoria see www.volunteervictoria.bc.ca
Cedarwood Productions moves to new spaceCedarwood Productions have moved their offices closer to town. The former 45-minute drive has now been reduced to 14 minutes! Cedarwood is now based in Cordova Bay and is pleased to announce bigger facilities with an extra edit suite / meeting room. The team invites you to check out their new space and to note their new telephone number: (250) 479 1323. See www.cedarwoodvideo.com for more information.
Accent Inns Ranked #1 in BurnabyAward winning Accent Inns received another accolade when Tripadvisor users recently ranked the Burnaby hotel as number one in the area. This ranking is based on the reviews of guests who have stayed at the hotel and provided reviews on the Tripadvisor site. The family-owned hotel chain recently celebrated its 25-year anniversary and is known for a strong sense of family and pride among the management and staff, with strong employee morale and some of the highest staff retention rates in the business. For more information check out www.accentinns.com.
Chamber Learning NetworkThe Chamber continues to work closely with the Chamber Learning Network to offer small and medium sized organizations high-quality e-learning courses and online instructional videos from many of the top content producers in the industry. The courses cover a wide range of topics such as business and professional skills training, computer skills training, leadership and management training, IT certification, new manager training, workplace health and safety training, industry specific training courses, and sales training. The Chamber has negotiated a significant discount (20%) on all training for members. For more information go to www.chamberlearningnetwork.com or call 1-877-622-7442. Third Quarter Program LaunchedIn collaboration with the Chamber, a new employment program, ThirdQuarter, launched last month in Victoria. This program helps to connect businesses with experienced workers aged 50-plus. Businesses benefit from access to a pool of mature workers with a wealth of transferrable work and life skills. Individuals benefit through the opportunity to work in the third quarter of their lives in a flexible situation which best suits their lifestyles. Learn more at www.thirdquarter.ca, or call Jim Tighe at 250-383-7191 ext. 203.
14 | BUSINESSMaTTERS
As pressures mount to reduce our carbon footprint, businesses along with governments question whether or not green practices are affordable. Can we be environmentally
responsible without first being financially responsible? The reality is that the two concepts go hand in glove. Sustainable practices help prime the economic engine.
In 2010, the Canadian Business Journal stated:“Although ten years ago many companies may have thought going green would cost them and that emerging clean technology enterprises were few and far between, Canadian business gurus are now seeing what’s clear: in order to improve the bottom line, you have to take care of the environment first, and it will immediately pay dividends.”
Something visitors often comment on is the cleanliness and purity of our local environment. Due to the meteorology, geography, and lack of polluting industries, Greater Victoria is a very clean region with a vibrant natural environment. The region has the lowest pollution measures for a major Canadian city with a population over 250,000. But Greater Victoria’s clean and green status is not just an accident of location, our region is at the forefront of the green movement. Greater Victoria is home of Dockside
The GVDA’s Economic Development Officer, Sasha Angus
It’s our business tounderstand and helpbuild your business.
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Cheryl DuffSmall Business Advisor2406 Beacon Ave.Sidney(250) [email protected]
Paul Publicover Small Business Advisor1080 Douglas St.Victoria(250) 356-4018, ext. [email protected]
Joshua HampleSmall Business Advisor3530 Blanshard St.Victoria(250) [email protected]
Trisha ThameSmall Business Advisor4000 Quadra St.Victoria(250) [email protected]
Steven KellySmall Business Advisor1080 Douglas St.Victoria(250) 356-4018, ext. [email protected]
Green, the world’s highest scored Leadership in Energy and Environmental Design (LEED) Platinum Development, and other major green developments are also currently under construction in several neighborhoods.
Strong evidence of the region’s belief in a green future is the City of Victoria’s endorsement of LEED standards for municipal buildings. The City of Victoria has also legislated that new buildings and additions of more than 500 square metres must meet LEED silver standards. Currently, Greater Victoria is ranked No. 1 for LEED-standard buildings per capital and held 49 LEEDs projects registered through the middle 2010.
Environmental practices make good economic sense. In the GVDA’s own offices, significant savings were immediately realized simply by changing inefficient lighting to energy efficient technology throughout the building. These are small changes we can all make; yet it is the large-scale changes a city can make which will really position the region to reap economic benefits.
In Greater Victoria we are fortunate to live in a community that not only values green practices, but is also recognized as a global leader for academic and professional expertise. Whether it is the world-class research conducted at UVIC’s Institute for Integrated Energy Systems, or the environmental technologies sold worldwide by companies like Carmanah Technologies or Schneider Electric, green practices play a huge economic and environmental role in our region. The expertise and technology generated in Victoria will continue to help develop our local economy, providing household sustaining jobs and new export opportunities for the region.As a region, we would be wise to get behind the economic opportunities presented by “going green”.
For more information on the region’s economy, please visit the Greater Victoria Development Agency at www.gvda.ca or call Sasha Angus, our region’s Economic Development Officer at 250-383-7191 ext 204.
BUSINESSMaTTERS| 15
NEWMEMBERSStaples Advantage CanadaStaples Advantage is the business-to-business division of Staples, providing customized programs, account management and office products and services, at the lowest total delivered cost.250.208.1851shelley.rogers@staples.comwww.staplesadvantage.ca
Forbes [email protected]
BC [email protected]/victoria
Earthservice Drainmaster [email protected]
www.prodigygroup.ca
Join the 2012 Committee!Thinking about joining the 2012 Prodigy Group Committee? Being a Prodigy Group Committee member is a great way to gain committee experience and network while growing your professional career. Applications for committee positions and descriptions will be available online September 1. Application deadline: September 30, 2011.
Networking for Everyone!September Mingle: Dance VictoriaSept 8th, 2011, 5:30pm – 7:30pm 111 - 2750 Quadra St, Victoria BC
October Mingle: Maximum Furniture WarehouseOct 13th, 2011, 5:30pm – 7:30pm2745 Bridge St, Victoria BC
We are always on the lookout for new venues and participants! If you have any questions, please contact the mingles committee at [email protected].
Upcoming EventsProdigy Group Golf TournamentProspect Lake Golf Course, 4633 Prospect Lake RoadSept 16, 2011 from 3:00 PM - 9:00 PMGolf, Dinner and Transportation:Members: $60+HST per personNon-members: $100+HST per personDinner and Transportation:Members: $45+HST per personNon-members: $80+HST per person
Register online at www.prodigygroup.ca
Sponsorship opportunities are still available for the Prodigy Group golf tournament and other events to help raise funds for our charitable partners, Community Micro Lending and Junior Achievement. If you are interested in supporting any of the Prodigy Group events, please contact [email protected] for more information.
2011 Volleyball TournamentOn Saturday July 23, the Prodigy Group gathered at the Sticky Wicket Roof Top for our annual volleyball tournament. This year’s tournament was a huge success! The teams took over the courts full of energy and enthusiasm, and provided some tough competition all afternoon. A list of winners is online at prodigygroup.ca.
Thank you to Dial-a-Geek and Maximum Express who sponsored prizes, to the Strathcona Hotel for donating the courts on a gorgeous day and to the people who volunteered to referee the games. It was a fantastic day and we look forward to having another one next year.
16 | BUSINESSMaTTERS
Horizon Coach Lines250.661.4170gchristie@horizoncoachlines.comwww.horizoncoachlines.com
Retina Consultants of [email protected]
Island POSIsland POS is a full service technology firm that specializes in Point of Sale, Video Surveillance & Inventory Control solutions for all areas of business. [email protected] Company Capital Inc.We provide funds when banks say no. Your future POS revenues qualify you. Advances to $150k, fast and easy. No business plan or financials required.250.595.2346wyman@companycapitalinc.comwww.companycapitalinc.com
ctc TrainCanadaCertified Technical / IT, Desktop Applications, Business Process Excellence - Project Management, Business Analysis, ITIL, Business Skills – wide range, Classroom Rentals and TrainLive Remote Classroom [email protected]
Rock Bay MediaRocky Bay Media is a dynamic multimedia company specialising in producing mobile content; including apps, e-publications and interactive broadcasting. “Your message in their pocket”[email protected]
Daxtech IT SolutionsDaxtech designs IT systems that empower businesses for success by streamlining communications, workflow and providing access to critical data when and where it’s [email protected]
NEWMEMBERSVictoria Hospice FoundationVictoria Hospice nurses, counsellors, spiritual caregivers, physicians and trained volunteers provide comfort for patients and support for families, rather than a cure for life-limiting illness.250.952.5720victoriahospice@viha.cawww.victoriahospice.org
Flintstones Masonry & Home Improvement Ltd.Flintstones offers certified & professional construction services. We specialize in all aspects of masonry and heritage restoration including chimneys, natural stone, waterproofing, foundations and concrete.250.880.1188info@flintstonesmasonry.comwww.flintstonesmasonry.com
Best Island Deals.com250.480.3750info@bestislanddeals.comwww.bestislanddeals.com
your first event at sea is just a cab ride away. imagine simply hailing a taxi from ogden Point at the end of your next business or family event. as vancouver island’s largest cruise agency, expedia cruiseshipcenters enjoys preferred relationships with major cruise lines, so we’re pleased to offer local disembarkation with huge savings in both time and money.
consider a spectacular west coast sailing for you or your company’s next special event. we’ll get you there and back again, on time and on budget.
for event and group planning, please contact erik ages. for individual travel, contact janet Maxwell and her team of destination specialists.
Erik Ages
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Janet Maxwell
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www.cruiseshipcenters.ca
Business banking at Island Savings offers the same range of financial
products and services as the big banks, from operating accounts and lines of
credit, to commercial mortgages, project financing and insurance. Only here,
you’ll also know the benefit of dealing with people who can truly appreciate
the ups and downs of owning a business on the island. It’s all part of our
remarkable service.
Contact your local branch or visit iscu.com/business
A full range of business banking products to match your Island vision.
BUSINESSMaTTERS| 17
Bravo Advertising250.590.1169bravoadvertising@shaw.cawww.bravoadvertising.ca
Draught WISE Draught Integrity TechniciansDraught WISE help distributors of beer, pour quality craft beer, the way it was truly intended. Dirty Lines..good for jokes, not for [email protected]
Thomas and Birch Cabinetry Inc.We are a boutique Kitchen and Bath Design Company specializing in new construction, home renovations and project management.250.381.5123thomasandbirch@gmail.comwww.thomasandbirch.com
Island Tents & Exposition ServicesWHATEVER THE EVENT WE HAVE YOU COVERED. Planning a backyard barbeque, an elegant wedding, a corporate function or a public festival, we can help make your event a success!!250.385.3541gisele@islandtentsandevents.comwww.islandtentsandevents.com
NetroMedia Streaming Services Ltd.NetroMedia, the streaming media company, enables broadcasters worldwide to stream and monetize their content with solutions for mobile, video, radio, live events and [email protected]
Victoria Car Rentals Ltd.250.381.9936www.victoriacarrentals.net
Oak Bay Beach Hotel250.598.4556bhobson@walkerhospitality.comwww.oakbaybeachhotel.com
18 | BUSINESSMaTTERS
NEWMEMBERS (Continued)
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themarketstores.com903 Yates At Quadra | 250.381.6000 7 am - 11 pm
125-2401 C Millstream Road | 250.391.1110 8 am - 11 pm
Chris Witt, CIM, FCSI, Senior Investment Advisor250 412 3406 | 1 877 978 9300 | [email protected]
Macquarie Global Investments
If you could buy $100,000, or more ofyour favourite TSX 60 stock(s):• with 100% financing from Macquarie;• keep the dividends and the gain(s); and• experience no capital downside,
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Periods of one to five years are available and you only pay the interest, which may be fixed or variable.
Find out more about the Macquarie EquityPlus 100% financing program.
® Macquarie Global Investments 2010. Financing provider: Macquarie Securities Financing Ltd. (Canada). Macquarie EquityPlus (MEP) is offered byMacquarie Securities Financing Ltd. (MSFL). Before deciding to participate in MEP obtain the current Information Folder and consider its contents. Theinformation folder is available by calling 1 877 484 4665. To participate in MEP, you must complete the application form in the Information Folder or onlineat www.macquarieglobalinvestments.ca. Financing terms and conditions are set out in the MEP Master Acquisition and Financing Agreement. No entitywithin the Macquarie Group of Companies is registered as a bank or an authorized foreign bank in Canada under the Bank Act, S.C. 1991, c. 46 and noentity within the Macquarie Group of Companies is regulated in Canada as a financial institution, bank holding company or an insurance holding company.Macquarie Bank Limited ABN 46 008 583 542 (MBL) is a company incorporated in Australia and authorized under the Banking Act 1959 (Australia) toconduct banking business in Australia. MBL is not authorized to conduct business in Canada. No entity within the Macquarie Group of Companies otherthan MBL is an authorized deposit-taking institution for the purposes of the Banking Act 1959 (Australia), and their obligations do not represent depositsor other liabilities of MBL. MBL does not guarantee or otherwise provide assurance in respect of the obligations of any other Macquarie Group company.Macquarie Private Wealth Inc. is a member of the Canadian Investor Protection Fund and IIROC.
MGI-008 MPW Ad_Witt:Layout 1 12/13/2010 12:03 PM Page 1
Pacific [email protected]
Houston Sign ‘90 Ltd.Since 1967 Houston Sign has been manufacturing custom signs for Vancouver Island businesses. Our expertise includes digital printed, backlit and energy efficient LED [email protected]
Alitis Investment Counsel Inc.Alitis Investment Counsel is a Portfolio Management company serving professionals, businesses and high net worth individuals with discretionary portfolio management and retirement planning services in BC and Alberta.1.250.287.4933info@alitisinvestmentcounsel.comwww.alitisinvestmentcounsel.com
Spotlight RealtyVictoria’s new real estate brokerage. We always rebate 50% of our commission back to our clients. Buying or selling, using Spotlight could save you thousands!250.590.6064info@spotlightrealty.cawww.spotlightrealty.ca
Outsite IndesignArchitectural and interior design inspired by nature. Sonja Coetzee incorporates the tones, textures and materials of the natural world to create comfortably captivating designs for spaces large and small, domestic and commercial.250.475.9271sonja@outsiteindesign.comwww.outsiteindesign.com
Amanda Forrest Design GroupThoughtful design solutions that define each project and the strong ability to lead a dynamic team of craftspeople. [email protected]
Perla Acorn – Image and Style ConsultantI provide affordable style solutions for personal and professional. I can improve your image to improve your overall presence. Get dressed ... Have fun... Without the [email protected]
Viewpoint Medical Assessment Services Inc.Viewpoint Medical Assessment Services is focused on the provision of high quality, multi-disciplinary third party independent medical reporting, vocational and psychological assessment, and functional testing.250.881.7885dlapointe@viewpointmedical.cawww.viewpointmedical.ca
BUSINESSMaTTERS| 19
The Greater Victoria Chamber of Commerce#100 – 852 Fort St. Victoria, BC V8W 1H8(250) [email protected]
720 Douglas Street Victoria, BC Canada | 1.866.572.1151 or 250.361.1000 | www.victoriaconference.com
STABILITY, GROWTH AND A GOOD RETURN ON INVESTMENT
Situated in BC’s provincial capital in a city known for its entrepreneurs and thriving technology, marine, health and tourism sectors, the Victoria Conference Centre is a perfect global business destination. At the VCC we partner with you to ensure that your business objectives and the needs of your delegates are met through the planning and execution of a flawless conference programme or business meeting.
The VCC hosts over 230 events a year and delivers over $60 million into the local economy annually.
COME FOR THE CONFERENCE. Return to live and invest in Victoria.
TEC Canada (The Executive Committee)TEC Canada is the preeminent peer-to-peer leadership development program for Canadian business leaders. Members receive strong peer support, experienced executive coaching and practical learning opportunities.403.262.1010hverhagen@tec-canada.comwww.tec-canada.com
Tailored HR SolutionsWe provide strategic and operational Human Resource services. Guidance to mitigate potential legal risks and work with you in partnership to address current/future HR needs.250.360.1880isabelle.charland@shaw.cawww.tailoredhrsolutions.com
NEWMEMBERSCebas Visual Technology Inc.Cebas Visual Technology Inc is a privately held software company headquartered in Victoria, BC. Its advanced tools achieve realistic and compelling visual effects, based on [email protected]
AIESEC VictoriaAIESEC Victoria, a student run organization operating a Global Internship Program in 107 countries, sends Canadian students abroad and brings International talent [email protected]/victoria
Braefoot Community AssociationNon-profit organization that enables youth to participate in activities that promote positive lifestyle which contribute to healthy [email protected]
Youth Mean BusinessYouth Mean Business provides financial assistance, mentoring and business training to eligible, unemployed youth in the Victoria Capital Regional District.250.384.9283leaverd.carnegie@ethoscmg.comwww.ethoscmg.com/ymb
SEPTEMBER & OCTOBER EVENTS
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Chamber members save on playtime in West Shore Victoria.
Call 1-888-856-7275 for details
Desk-bound 5 days week/ Printing is not just about printing the paper...
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Thursday, September 15, 2011Business Education SeriesSponsored by: Sector Learning SolutionsTimes Colonist Tour and Q&A for Small Business Owners11:45am – 1:15pmChamber Office, 100-852 Fort St.
Thursday, September 15, 2011Business Mixer5:00pm – 7:00pmHosted by: Ramada Victoria Hotel with Flavour Restaurant, 123 Gorge Rd. E. Members & their guests only please
Friday, September 16, 2011Prodigy Group Golf Tournament3:00 – 9:00pmHosted by: Prospect Lake Golf Course, 4633 Prospect Lake Rd.Sponsored by: Arbutus Inn and National Car & Truck, Sales – Leasing – Rentals
20 | BUSINESSMaTTERS
2011 SMALL BUSINESS WEEK®
Tuesday, October 18, 2011Speed Networking5:00 – 7:30 pmSponsored by: Art Gallery of Greater Victoria & Truffles Catering
Wednesday, October 19, 2011Small Business Week® Member BreakfastSponsored by: Save on Foods Memorial Centre7:30 – 9:00 amMembers only please
Thursday, October 20, 2011Business Mixer5:00pm – 7:00 pmHosted by: University of VictoriaMembers & their guests only please
®Small Business Week is a registered trademark of the Business Development Bank of Canada (BDC)
Thursday, September 22, 2011Sustainable Futures Series Sponsored by: Heritage Office Furnishings Victoria Ltd.
Thursday, October 13, 2011Prodigy Group April Mingle5:30pm – 7:30 pmHosted by: Maximum Furniture Warehouse, 2745 Bridge St.Members & their guests only please
Green Certification: Will it increase your bottom line?11:45am –1:15pmChamber Office, 100-852 Fort St.
Tuesday, September 27, 2011Business Leaders SeriesMr. Helmut Pastrick, Chief Economist, Central1 Credit Union11:30am–1:30pmSponsored by: Island Savings
Wednesday, September 28, 2011Business Education SeriesSponsored by: Sector Learning SolutionsOffice 365: Get Affordable Big Business Technology for your Small Business11:45am – 1:15 pmChamber Office, 100-852 Fort St.
Tuesday, October 4, 2011CEO Coffee Hour8:30am – 9:30 amHosted by: Berwick House Retirement Community4062 Shelbourne St.Members only please
Wednesday, October 5, 2011Business Services ShowPresenting Sponsor: Times Colonist12:00 – 7:00 pmCrystal Garden, 713 Douglas St.
Wednesday, October 26, 2011Business Education SeriesSponsored by: Sector Learning SolutionsDifferentiate Your Business with a Value Proposition11:45am – 1:15 pmChamber Office, 100-852 Fort St.
Keep Your Eye on the Issues in Our Region
BUSINESSMaTTERS| 21
Success By 6 starts with you.The importance of the early years cannot be overstated as they are crucial for a child’s cognitive, social and emotional development. Success By 6 Vancouver Island works with organizations to increase Early Childhood Development opportunities across all socio-economic boundaries. If you wish to make a meaningful contribution to a child’s life, the time to act is now. Your donation will have a tremendous impact not only on the children, but greater community as well. They say it takes a “village”, to raise a child, work with the family, and weather the storms of life — and the place to start is with you.
www.SuccessBy6victoria.ca
Helping all children succeed for life.
Municipal Auditor General As the provincial Chamber that championed the Municipal Auditor General (MAG) policy, your Chamber has been working hard to advance this important initiative. Premier Clark announced during the Liberal Leadership campaign that should she become Premier, her government would create an Office of the Municipal Auditor General. The Chamber welcomed this announcement as an important resource for taxpayers and municipalities.
The proposed Municipal Auditor General could conduct “value for money” audits across a wide variety of municipalities and help identify best practices. The MAG could help provide the support that municipalities need to achieve continuous improvement, offer the transparency the public needs to be certain that best practices are being followed, and assist local governments to improve service delivery. Municipal decision makers want to take actions that reflect the needs and the interests of their community in an efficient way that provides value for taxpayers, and the proposed MAG will play an important role in supporting these efforts.
BC Transit and the proposed LRTThe Chamber gave BC Transit’s proposal a business review and concluded that the complexity is such that a third party review by experts is essential. The review would include analysis of construction and operating costs, including a sensitivity analysis. The review should also include analysis of the economic impact of the proposed system, and determination of cost sharing.
Voted #1
Best International Airline in North America.18.8 million passengers around the world voted, and we’re honoured by the outcome. Thanks to our customers for their incredible show of support, and to our employees, who make us the airline we are.Visit aircanada.com/awards
In the Chamber’s view, following the outcome of the review, a region wide referendum on the region’s portion of the costs must be conducted. As a discretionary project, the views of the public must be determined.
Advocating for Our MembersAs part of our ongoing advocacy efforts, the Chamber meets with locally, provincially and federally elected officials. The meetings with Cabinet Ministers, Mayors, MLAs and MPs help highlight key business issues of importance to our members. Whether keeping a lid on property tax increases, reducing your regulatory burden or advocating for key infrastructure items like the airport runway expansion, the Chamber continues to press decision makers on issues that matter to your business.
National Shipbuilding Contract OpportunityThe shipbuilding and repair business is big business for our local economy supporting hundreds of households and generating over $1 billion in economic activity every year. Currently the federal government is considering bids for the $35 billion federal shipbuilding program. The Chamber and the Greater Victoria Development Agency have been recognized publicly by the west coast bidder, Seaspan Marine, for our active support of their bid to win the contract. If successful, it would mean thousands of new jobs for the region and the addition of billions of dollars to our local economy.
Divisions of the Jim Pattison Broadcast Group
“I wish to take this opportunity to thank you for all of the good work that youhave done with Ocean River Sports over the past two years. Since starting withmy advertising with The Q! and The Zone we have seen a huge growth in ourbrand recognition. You guys have done it.”
~ Brian HenryOcean River Sports
22 | BUSINESSMaTTERS
RECREATION AND SPORT is not only good for the heart, mind and soul – it is also good for the economy. Andrea Carey, Director of Operations & Community Engagement, Pacific Institute for Sport Excellence
Sport Tourism as a Major Economic StimulusIn a challenging tourism market over the past few years, sport tourism has continued to drive business into the Greater Victoria region, accounting for an average of $75 million in direct spending dollars in our communities annually. Sport tourism is a healthy, clean industry that offers employment for existing industry professionals but also creates jobs and training for youth in a growing specialized market.
Sport related visitors spend millions of dollars on accommodations, rental vehicles, fuel, restaurant meals, eco-tourism, equipment, rental equipment, facility rental fees, catering supplies, clothing, and audio-visual services.
Investment in our Sport & Recreation InfrastructureSport and recreation infrastructure investment in the Capital Region has been another substantial stimulating economic factor over the past 5 years. $27 million dollars of provincial and private dollars went into the Pacific Institute for Sport Excellence (PISE), Panorama Recreation Centre did a $12 million dollar
renovation of their facility to build an expanded aquatic area, Cedar Hill Recreation is building a new $3.2 million arts centre, Gordon Head Recreation has also re-developed a number of their facilities. WestShore Parks and Recreation Society invested substantial resources in infrastructure, building the Bear Mountain Arena, and recently extended their fitness studio and weight room spaces through the Recreation Infrastructure (RINC) initiative at a cost of $2 million, as well as adding on to their 55+ Activity Centre for $1.4 million. The City of Langford will have invested $30 million in new recreation and sport facilities over the past five years when their new multi-plex opens later this year.
What Does that Equate to?All of this investment into infrastructure equals big business in Greater Victoria, between all of the recreation entities in Greater Victoria (of which there are 6) - the budget for recreation & parks is approximately $83 million annually. The use of these
facilities is about 4,600,000 visits to those recreation facilities per year. This does not begin to take into account the hundreds of thousands of participants who use the green spaces and parks which are also maintained through these budget figures, nor does it account for the sports programs who rent out the recreation facilities to host sport training programs throughout the region. The city also supports a thriving community of yoga, martial arts and fitness studios and numerous bootcamps and private trainers.
Sport and recreation not only enrich our lives, provide sources of entertainment, vibrancy and activity – it is also a huge part of the economy in Greater Victoria.
Large Scale Sporting Events Enhance Economic Impact of the Sector
FIFA World Cup $14.4 million • Dragon Boat Festival*•Royal Victoria Marathon $7.1 million • Times Colonist 10 Km Run* •World Curling $20.4 million • Swiftsure*•Victoria Open Golf Tournament $1.7 million • Victoria International Cycling Festival* •Pacific Cup Hockey $2.2 million •Rugby 7s International Invitational*•
*no economic analysis available
Victoria ranks first in Canada at “Pursuing an active lifestyle” according to Best Health Magazine.
Photo courtesy Andrea Carey
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WE BUILD STRONG KIDS, STRONG FAMILIES AND STRONG COMMUNITIESYMCA-YWCA Greater Victoria • 851 Broughton Street, Victoria • Ph: 250-386-7511 • www.victoriay.com
Your
Need a reason to join?
Join today!250-383-7191
www.victoriachamber.ca
Networking. Maximize your business’ potential by connecting with customers and suppliers at the 100 different events we host each year.
Members Only Online Directory Listing.Improve your sales by marketing online with our business directory, one of the most active in Victoria.
Target Your Marketing. Promote your business to the Chamber membership, which represents stable businesses dedicated to the local economy and may well be your best potential customers.
Get the Word Out. Share your company’s news in a new member announcement and the member news sections of the bi-monthly Business Matters publication.
Have a Voice in Business Issues. You need a strong voice at the government table, and the Chamber is it. We are in regular communication with all levels of government to discuss subjects driven by our members’ concerns.
Get Information Directly from the Source. Position your business to be proactive by learning about new developments, policy changes and trends from high level sources. Our Business Leaders Luncheons provide access to information you won’t find anywhere else.
Chamber Member Benefits. Improve your bottom line. Chamber programs are among the best in the industry and will help reduce your day-to-day expenses.
Influence the Chamber’s Policies. As a member, your input and feedback on isues is important. Chamber leaders you elect will listen and get to work on member priorities.
Grow Your Business with Professional Development. Keep your skills sharp by attending our seminars and round tables. Take advantage of online training possibilities offered through the Chamber Learning Network.
Build Future Customer and Employee Sources. Help to nurture a strong business climate in Greater Victoria that will help to attract and retain the best and brightest.
Here’s 10!
