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Business Partnership OverviewBusiness Partnership Overview
Security Solutions for the
Banking Industry
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About this MaterialAbout this Material
This material has been prepared to convey MicroWorld’s business partner proposal. Questions regarding this material may be directed to:
Daniel L. ErvinPhoenix Fire Inc.PO Box 606Ayer, MA 01432USA
Phone: +1 (978) 425-4450Email: [email protected]: www.PhoenixFireInc.com
DisclaimersPhoenix Fire reserves the right to change the content and any implied product, service or function information contained herein. Phoenix Fire has used its best efforts in preparing this material and shall not be liable in any event for the use of this material.
Copyright and TrademarksCopyright 2008, Phoenix Fire Inc.
ALL COMPANY AND PRODUCT NAMES MAY BE TRADEMARKS OF THE RESPECTIVE COMPANIES WITH WHICH THEY ARE ASSOCIATED.
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• A Word about Phoenix Fire• About MicroWorld• MicroWorld Solutions• Market Opportunity• Partnership Opportunity• Next Steps
AgendaAgendaAgendaAgenda
A Word about Phoenix FireA Word about Phoenix Fire
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A Word About Phoenix FireA Word About Phoenix FireA Word About Phoenix FireA Word About Phoenix Fire
• Founded in 1995
• Our mission is to grow business via channels• Increase market penetration & awareness• Increase business valuation
• Focus is Business Development for Technology Sector• Channel Development & Management• Partner Program Development• Strategic Partnerships / Joint Ventures
• Engaged with over 10,000 companies
• Currently Managing over $5B channel opportunity
• Retained by MicroWorld to build a new global channel
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Client TypesClient TypesClient TypesClient Types
M&AM&A
These clients retain us to seek acquisition candidates.
ISVs / SIsISVs / SIs
These clients are existing companies with established solutions that are seeking to develop or enhance their business partner channel.
Technology DevelopersTechnology Developers
These clients develop technology solutions and retain us to build their channel strategy and develop an initial partner ecosystem, prior to having an internal partner infrastructure.
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Sample ClientsSample Clients
About MicroWorldAbout MicroWorld
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BackgroundBackground
• MicroWorld Technologies is headquartered in Mumbai, India with USA corporate headquarters in Farmington Hills, Michigan.
• The company was founded over 13 years ago and is among the leading Solutions Providers in the field of AntiVirus & Content Security.
• MicroWorld has an active channel network of over 13,000 partners and resellers, with a presence in over 84 countries worldwide.
• Mission / Vision Statement: To be in the forefront of providing solutions for securing information through innovative technologies; to provide a safer and secure computing environment.
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MicroWorld’s Global PresenceMicroWorld’s Global Presence
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• Banking• Insurance• Investments
FinancialServices
Food & Beverages• Personal Care• Retail
Corporate &Consumer
• Airlines• Hospitals• Hotels• Transport• Logistics
Services
• ISPs• Telecom• Media• BPO & CRM
Technology
• Oil• Utilities• Lubes• Shipping
Oil &
Exploration
• Railways• Defence
Government
Industry ExposureIndustry Exposure
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Internet Service Provider
Sample Customers:Sample Customers:
Gerald Simonds Healthcare
Air Force Malaysia
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AwardsAwards
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HDFC BackgroundHDFC Background
• Rohini Sonawane is the COO of MicroWorld. She is based out of the USA office.
• Rohini met with Vishai Salvi. Vishai expressed concern over the security of HDFC’s customer computer systems and indicated interest in collaborating with MicroWorld.
• We are currently following through on this initial discussion to explore partnership opportunities between HDFC and MicroWorld.
MicroWorld SolutionsMicroWorld Solutions
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MicroWorld Winsock Layer (MWL) is a radical technology that fights Viruses and other threats at the Internet gateway itself and does not allow them to enter your system.
MWL scans all files, e-mails, attachments, downloads & all possible e-contents passing through its layer.
MWL acts like a ‘transparent gateway’ on your system rather than like a ‘proxy gateway’
…an unique revolution in internet security.
MicroWorld Winsock Layer (MWL)MicroWorld Winsock Layer (MWL)
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Security SolutionsSecurity Solutions
AntiVirus & Content Security for Windows and Linux
AntiVirus & Content Security for Mail Servers on Windows and Linux
Anti Spam for Mail Servers on Windows and Linux Firewall-Digital Fortress For
your computer
Market OpportunityMarket Opportunity
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Finance & SecurityFinance & Security
• Users of financial software and services are increasingly becoming aware of the need to secure their assets against
attacks by malware, viruses, phishing, hackers, etc.
• Bank of America is the second largest bank in the USA. It is offering Symantec Norton to its customers to ensure their computers are protected.
http://www.bankofamerica.com/privacy/index.cfm?template=norton_internet_security
• Computer Associates made available H&R Block Software to its customers in response to the increased needs around finance and security.
Partner Proposition Partner Proposition
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MicroWorld ValueMicroWorld Value
• A partnership with MicroWorld offers the opportunity to have a key differentiator by providing a “Value-Add” to HDFC customers.
• Most banks and financial services companies lack a partnership with a major security vendor; Bank of America and H&R Block are part of a new trend within the computer security space.
– MicroWorld can provide HDFC a competitive advantage; such a partnership will reinforce the bank’s commitment to security and serve as a proactive countermeasure to the emerging competitive landscape.
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Affiliate PartnershipAffiliate Partnership
• MicroWorld suggests an affiliate partnership where MicroWorld solutions are offered as a “value-add” to HDFC customers to ensure the security of their computer systems.
• MicroWorld will reciprocally launch co-marketing activities to promote HDFC’s commitment to security and stimulate awareness of banking solutions, leading to the acquisition of new banking customers.
• Using the Bank of America model, MicroWorld’s solutions can be promoted through internet marketing; e.g. placement of promotional banners on the web site.
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Why MicroWorld?Why MicroWorld?
• Comparing MicroWorld technology to Symantec & McAfee, MicroWorld offers:
– Customized partnership relationship / co-brand– Higher detection of spy ware & viruses– Faster Processing speed– Same features at a lower price– Still supports Windows 95 / 98– Brand recognition is exploding worldwide
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Sample Strategic PartnersSample Strategic Partners
Fujitsu SiemensFujitsu Siemens is bundling eScan VC and eScan ISS software with their Internet accounts and selling it to all their Internet subscribers. Besides selling it to their own Eject brand ISP, they are also selling the software through First National Bank and Y FM radio's ISP division.
Avanquest (France)Avanquest Software formerly know as BVRP Software is promoting eScan ISS through their online sites in France, UK ,Germany, Spain and USA.
Atlantic Internet ServicesAtlantic Internet services is one of the largest ISP's in South Africa. They offer eScan software to their dialup subscribers on a monthly subscription basis.
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Suggested RoadmapSuggested Roadmap
• Business Case(s)
• Technology Evaluation
• Go to Market Model
