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Business Plan
Community Arts Center
Geneva, IL
Prepared by the
Geneva Cultural Arts Commission
Community Arts Center Planning Committee
Co-Chairmen
Doug Holzrichter / Member, Geneva Cultural Arts Commission (GCAC)
Vic Portincaso / Past Member, GCAC
Committee Members
Pat Bouvat / Member, Greater Geneva Art Guild (GGAG)
Mary Ann Diggory / Member, GGAG and GCAC
Lynette Dubovik / Member, GGAG
Jeanne Dyer / Member, GGAG
Jean Gaines / President, Geneva Chamber of Commerce
Larry Johnson / Board Member, Geneva Foundation for the Arts; Member, GGAG
Christine Lazaris / Director, Geneva Public Library District
Craig Maladra / Alderman, City of Geneva
Michael Olesen / Geneva Business Owner
Nicole Vickers / Superintendent of Recreation, Geneva Park District
DATE: 27 October 2016
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL TOC
Table of Contents
I. Executive Summary 1
II. The Need for a Community Arts Center 5
III. The Vision of a Community Arts Center 6
IV. Management Summary 8
V. Financial Plan 9
VI. Strategy and Implementation 10
Appendices
A. Meeting Summaries
B. Research Data for Comparable Facilities
C. Location / Real Estate Data
D. Initial Operating Budget
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 1
I. Executive Summary
Geneva’s Cultural Arts Commission was created by
Ordinance in 2006. As stated in the Ordinance, “The
Cultural Arts Commission is an advisory committee
and will make recommendations to the City Council.
The purpose of the Cultural Arts Commission shall be
to serve as an information center for the cultural arts
within the City of Geneva by providing information to and about arts groups and maintaining an
annual arts activity calendar for the Community. Additionally, the Commission shall provide
guidance to the Community in creating a permanent Cultural Arts Center and, upon its
establishment, to oversee the management thereof.”
In the fall of 2010, the City of Geneva in cooperation with the Geneva Cultural Arts Commission
(GCAC) retained Public Research Group, LLC to survey the Community to understand its cultural
needs and gauge public interest in building a Cultural Arts Center. The conclusions of the needs
assessment showed there was a high level of support for the arts in Geneva and significant
interest in an Arts Center. While there was strong support for a Community Arts Center, the
survey also found that Geneva residents were uncertain about funding for its development and
operation.
During the course of recent planning, it was also reported by the Geneva Park District that they
had conducted a survey to determine if they’re responding properly to Community needs. The
results of their survey indicated that cultural art is an unmet need.
In 2013, the Geneva Foundation for the Arts was formed as a 501(c)(3) not-for-profit
organization to work hand in hand with the Cultural Arts Commission. The Foundation’s mission
is to acquire and manage funds to promote a thriving arts Community in Geneva. Contributions
will be sought from various sources including public and private to fund artistic development in
our Community.
Planning Approach
In the fall of 2015, Community leaders, experts and representatives of local organizations were
invited to participate in a forum to share information and ideas on the best approach to move
forward. Two forums were held and a number of ideas and themes were discussed.
Summaries of the discussions are included in Appendix A.
A planning committee, made up of Community leaders, experts and representatives of local
organizations was then formed by the Geneva Cultural Arts Commission to carry out the
initiative – to define the vision, location, management, financial requirements, and
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 2
programming for the proposed Arts Center. The planning approach involved forming four sub-
committees as follows:
o The Research Sub-Committee investigated comparable facilities. Information about
organizational structure; annual revenue and expenses; revenue sources; size;
programs offered, etc. was gathered.
o The Location/Real Estate Sub-Committee created an inventory / data base of
existing, vacant properties near down town Geneva that may be suitable for a
Community Arts Center. A survey form was used to document data about each
potential location including size, availability, ownership, cost, etc.
o The Financial / Pro-forma Sub-Committee developed the Business Plan based on
information provided by the Research and Location/Real Estate Sub-Committees.
o The Liaison & Communications Sub-Committee provided strategic information to
the City Government and Community.
Through the efforts of the Planning Committee, this Business Plan was created to provide a
viable approach to establish a Community Arts Center.
What a Center will be
Throughout the planning process, the Committee’s research provided constructive guidance on
establishing a successful Arts Center. A Community Arts Center in Geneva will focus attention
on the arts and become a true cultural asset. Ideally, it will be a place where children, young
people, adults and seniors can meet to engage with people of similar interests in photography,
painting, ceramics, creative writing, filmmaking, drama, music, sculpture/3-D art, and crafts. In
addition to exhibitions and small scale performances, the center will offer classes for all ages,
particularly programs for children during summer and school vacations. The center will operate
as a member-driven organization where individuals or families will pay a modest annual fee to
help support the center and its programs. Its program offerings will be designed in response to
member interests.
Location
The preferred location is downtown Geneva with adequate and convenient parking.
Additionally, the location should have good visibility and be situated to attract downtown
visitors and promote other local art-based organizations. The committee has investigated and
gathered real estate data for the purpose of planning, but final decisions on location will
depend on timing and availability. This could be an excellent opportunity for a patron of the arts
to offer support by donating vacant space to establish an initial location for the Arts Center.
Please refer to Appendix C.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 3
Programming
Exhibitions – Initially, the center will become the site for the year-
round program of exhibitions. The Greater Geneva Arts Guild has
a great need for gallery space, and the Center will support an
expanded exhibition program for a much larger audience.
Performances – The Geneva Park District is establishing a new
theater location that is expected to support a variety of dramatic
productions and musical events. This may be an opportunity to collaborate with the Park
District; however, the Community Arts Center should have the ability and flexibility to
accommodate small scale performances.
Workshops - Designed for adult learners, these will focus on topics
from creative writing to painting, sketching, photography,
filmmaking, music, digital arts depending on member interests.
Strategic partnerships with the Geneva Public Library, Schools and
Park District will be advantageous to programming.
Children’s Programs – Strong emphasis will be placed on the Center’s programming for
children. As with Workshop programming, Strategic partnerships with the Geneva Public
Library, Schools and Park District will be advantageous.
Affinity Groups – The center will help organize and schedule
regular meeting space for interest-based groups. Fostering
connections among Geneva residents with common interests will
be a significant contribution to the Community.
Communications – The center will function as a clearinghouse for
arts information in Geneva, offering a comprehensive web-based calendar of arts events as well
as notification by mail, email and social media.
Operations and Management
The center’s programs will be developed and managed by a paid Executive Director, and
supported by a well-organized system of volunteers provided by the Greater Geneva Art Guild
and Community. Instructors for classes will likely be hired on a contract basis and be
compensated through modest tuition and material fees. As the Center grows and becomes
more established, other full or part-time paid positions may be added to manage educational
programs, marketing and public relations. It is proposed that operation and management of
the Center be undertaken by the Geneva Foundation for the Arts, a 501(c)(3) not-for-profit
organization.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 4
Financial Model
The Center’s revenue will come from private sources such as membership dues, program fees,
tuition, entrance fees for exhibitions, facilities rental, program advertising, foundation grants,
and fundraising. This plan establishes a revenue goal of approximately $225,000 in the first full
year to offset expenses and reserves. In addition to annual expenses, a start-up cost of
approximately $15,000 should be budgeted for equipment and furnishings. This would be an
excellent opportunity for art patrons to donate usable goods to the Arts Center. There is no
expectation to use public funds at this time. Refer to Appendix D for more detail.
End of Executive Summary
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 5
II. Need for a Community Arts Center
The Survey
The City of Geneva in cooperation with the Geneva Cultural Arts Commission (GCAC) retained
Public Research Group in the fall of 2010 to survey the Community to understand its cultural
needs and gauge public interest in building a Cultural Arts Center. The needs assessment was
thought to be a critical first step to determine if further study should be undertaken for a new
Cultural Arts Center. The process was open and transparent and relied heavily on the
Community, the Cultural Arts Commission, and targeted focus groups that could express
perspectives and views within the Community. As a fresh planning initiative, this needs
assessment sought to define the essence of the arts within the City and provide insight into
new opportunities for programs, operations and facilities for the next several years. A copy of
the survey is available on the Geneva Cultural Arts Commission’s website.
The data showed that residents are generally supportive of amenities within a Cultural Arts
Center with 34% preferring that a center be a renovated structure, and 21% a shared use
center. To support a Cultural Arts Center, 23% of respondents said they would be willing to
donate.
The input received from the different sources provided insight into the level of cultural arts
within the City. An important goal was to understand the likelihood of support to build a new
Arts Center. A second goal was to develop an understanding of the future of cultural arts
within the city. This includes the types of events attended, satisfaction with those events and
how familiar residents were with the Geneva Cultural Arts Commission (GCAC).
The conclusions of the needs assessment gave the Geneva Cultural Arts Commission a great
deal of information to share with both the Community and elected officials. The level of
financial support for a new Cultural Arts Center was uncertain, but there was interest in
developing more awareness by the Geneva Cultural Arts Commission through internal
organizational enhancements and an external marketing campaign. The possibility of having a
dedicated administrative space for the arts was of interest to provide an outlet for the
Community to know more about the Cultural Arts Commission and its programs. Generally,
Geneva residents are frequent patrons of the arts and are generally satisfied with local events;
funding for major initiatives should not rely on tax increases; exploration of partnerships has
merit for the future endeavors; and there are many opportunities to continually improve
cultural arts in the City of Geneva, but it should be done in a cost effective way.
Economic Impact to the Community
It’s no secret that Economic Development and the arts go hand in hand. On a national level, it
has been reported by Americans for the Arts that the country’s nonprofit arts and culture
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 6
industry generates over $135 billion dollars in economic activity every year. And in a
publication titled Arts and Culture Planning: A Tool Kit for Communities by the Chicago
Metropolitan Agency for Planning (CMAP) the following was stated: “While arts and culture are
sometimes marginalized and seen as a nice “extra,” they are necessary ingredients for making
communities attractive and vibrant places to live and work.”
CMAP goes on to say: “While abstract, livability is seldom an accident. Livable communities are
created through effective planning and decisions by local officials, developers, and individual
residents. Arts and culture already plays an important role in the region, but it has even greater
potential to help communities achieve their objective through local planning that is creative,
smart, and resourceful.”
III. The Vision of a Community Arts Center
In addition to the Community Survey, the Cultural Arts Commission
conducted two Community forums in the fall of 2015. The input
provided further framework for what is desired. The subsequent
Planning Research Sub-Committee also prepared a comprehensive
report of comparable Community Art Centers throughout the country. Information was
gathered using the internet, phone and email inquiries. The research provided data about
property acquisition, revenue generation, governance, staffing, program offerings and essential
factors for success. A matrix of information for 48 Arts Centers around the country was
prepared.
Throughout the information gathering process, there was a range of comments and ideas, but
common themes arose:
• Make the arts more visible / develop more awareness.
• A physical presence and home for cultural arts is important to cultivate art.
• A community gathering place where people can explore art.
• The facility should be manageable, and not too big.
• Clearinghouse for art events; coordinate and share with the City, Park District, Library,
Schools, Art Guild, etc.
• Collaborate with other art education providers.
• Don’t compete with neighboring performing arts centers.
• Proximity to downtown is essential.
• It should be a Community destination.
• Create revenue through memberships, event fees, classes, grants, donations,
sponsorships.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 7
From all information gathered, the following Mission and Vision Statements were created.
A Mission Statement communicates the organization's reason for being and how it aspires to
serve its key stakeholders. The Vision Statement is a narrower, future-oriented declaration of
the organization's purpose and aspirations.
Mission Statement for a Community Arts Center in Geneva
The Geneva Cultural Arts Center is a place that fosters cultural enrichment through
exhibitions, performances, and classes.
Vision Statement
The Geneva Cultural Arts Center will:
• connect people with common interest in written, visual, and performing arts;
• provide local and regional artists an opportunity to present their work, thereby
enhancing the number and nature of cultural activity in Geneva;
• operate in collaboration with all organizations in the Geneva area involved in the arts;
• integrate in many ways with the Geneva Community, bringing business and increased
visibility to our restaurants, stores, and hotels
The Geneva Cultural Arts Commission was initially established with the belief that arts and
cultural activities across all genres and forms of participation enhance personal
development, and help shape the social and economic identity of a Community. Providing
opportunities for people to come together in creation and celebration of the arts develops
social capital, and strengthens economic development and civic participation.
Facility Program Statement
Translating vision and needs to physical space is done based on anticipated
programming, and attendance or occupancy rates. Keeping in mind that a
modest start is more attainable and growth can be accommodated in the
future, the following information is intended to establish initial, basic
facility requirements. This could be an excellent opportunity for a patron of
the arts to offer support by donating vacant space to establish an initial
location for the Arts Center.
• Located in downtown Geneva with adequate parking for programs and events.
• Flexible, multi-use space to hold events for 50 to 60 guests (standing). The space will
accommodate art exhibits and performances on a small scale: (20’ x 35’) 700 sq. ft.
• Classroom (15 students) / Work Room / Gallery: (20’ x 25’) 500 sq. ft.
• Storage for supplies, equipment, tables and chairs: 150 sq. ft.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 8
• Reception / Lobby: 150 sq. ft.
• Administration Office(s): 150 sq. ft.
• Restrooms: 150 sq. ft.
• Mechanical & Electrical Services: Not included - TBD
Total Area Needed: 1,800 sq. ft.
IV. Management Summary
Governance
It is being recommended that the new Community Arts Center will become part of the Geneva
Foundation for the Arts (GFA). Preliminary discussions with GFA have begun and will continue.
Management, Staffing and Volunteers
It is anticipated that an Executive Director or Development Director (Director) will be hired by
GFA. The Director’s salary will be commensurate with his or her ability to generate revenue,
raise money and manage the Center. The success of the Arts Center and salary potential will
depend largely on the Director’s performance. The Director will report to GFA and have the
following responsibilities:
• Grant writing and fundraising
• Budget management and financial reporting
• Program development, scheduling of classes, performances, exhibitions
• Events bookings
Coordinate and collaborate with other organizations
• Organize and supervise volunteers
• Marketing and communications
• Facility Rentals
• Center management
This person should have experience in the field, demonstrated skills in fundraising, public
relations and communication, advertising/marketing ability and will be the public face of the
organization. A part-time Operations Manager might be required to provide leadership, ensure
consistent operations, help manage ticket sales, and be present in the office when the Director
is not available.
A successful operation will demand an effective and well-managed volunteer network. The
Greater Geneva Art Guild will be asked to assist with many aspects of the Arts Center including
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 9
providing volunteers, organizing exhibits, participating in classes, purchasing memberships and
overall promotion.
The Arts Center will also work closely with the Schools, the Park District, the Geneva Public
Library, and the Geneva Cultural Arts Commission to coordinate and facilitate events.
As the Center grows and generates more revenue staff will be added to fill such roles as
Education Director, Marketing Director, and Ticket Manager. The growth rate of the
organization will determine how rapidly staff is added.
V. Financial Plan
Arts Center Programs
As summarized in the Executive Summary, it is anticipated that the Arts Center will offer a full
range of visual and performance programming including classes for all ages, summer art camps
for children, exhibitions, monthly lectures, demonstrations, and occasional special events. As
fund raising and staffing permits, programming, facility rentals, and studio space will be added.
The first year’s operating budget is based on the following assumptions.
Revenue Generation
Monthly exhibitions will be scheduled. Further discussion with the Art Guild will be
necessary.
Regular classes will be held for all ages with an average of 10 students per class. As a
goal, there will be 6 to 8 classes in each of three semesters with a total of 60 to 80
students per semester, or 180 to 240 annually.
With two performances per month at $12 per ticket, and approximately 40 people per
event, more than $11,000 of revenue will be generated.
Various membership levels will be offered to individuals, families, students and seniors.
The Art Guild already exceeds 50 members and continues to grow. With 200 members
at an average of $60 per member, $12,000 will be generated.
Rental of the Center twice per month will potentially generate $6,000 annually.
Sponsorships and donations will be associated with each event.
An annual fund-raising campaign / appeal will be undertaken.
A special annual fund-raiser gala will potentially raise $20,000 to $25,000 annually.
Art and merchandise sales.
The GFA Board should be developed to include major benefactors.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 10
Marketing the Center and its Programs
The key to the success of the Community Arts Center will be the effective marketing of its
programs and events. Along with fundraising and program management, marketing will be the
major responsibility of the Director with assistance from the Board of Directors and volunteers.
Marketing has undergone a major shift from print media to social media via email, Facebook,
Twitter and a host of other web-based operations. This has reduced the cost of print
advertising. However, the center will continue to rely on print media for program, class and
workshop brochures, posters, fliers, press releases and newspaper ads.
Start-up Cost
A start-up cost of $15,000 should be budgeted for equipment and furnishings. This would be an
excellent opportunity for art patrons to donate usable goods to the Arts Center.
Initial Operating Budget
An Initial Operating Budget has been prepared to identify revenue goals and potential
expenses. Once a Director is on board, refinement of the budget will be necessary. At this time,
the budget makes assumptions based setting reasonable goals. Please refer to Appendix D for
further detail.
VI. Strategy and Implementation
Building Public Awareness
The committee will begin a series of activities designed to build public awareness and support.
Such events will be planned in cooperation with the Greater Geneva Arts Guild. Additionally,
public information sessions, printed communications, and a website will continue, building
toward an eventual grand opening.
Developing an Effective Governing Structure
The Geneva Foundation for the Arts (GFA), under its by-laws, is capable of incorporating the
Arts Center within the scope of its operation. A separate committee will likely be established as
the primary governing entity of the Arts Center, which may be comprised of representatives of
other community organizations.
Hiring Professional Staff and Commencing Operations
The governing body could potentially begin recruiting for the Director position in 2017. The
Director will assume responsibility for preparing the Center for commencement of operations.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL P a g e | 11
Next Steps
This plan will be presented to the Geneva Cultural Arts Commission (GCAC) for approval and
adoption. Pending approval by GCAC, a presentation will be made to the Geneva City Council
to gain their support for advancing the plan.
End
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL Appendix A
Appendix A
Meeting Summaries
Mission to Establish a Community Arts Center / Community Forums / Page 1 of 2
MISSION TO ESTABLISH A COMMUNITY ARTS CENTER _____________________________________________________________________________________
The Geneva Cultural Arts Commission (GCAC) held Community Forums on Saturday,
10/31/2015 and Thursday, 11/5/2015. In addition to Commissioner Doug Holzrichter,
Commissioner Vic Portincaso, and Jamie Heflin, Business Development Specialist / City
of Geneva, attendees included the following:
10/31/2015
Alderman Craig Maladra; Larry Johnson/Arts Foundation Board Member; Susan
Peters / Fund Raising Consultant; Jean Gaines, Director /Geneva Chamber of
Commerce; Lily Kay / Art Supporter; Michael Olesen and Mike Simon / Local
Businessmen
11/5/2015
Tom Rogers, Principal / Geneva High School; Mary Stith, School Board Member; Al
and Lorraine Ochsner / Greater Geneva Art Guild; Christina Lazeris, Director /
Geneva Public Library; Nicole Vickers, Superintendent / Geneva Park District
After introductions, Commissioners Holzrichter and Portincaso made a brief presentation
about the purpose of the meeting, background of GCAC, Geneva Foundation for the
Arts, GCAC’s thinking to date, and the benefits of cultural arts.
DISCUSSION ITEMS
As summarized by the following comments, there were several topics of discussion that
focused on essential elements to define and establish a Community Arts Center in
Geneva.
Comments from the meeting on 10-31-2015
1. Come up with a vision. Define what and how.
2. The facility should be manageable, and not too big.
3. A clear purpose should be established.
4. Once a needs statement is created, it should be tested within the community.
5. We shouldn’t compete with neighboring performing arts centers.
6. With so many different art-related opportunities and organizations it becomes
confusing as to where to go. It would be good if there was a centralized source to
learn about events and opportunities. Each entity should be clearly defined and
identified. There is confusion about where and when events are held and by
whom.
7. Come up with a way to consolidate various groups and events. Perhaps there
should be an Arts Council to act as a clearinghouse. (Purpose of the Cultural Arts
Commission.)
8. Study other groups and how they operate.
9. Possibly use an existing space at the Park District or Library.
10. Determine if physical presence is truly necessary?
11. For fund raising, there should be an identifiable goal.
12. Inventory of needs and basic requirements should be done.
13. Take inventory of vacant properties in town.
14. Include space for music recitals.
Mission to Establish a Community Arts Center / Community Forums / Page 2 of 2
15. Having a physical location will satisfy cultural needs of the community. 16. A place to exhibit art work or store a special collection would be beneficial. 17. Identify a niche in the community to justify a Community Arts Center. 18. Do something unique. 19. Money can be raised for programming as well as for a building. 20. Method of communication is critical. 21. Put 2010 survey information on line. 22. There is a need for a community gathering space. 23. Proximity to downtown is essential. 24. Several attendees were interested in being a part of the working committee.
Comments from the meeting on 11-5-2015 1. There are more than 50 members in the Greater Geneva Art Guild, and a
Community Arts Center would have their full support. 2. It needs to be a community place where people can explore art. 3. It should be a community destination. 4. A survey conducted by the Park District concluded that cultural art is a large
unmet need. 5. Community Arts Center needs to have a physical presence. 6. The culinary arts should be considered as well. 7. The Geneva Library hears that their programs compete with the Park District,
however, Library programs are normally one-time events. 8. Kids need to be sharing talents in a community gathering space. 9. Creating and managing flexible, multi-use space is difficult. It’s better if spaces
are dedicated to specific uses. 10. Several attendees were interested in being a part of the working committee.
NEXT STEPS 1. A well-rounded working committee will be formed. 2. Community Arts Centers in other communities will be visited to find out what works. 3. Other facilities/organizations will be studied and assessed to determine the best
approach. 4. Additional meetings with local interests groups and organizations will be
conducted. 5. A business plan will be created to address all aspects to establish a successful
Community Arts Center. The business plan for the Community Arts Center in Portsmouth, RI will be used as a model.
END
Geneva Community Arts Center Planning Committee / Meeting Summary / February 23, 2016 / Page 1 of 2
GENEVA COMMUNITY ARTS CENTER PLANNING COMMITTEE Geneva Cultural Arts Commission, Geneva, IL MEETING SUMMARY Meeting Date: February 23, 2016 Location: Geneva Library Attendees: Doug Holzrichter, Co-Chairman / GCAC Vic Portincaso, Co-Chairman / GCAC Craig Maladra, Alderman / City of Geneva Mary Ann Diggory / GGAG Lynette Dubovik / GGAG Jean Gains / Geneva Chamber of Commerce Larry Johnson / GFA Christine Lazaris / Geneva Library Jeanne Dyer / GGAG Pat Bouvat / GGAG Absent: Nicole Vickers / Geneva Park District Michael Olesen / Business Owner 1. The meeting was called to order at 7:00 pm. 2. Introductions were made and a sign-in sheet was passed around. Names and email
addresses will be shared with those on the Committee. 3. As background, Doug Holzrichter presented a summary of results from the 2011 Cultural
Arts Needs Assessment Survey that was commissioned by the Cultural Arts Commission and City of Geneva. Copies were distributed. All members were encouraged to read the survey results.
4. The Action Plan and Schedule were reviewed. The overall goal of this Committee is to
create a business plan/feasibility study to establish a Community Arts Center in Geneva. It is anticipated that the plan can be completed within six months.
5. The following sub-committees were enthusiastically formed.
a. The Research Sub-Committee will investigate comparable facilities. Information about organizational structure; annual revenue and expenses; revenue sources; size; programs offered, etc. will be gathered. A survey form will be used.
Members: Larry Johnson / Chairman, Pat Bouvat, Nicole Vickers, Mary Ann Diggory.
b. The Location/Real Estate Sub-Committee will create an inventory / data base of
existing, vacant properties near down town Geneva that may be suitable for a Community Arts Center. A survey form will be used to document data about each potential location including size, availability, ownership, cost, etc. Jamie Heflin, Business Development Specialist with the City, keeps a list that can be used as a reference.
Members: Jean Gains / Chairman, Jeanne Dyer
Geneva Community Arts Center Planning Committee / Meeting Summary / February 23, 2016 / Page 2 of 2
c. The Financial / Pro-forma Sub-Committee will develop the Business Plan based on
information provided by the Research and Location/Real Estate Sub-Committees. Members: Doug Holzrichter / Chairman, Vic Portincaso, Christine Lazaris, Craig Maladra, Mike Olesen
d. The Liaison & Communications Sub-Committee will provide strategic information to
the City Government and Community. Members: Jeanne Dyer / Chairman, Craig Maladra, Lynette Dubovik
6. Copies of the Portsmouth, RI. Business Plan were distributed and briefly reviewed. This plan
provides a good example and will be used as a reference to develop our plan. 7. The next meeting is scheduled for Saturday, April 16, 2016; 9:00 am at the Geneva
Chamber of Commerce on Third Street. The purpose of the meeting is for the Research Sub-Committee and Location/Real Estate Sub-Committee to present their finding which will be used in creating the Business Plan.
8. The meeting was adjourned at approximately 8:25 pm.
Geneva Community Arts Center Planning Committee / Meeting Summary / April 16, 2016 / Page 1 of 2
GENEVA COMMUNITY ARTS CENTER PLANNING COMMITTEE Geneva Cultural Arts Commission, Geneva, IL
MEETING SUMMARY
Date: April 16, 2016
Location: Geneva Chamber of Commerce
Attendees: Doug Holzrichter, Co-Chairman / GCAC
Craig Maladra, Alderman / City of Geneva
Lynette Dubovik / GGAG
Jean Gains / Geneva Chamber of Commerce
Larry Johnson / GFA
Christine Lazaris / Geneva Library
Jeanne Dyer / GGAG
Pat Bouvat / GGAG
Michael Olesen / Business Owner
Absent: Nicole Vickers / Geneva Park District
Mary Ann Diggory / GGAG
Vic Portincaso, Co-Chairman / GCAC
1. The meeting was called to order at 9:00 am.
2. There were no corrections or additions to the 2/23/2016 Meeting Summary.
3. Larry Johnson / Research Sub-Committee presented a comprehensive report of
comparable community art centers throughout the country. Information was
gathered using the internet, by phone calling and email inquiries. The research
provided data about property acquisition, revenue generation, governance,
staffing, program offerings and essential factors for success. An outline of the
presentation was distributed along with a matrix of information for 47 arts centers
around the country. Additionally, a packet of information was prepared to support
the importance of arts in a community, especially regarding economic impact.
Other members of the Research Sub-Committee include Pat Bouvat, Nicole
Vickers and Mary Ann Diggory.
4. Jean Gains and Jeanne Dyer / Location/Real Estate Sub-Committee presented
information on three properties that could meet the initial criteria for a community
arts center. The three property addresses were 426 S. Third Street (1,390 SF); 230 E.
State Street (2,154 SF); and 214 W. State Street (2,200 SF). Based on the information
presented, the property on Third Street was most appealing based on its location,
layout and available parking. However, it may be undersized.
5. Other properties in town such as the Post Office and City Hall were discussed as
future prospects. However, they will likely not be feasible or available at this time.
Geneva Community Arts Center Planning Committee / Meeting Summary / April 16, 2016 / Page 2 of 2
6. It was noted that the role of the Greater Geneva Art Guild will be vital, and the
Geneva Foundation for the Arts may need to broaden their charter as it relates to
their future role with a Community Arts Center.
7. Mission and Vision Statements will be created to reflect the extensive community
and focus group input received to date – place for artists to work; place for
community gathering; flexible; clearing house for the arts in Geneva; physical
presence for the arts, place to see, learn and do art; home for cultural arts in
Geneva; should contribute positively to the City’s culture and economy. Craig
Maladra volunteered to prepare statements for review.
8. The next meeting is scheduled for Saturday, May 14, 2016; 9:00 am at the Geneva
Chamber of Commerce on Third Street. The following updates and discussion
topics will be on the agenda:
a. Updates on discussions with the Foundation for the Arts, the Greater
Geneva Art Guild, and the City (Mayor and City Administrator) regarding
future roles.
b. Mission and Vision Statement review.
c. Facility Program Statement.
d. Update on Business Plan.
9. The meeting was adjourned at approximately 11:30 am.
Geneva Community Arts Center Planning Committee / Meeting Summary / May 14, 2016 / Page 1 of 2
GENEVA COMMUNITY ARTS CENTER PLANNING COMMITTEE Geneva Cultural Arts Commission, Geneva, IL
MEETING SUMMARY
Date: May 14, 2016
Location: Geneva Chamber of Commerce
Attendees: Doug Holzrichter, Co-Chairman / GCAC
Craig Maladra, Alderman / City of Geneva
Jean Gaines / Geneva Chamber of Commerce
Christine Lazaris / Geneva Library
Jeanne Dyer / GGAG
Mary Ann Diggory / GGAG
Michael Olesen / Business Owner
Absent: Vic Portincaso, Co-Chairman / GCAC
Nicole Vickers / Geneva Park District
Larry Johnson / GFA
Pat Bouvat / GGAG
Lynette Dubovik / GGAG
1. The meeting was called to order at approximately 9:00 am.
2. There were no corrections or additions to the 4/16/2016 Meeting Summary.
3. A Facility Program Statement was created and issued for review. The Statement
included the following information, which was intended to establish initial space
requirements based on attendance/occupancy goals. There were no corrections.
Location: Downtown Geneva with adequate parking for programs and
events.
Flexible, multi-use space to hold events for 50 to 60 guests (standing). The
space will accommodate art exhibits and performances on a small scale:
(20’ x 35’) 700 sq. ft.
Classroom (15 students) / Work Room / Gallery: (20’ x 25’) 500 sq. ft.
Storage for supplies, equipment, tables and chairs: 150 sq. ft.
Reception / Lobby: 150 sq. ft.
Administration Office(s): 150 sq. ft.
Restrooms: 150 sq. ft.
Mechanical & Electrical Services: Not included - TBD
TOTAL: 1,800 sq. ft.
Geneva Community Arts Center Planning Committee / Meeting Summary / May 14, 2016 / Page 2 of 2
4. Craig Maladra presented a written draft of a Mission and Vision Statement for
discussion. The group agreed that minor rev isions should be made, and Craig will
issue a rev ised draft.
5. Discussions have been held with GFA, GGAG and the City’s Administration to
prov ide informational updates, and to begin discussions regarding their future
roles.
6. I t was suggested that prov iding information to the community will likely stimulate
the process of establishing the Arts Center. Once the planning is further along, a
news release will be issued. Additionally, preliminary information could be
released at various downtown events this summer.
7. The Financial/Pro-forma Subcommittee will meet at the Library the week of 5/31/16
at 8:00 PM. Actual day to be determined.
8. The next whole Planning Committee meeting was scheduled for 6/18/16 at the
City Hall conference room.
9. The meeting was adjourned at approximately 9:45 am.
Geneva Community Arts Center Financial / Pro-forma Sub-committee / Meeting Summary / May 31, 2016
Page 1 of 2
GENEVA COMMUNITY ARTS CENTER PLANNING COMMITTEE
FINANCIAL/PRO-FORMA SUBCOMMITTEE Geneva Cultural Arts Commission, Geneva, IL
MEETING SUMMARY
Date: May 31, 2016
Location: Geneva Library
Attendees: Doug Holzrichter, Co-Chairman / GCAC
Craig Maladra, Alderman / City of Geneva
Christine Lazaris / Geneva Library
Michael Olesen / Business Owner
Larry Johnson / GFA
Absent: Vic Portincaso, Co-Chairman / GCAC
Nicole Vickers / Geneva Park District
1. The meeting was called to order at 8:00 pm.
2. A summary of preliminary Management and Revenue Generation goals was
issued for review.
3. The following comments were offered regarding management and governance:
a. Initially, it may make sense to establish a Board of Directors, potentially
comprised of representatives from other organizations such as the Park
District, Library, Art Guild and Arts Commission.
b. The Board overseeing the Center should be comprised of members who
also lead by providing financial support.
c. Having the Arts Center under control of a Foundation will likely have many
advantages. Further discussions with the Geneva Foundation for the Arts
will be held to explore the possibility of expanding their charter.
d. It was generally agreed that hiring a director will be necessary. This
position could also be referred to as a Development Officer with fund
raising as a primary responsibility.
e. Consideration should be given to how the Center is staffed after hours -
during rental events and classes.
f. The role of the Art Guild will be important as a volunteer source. Members
of the Guild will also benefit by having the opportunity to sell art.
4. When announcements are made to the community, the message must be clear,
informative and concise.
5. We should be ready to move ahead if a building becomes available.
Geneva Community Arts Center Financial / Pro-forma Sub-committee / Meeting Summary / May 31, 2016
Page 2 of 2
6. Revenue generation goals should be further defined. More detail should be
provided for class sizes, frequency, rental potential, etc.
7. Follow-up tasks will include the following:
a. Michael Olesen will contact Attorney Clyde Jones for an opinion on
Foundation involvement, and whether the Arts Center can have a
separate Board?
b. Doug Holzrichter will pursue further discussions with the existing Geneva
Foundation for the Arts.
c. Doug Holzrichter and Larry Johnson will work together to create a draft of
an operations budget based on research completed by Larry’s sub-
committee.
8. The meeting was adjourned at 9:00 pm.
Geneva Community Arts Center / Meeting with GFA / Meeting Summary / July 6, 2016
Page 1 of 1
GENEVA COMMUNITY ARTS CENTER PLANNING COMMITTEE
MEETING WITH GENEVA FOUNDATION FOR THE ARTS (GFA) Geneva Cultural Arts Commission, Geneva, IL
MEETING SUMMARY
Date: July 6, 2016
Location: Geneva Chamber of Commerce
Attendees: Tim Vetang/GFA
Pat Engel/GFA
Carolyn Hill/GFA
Linda Cunningham/GFA
Trish Tkach/GFA
Doug Holzrichter, Co-Chairman / GCAC Planning Committee
Absent: Kent Gallagher/GFA
Larry Johnson/GFA
1. The meeting was called to order at 4:00 pm. GFA conducted their normal business.
2. Doug presented a progress report on business planning for a Community Arts
Center. A draft report/business plan is scheduled to be completed in July. Doug
explained the process, the sub-committees, and the work completed. Ownership
and management structure has yet to be resolved. However, based on research
by the Planning Committee, it is typical to have a Not-for-Profit Foundation
involved as the owner/management entity. Since GFA is already established, it
seems logical for them to expand their charter and assume ownership of a
Community Arts Center. As such, Doug asked GFA to consider such a request.
3. Tim provided an update on his meeting with Elizabeth Bellaver, immediate past
president of the St. Charles Arts Council, and their efforts to establish an Arts
Center. They have had support from businesses and individuals, including a major
benefactor. The SCAC is in the process of purchasing a building on Main Street in
downtown St. Charles. Their business plan is very ambitious and relies on meeting a
variety of revenue goals.
4. GFA asked questions about budget and location. The overall operating budget is
being compiled and will likely be in the neighborhood of $225,000 annually for the
first year. It was agreed that a convenient, downtown location is desirable.
5. A question was also asked about whether community support has been
measured. Doug provided information about the survey conducted in 2011. This
information will also be part of the final report.
6. It was agreed that the Community Arts Center Business Plan should suggest that
GFA be involved as the Owner/Management entity.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL Appendix B
Appendix B
Research Data for Comparable Facilities
Research Sub-committee Members: Pat Bouvat – GGAG
Nicole Vickers – GPD Larry Johnson – GFA
Mary Ann Diggory - GGAG
Geneva Community Arts Center Research Subcommittee Summary
April 16, 2016 RESEARCH PROCESS SOURCES
Internet Phone Calls Emails
SAMPLE METRICS
48 Communities with Arts Centers Population Range xxx – xxx,xxx Age of Art Centers Vary From Brand New to 104 Years Urban to Suburban to Rural
“COMMON THREADS”
Property Acquisition Methods o Gifts and Endowments o Historic Property Bequest o Abandoned or Unused Buildings o City, Federal, Park District or School District Buildings o Artists Groups Usually Catalyzed Movement to Procure Space or Location o Local Strengths and Historical Ties Can Influence Evolution of Facility
Revenue Generation Approaches - Program o Classes/Camps o Exhibits/Shows – Local, Regional, National o Lectures o Facility Rentals o Studio Space Rentals o Art Sales and Gift Shops o Fundraising Events
Revenue Generation Approaches – Contributions o Memberships o Local Business Donations o Corporate Sponsorships o Capital Campaigns for Facility Acquisition, Renovation, Expansion of Programs o Bequests, Memorial Donations and Gifts in Kind
Governance Models o Paid Staff Determined by Income Generation o Heavy Dependence on Volunteers o Larger Board of Directors who Represent Strong Community Ties and Support o Grants are Essential to Programs, Staffing, and Facility o Strategic Planning with Entire Community is Key to Viability
Research Sub-committee Members: Pat Bouvat – GGAG
Nicole Vickers – GPD Larry Johnson – GFA
Mary Ann Diggory - GGAG
DETERMINATION OF PROGRAMS & OFFERINGS
Type of Space o Example: Church vs House vs Storefront vs Estate
Availability of Talent o Example: Teachers, Performers, Artisans, Artists, Dancers, Musicians, etc.
Local or Regional Needs o Example: Supplemental Education or Requirement for Special Outreach Programs
Direction Set by Major Benefactor or Donor Needs Created by Gifted Collection
o Example: Museum Focus Proximity of Other Resources with Definite Strengths or Presence
o Example: Nearby Performing Arts Center
ESSENTIAL FACTORS FOR SUCCESS OF ESTABLISHING A COMMUNITY ARTS CENTER
Excellent Volunteerism from Community and Art Organizations Positive and Visible Endorsements/Support from Public Officials Required Collaboration with City, School and/or Park Districts is Essential Pervasive Citizen Commitment
o Memberships, Donations, Gifts in Kind Local Business Financial Support Corporate Sponsorships Community of Donors “Buy In” for Capital Campaigns (When Needed) Creative Approach to “Repurposing” Space Willingness to Think/Act Regionally The project undertaking creates and provides a positive energy that will enhance the
quality of life and expand the potential for growth and economic development.
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1) L
ucky
Poi
nt C
omm
Art
s C
trN
apa,
CA
79,0
6820
157,
200
sq ft
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ning
, Edu
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lass
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t. K
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perfo
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conc
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embe
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eque
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art
exhi
bits
.
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ts c
ente
r for
cu
ltura
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of N
H a
nd m
ost i
sola
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and
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omic
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dep
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gion
s.
3) A
rtre
e C
omm
Art
Ctr
New
hall,
CA
52,1
86
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unte
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art t
each
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prof
essi
onal
fund
rais
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volu
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yer
Art
clas
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child
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adu
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mem
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, cor
p sp
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spac
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ntal
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ram
fees
fund
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art p
roje
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serie
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min
co
sts.
4) C
omm
unity
Art
Ctr
Wel
lingf
ord,
PA
13,4
5619
48
Foun
ded
by lo
cal a
rtist
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rcha
sed
Dix
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eram
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rts b
ldg
- 19
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esto
ratio
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to a
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ew
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ff
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sses
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ogra
ms,
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shop
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certs
, w
orks
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ome,
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igh
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hool
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acili
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mor
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d be
tter o
ppor
tuni
ties f
or sp
ace
rent
al.
5) C
omm
unity
Art
s Ctr
Am
hers
t, M
A37
,819
2005
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00 sq
ft. J
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mic
and
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edia
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as.
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natio
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labo
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gram
s with
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pple
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duca
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prog
ram
s and
sp
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l edu
catio
n pr
ogra
ms.
6) O
xfor
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omm
Art
s Ctr
Oxf
ord,
OH
21,4
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mi U
niv
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uild
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OD
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certs
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nd
mee
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7) C
omm
Art
s Ctr
Dan
ville
, KY
16,2
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rmer
US
Post
Offi
ce. H
ouse
s 3
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ries,
stud
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ahl A
rts C
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apid
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y D
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llery
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ente
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ubco
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Mem
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omm
Art
s Ctr
Wal
lingf
ord,
PA
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ded
by g
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ompl
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ter's
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uild
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ed in
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2. N
ew g
alle
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d in
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lity
rent
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sses
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ft sh
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raft
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once
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ss
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.
11) P
lym
outh
Art
s Ctr
Plym
outh
, WI
8,44
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94
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ded
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l arti
sts.
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ar
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uild
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rts C
tr th
roug
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ntrib
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ns o
f lo
cal c
ontra
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sses
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certs
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in 1
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ff.
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tre p
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lity
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xhib
its.
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au C
lair
e R
eion
al A
rts
Ctr
Eau
Cla
ire, W
I65
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1984
Thea
tre (1
,098
sq ft
) don
ated
to lo
cal
arts
gro
up. R
esto
red
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l and
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l sho
ws,
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tre p
rodu
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alle
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nd c
once
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13) C
hest
nut C
tr fo
r th
e A
rts
Mar
shfie
ld, W
I19
,118
2003
Foun
ded
by lo
cal c
oupl
e an
d ar
t lo
vers
.
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ic st
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s, pe
rform
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arts
and
con
certs
, cl
asse
s, sp
ace
rent
als f
or
teac
hing
, reh
ears
als a
nd
mee
tings
.
14) C
ampa
nile
Ctr
for
the
Art
sM
inoc
qua,
WI
4,38
520
06A
cqui
sitio
n af
ter 3
Cat
holic
chu
rche
s co
nsol
idat
ed10
- in
stru
ctor
s, 2
- sta
ff
Cla
sses
for v
oice
, mus
ic, v
isua
l ar
ts a
nd li
tera
ture
. The
atre
pe
rform
ance
s, to
urin
g sh
ows,
corp
orat
e sp
onso
rshi
ps.
Serv
ices
ext
end
to U
P. F
ocus
on
grow
ing
tour
ism
revn
ue. G
oal t
o ev
entu
ally
est
ablis
h a
scho
lars
hip
fund
.
15) R
iver
side
Art
s Ctr
Riv
ersi
de, I
L8,
875
6 - i
nstru
ctor
sC
lass
es, e
xhib
its, d
onor
s.
16) Q
uinc
y A
rt C
trQ
uinc
y, IL
40,9
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23
1887
car
riage
hou
se. L
ease
d to
Art
Clu
b fro
m P
ark
Dis
trict
in 1
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emod
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irst
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essi
onal
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ctor
in 1
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Ex
pans
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for c
eram
ics,
prin
t mak
ing
and
othe
r cla
sses
in m
id 1
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aff -
7, B
OD
- 13
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bers
hips
from
$25
- $7
50.
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ts, e
xhib
its, g
rant
s, fu
nd
rais
ing
even
ts, j
urie
d sh
ows,
clas
ses.
17) C
edar
hurs
t Ctr
for
the
Art
sM
t Ver
non,
IL15
,277
1965
His
toric
hom
e, 3
,300
sq ft
with
90
acre
s. In
197
3 ad
ded
Mitc
hell
Mus
eum
with
per
man
ent c
olle
ctio
n fro
m M
itche
ll Fo
unda
tion.
Gal
lery
, per
form
ance
hal
l, cl
asse
s, co
rpor
ate
and
busi
ness
su
ppor
t, co
rpor
ate
spon
sore
d ev
ents
, fac
ility
rent
als.
Bu
sin
ess
Pla
n f
or
a C
om
mu
nit
y A
rts
Cen
ter
/ G
enev
a C
ult
ura
l Art
s C
om
mis
sio
n /
Cit
y o
f G
enev
a, IL
/ P
age
2 o
f 8
18) B
rick
ton
Art
s Ctr
Park
Rid
ge, I
L37
,480
1997
Cla
sses
, cam
ps, m
embe
rshi
ps,
faci
lity
rent
al, e
xhib
its, 6
,000
ac
tive
parti
cipa
nts,
spon
sors
hips
, par
tner
ship
s.A
rt th
erap
y cl
asse
s, ac
tive
outre
ach
prog
ram
s.
19) A
rts C
tr o
f Hig
hlan
d Pa
rkH
ighl
and
Park
, IL
29,7
6319
60B
OD
- 27
, Sta
ff - 7
Vis
ual A
rts e
duca
tion,
exh
ibits
, fe
stiv
als,
art s
ales
, fac
ility
re
ntal
Out
reac
h pr
ogra
m, 2
00 n
eed
base
d sc
hola
rshi
ps.
20) A
ddis
on C
tr fo
r th
e A
rts
Add
ison
, IL
36,9
4219
94
Ope
ned
door
s at A
ddis
on T
rail
HS
in
2010
thro
ugh
partn
ersh
ips w
ith
Vill
age
and
Scho
ol D
istri
ct. A
rt ga
llery
, stu
dio
thea
tre, 1
200
seat
au
dito
rium
, sha
red
clas
sroo
ms.
Cap
ital c
ampa
ign
in 2
010,
D
upag
e Fo
unda
tion,
Nat
iona
l En
dow
men
t for
the
Arts
, Ill
inoi
s Arts
Cou
ncil,
Con
certs
in
the
park
serie
s.
21) C
omm
Art
s Ctr
for
Port
smou
thPo
rtsm
outh
, RI
17,3
8920
03
Loca
l art
asso
ciat
ion
had
no h
ome.
In
2008
tow
n co
unci
l cre
ated
Ports
mou
th
Arts
and
Cul
ture
Com
mis
sion
. C
onsi
dere
d 8
tow
n ow
ned
site
s and
se
lect
ed C
ogge
shal
l Sch
ool s
ite
whi
ch c
lose
d in
200
4. 5
,672
sq ft
, 4
clas
sroo
ms.
1-Pa
id F
TE -e
xec
dir,
volu
ntee
rs, i
nstru
ctor
s pai
d vi
a tu
ition
, BO
D -
30, m
odel
to
grow
staf
f with
reve
nue.
Mem
ber d
riven
(due
s), 1
60
mem
bers
@ $
45-6
0 w
hich
ac
coun
ts fo
r10-
18%
of r
even
ue.
Exhi
bits
10/
year
, per
form
ance
s, w
orks
hops
, chi
ldre
ns'
prog
ram
s, fa
cilit
y re
ntal
, ad
verti
sing
, gra
nts,
fund
rais
ing,
ar
t/mer
chan
dise
sale
s. Fi
rst
year
reve
nue
plan
= $
176K
. To
wn
char
ges $
0 fo
r lea
se
Ver
y st
rong
com
mun
ity su
ppor
t. R
esid
ents
opp
ose
use
of p
ublic
fund
s. C
ontri
bute
d in
com
e fro
m
corp
orat
ions
, fou
ndat
ions
, mun
icip
al
gran
ts st
ate
and
fede
ral g
rant
s and
in
divi
dual
s is 5
0% o
f rev
enue
. Thr
ee
year
pla
n as
sum
es $
300K
reve
nue
and
expe
nse.
22) N
ewpo
rt A
rt M
useu
m
(Por
tsm
outh
surv
ey)
New
port,
RI
24,6
7219
12
Foun
ded
by a
rtist
s. 3
build
ings
. G
risw
old
Hou
se is
his
toric
resi
denc
e w
hich
hou
ses t
he p
rivat
e co
llect
ion.
C
ushi
ng G
alle
ry h
osts
maj
or e
xhib
its.
Kah
n B
uild
ing
hous
es a
rt sc
hool
, 5
clas
sroo
ms a
nd st
udio
s.12
- FT
E, 2
- PT
FTE
, 50
- V
olun
teer
s - 5
0, T
rust
ees -
20.
2000
mem
bers
hips
, $1.
4 an
nual
re
venu
e, $
2.2M
end
owm
ent,
$200
K m
ortg
age.
Exh
ibits
, fa
cilit
y re
ntal
, mus
eum
shop
. In
com
e (E
vent
s - 2
9%, T
uitio
n -
20%
, Gra
nts -
17%
, Fu
ndra
isin
g - 1
2%, D
ues -
7%
.Si
gnifi
cant
out
reac
h pr
ogra
m.
23) A
rsen
al C
tr fo
r th
e A
rts
Wat
erto
wn,
MA
35,0
0020
10
25K
sq ft
rent
free
from
Har
vard
. $1
M d
onat
ion
at st
art b
y ar
chite
ct/d
evel
oper
and
ban
k. H
ouse
s 3
thea
tres,
6 st
udio
rent
als,
4 cl
assr
oom
s.
3 -F
TEs,
2P/T
FTE
s, se
vera
l vo
lunt
eers
and
inte
rns,
BO
D -
19
$768
K a
nnua
l ope
ratin
g fe
es,
mus
eum
and
thea
tre
prod
uctio
ns. R
even
ue
com
posi
tion
- 40%
m
embe
rshi
ps, c
orpo
rate
and
fo
unda
tion
supp
ort,
60%
pr
ogra
m re
venu
es, t
heat
re
rent
als,
and
stud
io re
ntal
s.
Bu
sin
ess
Pla
n f
or
a C
om
mu
nit
y A
rts
Cen
ter
/ G
enev
a C
ult
ura
l Art
s C
om
mis
sio
n /
Cit
y o
f G
enev
a, IL
/ P
age
3 o
f 8
24) E
mer
son
Um
brel
la C
tr
for
the
Art
sC
onco
rd, M
A18
,000
1982
1929
hig
h sc
hool
slat
ed fo
r de
mol
ition
. Ear
ly 1
980s
a g
roup
of
volu
ntee
rsw
and
vis
iona
ries i
n 19
82
deve
lope
d a
mul
ti us
e pl
an fo
r the
bu
ildin
g. C
ity d
esig
nate
d th
e us
e as
ed
ucat
iona
l and
reta
ined
ow
ners
hip.
U
mbr
ella
Cen
ter f
or th
e A
rts
resp
onsi
ble
for p
rogr
amm
ing,
op
erat
ions
, bui
ldin
g m
aint
enan
ce a
nd
capi
tal i
mpr
ovem
ents
.Aud
itoriu
m
hold
s 435
seat
s, ga
llery
and
50
stud
ios.
FTEs
- 5,
PTE
s - 4
, BO
D -
17
Rev
enue
= $
650K
/yr.
Stud
ios =
50
% re
side
nts.
Spac
e re
ntal
s fo
r dan
ce, p
oetry
, reh
ears
al
spac
e. P
erfo
rmin
g ar
ts, a
rt cl
asse
s (ch
ildre
n - a
dults
). R
even
ue =
stud
ios -
40%
, ed
uc/p
erfo
rman
ce -
40%
, co
ntrib
utio
ns -
20%
. No
galle
ry
sale
s. M
embe
rshi
ps -
$50
indi
vidu
al, $
75 fa
mily
. C
omm
unity
out
reac
h pr
ogra
ms.
Educ
atio
nal p
rogr
ams =
65%
reve
nue.
25) C
ultu
ral C
tr o
f Cap
e C
odSo
. Yar
mou
th, M
A11
,003
2013
8K sq
ft o
f for
mer
ban
k bu
ildin
g,
whi
ch w
as p
ursh
ased
by
wea
lthy
indi
vidu
al fo
r $45
0K a
nd g
iven
to
Cul
tura
l Cen
ter,
who
pai
d $2
50K
to
reno
vate
with
$25
0K m
ortg
age,
FTE
- 3, P
TE -
1, V
ol -
150,
B
OD
- 15
(3 g
roup
s - G
ov,
Dev
, Fin
)
800
mem
bers
@ $
35K
, ren
tal
galle
ries -
3, r
etai
l sho
p (3
0%
com
mis
sion
), fa
cilit
y re
ntal
, m
usic
caf
é (b
yob
ever
y Fr
iday
). M
embe
rs -
$35K
, Ann
ual f
unds
- $
76K
, gra
nts -
$51
K.
Orig
inal
wor
k co
ntra
cted
to g
rant
w
riter
.
26) T
he K
athe
rine
Hep
burn
T
heat
reO
ls S
aybr
ook,
CN
10,3
6720
07
Larg
e 2
stor
y th
eatre
(250
)/tow
nhal
l. To
wn
cont
ribut
ed $
2M. S
tate
co
ntrib
uted
$0.
8M. T
own
pays
for
mai
nten
ance
and
util
ities
.FT
E - 3
, vol
unte
ers -
160
, BO
D
- 15
(3 to
wn
reps
)
Rev
enue
- $9
50K
. Per
form
ing
arts
ven
ue. F
acil;
ity re
ntal
s. $5
04K
- tic
kets
, $46
K -
ticke
ts,
$100
K m
embe
rshi
ps, $
3K -
indi
vidu
al g
ifts,
$38K
co
rpor
ate
gifts
, $15
0K sp
ecia
l ev
ents
. 67%
ear
ned,
33%
co
ntrib
utio
ns. H
as $
120K
in
rese
rves
from
cap
ital c
ampa
ign.
27) N
atic
k C
tr fo
r th
e A
rts
Nat
ick,
MA
45,2
8419
9727
0 se
at th
eatre
(ren
ovat
ed fi
reho
use)
ac
quire
d w
ith $
680K
deb
t.B
OD
- 14
, 1 -
FTE,
4 -
PTE.
Ann
ual r
even
ue -
$904
K,
mem
bers
120
0 re
side
nts -
$7
5K, f
acili
ties r
enta
ls, c
lass
es,
conc
erts
, exh
ibits
, Rev
enue
=
60%
pro
gram
, 40%
de
velo
pmen
t. M
ajor
gift
s =
$50K
, Ann
ual f
unds
-$15
K.
Spon
sors
- $3
5K, C
once
ssio
ns -
$30K
.
28) C
otui
t Ctr
for
the
Art
sC
otui
t, M
A3,
362
10
K sq
ft -
perfo
rmin
g ar
ts, g
alle
ry
spac
e, a
dmin
spac
e, sm
all s
tudi
osFT
E - 4
, PTE
- 1,
BO
D -
8,
(P/R
= 5
0 %
cos
t/exp
)
Rev
enue
= $
520K
. Per
form
ing
arts
- 5/
year
, art
show
s -
10/y
ear,
sum
mer
mus
ic se
ries,
sum
mer
cam
p fo
r kid
s, tic
ket
sale
s, ar
t cla
sses
, ren
tal s
pace
, m
embe
rshi
ps,
Exte
nsiv
e co
mm
unity
par
tner
ship
pr
ogra
ms,(
trea
tmen
t cen
ter,
disa
bilit
ies,
hom
eles
s, be
havi
oral
he
alth
care
, out
reac
h).
29) G
lenn
& V
iola
Cul
tura
l A
rts C
trH
illsb
oro,
OR
97,3
6820
04
Don
atio
n of
$1M
. City
pur
chas
ed
land
, chu
rch
and
hous
e in
200
0. In
4
year
s citi
zens
, bus
ines
ses a
nd
com
mun
ity o
rgan
izat
ions
fund
ed
reno
vatio
ns.
Form
er c
hurc
h.
You
th a
nd a
dult
art e
duca
tion.
20
0 se
at p
erfo
rman
ce c
ente
r. 6
clas
sroo
ms,
kitc
hen.
Fac
ility
re
ntal
, exh
ibits
.
Man
y su
mm
er c
amps
. Ric
h co
urse
cu
rric
ulum
. Tot
al c
omm
unity
in
volv
emen
t. N
eed
for c
ultu
ral c
ente
r id
entif
ied
man
y ye
ars e
arlie
r.
Bu
sin
ess
Pla
n f
or
a C
om
mu
nit
y A
rts
Cen
ter
/ G
enev
a C
ult
ura
l Art
s C
om
mis
sio
n /
Cit
y o
f G
enev
a, IL
/ P
age
4 o
f 8
30) N
oyes
Cul
tura
l Art
s Ctr
Evan
ston
, IL.
75,4
3019
80
Gal
lerie
s, B
uild
ing
desi
gned
by
Dan
iel B
urnh
am in
189
2 as
a sc
hool
. 19
0 se
at th
eatre
.City
cre
ated
m
atch
ing
prog
ram
to c
onve
rt sc
hool
to
com
mun
ity a
rts c
ente
r.
Mus
ic, t
heat
re, v
isua
l arts
pr
ogra
ms.
Hom
e fo
r 20
artis
ts
orga
niza
tions
. Spa
ce fo
r arti
sts
offe
red
at b
elow
mar
ket r
ates
in
exch
ange
for c
omm
unity
se
rvic
e. S
how
s, da
nce
less
ons,
conc
erts
, Illi
nois
Arts
Cou
ncil
gran
ts. G
alle
ry fr
ee.
Parti
cipa
ting
thea
tres a
nd
desi
gner
s…C
hica
go S
hake
spea
re C
o.
NW
U, E
vans
ton
HS,
etc
.
31) S
prin
g C
ultu
ral A
rts C
trC
ham
paig
n, IL
84,5
1319
96
Form
er U
S Po
st O
ffice
. Dee
ded
to
Park
Dis
trict
in 1
991.
Ren
ovat
ion
in
1992
. Des
igna
ted
Cul
tura
l Cen
ter i
n 19
96.
Und
er P
ark
Dis
trict
.
Faci
lity
rent
al, c
lass
es, I
llino
is
Arts
Cou
ncil
and
Illin
ois D
ept
of C
omm
erce
and
Eco
nom
ic
Dev
elop
men
t gra
nts.
32) A
nder
son
Art
s Ctr
Ken
osha
, WI
99,2
1819
92
9,00
0 sq
ft m
ansi
on b
uilt
in 1
929-
1931
, with
4.7
acr
es, d
eede
d to
co
unty
in 1
977.
25 e
xhib
its/y
ear.
Com
plet
e sl
ate
of a
rt cl
ass o
fferin
gs.
Mus
ic e
duca
tion,
sum
mer
ca
mps
, fac
ility
rent
als,
gift
shop
, artw
ork
sale
s, gr
ants
, do
natio
ns, a
nnua
l fun
d dr
ive.
No
tax
fund
ing.
Spo
tligh
ts lo
cal,
regi
onal
and
nat
iona
l arti
sts.
Stud
ent
wor
k hi
ghlig
hted
.
33) A
nnet
te &
Dal
e Sc
huh
Riv
erfr
ont A
rts C
trSt
even
s Poi
nt, W
I26
,670
Gal
lery
larg
e en
ough
for 5
0 - 7
0 pi
eces
. City
pro
vide
s sto
rage
. Lar
ge
dona
tion
by S
chuh
's fo
r gal
lery
in
vest
men
ts. C
ity h
as a
noth
er a
rt or
gani
zatio
n/ga
llery
run
as a
coo
p.
No
city
dep
ende
ncy.
1 - P
TE, V
olun
teer
s and
in
tern
s.
City
ow
ned.
Par
t of P
arks
and
R
ecre
atio
n D
ept.
Ren
t, m
aint
aina
nce,
and
util
ities
co
vere
d by
city
. Rev
enue
fund
s fro
m m
otel
/hot
el ta
x,
dona
tions
, art
sale
s, gi
ft sh
op,
exhi
bit f
ees a
nd c
lass
fees
.
34) Q
uinc
y A
rt C
tr
Qui
ncy,
IL40
,798
1923
Foun
ded
by w
omen
s' ar
t gro
up. 1
932
leas
ed c
arria
ge h
ouse
from
par
k di
stric
t. St
arte
d w
ith m
onth
ly e
xhib
its
in h
otel
, hom
es, a
nd li
brar
y. L
ectu
res
give
n. A
rtist
in re
side
nce
prog
ram
cr
eate
d. In
194
7 re
nova
tion
and
crea
tion
of g
alle
ry a
rea.
In 1
969,
firs
t pa
id d
irect
or. I
n 19
80s e
xpan
ded
2x
and
adde
d ne
w g
alle
ry a
nd
clas
sroo
ms.
26.3
K sq
ft, 2
gal
lerie
s. O
wne
d by
Par
k D
istri
ct.
1 PT
E pa
id m
anag
er
Cla
ss fe
es, s
peci
al e
vent
s, co
mm
issi
oned
sale
s, do
natio
ns,
gran
ts.
Mis
sion
- to
edu
cate
pub
lic b
y pr
omot
ing
the
grow
th a
nd
appr
ecia
tion
of th
e vi
sual
arts
thro
ugh
exhi
bitio
ns a
nd p
rogr
ams.
35) A
lma
Com
m a
rts C
trA
lma,
MI
9,28
320
11
Vac
ant s
tore
front
don
ated
in 2
011.
in
2013
don
ors a
llow
ed th
e ob
tain
ing
of
perm
anen
t spa
ce w
ith 2
rent
al
apar
tmen
ts. P
rogr
ams o
ffere
d re
gion
ally
.1
PTE
paid
man
ager
Cla
ss fe
es, s
peci
al e
vent
s, co
mm
issi
oned
sale
s, do
natio
ns,
gran
ts.
Futu
re o
utre
ach
claS
SES
PLA
NN
ED,
Ban
ner C
ompe
t. A
nnui
ty,a
rtist
m
ento
ring
prog
ram
, art
cam
ps a
nd
exhi
bitio
ns.
Bu
sin
ess
Pla
n f
or
a C
om
mu
nit
y A
rts
Cen
ter
/ G
enev
a C
ult
ura
l Art
s C
om
mis
sio
n /
Cit
y o
f G
enev
a, IL
/ P
age
5 o
f 8
36) L
eela
nau
Com
m C
ultu
ral
CT
RLe
land
, MI
2,03
319
00s
Wom
en's
art g
roup
star
ted
savi
ng fo
r fa
cilit
y. 1
922
faci
lity
built
. 193
9 bu
ildin
g us
ed fo
r art
colo
ny o
f M
ichi
gan
Stat
e C
olle
ge. S
umm
er
clas
ses l
aste
dfo
r 50
year
s. 19
92
reno
vatio
ns a
nd re
pairs
com
plet
ed.
Mai
n flo
or -
45' x
35'.
Sta
ge -
18' x
16
'. Per
form
ance
seat
ing
- 200
.1
FTE
Dire
ctor
, BO
D -
sinc
e 19
92.
Cla
sses
for 1
85 c
hild
ren
and
120
adul
ts. G
row
n en
dow
men
t fu
nd >
$500
K. D
ance
cla
sses
. A
nnua
l ope
ratio
nal f
und
rais
er.
Incl
udes
100
are
a ar
tists
. G
rant
s fro
m: M
ich
Cnc
l for
the
Arts
and
NEA
. Fac
ility
rent
al.
37) L
udin
gton
Are
a C
tr fo
r th
e A
rts (
LA
CA
)Lu
ding
ton,
MI
8,07
620
04
Arts
cou
ncil
crea
ted.
200
8 fir
st
exhi
bitio
n. F
orm
er M
etho
dist
Chu
rch
purc
hase
d in
200
6. 2
5K sq
ft.
All
volu
ntee
r BO
D. G
over
ned
by 5
01C
3 in
200
4.
Even
ts, e
xhib
its, p
erfo
rman
ces,
educ
atio
n, g
ift sh
op, g
alle
ry,
faci
lity
rent
als -
stag
e,
clas
sroo
ms,
loun
ge, g
alle
ry
20 C
omm
unity
par
tner
s. M
issi
on: T
o st
reng
then
our
com
mun
ity th
roug
h ar
ts a
dvoc
acy.
Vis
ion:
LA
CA
fost
ers a
co
mm
unity
whe
re a
rts a
nd c
ultu
re
brin
g us
toge
ther
, fee
d th
e cr
eativ
e sp
irit a
nd fu
el e
cono
mic
gro
wth
.
38) T
ecum
sah
Ctr
for
the
Art
sTe
cum
sah,
MI
8,52
119
81A
nony
mou
s gift
to c
ity in
198
1FT
E - 6
Thea
tre th
rivin
g - 5
72 se
ats,
natio
nal t
ours
, hom
egro
wn
prod
uctio
ns, c
inem
a se
ries,
spon
sors
hips
, fou
ndat
ion
supp
ort,
busi
ness
spon
sors
hip
Man
y lo
cal p
erfo
rman
ce g
roup
s use
th
eatre
.
39) W
yand
otte
Art
s Ctr
Wya
ndot
te, M
I25
,883
2008
City
pur
chas
ed b
uild
ing
from
Mas
ons
to p
rese
rve
hist
oric
stru
ctur
e. F
orm
er
Odd
Fel
low
bui
ldin
g.
Hom
e to
Dow
nriv
er C
ounc
il fo
r the
A
rts: 2
1 do
wnr
iver
com
mun
ities
, 35
0K p
eopl
e, p
ublic
gal
lery
and
65
cultu
ral g
roup
s.
40) F
isch
er C
reat
ive
Art
s C
TR
Wau
kesh
a, W
I70
,718
soon
3 st
ory
build
ing
- for
mer
bre
wer
yFT
E - 2
Con
certs
, fac
ility
rent
als (
hal
ls,
suite
s, co
nfer
ence
room
s),
art/m
usic
fest
ival
s, ga
llery
sp
ace,
rehe
arsa
l spa
ce, t
rust
fu
nd.
Mis
sion
: To
prov
ide
a pl
ace
that
is
cond
uciv
e to
the
crea
tion
of a
rt. A
rt sh
ould
be
the
goal
, not
pro
fit. T
o he
lp
loca
l com
mun
ity a
chie
ve se
lf ex
pres
sion
.
41) G
atew
ay R
egio
nal A
rts
ctr
- Mon
tgom
ery
Cou
nty
Cou
ncil
for
the
Art
sM
t Ste
rling
, KY
6,58
919
91
Star
ted
as a
stor
efro
nt in
199
7.
Form
er M
etho
dist
Chu
rch
purc
hase
d in
200
2 an
d be
gan
$1.3
M re
nova
tion
proj
ect.
Ope
ned
in 2
009
as 3
floo
r ar
ts c
ente
r with
arti
st st
udio
s, of
fices
an
d re
hear
sal r
oom
s.
Stat
e an
d Fe
dera
l fun
ding
, Ky
Arts
Cou
ncil
and
NEA
, don
ors,
mem
bers
hip
- 300
, loc
al
busi
ness
and
indi
vidu
al
dona
tions
, fac
ility
rent
als,
and
gift
shop
. W
ere
gifte
d a
perm
anen
t col
lect
ion.
42) M
arqu
ette
Art
s &
Cul
ture
CT
RM
arqu
ette
, MI
21,3
5520
00
City
par
tner
ed w
ith P
eter
Whi
te
Libr
ary
and
crea
ted
a ho
me
in lo
wer
le
vel o
f the
pub
lic li
brar
y. It
4 la
rge
wor
ksho
p ro
oms,
a re
tail
galle
ry, a
co
mm
unity
room
with
stag
e, a
nd 2
ga
llery
exh
ibit
area
s. Th
e ci
ty p
ays a
%
of t
he u
tiliti
es a
nd ja
nito
rial
serv
ices
.
FTE
1 A
rts a
nd C
ultu
re
Dire
ctor
, hire
d by
the
city
in
1994
and
in 1
996
was
mad
e an
of
ficia
l dep
artm
ent o
f the
city
.
The
art C
ente
r is e
xpec
ted
to b
e ab
le to
supp
ort i
tsel
f thr
ough
sp
ace
rent
al, p
rogr
amm
ing
and
gran
ts, c
omm
unity
and
City
su
ppor
t.
Mis
sion
: The
Mar
quet
te A
rts a
nd
Cul
ture
Dep
artm
ent s
erve
s to
enco
urag
e, d
evel
op a
nd fa
cilit
ate
an
enric
hed
envi
ronm
ent o
f arti
stic
, cr
eativ
e an
d cu
ltura
l act
ivity
. (A
rts
and
Cul
ture
Mas
ter P
lan
2014
av
aila
ble)
Mas
ter p
lan
in p
lace
. Su
rvey
s tak
en a
nd re
sults
reco
rded
. Sp
ecifi
c go
als a
nd o
bjec
tives
in p
lace
. "A
rts b
ased
" eco
nom
ic d
evel
opm
ent
plan
ned.
Bu
sin
ess
Pla
n f
or
a C
om
mu
nit
y A
rts
Cen
ter
/ G
enev
a C
ult
ura
l Art
s C
om
mis
sio
n /
Cit
y o
f G
enev
a, IL
/ P
age
6 o
f 8
43) O
rion
Art
Cen
ter
Lake
Orio
n, M
I35
,394
Vol
unte
ers,
inte
rns.
Mem
ber b
ased
, cla
sses
, sp
onso
rshi
ps, p
artn
ers,
show
s,
spec
ial e
vent
s,
Mis
sion
: To
conn
ect f
olks
who
shar
e a
com
mon
inte
rest
in th
e ar
ts a
nd
enha
nce
the
com
mun
ity sp
irit i
n th
e ar
ea.
44) S
hiaw
asse
e A
rts C
tr
Ow
osso
, MI
15,1
9419
72
Ope
rate
s on
a 99
yea
r lea
se w
ith th
e ci
ty. H
ouse
s nin
e ga
llerie
s, m
ultip
le
clas
sroo
ms,
perm
anen
t art
colle
ctio
n an
d st
aff o
ffice
s with
in 8
,700
sq ft
. in
2008
exp
ansi
on o
f 2,2
00 sq
ft fo
r in
crea
sed
galle
ry sp
ace
and
clas
sroo
ms.
In 2
014
acc
ess f
or
disa
bilit
ies a
nd th
e 3
stor
y el
evat
or
wer
e ad
ded
thro
ugh
a M
CA
CA
ca
pita
l im
prov
emen
t gra
nt a
nd
mat
chin
g fu
nds f
rom
a d
onor
beq
uest
. Sta
ff - 7
, Vol
unte
er B
OD
- 20
Expa
nsio
n fu
nded
by
prog
ram
re
venu
es, l
ocal
gra
nts a
nd
priv
ate
supp
ort f
rom
2 m
ain
dono
rs. M
embe
rshi
p to
tals
1,
216,
hal
f of w
hich
are
vo
lunt
eers
. Exh
ibiti
ons (
free)
fe
atur
ed w
ork
of o
ver 2
18
artis
ts a
nd h
ad o
ver 3
1,00
0 vi
sito
rs. C
lass
es in
clud
e pr
ogra
ms f
or d
evel
opm
enta
lly
disa
bled
you
th a
nd a
rt th
erap
y ac
tiviti
es. M
ulti
dim
ensi
onal
art
curr
icul
um fo
r chi
ldre
n an
d ad
ults
. Ser
ved
1,98
8 st
uden
ts in
20
14. 2
014
prog
ram
reve
nus -
$1
18K
, con
tribu
ted
inco
me
- $1
04K
. Tot
al e
xpen
ses -
$2
07K
. Fac
ility
rent
als o
ffere
d.
Prog
ram
par
tner
ship
s with
seni
or
grou
ps, p
ublic
scho
ols,
busi
ness
es a
nd
heal
thca
re c
ente
rs. M
issi
on: t
o sp
onso
r an
d en
cour
age
parti
cipa
tion
and
appr
ecia
tion
of th
e ar
ts in
Shi
awas
see
Cou
nty
and
its su
rrou
ndin
g ar
ea.
Expa
nsio
n fu
nded
by
prog
ram
re
venu
es, l
ocal
gra
nts a
nd su
ppor
t fro
m 2
mai
n do
nors
.
45) S
auga
tuck
Cen
ter
for
the
Art
sSa
ugat
uck,
MI
925
2003
Vis
iona
ries c
oale
sced
aro
und
an
aban
done
d pi
e fa
ctor
y.St
aff -
10,
PT
even
t ass
ista
nts.
Cla
sses
, fac
il;ity
rent
als,
live
perfo
rman
ces,
prof
essi
onal
th
eatre
pro
duct
ions
, film
serie
s, le
ctur
e se
ries a
nd g
reen
mar
ket
host
ing.
Las
t yea
r, 44
,000
pe
ople
spen
t tim
e at
the
cent
er.
Rev
enue
incl
udes
m
embe
rshi
ps, p
artn
ersh
ips a
nd
gran
ts a
nd d
onor
s.
Beg
inni
ng th
ough
t pro
cess
: A g
reat
art
com
mun
ity sh
ould
hav
e a
robu
st a
rts
cent
er -
and
that
a ro
bust
art
cent
er
coul
d, in
turn
, hel
p cr
eate
an
even
m
ore
vibr
ant c
omm
unity
. Pa
rtner
ship
s bas
ed p
rogr
ams w
ith
scho
ols,
loca
l gov
ernm
ent,
othe
r arts
gr
oups
and
env
ironm
enta
l NFP
s.
46) R
iver
side
Art
s Ctr
Fo
unda
tion
Yps
ilant
i, M
I19
,435
Mul
ti pu
rpos
e cu
ltura
l arts
ven
ue
prov
idin
g pe
rform
ance
, exh
ibit,
st
udio
and
rece
ptio
n sp
ace
for a
rtist
s an
d ar
t cul
tura
l org
aniz
atio
ns to
en
rich
com
mun
ity. S
ite is
a fo
rmer
ca
r was
h. 2
014
reno
vatio
n pr
ojec
t cr
eate
d 5
stud
io sp
aces
.Fi
rst E
xecu
tive
Dire
ctor
hire
d in
201
4. B
OD
- 17
.
Thea
tre u
tiliz
atio
n w
as 2
02
days
, 94
perfo
rman
ces a
ttend
ed
by 6
463
peop
le. T
he a
rt ga
llery
ha
d m
onth
ly sh
ows u
tizin
g 1,
090
volu
teer
hou
rs a
nd h
ad
3,08
7 vi
sito
rs. 2
014
had
$124
K
in re
venu
es ($
73K
from
gra
nts
and
dona
tions
, with
$10
7K in
ex
pens
es.
Bu
sin
ess
Pla
n f
or
a C
om
mu
nit
y A
rts
Cen
ter
/ G
enev
a C
ult
ura
l Art
s C
om
mis
sio
n /
Cit
y o
f G
enev
a, IL
/ P
age
7 o
f 8
47) A
dria
n C
tr fo
r th
e A
rts
Adr
ian,
MI
21,1
3320
15
Thre
e bu
ildin
gs w
ere
rent
ed to
the
com
mun
ity a
rts o
rgan
izat
ion
by th
e ci
ty o
f Adr
ian
in 2
015.
Cer
amic
cl
asse
s are
und
erw
ay in
the
new
sp
ace.
Add
ition
ally
, the
city
rent
ed
($10
0/m
onth
for 2
yea
rs fo
r m
aint
anen
ce a
nd u
tility
cos
ts),
Bui
ldin
g #1
of t
he A
dria
n Tr
aini
ng
Scho
ol c
ampu
s, fo
r the
pro
gram
s de
vote
d to
pai
ntin
g, d
raw
ing,
ph
otog
raph
y an
d pr
intm
akin
g.R
un b
y Le
naw
ee C
ounc
il fo
r V
isua
l Arts
.
Laun
ched
as a
n ef
fort
to g
row
the
arts
an
d br
ing
visi
tors
into
the
com
mun
ity.
Partn
ersh
ip w
ith sc
hool
s, co
llege
s, an
d vo
catio
nal a
nd a
fter s
choo
l act
iviti
es.
48) S
tark
wea
ther
Art
s Ctr
Rom
eo, M
I3,
596
1987
Ms S
tark
wea
ther
, a fo
rmer
40
year
art
teac
her,
left
her e
stat
e to
Rom
eo
His
toric
al S
ocie
ty a
nd V
illag
e of
R
omeo
, to
be u
sed
as a
n ar
t and
cu
ltura
l cen
ter,
dedi
cate
d to
pr
omot
ing
and
fost
erin
g th
e ap
prec
iatio
n of
art
and
artis
ans a
nd to
su
ppor
t the
cha
ract
er a
nd q
ualit
y of
th
e V
illag
e. in
198
9 th
e vi
llage
the
NFP
Sta
rkw
eath
er S
ocie
ty to
fulfi
ll th
e w
ishe
s of M
s Sta
rkw
eath
er. I
n 19
99 th
e es
tate
ope
ned
with
two
exhi
bit g
alle
ries a
nd a
sale
s gal
lery
. In
200
9, a
2nd
floo
r gal
lery
reso
ratio
n pr
ojec
t was
com
plet
ed. T
he A
rt Ed
ucat
ion
Prog
ram
and
Ope
n M
ic
Nig
ht p
rogr
am w
ere
open
ed to
are
a m
usic
ians
and
per
form
ers.
BO
Trus
tees
- 8,
occ
asio
nal p
aid
staf
f and
man
y vo
lute
ers.
Cla
sses
, exh
ibits
, gift
shop
, m
usic
al e
vent
s and
eve
nts.
Vol
unte
ers a
nd c
orpo
rate
co
ntrib
utio
ns h
ave
been
crit
ical
to
the
succ
ess o
f the
pro
gram
s. M
embe
rshi
p du
es a
nd
volu
ntee
rism
are
ess
entia
l. D
onat
ions
, cor
pora
te
spon
sors
hips
and
spec
ial e
vent
fu
ndra
isin
g ha
ve b
een
inte
gral
to
the
cent
er's
prog
ram
s, in
clud
ing
the
Vill
age
and
Tow
nshi
p.
Star
kwea
ther
aim
s to
enha
nce
the
qual
ity o
f life
in N
orth
ern
Mac
omb
Cou
nty.
Bu
sin
ess
Pla
n f
or
a C
om
mu
nit
y A
rts
Cen
ter
/ G
enev
a C
ult
ura
l Art
s C
om
mis
sio
n /
Cit
y o
f G
enev
a, IL
/ P
age
8 o
f 8
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL Appendix C
Appendix C
Location / Real Estate Data
8/3/2016
1
Geneva Cultural Arts Center Planning Meeting
Location/Real Estate Sub‐Committee Report
Saturday, April 16, 2016
Search Criteria
• Downtown location – Hamilton St. – Train Tracks; East Side Drive – Seventh St.
• Flexible Space – Exhibits – Community Gatherings – Classes – Sales
• 2,500 – 4,000 SF• Budget – Unidentified• Flexible on terms. i.e., length of rental• City signs the lease• City covers insurance – liability – content and damage
8/3/2016
2
Location #1 – 426 S. Third Street
• Total Space – 1,390 SF• Rental Rate ‐ $22 SF/Year NNN($2,548.34 per month) Negotiable
(Includes utilities)• High Visibility / Foot Traffic• Immediately Available – Ready to
Move in Condition• Parking Lot Behind Building
• Additional Public Parking on Third and Lot across South Street.• Three separate entrances.• Can be divided into retail space and class/meeting room space.• Surrounded by other retail/restaurants for walk‐in traffic.• Built‐In Handicapped Accessible Ramp through back entrance.• Landlord has his business in the same building – employs a management
company to handle the rental.
Interior Scenes
8/3/2016
3
Interior Scenes (continued)
Handicap Ramp/ Parking/ Back Entrance
8/3/2016
4
Location #2 ‐ 230 E. State Street
• Total Space – 2,154 SF• Rental Rate ‐ $18 SF/Year
($3,231 per month‐no utilities) • High Visibility / Low Foot Traffic• Upper level also available‐1,855 SF• Availability to be coordinated with
current tenant• Parking Lot Next to Building
• Can be divided into retail space and class/meeting room space.• Empty lot next to site may be available to use for art shows/extra parking• Property has two front entrances and one back entrance.• Property has been well maintained• No handicap access / sprinkler systems currently present• Destination location – few walk‐in businesses nearby• Historic home with charismatic interior
Floor Plan
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Interior Rooms
Additional Images
8/3/2016
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Location #3 ‐ 214 W State Street
• Total Space – 2200 SF• Rental Rate ‐ $15 SF/Year
($2,700 per month?) Negotiable (Does not include utilities)
• High Visibility and Foot Traffic• Chandelier and Clock to be
removed• On street parking only
• Can be divided into retail space and class/meeting room space.• Front and back entrances• Plenty of wall space for hanging with some track lighting• Landlord will allow renovation• Carpets need cleaning or replacement/ some reconstruction required.• Surrounded by other retail/restaurants for walk‐in traffic.
Interior Photos
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Additional Photos
In addition to the 2200 SF first floor – there is aFull basement, which could be used for storage.
Workshop room has oversized sink and cabinets.Counter would need to be replaced
Lunchroom is located near back entrance.
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL Appendix D
Appendix D
Initial Annual Operating Budget
INITIAL ANNUAL OPERATING BUDGETCOMMUNITY ARTS CENTER - GENEVA, IL APPENDIX D
REVENUE Year 1 Notes
A. CONTRIBUTED INCOME1 Corporate Sponsorships (through GFA) $25,000.00 Amounts are intended to be attainable2 Annual Appeal $30,000.003 Annual Fundraising Gala $25,000.00 Based on past events by the GCAC4 Grants $6,000.005 Family Donations & Endowments $25,000.006 Membership Dues $12,000.00 200 members @ $60 / member average7 Sub-Total $123,000.00
B. EARNED INCOME1 Ad Sales in programs $15,000.002 Summer / Vacation Camps $5,000.003 Class Tuitions $20,000.00 180 to 240 students annually @ $100 per 8-week class4 Concessions $3,000.005 Exhibition Entry Fees $15,000.006 Facility Rentals $6,000.00 $250 per rental; twice per month7 Studio Space Rentals $7,000.00 Studio use; $75 monthly; 8 artists; enhanced membership8 Art Sale Commissions $5,000.009 Gift Shop $15,000.00 $1,250 per month10 Special Events such as Performances $11,000.00 24 performances annually; $12 / ticket; 40 people11 Sub-Total $102,000.00
TOTAL REVENUE $225,000.00
EXPENSES Year 1
A. General Overhead1 Computer(s), Printers, Software $2,000.002 Misc. Fees $2,000.003 Content and Liability Insurance $4,000.004 Advertising / Printing $2,500.005 Phone, Cable, Internet $2,500.006 Website $500.007 Merchandise $5,000.00 For Gift Shop8 Office Supplies $750.009 Postage $1,250.0010 Refreshments $1,000.0011 Sub-Total $21,500.00 $1,792 / month
B. Building & Grounds1 Rent $40,000.00 Contribution of space will reduce expenses2 Utilities - Electricity, Water, Sewer, Gas $3,000.003 Cleaning & Maintenance $5,000.004 Security $1,500.005 Sub-Total $49,500.00 $4,125 / month
C. Classes and Programs1 Summer Camp Staff $3,000.00 60% of fees2 Education Staff $12,000.00 60% of class tuition3 Supplies $2,000.004 Sub-Total $17,000.00
D. Performances1 Fees $5,000.002 Advertising - Printing $1,000.003 Sub-Total $6,000.00
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL / Page 1 of 2
E. Exhibitions1 Receptions $2,000.002 Gallery Expenses $2,000.003 Juror Fees $3,000.004 Prizes $3,000.005 Sub-Total $10,000.00
F. Fund Raising1 Supplies $2,000.002 Postage $2,000.003 Printing $2,000.004 Sub-Total $6,000.00
G. Professional Services1 Accountant & Audit $8,000.002 Legal $2,000.003 Sub-Total $10,000.00
H. Salaries & Benefits1 Director, Part-time Staff and Contract Services $90,000.00 Salaries to be based on experience and performance2 Sub-Total $90,000.00
I. Contingency $10,000.00
J. Reserve Allocation $5,000.00 Increase annually
TOTAL EXPENSES $225,000.00
NET GAIN / (SHORTFALL) $0.00
Business Plan for a Community Arts Center / Geneva Cultural Arts Commission / City of Geneva, IL / Page 2 of 2