Business Plan NIRMAL

8/8/2019 Business Plan NIRMAL

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BUSINESS PLANBuilding & Sustaining EntrepreneurialOrganizations


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Kreative SCIENCE COLLEGE

BY M.NIRMAL KUMAR

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- lets kreate A neu world


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Table of Contents

Executive Summary...................................................................................2

The Concept.................................................................................................3The Management Team................................................................................4Mission.........................................................................................................5Keys to Success............................................................................................5

Course offered .College Summary.......................................................................................5

college Ownership........................................................................................6service offered kreative ...............................................................................6

Product & Services.......................................................................................7

Market Analysis Summary...........................................................................8

Market Segmentation...................................................................................8Competition ............................................................................................... 8Marketing promotion....................................................................................8Academic program . 9

Future activitie .. 9No.fo student and graduation rate and staff .............................................. 9

Adequate facility required : ................................................................... 10

should follow by university norms ........................................................ 11Build up area according to university norms ..................................... 12

Balance sheet financial calculation.......................................................... 13

Conclusion ............................................................................................... 14

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Executive Summary

KREATIVE science college is a start-up education institute that offers amodern and high quality education .KREATIVE college will serveChennai porur (Ponamalle By-pass )or pallavaram . KREATIVE serves

mainly on science stream to improve science related filed .

Education has become the necessity in the present scenario and survival ofthe fittest is the new mantra. My business idea will help in facing thecompetitive environment with positive spirits.Education is a trillion dollar industry worldwide .The history and structureof education system in India has not been stable. With India having ahistory of invasion during the feudal period, the system of impartingeducation also kept changing .Indian education system has molded itselfon the pattern of British education system. Post independence, allgovernments greatly emphasized the importance of spreading education toall corners of the country. Education in India was not open for private

participation. However, off late, the government has given permission toprivate bodies to run schools and colleges for profit. Increased demand foreducation has led to major changes in supply. Thus the evolution of my

business idea comes from this background which is a very lucrative andhighly entrepreneurial in nature.The business idea will definitely strike a right chord with the customersand will give maximum returns to all the shareholders. The estimatedgrowth rates are within the reach and are realistic in nature which givesenough room for improvising on the set targets.

The Concept

The mission statement of the college is to enlighten and empower women

to reach out and lift up the underprivileged by imparting value based, joboriented education and to inspire and instil integrity, chasten and chiselgood citizens to launch the nation into the global league. The institutioncaters to the needs of economically and socially weaker sections of thesociety.

College will lead in student success. We will provide a superior workingenvironment for our faculty and staff, and through them, an exceptionalliving and learning environment for our students and clients. Students will

be attracted to the challenging yet supportive experience we create.

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KREATIVE College will provide high quality programs and services thatwill contribute to success in tomorrows workplace and society. We willwork in collaboration with our communities, and optimize the uniquerelationship with our university partner, as we focus on excelling as a

community college.

The Management Team

KREATIVE has a strong management team that will allow them to executeon this exciting idea.

Peer team consisted of Dr. Mariamma A Varghese, former Vice-Chancellor of SNDT Womens University, Mumbai as Chairperson; Dr. K.

M. Mathew, Former Dean of Social Sciences and Registrar, GoaUniversity, Goa; and Dr. M. D. P. Rao, Former Principal, KhallikhoteAutonomous College, Berhampur, Orissa as Members of the team. ThePeer team was coordinated by Mr. B. S. Ponmudiraj, Assistant Adviser,

NAAC. Mr. B. Padmanabhan, Officer, Statistical Quality Control, MRFLtd. was the Observer from an industry.

Mission

To create a positive environment for college to learn more aboutthemselves and world around .To promote quality education.

To serve our students by teaching them problem solving, leadership andteam work skills and the value of commitment to quality, ethical behavior,society and respect for one other.

Keys to Success

*There are limited seats in Indian colleges and universities. So, allowingFDI would increase more opportunities to study for Indian students.* Many students are going abroad to pursue higher education. If foreignuniversities come to India, then some of these students will surely stay inIndia and study here.

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* FDI in education sector will attract some of the best universities in theworld and open their branches.

* It will also ensure world class research facilities for Indian students.

* It will also increase the possibility of Indian students to get jobs inmultinational companies.

* India needs many skilled workers within a short time. Foreignuniversities can contribute a lot in this regard.* If foreign schools and universities open their branches in India thenmany students from

*Indian students will come into contact with some of the top professors of

the world.*Indian students will be able to have world class labs and libraries

COURSE OFFERED

M.SC : Bio technology

Microbiology

NanotechnologyBio chemistry

Bio information

Bio medical

Bio process engineering

Bio science

college Summary

KREATIVE arts and science college mainly focus on science stream likeM.sc Bio tech ,micro, nano , bio chem. Bio informatics , bio medical , bio

process , bio science to increase job opportunities . Implement programsand initiatives to meet the unique expectations and needs of adult learnerswith a specific focus on the needs of Second Career, First Generation,

Aboriginal, and non-direct entrants. Focus will be placed on enhancingaccess, connections and transitions to and from college and supporting

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student success, both academically and personally. community servicelearning opportunities in the student experience outside of the classroomthrough partnering with community organizations, faculty, staff andstudent leaders.

college Ownership

KREATIVE arts and science college was owned by M.NIRMALKUMAR( M.B.A)

Services offered in kreative :

kreative science offers best education service in Chennai mainly focus on

science stream to increase scientist , biologist, chemist druggist, biotechnologist , kreative provides world class lab facility , teaching staff , labhas been tied up with company to give hands on experiment in specialistmanner other foreign countries heading science stream to give them toughcompetition kreative quality education is world stranded

Market Analysis Summary

Foreign Direct Investment (FDI) in education, including higher education,is allowed in India under the automatic route, without any sect oral cap,since February, 2000.FDI in sectors/activities to the extent permitted under automatic route doesnot require any prior approval either by the Government or RBI. Theinvestors are only required to notify the Regional Office concerned of RBIwithin 30 days of receipt of inward remittances and file the requireddocuments with that office within 30 days of issue of shares of foreign

investors. PRIVATE EDUCATION GROWTH: With market growthestimated at 11% over the next 10 years, private education is likely to growfrom US$ 41 Billion to US$ 69 Billion market by 2013 and US$ 115Billion market by 2018.

Market for higher education is projected to grow almost 3 times in the next10 years. Market size for skill development is projected to grow almost 10times, albeit over a smaller base.

MainSegment 2008 CAGR 2013 CAGR 2018

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US$Million

US$Million

US$Million

HigherEducation

6700 8-13% 11200 7-12% 18100

Preparatory 1600 13-18% 3200 10-15% 5900Total 8300 14400 24,000

Market Segmentation

Kreative arts and science college focusing on science stream only in P.G.level its targeting niche market so marketing segment and audience(student) is high this is the only college mainly focus on science stream

and in post graduate level there are many foreign college started areentering in field but not in science field

Competition

We directly dont have direct competitors but we very much havesecondary competitors who are already present in the education instituteforeign university , IIT, BITS , SRM these are the major players in science

stream many college have only 3 or 4 course but KREATIVE playsimportant role in science it only concentrate on science stream so otherswont come in best compare to science stream and the staff , university tieup , collaborations with labs

MARKETING PROMOTIONS:

Gyaan is a B to B product and also a new product. Most of our promotionwill be done through the following:

Broachers Hoardings E-marketing Direct marketing Wrap advertisingPrimarily our focus will be on direct marketing, broachers and wrapadvertising. The reason why we have opted wrap advertising is mentioned

below, but before that what is warp advertising,

It is the marketing practice of completely or partially covering a vehicle inan advertisement or livery, thus turning it into a mobile billboard. This can

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be achieved by simply painting the vehicle surface, but it is becomingmore common today to use large vinyl sheets as decals. These can beremoved with relative ease, making it much less expensive to change fromone advertisement to another. Vehicles with large, flat surfaces, such as

buses and light-rail carriages, are fairly easy to work with, though smallercars with curved surfaces can also be wrapped in this manner.Effectiveness:

Industry analysts, researchers and trade representatives have researchedthe effectiveness of mobile billboards. Outdoor Advertising Magazine saidthat outdoor mobile media billboards have a 97% recall rate, and 96% ofsurvey respondents thought mobile advertising is more effective thantraditional outdoor advertising. 3M and the American Trucking

Associations noted 91% of the target noticed the text and graphics on truckadvertising, and the Traffic Audit Bureau noted that on local routesmonthly impressions ranged from one to four millions hits. ProductAcceptance and Research said 94% of respondents recalled seeing theMobile Billboard, with 80% recalling the specific advertisement; the

billboards resulted in a sales increase of 107%.Thus because of the above mentioned reason and its cost effectiveness wehave opted for this promotion apart from the others.

Academic Program

Highly qualified facultyCurriculum aligned with industry standardsActive industry advisory committeeIndustry-based faculty developmentQuality student internshipsNSF & industry funded scholarships

State-of-the-art facilitiesIndustry in-kind contributions

Future Activities

Secure additional grantsIncrease industry partnerships

Bridge non-credit to credit programsNew research-based course - SCIE-210H

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Independent Research in Science & EngineeringCustomized College for Working Adults

NO.OF STUDENTS AND GRADUATION RATE

Number of graduates = 460Graduation rate 86%Graduate employment rate 87.6%Employer satisfaction 94.5%

Graduate satisfaction 86.0%Student satisfaction 81%

STUDENTS AND STAFF :

8 COURSEs AND totally 460 STUDENTS .

Each Department in take of 60 students max.12 permanent faculty and guest faculty .40 non teaching staff including all the staff .

Adequate facility required :

a. Building accommodation

b. Furniture (Black boards, writing planks, chairs etc.) forclassrooms, staff room, Principals room, Waiting room etc.

c. Well equipped Laboratory

d. Well equipped Library

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f. Adequate toilet facilities

Note college should follow by university norms : The building plan shall contain the details of the property along with thedimensions of each room and the purpose for which it will beutilized. The total built-up area of the college building shall bementioned clearly.

The admission process is transparent. The college adheres to theguidelines given by both Government and University of Madras

Library is an important learning resource for the students and thefaculty. This is the reservoir of knowledge. The participatory andstudent-centric learning can be promoted only by having a goodlibrary and user-friendly library services. Appointment of a librarianis a top priority for the college to be able to use library as a learningresource effectively.

Maintenance of classrooms with facilities is essential to create anambience of learning.

Safety of laboratory attenders in handling chemicals is another areaof concern.

Hostel facilities need to be updated. The hostel does not have enoughinmates. If the hostel is not fully utilized, the same could be used forother academic purposes.

The equipments and other laboratory facilities need to be updated.

The Computer Science Department need to expand and offerconsultative help to other departments in terms of computer

applications in various subjects.

The student feedback mechanism needs to be initiated andstrengthened to establish a student-centered approach in developingappropriate curriculum and using effective teaching methodologies.

The research activity needs to be strengthened in many departments.

The college needs to mobilize resources to equip and maintain the

existing facilities and create more facilities to meet the academic and

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administrative demands. The college may approach different fundingagencies to meet the additional demands.

The College needs to develop a perspective plan for development

ICT enabled teaching and research need to be encouraged in alldepartments.

Extension services need to be expanded through organized activities.

Documentation and data management are required for each qualityparameter under the IQAC.

Examination Cell need to undertake more reforms with reference to

question bank, model answers, etc. Computerization of examinationwork may be organized internally rather than depending on externalagencies.

1/3rd of the Corpus Fund shall be remitted in the form of FixedDeposit in the joint account of the Secretary/Correspondent of the

proposed college and concerned Regional Joint Director, CollegiateEducation, Government of T.N. for ten years in any branch of a

Nationalised / Scheduled Bank

Appointment of qualified staff (Teaching & Non-Teaching) as perthe norms prescribed by the concerned University / Govt. of AndhraPradesh.

Payment of affiliation fee as per the norms of the concernedUniversity

A copy of sketch plan of the land drawn by licensed surveyor and

certified by theconcerned MRO.

This accommodation in toto should be shown at the time ofinspection. Poultry / arrack/ tobacco sheds or abandoned godowns /thatched houses or any kind of sheds and such other accommodationwill not be considered. The proposed college building nearer to (lessthan 100 mts) to the Bar, Arrack shop(s), liquor shop(s) are not

permissible. The atmosphere surrounding the proposed collegebuilding also will be taken into consideration while sanctioning the

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college

Build up area according to university norms

Each classroom / laboratory shall have a carpet area of600 sq.ft

(a).Principals Room (200 Sft) (b). Staff Room (300 Sft) (c). OfficeRoom (300 Sft) (d). Library (600 Sft) (e). Games room (200 Sft) (f).Ladies waiting room (200 Sft) and (g) Toilets with all facilities

Balance sheet financial calculation :

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No of students 460 480 500 530 550

Income 69000000 72000000 75000000 79500000 82500000

Administration Salaries 70000 75000 80000 85000 90000

Professionals salaries 10000000 10000000 10000000 100000000

Marketing Expenditure 60000 57000 54150 51443 48870

Other Expenses 100000 103000 106090 109273 112551

Telephone Expenses 50000 50000 50000 50000 50000

Material For Course Content 100000 105000 110000 115000 120000

Other expenses 40000 42000 45000 48000 50000

Total Expenditure 420000 10432000 10445240 10458716 100471421

PBT/ OPERATING PROFIT 68580000 61568000 64554760 69041284 74176510

OPEX ( Operational

Expenditure)

20,00,000

Net Cash flow -2000000 -31420000

61568000 64554760 69041284 74176510

PV -2000000 -26612740

44205824 39313849 35625302.54 32415134.9

NPV 122947370


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Conclusion :kreative science college to increase post graduate students in india to

give them enormous amount of science based knowledge in global

stranded .... practical experience for students to give them industry

stranded and hands on experience science stream in india have very

less growth rate compare to other developed nation this reduces

students going to abroad and less expanse to provide best education ...

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Business Plan NIRMAL