Business Plan Presentation(Jayanto)

7/18/2019 Business Plan Presentation(Jayanto)

http://slidepdf.com/reader/full/business-plan-presentationjayanto 1/20

Business Plan Presentation

JD DESIGNERS

DESIGN YOUR STYLE

Presented By Jayanto Kumar Das

PGDM 202!"





Era of Mass Customization

Sour#e$ Mass #ustom%&at%on %n a''are( %ndustry)*%'ro



About the Idea

Mass #ustom%&at%on %s a+out

#,o%#e) a+out -%.%n- #onsumers aun%/ue end 'rodu#t ,en) ,ere

and ,o t,ey ant %t

Peo'(e re/u%re un%/ue 'rodu#ts toe1'ress t,e%r 'ersona(%ty



C stomized Design



C stomized Graphics



Company Profile

Name ! JD DESIGNERS

Esta+(%s,ed 0t, 3u-ust) 204

O5#e (%n6 road s,o' no2) +andra Mum+a%

*e+s%te 7 8ddes%-ners7#om

O'erat%ons Ne De(,%) Mum+a%)9ydera+ad) Gua,at% and Ban-a(ore



Mission Statement

“ To 'ro.%de #ustomers %t, ays o:e1'ress%n- t,e%r %ma-%nat%ons

e.eryday;



easons for Success of

Business

G%.%n- 'eo'(e t,e o''ortun%ty to#reate t,e%r on des%-ns

Un%/ueness o: 'rodu#t) #ustom%&at%on7

<o((a+orat%on %t, mar/uee +randssu#, as Ree+o6) Puma) *) La <oste

=o#us on #ustomer sat%s:a#t%on



Mar!et Analysis"

Industry #$er$ie%

<ontr%+utes "> to %ndustr%a('rodu#t%on

"> to GDP

?> to E1'orts

Em'(oys @4 m%((%on 'eo'(e



Mar!et Analysis "

Mar!et Size

Mar6et s%&e o: Rs7 @2?0 +%((%on %n 20! 2

Grot, rate est%mated at A7? > u' to 20

R%se o: sem% ur+an 'o'u(at%on and

%n#ome (e.e(s

Gro%n- demo-ra',%# d%.%dend and%n#reas%n- 're:eren#e :or +randed-arments



Mar!et Analysis"

Segmentation Strategy

Mar6et %s se-mented %nto ma(e and:ema(e +uyers +ased on t,e%r

're:eren#e :or +randed and non+randed -arments

TM• 4 "0 years 3-e Grou'

Ma(e

• Ma(e Buyers ! Branded• Ma(e Buyers Non Branded

=ema(e

• =ema(e Buyers ! Branded• =ema(e Buyers Non Branded



#rganization andManagement

Board o:D%re#tors

<EO

Re-%ona(Mana-er

Su'er.%s%or

<ustomer3ttendent

Re-%ona(Mana-er

Su'er.%s%or

<ustomer3ttendent

<MO <=O

Re-%ona(Mana-er

Su'er.%s%or

<ustomer3ttendent

Re-%ona(Mana-er

Su'er.%s%or

<ustomer3ttendent

<OO



#peration Issues

Pro#urement o: Ra mater%a( %s tr%#6y%ssue

Use o: ERP so(ut%on

9uman resour#e! Re.%e and a''ra%sa(

Use o: te#,no(o-y and ma%ntan#e o:ma#,%nes



Mar!eting and Sales

Idea %s to #ommun%#ate t,at one #anear t,e%r on %ma-%nat%on

Promot%on t,rou-, SEO and SMO

Rad%o %(( a(so +e used :or ad.ert%s%n-

OCer%n- #om+%nat%on dea(s) :o#us on#ustomer data+ase mana-ement



P ro d u c t # $ e r $ i e %

Produ#t<ate-ory Men

Tees

Po(es

Seats,%rt

Tra#6s Pants

S,ortsB(a&ers

*omen

Tees) Po(es

S,orts

Le-%-%n-s #a'r%es

Tees and Tan6s

Seats,%rt

*%nter ear



Product #$er$ie%

Produ#t (%:e <y#(e

Resear#, and De.e(o'ment In @ D'r%nt%n-



&inancial Analysis"

Assumptions

T,e ra mater%a( 'ro#ured :rom su''(%er %s ta6en 4 days#red%t7

T,e e1'end%ture :or store set u' %s ta6en as ?40 'er s/ :t

T,e de're#%at%on rates are ta6en as 'er %n#ome ta1 a#t

T,e ta1 %s 'a%d as 'er M3T 'ro.%s%ons and %n#ome ta1

'ro.%s%ons7

Sa(es Est%mat%on are +ased on da%(y :oot:a(( %n store and#on.ers%on rat%o7



&inancial Statements

http://var/www/apps/conversion/tmp/scratch_2/Final%20financial.xlsx

http://var/www/apps/conversion/tmp/scratch_2/Final%20financial.xlsx



Documents

Business Plan Presentation(Jayanto)