By Chris Homa

Celty

Advertising Research

Video• Video promotion is used in the advertisement for product

with a video e.g. YouTube, twitch.tv. It could be used in music videos or adverts on the internet that are also shown on T.V that are shortened to be able to play when on a poor internet connection. The videos will be played at the beginning, middle or end of the video, but could have adverts play at all points of the video if it goes to an hour or longer.

Used in different industries• Video promotion can be used in the industry as education, entertainment,

marketing and leisure, training and virtual reality.

• Education: It is used to promote school/collages e.g. PETROC or used to teach people when there is no teachers.

• Entertainment: Used to advertise now show on TV e.g. X-factor, I'm a Caleb get me out of here!!!

• Marketing: Used to promote a produce/company E.G. Coca Cola, adidas • Leisure: Used to show a way of life that people want to have.• Training: Used to promote physical/mental training. • Virtual Reality: Used to as it give you an immersive experience

Audio• Audio promotion is used with video or on its own as a

podcast/ other form of entertainment as it is very popular in just like video. Company's that use podcast us this as you will hear it and may want to see more about/ buy it. They use the technology as when you here thing you will think of it and make get you to get it later.

Used in different industries • Entertainment: Used as music/podcasts.• Leisure: It is used as you listen to music to relax.• Education: There are educational podcasts to teach people.• Training: Used to train people on the move/ anywhere.• Marketing: Used to advertise stuff to us with just sound not

video.• virtual reality: Used with gaming and video.

Image

• Images are 2D static pictures taken on a digital/ non digital camera. This can be used by professionals or by complete novices the results will be quite similar if the novices is lucky.

Used in different industries

• Entertainment: used as some images taken can be amusing.

• Leisure: to show a lifestyle. • Education: to help people learn in lesions.• Training: to show to do things.• Marketing: to show off a product/ company

Animation

Animation is when you use a collection of frames together to show movement. This can be as stop motion or digital animation.

Used in different industries • Entertainment: to show entertaining thing e.g. wails and

grommet. • Education: to teach people to animate.• Marketing: to advertise something e.g. nation accident help

line • virtual reality: lots of videos use it e.g. WOW /dance

command.

Simulation

Simulation is a way to show what might happen without really doing it as it cause bad thing to happen or thing we cant make in real life.

Used in different industries • Entertainment: to show funny stuff in videos or games e.g. the

Sims. • Education: to show things the school don’t have access to. • Training: to show exercises/ routines you cant do perfectly.• virtual reality: to show thing that we cant do e.g. the Sims.