CABANA SURVEY RESULTS

Strategic Planning & Development Committee July 2017

USAGE AND CAPACITY Do we need to expand?

RESPONSES BY COMMUNITY

0.1%

3.2%

4.4% 1.7%

10.2%

3.2%

4.5%

2.3% 0.0%

9.5%

5.0%

3.4%

8.5%

4.4%

5.3% 2.9%

6.0%

1.9%

2.3%

4.7%

1.6%

1.0%

4.4%

3.3% 6.2%

0.2%

Arbor Trace

Bridle Ridge

Brookstone

Cedar Creek

Clearwater Bay

Coquina Pointe

Cypress Bend

Dye Estates

Dye Townhomes

Edgewater

Greenbrier

Harbor Cove

The Havens

Heron Bay/Egret Run

Ironwood

Leatherleaf

Longbridge

Oak Pointe

Park Hill

River Crossing

Somerset

Sweetbriar

Tanglewood

Wedgewood

Willowbend

Woodlands

Percentage of Response by Neighborhood

ResponsesWithinEachNeighborhood

ArborTrace 1%BridleRidge 47%Brookstone 60%CedarCreek 23%ClearwaterBay 62%CoquinaPointe 39%CypressBend 39%DyeEstates 27%DyeTownhomes 0%Edgewater 42%Greenbrier 79%HarborCove 43%TheHavens 35%HeronBay/EgretRun 57%Ironwood 25%Leatherleaf 53%LongBridge 48%OakPointe 67%ParkHill 76%RiverCrossing 35%Somerset 49%Sweetbriar 16%Tanglewood 40%Wedgwood 34%Willowbend 30%Woodlands 4%

Total Responses 1148

91.4%

8.6%

Do you use the BRRA Cabana?

Yes

No

•  91% of the respondents say they use the cabana

•  Of the 98 respondents who said they do not use the cabana, 41 said there is nothing that would entice them to use the cabana

•  Two respondents who commented said they would use Cabana if there was more parking

QUESTION 2: CABANA USAGE

2.4%

63.5%

30.0%

3.7%

0.4%

0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0%

Not applicable

0-2

3-5

6-8

9 or more

When you go to the Cabana, how many people are typically with you?

Not applicable

0-2

3-5

6-8

9 or more

•  Fewer than 35% of cabana-goers typically do not bring more than one or two people with them.

QUESTION 4: NUMBER OF GUESTS

57.5%

31.4%

11.0%

0.0% 20.0% 40.0% 60.0% 80.0%

Yes

No

No opinion

Do you feel the cabana provides sufficient space for residents’ use?

Yes

No

No opinion

QUESTION 5: SUFFICIENT SPACE

•  The number of ‘Yes’s’ are almost double the ‘No’s’

33.0%

67.0%

Do you stay at the cabana or just use the amenities, e.g., ice machines and bathrooms and spend most of your time on the

beach?

Stay at the cabana

Just use the amenities and spend my time on the beach

•  Most people only use the cabana for the amenities, choosing to spend their time at the beach

QUESTION 6: HOW THE CABANA IS USED

QUESTION 10: OVERCROWDING

8.5%

46.8%

34.7%

10.0%

0.0%

5.0%

10.0%

15.0%

20.0%

25.0%

30.0%

35.0%

40.0%

45.0%

50.0%

Ver

y of

ten

Occ

asi

ona

lly

Not

of

ten

Nev

er

How often has overcrowding been a problem?

Very often

Occasionally

Not often

Never

•  At first glance the chart seems to suggest that overcrowding is a problem

•  However data on overcrowding ranges from ‘Occasionally’ to ‘Never, totaling 91.5% of respondents who do not see overcrowding as a chronic problem.

DATA COMPARISONS RELEVANT TO EXPANSION •  In Question 5, 57.5% said there is sufficient space

•  In Question 6, 67% said they don’t stay at the cabana when they go to the beach

•  Question 8 shows crowding is more of an issue in Summer and in particular the Summer holidays. However, when compared to Question 9, more than ½ the respondents said that they have not experienced a ‘filled to capacity’ situation

•  In Question 10, the combined answers of ‘occasionally,’ ‘not often, and ‘never,’ a total of 91.5%, suggest that overcrowding is not an issue.

Conclusion: When analyzed as a whole, the data from questions 5,6, 8, 9, and 10 suggests there is not enough concern for overcrowding to support cabana expansion.

The following slides deal with the Cabana amenities

CABANA AMENITIES Important Features

QUESTION 11: PUBLIC BATHROOM

24.8%

39.9%

21.5%

13.8%

How often do you use the bathroom located outside of the gated area?

Often

Occasionally

Not often

Never

•  Over 64% of the respondents use the public bathroom ‘Often’ or ‘Occasionally.’ The data suggests we should retain the public bathroom.

•  However the reasoning given in respondent comments to keep the public bathroom related to not having to use a key card/fob to access it. That is no longer an option since a card reader was installed on the public bathroom.

SHUTTLE USAGE 0.1% 1.8% 4.5%

12.2%

81.4%

How often do you use the shuttle?

Daily

1-2 times a week 1-2 times a month 1-2 times a year

•  82% of the respondents say they never use the shuttle. Over half only use in the AM (AM=55.15%, Noon=22.16%, PM=22.68%)

•  Majority of users—78.16%-- are in Multi-family homes

•  Only 1 of 8 comments were positive and that person only uses the shuttle in July and August

•  Annual cost to operate: $82, 644 a 100% paid by the BRRA

•  BRRA CC&R, pp 7.14 requires a shuttle at Barefoot Resort. Does not give right to use to non-BRRA people, nor does paragraph cite frequency or route requirements

Possible Change Options !  Discontinue the shuttle since most of our people don’t use it (requires CC&R change) !  Decrease route schedule to accommodate usage times cited in question 13 !  Require people to show BRRA access cards/ passes !  Do not have stops at non- BRRA locations !  Institute a pay-to-uses system, e.g., purchase a shuttle pass !  Levy pro-rata fees on Joint Committee/Non-NRA associations to pay for shuttle

9.9%

34.6%

26.7%

9.3%

19.6%

Update kitchen appliances (microwave, ice machine, sink)

Very Important

Somewhat Important Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  Data on level of Importance was not strong enough to support upgrades/additions to kitchen appliances.

QUESTION 16: APPLIANCES

22.9%

29.1% 15.8%

6.1%

26.1%

Install access gate at bottom of stairs on beach-side walk way

Very Important,

Somewhat Important, Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  52% of the respondents said it was ‘Very’ and ‘Somewhat Important’ to move the access gate to the bottom of the stairs on the beach side of the cabana.

•  This would increase security and reduce the number of unauthorized people using the shower at the bottom of the stairs.

QUESTION 17: BEACH-SIDE GATE

10.3%

35.7%

22.5%

11.1%

20.4%

Improve lighting and fans

Very Important,

Somewhat Important, Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  The data suggests enough interest to warrant further investigation by the Cabana Committee.

QUESTION 18: LIGHTING & FANS

18.8%

38.9%

17.6%

7.1%

17.5%

Add additional tables, chairs, and chaise lounges

Very Important,

Somewhat Important, Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  57.7% of the respondents say having more tables and chairs is important

"  Note: additional tables and chairs were added around the same time people were taking the survey, so may be a moot point.

QUESTION 19: LOUNGING

Recommendation

•  Since deck space is limited, the Cabana Committee could consider purchasing appropriate folding chairs that could be stored and brought out upon request

8.8%

23.7%

16.6%

6.1%

44.7%

Lockers for daily use

Very Important,

Somewhat Important, Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  Data does not support in the installation of lockers

QUESTION 20: LOCKERS

29.4%

30.2%

15.7%

5.5%

19.2%

Loading/unloading parking area in Cabana parking lot

Very Important,

Somewhat Important, Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  60% of the respondents want a designated loading and unloading zone in the parking area adjacent to the Cabana

•  Warrants further investigation by the Cabana Committee

QUESTION 21: LOADING/UNLOADING

8.7%

25.5%

18.1% 8.0%

39.7%

Enclosed area during colder months

Very Important,

Somewhat Important, Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  Data does not support enclosing any part of the cabana •  ‘Not Important’ or ‘Somewhat Unimportant’ totaled 47.7% •  ‘Very Important’ or Somewhat important totaled 34.2%

QUESTION 22: ENCLOSURE

17.8%

28.6%

20.0%

5.6%

28.0%

Improved visibility to the beach and ocean from Cabana deck

Very Important,

Somewhat Important, Neither Important nor Unimportant, Somewhat Unimportant Not Important

•  Not quite half of the respondents place importance on improving visibility to the beach and water: 46.4% combined ‘Very’ and ‘Somewhat Important.

•  Data is not strong enough to clearly support changing the beach-side railing to improve the visibility.

QUESTION 23: VISIBILITY

AMENITIES SUMMARY Amenity Yes No Maybe

Remove public bathroom X

Make changes to shuttle service X

Update/add kitchen appliances X

Move beach-side gate to bottom X

Improve lighting and fans X

Add seating X

Add day lockers X

Designate loading/unloading in parking area X

Enclose part of cabana X

Improve visibility to beach X