MEDIA KEY

THINK

DISCUSS

IN YOUR BOOK

ON THE LAPTOP

STRETCH AND

CHALLENGE

RO87

COURSEWORK

LO1 – Identify interactive multimedia products

CLIENT BRIEFLocal area You are working for your local tourism board and you have been asked to create an interactive multimedia product to provide information on the local area. This product will be used by visitors and tourists to the area. You should include details on the local area, which may include all of the following or focus on one particular aspect of information. You may customise this for a specific target audience which will need to be identified in your planning:

• Accommodation and food • Places of interest to visit • Local events: community events/concerts/music festivals, etc. • Shopping and local markets • Libraries, museums and parks • Activities including: cycling, skateboarding, water-skiing and kayaking/canoeing • Other local activities

You will need to: • • Identify how the interactive multimedia product will be used in your planning, i.e. on what platform. • • Export the multimedia product in a suitable format that retains interactivity to meet the client brief. • • Include a range of appropriate assets including video, audio and images. • • You can use the templates provided in the Creative iMedia specification or create your own. These are

the only templates which can be used when completing your assignment.

Read through all of the tasks carefully, so that you know what you will need to do to complete this assignment. Important: • You will need to refer to the marking criteria grid. Your teacher can explain the marking criteria if you need further clarification. • You will need to draw upon relevant skills/knowledge/understanding from other units you have studied in this qualification.

CREATE A FILE STRUCTURE

• N:/ICT & Media/Miss Littleford/MEDIA STUDIES GCSE/2018 OCR iMedia/MASTER SLIDES

What you have to do:Read the scenario and make sure you fully understand what you are required to do in order to complete the Coursework properly. You will need to create a folder structure in order to keep your files organized and saved appropriately. It is important that you give appropriate files names to the tasks you are working on and save them in the correct folders.

TASK 1: IDENTIFY INTERACTIVE MULTIMEDIA PRODUCTSLearning Outcome (LO) 1 is assessed in this task.

The manager of your local tourism board is unsure about what type of product could be produced

and has asked you to provide some information about the range of interactive multimedia products

available, where they can be used and the hardware and software required.

The purpose of interactive multimedia products

You need to:

•investigate the types of interactive multimedia products available and where they are used

• identify design principles used with interactive multimedia products

• identify the hardware, software and peripherals required to create and view interactive

multimedia products

• identify the different types of connection which can be used to access interactive multimedia

products

• explain the limitations of connections, bandwidth and transfer speeds required to access

interactive multimedia products

•include suitable file formats for use on different platforms.

Make sure you summarise any investigation and research in your own words. Present your evidence in an appropriate way.

The analysis should discuss:

What assets are used?(These are the component parts that are used in the creation of the interactive multimedia product. Examples would be photographs, images, graphics, text, logos, buttons, videos & sound.)

How are the assets used to create a purpose?The design and layout of the products.(This refers to the use of colour, composition, white space and styles in the interactive multimedia product in the context of a given target audience. For example, choices of colour can be very different depending on the age group of the target audience. The colours should also contrast and complement each other.

Composition refers to the layout of the different elements on the overall graphic, using suitable sizes and positions of different images and assets. White space is not necessarily a white colour – it is any blank space and can be used effectively to emphasise key parts of the graphic. The styles are associated with different genres of the interactive multimedia product)

File Formats used(This refers to the type of the interactive multimedia product. and file extension that is being used or considered. Typical examples of file formats are .tif, .jpg, .png, .bmp, .gif and .mp4, .mov, .wav .mp3)

Where is photoshop used and how werephotoshop effects used?

What are the properties of the interactive multimedia product you foundand where did you find it?(Firstly, copy and paste the link to the image directly then the properties of the interactive multimedia product refer primarily to the pixel dimensions and dpi resolution. Final work that is 595 x 842 pixels will be the correct aspect ratio for an A4 page but since this would only be at 72dpi it is not suitable for print purposes. Furthermore, a graphic that is saved using pixel dimensions of 2480 x 3508 (i.e. A4 at 300dpi) using jpeg low quality settings might reduce the file size but that does not mean it is suitable for web use. The fitness for purpose of the final graphics is fundamental to the unit. This means it must have an appropriate number of pixels –whether for print or web use.)

What is your opinion on this the interactive multimedia product.?(i.e. would you use it? is it a successful site? Are the colours put to good use? Does the background /foreground images work? Does the photoshop effects work well and why? Who is the target audience? How do the images used create interest for a target audience?)

Create an analysis of FIVE of your researched products.

LO1 What are they looking for?

LO2: Be able to plan the interactive multimedia product

PLANNING THE INTERACTIVE MULTIMEDIA PRODUCT

Your client and target audience

You need to:

•consider the client requirements based on the brief

•identify the target audience, and what they will want from the interactive multimedia product.

Create a statement that outlines what you think the client requirements for your product are.

The requirement statement should include:

• Who is the client and what do they do to make money? (You may need to research similar companies to get an answer to this)

• What is it the client states on the brief exactly?

• What product has the client asked you to make?

• What do you think the clients expectations of the finished product will be?

• What will be the file formats you will be working with and why?

• What sort of images / fonts will the client be looking for do you think?

THE CLIENT REQUIREMENTS

Create a statement that outlines what you thinkthe client requirements for your product are.

The target audience statement should include:

Who is the target audience and what do you knowabout that age range?

What research might you carry out if you don’tknow much about the age range?

Will your product need to display an “agewarning”? If so why, if not why not?

What will the target audience want from yourproduct?

How will you make the product appeal to theaudience?

If your product requires an adult to purchase itthen how will you make the product appeal to theadults who are going to buy it for their children?

Where might you buy this product? Be specific -high street and online suggestions.

What will have to be on the product to make sure it sells? (e.g. a CD Cover needs a track list, artist name, album name etc…)

How much consideration of the target audience do you need in order to make sure your productmeets the client expectations and most importantly SELLS

THE TARGET AUDIENCE

LO 2– BE ABLE TO PLAN INTERACTIVE MULTIMEDIA PRODUCT

• Create a work plan

You need to:

• produce a work plan for the interactive multimedia product

• identify the resources which will be needed to create an interactive multimedia product.

LO 2– BE ABLE TO PLAN INTERACTIVE MULTIMEDIA PRODUCT

Produce ideas

• You need to:

• use appropriate planning techniques to identify the assets needed to create the interactive multimedia product

• create visualisation diagrams, identifying design principles to be used for the interactive multimedia product

• plan the structure and navigation of the interactive multimedia product.

VISUALISATION DIAGRAMS –YOU MUST HAVE ONE FOR

EACH PAGE

LEGAL RESTRICTIONS

Explain any legal issues and restrictions that you need to

consider when creating a digital graphic to be used in a

commercial context.

Things to consider:

• Copyright of company logo

• Copyright of the images you use

• Permission to use images

(What would happen if you use an image without

Permission)?

• What images might be subject to copyright?

• What logos can you use without permission?

• What are the copyright laws on using internet

images?

LO2 What are they looking for?

LO3: Creating the interactive multimedia product

LO3: CREATING THE INTERACTIVE MULTIMEDIA PRODUCT

Parts of Learning Outcome (LO) 2 and Learning Outcome (LO) 3 are assessed in this task.

You will need to produce the interactive multimedia product for your local tourism board, using a range

of assets, tools and techniques to ensure it is suitable for the brief.

Obtain assets for use in the interactive multimedia product You need to:

• create assets to be used in the interactive multimedia product

• source assets to be used in the interactive multimedia product and save in an appropriate format

• re-purpose assets as needed and save using appropriate file and folder names.

Create the interactive multimedia product You need to:

• prepare the structure of the interactive multimedia product

• use multimedia authoring software to combine the assets and create the interactive multimedia product

• create the navigation system as planned

• add interactive features to the multimedia product

• save and export the interactive multimedia product in a suitable format that retains interactivity to meet the client brief

• produce and maintain a test plan throughout production.

The final product(s) in their intended digital format must be supplied with the portfolio of evidence.

TEST PLAN TABLE

LO3 What are they looking for?

LO4: Be able to review interactive multimedia products

TASK 4: REVIEWING THE INTERACTIVE MULTIMEDIA PRODUCTLearning Outcome (LO) 4 is assessed in this task.Now the interactive multimedia product for your local tourism board has been produced, you need to consider whether you have met all the requirements of the initial brief. You will also need to review the overall quality of the product, and identify any improvements that could be made.

Review the interactive multimedia productYou need to:• review the interactive multimedia product• describe how well it meets the client’s requirements• explain how and why the interactive multimedia product could be improved• describe areas for further development giving reasons for your choices.

Present your evidence in an appropriate way.

LO4 What are they looking for?