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CAPITAL MARKET DAY 2016
DIGITAL BUSINESS PLATFORM – FOUNDATION FOR THE DIGITAL TRANSFORMATION Dr. Wolfram Jost
CTO
February 10, 2016
© 2015 Software AG. All rights reserved.
2 |
This presentation includes forward-looking statements based on the beliefs of Software AG management.
Such statements reflect current views of Software AG with respect to future events
and results and are subject to risks and uncertainties. Actual results may vary materially from those
projected here, due to factors including changes in general economic and business conditions, changes in
currency exchange, the introduction of competing products, lack of market acceptance
of new products, services or technologies and changes in business strategy. Software AG does not intend
or assume any obligation to update these forward-looking statements.
This presentation constitutes neither an offer nor recommendation to subscribe or buy in any other way
securities of Software AG or any of the companies that are members of the Group at present or in the
future, nor does it form part of such an offer and it should not be understood as such. This presentation
does not constitute an offer of sale of securities in the United States of America. Securities may not be
offered or sold in the United States of America without registration or exemption from registration in
accordance with the U.S. Securities‘ Act of 1933 in its currently valid form.
© 2015 Software AG. All rights reserved.
SAFE-HARBOR-STATEMENT
3 | © 2015 Software AG. All rights reserved.
DIGITAL BUSINESS DEFINITION
Business Transformation through the
Implementation of new Digital Business Technology
to create new Business Designs (by connecting the digital and physical worlds)
Business Part Technology Part
4 | © 2015 Software AG. All rights reserved.
ERP Megasuite Core ERP
THE IT LANDSCAPE IS CHANGING DECONSTRUCTION OF MEGASUITES
HR
Inventory
Payroll
Finance Manufacturing Procurement
Controlling
Sales
Controlling
Mobile
Web Apps B2B CRM
Things
SCM
BI
Legacy
Custom
HR Sales Payroll
Big Data
Digital Marketing
Web App
Digital Order
Management Web App
5 | © 2015 Software AG. All rights reserved.
WHAT IS NEEDED FOR THE DIGITAL BUSINESS?
Hybrid Integration
Agile End2End Processes
Intelligent (real time) Decisions
Differentiating Digital Applications
Integrated Portfolio Management
6 | © 2015 Software AG. All rights reserved.
DIGITAL BUSINESS PLATFORM DEFINITION
An integrated set of Technologies and Tools
to manage the Digital TRANSFORMATION and
to IMPLEMENT new Business Designs.
Foundation for the Digital Transformation
7 | © 2015 Software AG. All rights reserved.
Core ERP (SOR) Legacy Custom Things
E-Procure CRM HR
THE NEW LANDSCAPE ARCHITECTURE DIGITAL BUSINESS PLATFORM AT THE CORE
DIGITAL BUSINESS PLATFORM (PaaS)
+ HYBRID
CLOUD
ON PREMISE
Systems of Differentiation (Digital Applications)
Big Data Mobile Apps Partners
Modular, Agile, Flexible, Fast, Differentiating
8 | © 2015 Software AG. All rights reserved.
Innovation only through vendor Co-innovation through customers and vendors
PLATFORM VERSUS PRODUCT BASED APPLICATIONS
Product Based
Application n Application 2
Application 1 (Use case 1)
Microservices • Agile • Flexible/fast
Platform Based
Digital Business Logic (Innovation Layer)
DIGITAL PLATFORM
Use case 1 Use case 2 Use case n
PRE-DIGITAL WORLD DIGITAL WORLD
Monolithic • Complex • Inflexible/slow
Digital Application 1 Digital Application 2 Digital Application n
9 | © 2015 Software AG. All rights reserved.
THE BUSINESS IS CHANGING THE DIGITAL MODEL
Consumer Provider
Digital Business Platform
Platform Based
Digital Services
Pre-Digital
Digital
10 | © 2015 Software AG. All rights reserved.
DIGITAL BUSINESS PLATFORM 5 BUILDING BLOCKS
ANALYTICS & DECISIONS Enabling faster and better decisions
PROCESS Combining people, business and things
INTEGRATION Connecting multiple endpoints
IN-MEMORY DATA Providing performance and scale
BUSINESS & IT
TRANSFORMATION Manage and govern
the change
+ HYBRID
CLOUD
ON PREMISE
Proven
Technology
Seamless
Integration
Customer
Co-innovation
Passionate
Team
11 | © 2015 Software AG. All rights reserved.
SOFTWARE AG CLOUD SERVICES PUBLIC AND PRIVATE
ARIS Enterprise BPA
Alfabet EAM
webMethods Integration Cloud
webMethods API Management
webMethods Agile Apps
12 | © 2015 Software AG. All rights reserved.
IOT ARCHITECTURE
Enterprise
Enterprise Service Bus
Sales Marketing …
Integrate Ingest
MQTT
Visual Analytics
Integration
In-Memory Data
Data storage
Gateway
Analyze
Collect
Thing
Software
Hardware
Physical component
Monitor, Control, Optimize, Autonomy
Device Management
Partner
B2B Cooperate
Product Cloud
13 | © 2015 Software AG. All rights reserved.
ISOLATED PRODUCTS
Product A Product B Platform C Platform D Platform E Platform F Platform G
Integration? Interoperability?
Business Transformation
Cost? Skills? User Experience?
IT Portfolio
Management
Hybrid Integration
Application Development Big Data
Analytics Internet
of Things
BPM
14 | © 2015 Software AG. All rights reserved.
BEST OF BREED & BEST OF SUITE
DIGITAL BUSINESS PLATFORM
Business Transformation
IT Portfolio
Management
Hybrid Integration
Application Development
Big Data Analytics
Internet of Things
BPM
Event Store Event Routing Command Central
15 | © 2015 Software AG. All rights reserved.
HOLISTIC VIEW TO THE DIGITAL BUSINESS PLATFORM
Product view
Architectural view
(Industry) Use Case
view
Capability view
Feature view
Methodology view
DIGITAL
BUSINESS PLATFORM
16 | © 2015 Software AG. All rights reserved.
CAPABILITIES VIEW
Business strategy
& planning
Collaboration
Design &
analysis
Risk & compliance
management
Audit
management
Portfolio
management
Enterprise
architecture
BUSINESS & IT
TRANSFORMATION
PROCESS
IoT
integration
INTEGRATION
Pattern
detection
Mobile
enablement
Application
integration
Mobile
integration
In-Memory data
management
Visual
analytics
Business
dashboards
Process
automation
Task
management
B2B
integration
Services
governance
Universal
messaging
Predictive
analytics
Process
discovery
Application
development
Rules
management
API
gateway
Integration
services
Search &
compute
Event
processing
Process
monitoring
Case
management
Process
orchestration
API
portal
Cloud service
integration
Continuous
query
IN-MEMORY
DATA
ANALYTICS &
DECISIONS
17 | © 2015 Software AG. All rights reserved.
USE CASE VIEW
Business strategy
& planning
Collaboration
Design &
analysis
Risk & compliance
management
Audit
management
Portfolio
management
Enterprise
architecture
BUSINESS & IT
TRANSFORMATION
PROCESS
IoT
integration
INTEGRATION
Pattern
detection
Mobile
enablement
Application
integration
Mobile
integration
In-Memory data
management
Visual
analytics
Business
dashboards
Process
automation
Task
management
B2B
integration
Services
governance
Universal
messaging
Predictive
analytics
Process
discovery
Application
development
Rules
management
API
gateway
Integration
services
Search &
compute
Event
processing
Process
monitoring
Case
management
Process
orchestration
API
portal
Cloud service
integration
Continuous
query
IN-MEMORY
DATA
ANALYTICS &
DECISIONS Customer Journey Design Omni Channel Orchestration
Retail Trading Networks Supply Chain Visibility
Real-Time Customer Insight Location Based Marketing
Real-Time Inventory Visibility Integrated IT Portfolio Management
18 | © 2015 Software AG. All rights reserved.
Univ
ers
al M
essa
gin
g
ARCHITECTURE VIEW
In-memory data store
Tooling Management &
Administration
Common runtime (OSGI)
IS(ESB) Spring MWS Tomcat
Containers
Process
engine
Integration
engine
Rules
engine
UI
engine
Event
engine
Task
engine
Compute
Process
logic
Integration
logic
UI
logic
Decision
logic
Event
logic
Task
logic
Business logic
Assets Artifacts Audit Event store
19 | © 2015 Software AG. All rights reserved.
ARCHITECTURE VIEW II
ARCHITECTURE
APIs Multichannel UIs (Responsive UI)
Cloud Native (Elastic Scale/Multi-Tenant)
Software Defined
Architecture (Gateways)
Hybrid
Transactional/Analytical Container Management
(Docker)
Microservices (SOA)
Event Driven (EDA)
In Memory Data (NoSQL)
Big Data Integration
20 | © 2015 Software AG. All rights reserved.
BUSINESS & IT
TRANSFORMATION
ANALYTICS & DECISIONS
PROCESS
INTEGRATION
IN-MEMORY DATA
PRODUCT VIEW
+ HYBRID
CLOUD
ON PREMISE
ARIS Business Process Analysis
ARIS Governance, Risk &
Compliance Management
ALFABET IT Portfolio Management
ALFABET Enterprise Architecture
Management
APAMA Streaming Analytics
WEBMETHODS Operational Intelligence
WEBMETHODS Agile Apps
WEBMETHODS BPM
WEBMETHODS API Management
WEBMETHODS Integration
TERRACOTTA In-Memory Data Fabric
21 | © 2015 Software AG. All rights reserved.
FEATURE VIEW
Business
Console
Real-Time
Dashboards
iPaaS
Customer
Experience
Models
DESIGN THINKING
22 | © 2015 Software AG. All rights reserved.
METHODOLOGY VIEW SOLUTION BOOK 2.0 - CONTENT STRUCTURE
Competitive
Intelligence *
Industries with
IPR Content
Partners Customers with
real-time news &
business cases
Products
and more …
Blueprint Solutions Customer Solutions Service Offerings
with PRIME
Content
Platforms Architecture
Blueprints
Demo Cases –
Ready for
Presentation
* PLANNED
23 | © 2015 Software AG. All rights reserved.
CO-INNOVATION PROCESS CUSTOMER CENTRICITY AND DESIGN THINKING
Driven by Product Management Driven by Development
*Sales *Sales *Sales *Deal supporting projects
Feature(s)
Reasons for Go /
No-Go Decision
*Customer
Agreement
Problem
statement
(Tasks,
Pains, Gains)
Customer
Acceptance
Rating
Ensure viability, desirability and feasibility
Initiate CCI
project
Understand
customer(s)
Define
problem
Generate
ideas
Validate
ideas
Create
resolution
Validate
resolution
Learn and
improve
Customer(s) Customer(s) Customer(s)
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CO-INNOVATION CUSTOMERS 2015
© 2015 Software AG. All rights reserved.
25 | © 2015 Software AG. All rights reserved.
DIGITAL BUSINESS PLATFORM
26 |
Q&A
© 2015 Software AG. All rights reserved.
27 | © 2015 Software AG. All rights reserved.
Investor Relations
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64297 Darmstadt
Germany
phone: +49 (0) 6151 / 92 1900
fax: +49 (0) 6151 / 9234 1900
softwareag.com
e-mail: [email protected]
@SoftwareAG_IR
