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Want to offset your carbon footprint and become carbon neutral? Then consider the Climakind alternative.
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Voluntary Carbon Offsetting
Branding your business as environmentally concerned
Climakind Pty Ltd, ACN 137 434 167
CEOCarbon Emissions Strategist
Climate Change
Source: Climakind
• Global temperatures are rising• How high will temperatures rise?• What will be the consequences?• System Tipping Points• Damaging Climate Change
The message from science is clear
Video – Dr Phil McFadden
Need to Act Now to reduce CO2 emissions
Call to Action
Source: Survey commissioned with McCrindle Research by Climakind in January 2010
Recent survey results:
• 74% human activity contributed
• 20% human activity is the main cause
• 54% need more action than efficiencies
• 69% business must act even if it costs
• 59% consider the climate when purchasing
Business Opportunities
Source: Climakind
Customers
Employees
Shareholders
Local Community
Carbon Emissions Reduction
Emissions Aware
Cost Savings
Optimisation
Investment
Operations
Approval
1. Measure
2. Avoid
3. Reduce
4. Offset
Four steps
Some businesses have limited scope to reduce operations emissions, but most have the opportunity to offset
Help Available
Source: Climakind
Government assistance
Federal (www.climatechange.gov.au)• Climate Change Action Fund
• Carbon Trust
• Energy Efficiency Trust
State (www.environment.nsw.gov.au)• Climate Change Fund
Local (www.willoughby.nsw.gov.au)• Climate Clever
• Sustainability Advantage, City Switch
• Sustainability Reference Group
Measure - Avoid – Reduce
The Value of Offsetting
Source: Climakind
A more conclusive path to global carbon emissions reduction is cancelling carbon emissions credits
• Carbon neutral• Visibly acting to reduce emissions• Strong branding message• Empowered to help stop global warming• Gain Stakeholders approval• Accessible to small and large businesses
Cancelling Carbon Credits
Spectrum of Credits
Source: www.Climakind.blogspot.com
Many Types and Quality of Credits
A simple measure of quality is the ease of measuring the additionality of the carbon emissions reduction
Carbon Emissions Credit
Source: Climakind
Your efforts to reduce global carbon emissions through Climakind are:
• Proactive
• High Quality
• Secure
Characteristics of quality credits
Hope carbon dioxide is sequestered “sucked” out of the atmosphere
Reactive Credits
Earth Surface
CO2CO2
CO2
CO2
CO2 CO2
CO2CO2
Emitter
Ideally we are proactive and stop the carbon emissions
from ever occurring!
But we emit more CO2 than trees can sequester
Act after carbon emissions occur
Proactive Credits
Source: Climakind
Carbon Market Credits
C
C
C
C
C
C
C
C
C
C
C
C
C
C
C
C
CCO2
CO2CO2
C
Emitters must use a “Carbon Credit” for every tonne of CO2
C
CO2
Carbon Market Limits the Number of Credits
Proactive Credits
Source: Climakind
Carbon Market Credits
C
C
C
C
C
C
C
C
C
C
C
C
C
C
C
CCO2CO2
CO2
Buying and cancelling Carbon credits stops them from being used by emitters
X
C
X
Reducing the supply of carbon credits
Proactive Credits
Source: Climakind
Forces deep cuts in CO2 beyond Kyoto targets
Years
Car
bo
n E
mis
sio
ns
Old target
Required target
Helps Make Deep Cuts in Emissions
Proactive Credits
Source: Climakind
Make CO2 more expensivethan low carbon solutions
CCO2
Help Make Low Carbon Solutions Attractive
Proactive Credits
Source: Climakind
Cancelling carbon emissions credits through Climakind helps…
• Reduce the cap• Makes low carbon solutions attractive• Stop damaging climate change• Visibility and recognition of your efforts• Build stronger brand identity
Benefits
Michael SalvaticoClimakindCarbon Emissions [email protected]
Climakind Carbon Emissions Credits
• Proactive• High Quality• Secure
Carbon Emission Credit Cancellation
Climate Change Brand Management
Next Generation Emissions Reduction