Carrollwood - Vol. 1, Issue 4, July 2013

Whether you are looking to re-model your current home or buildinga new one, Carrollwood Window andDoor will help add stylish appeal toyour house, with their beautiful cus-tom designs and quality products.Since 1997, Carrollwood Window &Door has been servicing the TampaBay Area with expertise and profes-sionalism, going above and beyond fortheir customers and providing themwith the highest level of quality work.Offering a wide variety of high-endbrands, including PGT and Gorell,they have something for every budgetand style.

“All I can say is wow,” writes cus-

tomer J.J. “Our new windows lookfantastic. We can't wait to replacemore! The installers were absolutelywonderful; very nice, polite, and thor-ough. We will recommend Carroll-wood Window & Door to everyonewith a glowing review.”

Family-owned and operated, Car-rollwood Window & Door is run byRandy and Deedee Kah, who takegreat pride in their business and sharea dedicated commitment to their cus-tomers. “We take excellent care of ourcustomers,” says Randy. “What we sellis trust. You can trust us to come inand give you a fair price and quality

The Business & Dining Magazine Directly Mailed To 13,000 Homes In Carrollwood, Lake Magdalene & Avila

INSIDE THIS ISSUE:Conquering ALS..........................................3Community Calendar................................4-5Community News Briefs...........................6-7JMC Funding............................................8-9Bain Complete Wellness........................10-11Westfall Roofing...................................12-13FL Hospital Surgical Care Unit..................15Essentials Massage.................................16-17Linnea Norsworthy Piano Studio...............22

Vol. 1, Issue 4, July 2013

Neighborhood NewsNeighborhood News®

C A R R O L L W O O D A R E A

& LifestylesYour neighborhood. Your magazine.

PRSRT STDU.S. POSTAGE

PAIDTAMPA FL

PERMIT 1185

See “Window & Door” on page 18.

By Pam Sica

As you enter Priel Salon, a uniqueand attractive L'Oréal Professional es-tablishment, you immediately sensethe calm and relaxing atmosphere.The music is subdued, the decor is up-scale and appealing, and you just knowthat a revitalizing and sumptuous ex-perience awaits you within. OwnersCynthia and Erik Abrahamson wantedto ensure that their vision for the finestsalon experience in the Greater Car-rollwood area came to light – and itabsolutely dazzles!

In order to afford its clients a re-juvenating oasis, the salon was de-signed with distinct sections for

specialized activities. You are initiallygreeted at the sleek and modern re-ception desk up front. The invitingwaiting area is set up on the left, whilealong the right wall, the entire haircare product line is artfully displayed.Peeking beyond, you'll notice the styl-ists' stations banking both sides of thebeautifully appointed salon, with thecenter area devoted solely to the art ofcolor application. Like me, I believethat you'll find the true oasis to be to-wards the rear section of the facilitywithin the glass-enclosed TreatmentRoom. Once inside, you sit back intotal comfort, with no distractions,while your hair is deftly shampooed

See “Priel Salon” on page 20.

Priel Salon - A Thoroughly Memorable Experience!

By Alexis Selby

2 JULY 2013 Carrollwood Area Neighborhood NewsFor Ad Info Call (813) 928-6124 or Visit NeighborhoodNewsFL.com

JULY 2013 3Carrollwood Area Neighborhood News For Ad Info Call (813) 928-6124 or Visit NeighborhoodNewsFL.com

Neighborhood News& Lifestyles

Directly mailed once a month to 13,000households in zip codes 33618, 33624 & 33613

220 Safford Ave. S. Tarpon Springs, FL 34689

Phone: (813) 928-6124; Fax: (727) 942-2432Advertising E-mail:

[email protected] E-mail:

[email protected]© 2013 Carrollwood Neighborhood News is published by M Selby Publications, LLC.

Nothing that appears in Carrollwood NeighborhoodNews may be reproduced, whether wholly or in part, with-out permission. Opinions expressed by Carrollwood Neigh-borhood News writers are their own and do not reflect thepublisher’s opinion.

The management of Carrollwood NeighborhoodNews is always happy to accept outside editorial sub-missions to the paper. Please call for outside editorial sub-mission and advertisement deadlines.

Carrollwood Neighborhood News will consider pre-viously non-published outside editorial submissions if theyare double spaced, typed and less than 500 words. Carroll-wood Neighborhood News reserves the right to edit and/orreject all outside editorial submissions and makes no guar-antees regarding publication dates. Carrollwood Neighbor-hood News will not return unsolicited editorial materials.

Carrollwood Neighborhood News reserves the rightto edit and/or reject any advertising. Carrollwood Neighbor-hood News is not responsible for errors in advertising be-yond the actual cost of the advertising space itself, not forthe validity of any claims made by its advertisers.

Carrollwood Neighborhood News & Lifestyles ispublished by M Selby Publications, LLC.

PublisherMatt SelbyAdvertising SalesJim O’ReillyKen BurkeAccounting ManagerAlexis SelbyMarketing & DevelopmentAshley KnoblachArt DirectorTony SicaGraphic ArtistsDat X. Do

EditorAlexis SelbyCorrespondentsErin AldrichJulie KanehlLenay RuhlMarcy SanfordPamela SicaKatie ThomasKim ThomasDara Tucker

Conquering ALS, One Mountain at a Time!Football player Steve Gleason, who

played for The New Orleans Saints from2000-2008, will always be rememberedfor his blocked punt on the night theNew Orleans Superdome reopened forthe first time after Hurricane Katrina. In2011, Steve was diagnosed with Amy-otrophic Lateral Sclerosis (ALS), alsoknown as Lou Gehrig’s Disease, a termi-nal neuro-muscular disease.

After his diagnosis, Steve and hisfriends and family started Team Gleason,in hopes of generating public awarenessand raise funding for the research of thisterrible disease.

Recently, Team Gleason took on an-other endeavor – completing an epic ad-venture to Peru. Steve, along with KevinSwan, Michel Rivers and Scott Fujita, acrew from NFL Films and Team Gleasonmembers, endured a 7-day trek startingin Lima; taking countless buses, 2 trains,7 planes and hiking 10 miles through theIncan trail.

Their journey began in Cusco, wherethey spent 2 nights getting acclimated tothe high elevation and visiting the Cathe-dral, Qoricancha Temple, the Inca fortressof Sacsayhuaman overlooking Cusco,Qenko and Puka Pukara. They went on tovisit the village of Pisac, founded duringcolonial times, and continued their tripthrough the countryside town of

Urubamba to the ruins of Ollantaytambo.On Day 4, they woke up early to

catch the Vistadome train headed towardMachu Picchu, taking in stunning viewsof the mountains and heading into thehigh altitude cloud forest. The 21-mem-ber group, which included Steve andKevin in wheelchairs, and 18-month oldRivers, joined a group of porters beforecrossing a hanging bridge over theUrubamba River. At this time none ofthem had any idea what they were aboutto endure.

The Incan trail is a combination oflandscapes of high altitude mountainranges (the Andes) and dense subtropicalforest. It was extremely challenging tocarry the 2 wheelchairs up and down therocky narrow paths, but the fearless lead-ers, Scott, Blair and Marc, were not goingto let the lack of water and sunlight stopthem from getting to their final destina-tion. After 10 hours they finally reachedthe Sun Gate and got their first view ofMachu Picchu. Although the sun hadbeen down for a few hours and the ruinscould barely be seen through the moon-light, the group was excited to know itwas the final leg and hour or their jour-ney. Traversing downhill and along moresteps in the dimly lit site, the group finallymade it the Sanctuary Lodge for somemuch needed food, water and celebra-

tion. The following day they were elatedwith a huge sense of accomplishment tofinally see the magnificent landscape ofthe ruins and mountains.

Despite his diagnosis, Steve is deter-mined to motivate others by continuingto pursue life adventures, and has chal-lenged the worlds of technology and sci-ence to identify their most promisingdevelopments toward new treatmentsand a cure. Steve is such an inspirationand proves that with strong will and de-termination no mountain is too high toconquer!

One of their favorite views was over-looking the Urubamba, the Sacred

Valley of the Incas, situated betweenPisac and Ollantaytambo


Community Calendar First Annual ALS GolfOuting – Play For ThoseWho Can’t

On Monday, July 15th participatein the First Annual ALS Golf outingto help support the Ride OperationsTeam of the 2013 Ride to Defeat ALSthat will be held on Saturday Novem-ber 2nd. Held at the Cheval Golf andCountry Club, located at 4312 ChevalBlvd. in Lutz, the ALS Golf Outingwill be a scramble format with 3 divi-sions – Mens, Ladies and Mixed (withat least 2 Ladies per team) and theshotgun start will begin at 9:00 a.m.Lunch and awards will immediatelyfollow the tournament. The cost is$75 per player or $300 for a foursomeand includes lunch, cart and greenfees, tee gifts and range balls. Therewill also be Hold Sponsorships and araffle with great prizes. Prizes includea weekend for two at the beautifulVinoy Resort! They are looking forvolunteers, and any help they can getfrom local vendors in the form of raffleprizes is greatly appreciated. If you arenot able to participate in the tourna-ment but would still like to help, your

donations are greatly appreciated. To make a donation or register

for the event, please contact GaryDassatti by emailing [email protected], calling (413) 530-6523 ormailing the registration to 6106Cognac Circle, Lutz, FL 33558.

Avalon StablesSummer Camp

While “Discovering the Dream”,your child will be exposed to amazingopportunities and a sense of horseownership at Avalon Stables’ 2013

Summer Camp. Along with hands-ontraining and education, the camperswill ride twice a day, working on vari-ous skills for guiding and maneuveringtheir horse in the ring! As the childprogresses through training and learn-ing, more challenges will be presentedto them to maximize their experience.Your horse lover will be in heaven,growing in character and skill withtheir favorite four-legged animal. Yourcamper will gain confidence, patience,and determination through develop-ing horsemanship skills. Avaloncampers experience riding lessons,driving lessons, practice horse safety,

tend to grooming, learn proper tack-ing technique, as well as gain knowl-edge about nutrition and proper dailycare!

Avalon Stables is the premiertraining and boarding facility in theTampa Bay area. The beautiful prop-erty boasts 44 stalls, 30 acres of wideopen pastures, well lit training arenas,and the very best in daily care. Avalonrecognizes that having the best possi-ble team in place is a key ingredient tothe success of any rider.

The fee for the 2013 summercamp is $350 for the week, or you canselect a per day option which is


$70.00 each day. Camp is limited to14 participants, and no less than 4 toensure a safe and positive experiencefor the children. Because of the highdemand for our camp, reservations aremade on a first-come, first-serve basis.

Camp Dates are as follows: July 8th – 12th July 15th – 19th July 22nd – 26thJuly 29th – August 2ndAugust 5th – 9thAugust 12 – 16thCamp begins at 9:00 a.m. and

ends at 3:00 p.m. Early drop-off andlate pickup are available if arranged inadvance.

Avalon Riding Academy is lo-cated at 18029 Lake ReflectionsBlvd. in Lutz. For more informa-tion please call (813) 765-7162 orvisit www.AvalonStables.com.

Lost in Yonkers – By NeilSimon – Debuts at the Car-rollwood Players Theatre July12 – August 3

In 1942 in the Bronx, EvelynKurnitz has just passed away followinga lengthy illness. Her husband, EddieKurnitz, needs to take a job as a travel-ing salesman to pay off the medicalbills incurred, and decides to ask his

stern and straight talking mother,from whom he is slightly estranged, ifhis two early-teen sons, Jay and Arty(who their Grandma call by their fullgiven names, Yakob and Arthur),could live with her and their AuntBella Kurnitz in Yonkers. She reluc-tantly agrees after a threat by Bella.Despite their Grandma owning andoperating a candy store, Jay and Artydon't like their new living situation asthey're afraid of their Grandma, andfind it difficult to relate to their crazyAunt Bella, whose slow mental state ismanifested by perpetual excitabilityand a short attention span, which out-wardly comes across as a childlike de-meanor. Into their collective livesreturns one of Eddie and Bella's othersiblings, Louie Kurnitz, a henchmanfor some gangsters. He is hiding outfrom Hollywood Harry, who wantswhat Louie stole, which he is hiding inhis small black bag. Jay and Arty's mis-sion becomes how to make money fastso that they can help their father andmove back in together. That may en-tail stealing the $15,000 theirGrandma has hidden somewhere.Bella's mission is to find a way to tellthe family that she wants to get mar-ried to Johnny, her equally slow movietheater usher boyfriend. The two

could also use $5,000 of her mother'smoney to open their dream restaurant.And Louie's mission is to survive thenext couple of days.

The show will run Fridays andSaturdays at 8 p.m. and Sundays at3 p.m. Cost is $18 for adults and$15 for seniors and students (under18 with I.D.). The CarrollwoodPlayers Theatre is located at 4335Gunn Highway in Tampa. Formore information or to make areservation please call (813) 265-4000 or visitCarrollwoodPlayers.org.

Life Enrichment Center Of-fers a New Weight Loss andHealth Program for Adults

Give yourself a GIFT by takinggood care of your health! Life Enrich-ment Center is registering now for thishealth and weight loss program foradults, G.I.F.T. – Get Into FitnessToday. Participants will learn how toimprove their health by incorporatinggood nutrition and physical activityinto their lifestyles. Weight and bodyfat (BMI) will be measured weeklyand the class will include topics ofhealthy low-cost meals, menu plan-ning and healthy eating.

The next session will meet on

Thursday, July 11th through July 30,2013, from 12:00-1:00 p.m. Dona-tion to the Life Enrichment Center is$4.00 per class. The class is led byG.I.F.T. Educator, Sandy Wehle andsponsored by the Florida Dept. ofHealth & Hillsborough CountyHealth Department. Classes are heldat the Life Enrichment Center, 9704N. Blvd. in Tampa. Ms. Wehle re-cently received an award from theTampa Bay Healthcare Collaborativein honor of her work teaching thisclass.

Members who have participatedin this weight-loss program over thepast year are excited to have met orexceeded their goals. They have notonly consistently lost weight; theyhave kept it off and continue to losepounds in a slow, steady, and healthymanner. Current participants encour-age anyone who is trying to loseweight to join them in this simple,sensible, and affordable weight lossprogram.

Classes are open to adults of allages. Class size is limited. To regis-ter or for more information aboutother classes and workshops offeredby the Life Enrichment Center, call(813) 932-0241 or visit their website at www.LECtampa.org.


Community News Briefs New Home of the BraveAnthology Has Bay-area Ties

Press 53 is proud to announce thepublication of the anthology Home ofthe Brave: Somewhere in the Sand, ed-ited by Tampa resident Jeffery Hess.This new edition is a follow-up to theaward-winning Home of the Brave:Stories in Uniform, which earned agold medal from the Military WritersSociety of America, and featured sto-ries by such notable writers as KurtVonnegut, James Salter, Tim O’Brien,and Tobias Wolff.

As editor Jeffery Hess states in hisintroduction, “Home of the Brave im-plies the American military. Some-where in the Sand implies the desertconditions of both Iraq andAfghanistan, but also the mental statethat the returning service membersoccupy periodically or perpetuallyonce they return home.” These storiesallow the reader to experience war andpeace (if it can be found) after war.

Home of the Brave: Somewherein the Sand, a title that came from aradio interview with Editor JefferyHess on the Dennis Miller Show, fea-tures stories by twenty-two authorsfrom around the United States, five ofwhom live and work in the Tampa Bayarea, including professors from EckerdCollege and South University, as wellas two prior enlisted women, one ofwhom served as a mechanic, machinegunner, and recovery specialist in Iraq.

The cover image for Home of theBrave: Somewhere in the Sand was aphotograph taken by Staff SergeantRuth Pagan, who serves with the 2ndBrigade Combat Team, 4th InfantryDivision, in Fort Carson, Colorado.The image, “Sunset over Kandahar,”was captured on Christmas Day dur-ing a mission to deliver duffle bags ofgoodies by Chinook helicopter to fivedifferent outlying forward operatingbases.

A portion of this book’s proceedswill help fund the DD-214 Writer’sWorkshop (established 2007), an inde-pendent workshop for military veter-ans that meets weekly in Carrollwood.

Press 53 books are distributedthroughout the United States,Canada, United Kingdom, Europe,and Australia by Ingram and theirpartners, and are available whereverfine books are sold, includingwww.Press53.com.

HAVE GUN, WILLTRAVEL’S Matt Burke toPerform at the CarrollwoodCultural Center on August 17

HAVE GUN, WILL TRAVEL’sMatt Burke will return to the Carroll-wood Cultural Center or Saturday,August 17 at 8 p.m. to open for coun-

try singer-songwriter Aaron Parker,with an intimate, solo performance.

Americana band HAVE GUN,WILL TRAVEL (HGWT), recipientof multiple “Best of the Bay” awards,began as a solo, acoustic outlet forBurke. American Songwriter Maga-zine called many of their songs “or-ganic, infectious Americana pop.”

Since then, HGWT has evolvedinto a full band, releasing three full-length albums and touring extensively.HGWT’s music has been featured innational commercial campaigns andTV shows such as the PBS seriesRoadtrip Nation and CBS’s The GoodWife.

HGWT headlined the Center’s2011 and 2012 Blessing and a CurseMusic Festival, named after a songfrom the band’s 2008 album, CastingShadows Tall as Giants. Burke’s returnto the Center will feature some of hissolo material with a mix of HGWT fa-vorites.

Advanced tickets to the AaronParker concert featuring MattBurke are $12 for members and$16 for non-members. Admissionon the day of the show is $14 formembers and $18 for non-mem-bers. Tickets can be purchased atthe Carrollwood Cultural Center,located at 4537 Lowell Road inTampa, online at CarrollwoodCen-ter.org, or by phone at (813) 269-1310, and (813) 922-8167.

Melanie Safka AmongFeatured Entertainers onCenter’s Fall ScheduleTickets Went on Sale June 24

Melanie Safka first attracted na-tional attention the summer of 1969when she stepped onto the stage atWoodstock. As dawn broke, and rainbegan to fall, she performed on a stagethat transformed a generation andchanged music forever. It was therewhere Melanie launched a legendarycareer that spans more than 40 years,including the #1 hit single, BrandNew Key.

Melanie is just one of the featuredentertainers scheduled to appear at theCarrollwood Cultural Center this fall.Featured performers on the scheduleinclude: international folk musiciansJammin’ Divas on Sept. 13; comedianG. David Howard on Sept. 14;“Blind” Willie James and Blue Situa-tion on Oct. 25; Melanie on Nov. 22;and audience favorite the Sounds ofSoul, with an encore presentation of AMotown Christmas on Dec. 19.

The Sounds of Soul are nostrangers to the Center, having per-formed twice before to a sold outcrowd.

“We are really excited to host theSounds of Soul for a third time,” saysexecutive director Paul Berg. “Our pa-trons love the energy they bring to thestage. The last time they were here, wesold out their show in record time.”

G. David Howard and “Blind”Willie James will also return to theCenter after receiving positive audi-ence feedback.

“James was just here in May,”says Berg. “It was a successful show,but this time around he is planning toinclude a few surprises so audienceswill be treated to a different experi-ence”


In addition to his band, Blue Sit-uation, James will be joined by specialguests, The Bad Girl CorrectionalChorus, as they pay homage to artistslike Ray Charles and the Raelettes, Di-amond Teeth Mary McClain, BigMama Thornton and more.

All of the performances will beat the Carrollwood Cultural Cen-ter, located at 4537 Lowell Road inTampa. Tickets went on sale Mon-day, June 24. Online ticket sales canbe found on the Center’s website,www.carrollwoodcenter.org. Ticketprices range between $12 and $31.For more information, visit Carroll-woodcenter.org, or call (813) 269-1310 or (813) 922-8167.

AUDITION NOTICE FORCOMMUNITY PRODUC-TION OF ‘OVER THERIVER AND THROUGHTHE WOODS’

MAS Community Theatre, theresident theatre company for the Car-rollwood Cultural Center, will holdauditions for the comedy Over theRiver and Through the Woods onSunday, July 14 and Monday, July 15.Auditions will start at 7pm and will beheld at the Center, located at 4537Lowell Road in Tampa.

Over the River and Through theWoods, written by Joe DiPietro, is thestory Nick, a single, Italian-Americanguy from New Jersey whose parentshave retired and moved to Florida.However, that doesn't mean his familyisn't still in Jersey. In fact, he sees bothsets of his grandparents every Sundayfor dinner. On one particular Sunday,Nick has to tell his grandparents thathe's been offered his dream job —inSeattle. The news doesn't sit so wellwith his beloved, but annoying,grandparents, and thus begins a seriesof schemes to keep Nick around. Howabout this idea? He needs a girlfriendwho lives in Jersey. Audiences willlaugh until they cry as you get toknow this funny and lovable family.

Casting needs include: one male(30′s); two males (late 60′s-70′s); onefemale (late 20′s) and two females(60′s-70′s). Auditioners will read fromthe script. For more information,please contact director Dee Ford at(727) 375-0811.

MAS Community Theatre willproduce the play for two weekends:September 27- September 29 and Oc-tober 4-October 6, through specialarrangement with Dramatists PlayService, Inc. Tickets for the show areavailable at CarrollwoodCenter.org.

After receiving all of thesubmissions for our July 4thcontest and doing a randomdrawing, we are proud toannouce the contest winneras Linda Harre. As the con-test winner, Linda has wona family four-pack to Emer-ald Greens’ 4th of July

party, a prize valued at $60.We would like to say aGIANT THANK-YOU toall of our wonderful readerswho took the time to enterthe contest. Please look forfuture contests in upcomingissues for more chances towin other great prizes.

July 4th Contest Winner


By Alexis Selby

With roots dating back to 1938,for over 75 years, direct lender JMCFunding has secured a strong founda-tion, helping thousands of familiesacross the country by providing cus-tomized mortgages at very competitiverates. As Senior Mortgage Banker andTeam Leader for JMC’s Florida divi-sion, local Carrollwood resident EricaParadise, MBA, is a true asset to thecommunity and the company, workingaround the clock to help homeownersthroughout the state to reach their refi-nancing, second home, and first timehomebuyer dreams.

Following in the footsteps of hermother, who owned a mortgage com-pany in New York, Erica realized herlove of the mortgage industry while ac-companying her mother on client visits.She says, “I love what I do. There isnothing more rewarding than the joyyou feel when you know you are help-ing someone and what really enticedme to become a mortgage banker was

the opportunity to help people to moveinto their new homes.”

Utilizing her vast knowledge inthe financial industry, including a Mas-ters in Finance from Fairleigh Dickin-son University, and her experienceworking as a Mortgage Banker, Erica,who is fluent in both Spanish and Eng-lish, serves her clients with the highestlevel of expertise. She takes a veryhands-on approach, guiding her clientsthroughout the entire process andhelping to customize a mortgage planthat’s right for them. Her comprehen-sion of the financial markets and how itcoincides with the mortgage industryprovides her with an in-depth under-standing in regards to what is best foreach client and their individual needs.

“Securing a mortgage can be avery stressful process and I make it aseasy as possible,” says Erica. “I take aholistic view of mortgage needs, andtake the time to explain to my clientsthe pros and cons of their different op-tions. My financial background reallyhelps when dealing with clients of all

goals and backgrounds.” One customer writes, “Our realtor

recommended Erica to us immediatelywhen we were ready to proceed with fi-nancing for our new home. From ourfirst interactions, to work on pre-ap-proval, all the way to our closing(which she actually attended in person),Erica demonstrated the highest level ofprofessionalism, experience and respon-siveness. No question went unansweredat any time. To the contrary, she an-swered every question quickly and hon-estly. When I hear people talk abouthow difficult their mortgage processwas it seems like an alternate reality tothe experience I had with Erica. Shewas thorough and amazing! We feel100% confident that we received thebest interest rate due to Erica's keensense of timing and understanding ofmarket conditions. I would, withoutquestion, recommend Erica to anyoneready to finance a home. She was ourchampion from start to finish!”

When dealing with any mortgage,time is of the essence, which is why it’sgood to know you have someone likeErica on your side; someone who willwork thoroughly and persistently toclose your deal in as little time as possi-ble. In addition to the in-house re-sources that are provided by JMCFunding, Erica also has her own list ofprofessional resources who assist her ineasing through the closing process, in-cluding a Board Certified Real EstateAttorney who currently works in thesame office as her. She says, “Anotherway in which JMC stands out is that wehave our own underwriters and proces-sors, so every thing is done in house.This is really important because everysituation is different, and if I have aquestion I can just walk down the hall

and get it answered immediately. Thisresults in a much quicker transaction.Homeowners and realtors really appre-ciate that because I can close any dealin 30 days.”

When you attain a mortgage withErica, you get all the benefits of a largecompany, such as a strong financialbacking and a huge support system,while still receiving the personalizationand attentive service that she strives toprovide to each and every customer.Erica says, “What ever the price range,I make every customer feel like they arethe only customer and I stay on top ofevery deal to make sure everything runssmoothly.”

If you are thinking about buying ahome, it is imperative that you get pre-approved now – even if you are lookingto purchase in six months from now.Not only will it help with the success ofyour loan in the future, but it is neces-sary for you to have pre-approval be-fore putting an offer in. And, with theway the market is going, deals are beingsnatched up daily and once you find the

Erica Paradise Will Make Getting YourHome Loan Easy and Affordable!


house of your dreams you won’t wantanything to stand in your way.

Because of the skills she has ac-quired working alongside her mother,Erica is quickly able to determine whowill pre-qualify and council those whodon’t as to exactly what they can do topass qualification in the future. Erica isextremely thorough in the pre-approvalprocess, which means if you see an ap-proval with her name on it, you know itwill close!

Erica’s altruistic outlook extendsfar beyond her job, and her philan-

thropic contributions to the local com-munity are a true testament to her gen-uine, caring nature. Erica says, “Being apart of the community is not onlyabout building my business, it is alsoabout helping others. I will always goout of my way to help new and existingbusinesses, even my competitors. I be-lieve in good karma and camaraderieand helping others with their businessesis very important to me, especially newbusinesses – they can use all the supportpossible.”

Erica is also a member of the Car-

rollwood Rotary Club, and volunteerswith many local charitable organiza-tions, including the Realtors Care Chil-dren Foundation, Hugs For Kids, andPACE Hillsborough to name a few. Sheis also involved with a medical fosterchildren program, and every year vol-unteers making crafts for the childrenand assembling gift bags. “I make timefor charities every chance I get,” saysErica. “Helping others really touchesmy heart and there are so many worth-while causes to get involved with.”

FHA laws and the guidelines formortgages change daily, so it is crucialto work with a mortgage banker whostays up to date with all of the newest

regulations – Erica Paradise is that per-son! Integrity, honesty and tenacity arevery important when dealing with amortgage, and with her personalizedservice, experience and strong backing,it is no surprise that since starting atJMC Funding, Erica has quickly be-come the go-to person for realtors, fi-nancial advisors, bank managers, andhomeowners.

For more information on howErica can help you, please call her di-rect at (813) 994-1819, on her cellat (973) 714-2463, or visitwww.JerseyMortgage.com. Erica canalso be reached by email at [email protected]. (L) Every year Erica volunteers at the Medical Foster Children’s Christmas

party, assembling crafts and Christmas gift bags. (Above) Erica volunteeringat the 2013 Hugs For Kids Charity Golf Tournament.


Many people want to be healthy,but don’t know where to start. Conse-quently, too many people are walkingaround unnecessarily sick and/or inpain. And, even worse, some peopleeven believe that it is a “normal” partof life to have headaches, back pain,weight gain, depression, allergies, andmany other “common” ailments.

Thankfully, the team of experts atBain Complete Wellness is on a missionto educate and empower people to livehealthy, happy, pain-free lives.

They accomplish this through anintegrative, neurologically based ap-proach to healthcare that includesPhysician and Chiropractic Services,Nutrition Consultation, Physical Ther-apy, Athletic Training, andMassage/Bodywork.

Dr. Tim Bain, CEO and founderof Bain Complete Wellness, says his“Complete Wellness” model is neurol-ogy focused, because the neurologicalsystem is the master controlling systemof our bodies.

“One of the major problems withhealthcare today is that it is too focusedon looking at the symptoms, which ul-timately occur downstream of the ac-

tual source of the problem,” says Dr.Bain. “That’s why we look at the neu-rology first.”

Dedicated to helping as many peo-

ple as possible experience true healthand wellness, Dr. Bain is in the midst ofexpanding his practices throughoutFlorida, and has plans to ultimatelyopen clinics nationwide. There are cur-rently three Bain Complete Wellness lo-cations in central Florida –Carrollwood, New Tampa, andRiverview. Located just off Twin LakesBlvd. at 2901 Busch Lake Blvd., theCarrollwood office of Bain CompleteWellness is convenient to I-275, GunnHighway and Dale Mabry. A beautifulclinic in a quiet location tucked into theback of an office complex, it featuresmultiple treatment and consultationrooms as well as a full gym.

Dr. Brett Bowser has been theCarrollwood clinic director since thepractice opened in December 2012.Dr. Bowser and Bain Complete Well-ness took over the location after thetragic passing of beloved local chiro-practor Dr. Neal Sayers. Thankfully,three of Dr. Sayer’s wonderful staffstayed on – Patient Advocate Corie

Bain Complete Wellness of Carrollwood –The right choice for healthy, happy, pain-free living

(left to right) Massage Therapist Erin Collin, Patient Advocate Corie Fisher,Dr. Brett Bowser, Massage Therapist Julie Wright and Athletic Trainer

Becca Guillen

Carrollwood Area Neighborhood News For Ad Info Call (813) 928-6124 or Visit NeighborhoodNewsFL.com JULY 2013 11

Fisher, Athletic Trainer Rebecca“Becca” Guillen and Massage TherapistJulie Wright. Massage Therapist ErinCollin is also on staff.

Dr. Bowser was attracted to BainComplete Wellness due to Dr. Bain’sreputation for working with profes-sional athletes; Dr. Bain is the team chi-ropractor for the Tampa BayLightning, and co-founder and medicaldirector of the Athletes Compound atSaddlebrook Resort, where pro sportsstars train off-season. As much as Dr.Bowser loves sports, he was most im-pressed with the diversity of Dr. Bain’spractice and the profound impact heand his team of experts had on entirefamilies, especially babies.

Although Dr. Bowser still loves towork with athletes and is a go-to chiro-practor for USF athletic teams, he isproud to be the primary care physicianfor numerous Carrollwood families.

That being said, it is not unusualto see many of your favorite hockeystars from the Tampa Bay Lightning inthe office. In fact, In-Arena Host andFox Sports reporter, Brittany Zion re-cently recorded a video segment featur-ing a sports performance training andchiropractic treatment session at the of-fice with Lightning Forward Pierre-Cedric Labrie.

According to Dr. Bowser, “the ter-rible misconception of chiropractic careis that it is only indicated for the treat-ment of trauma due to automobilecrashes or other accidents causing per-sonal injury, particularly back or neckpain. Of course, it is an excellent sourceof rehab for these injuries and wegladly help people recover from acci-

dents, but it is important to recognizethat it offers so much more, since it is aprimary means of effectively treating aperson’s neurology.”

One of the most important thingsDr. Bowser feels he and his team helppeople deal with is stress. “Stress can bephysical, emotional or chemical,” hesays, “and the body doesn’t care whattype it is. Regardless, it creates negativechemistry within the nervous systemthat – if left untreated – can cause sig-nificant problems.”

He says that, too often, people areunder the impression that the body isjust supposed to just “deal with stress.”That’s why he believes it is importantto educate them to understand thatyour body is only able to heal itselfwhen given the proper nutrients, envi-ronment, and treatments.

According to Dr. Bowser, peoplewould be a lot healthier if they thoughtof their bodies as analogous to cars. Hesays, “we all understand that we needto give our cars the appropriate fueland perform regular maintenance likeoil changes and filter replacements.”

“It’s simply about making theright choices,” he adds. “We choosehigh octane gasoline for our expensivesports cars because we recognize thevalue, but we make terrible choices inour own diets – blind to the value ofour health.”

Dr. Bowser, Dr. Bain and all theexperts at Bain Complete Wellness be-lieve the key to living well is makingthe right choices for your health. Assuch, they are dedicated to providingthe inspiration, education, and supportto help people “choose right now,”which is the brand’s tagline. They ac-cept all insurances and work with pa-tients to ensure they receive the carethey need, regardless of financial cir-cumstances.

In closing, Dr. Bowser says, “Weoften start off caring more about ourpatients’ health and wellness than theydo. Our goal is to get them to care asmuch as we do, and when they do, weconsider that a true success!”

To start making the rightchoices for your health, visit Dr.Bowser and his team at the Carroll-wood office, located at 2901 BuschLake Blvd. in Tampa. Office hoursare Mon., Wed. and Fri. 8 a.m. – 12p.m. and 3 p.m. – 6 p.m.; Tues. 3p.m. – 6 p.m.; they are closed Thurs.and available on Sat. and Sun. foremergencies only. For more informa-tion or to set an appointment pleasecall (813) 936-7979, or visitwww.BainCompleteWellness.com.

Dr Bowser treating a patient


Westfall Roofing -Built on Quality, Security & Tradition

By Kim Thomas

The roofs over our heads are vitalto meeting our basic needs, yet mostof us never think about the beating aroof takes year after year in Florida’sheat, wind and rain until a problemarises. Unfortunately, at that point, re-pairs are more costly. If your home’sroof is 10–15 years old, then it’s timeto find an experienced roofing con-tractor with an excellent reputation forquality work – before your roofsprings a leak!

Westfall Roofing is one of themost well respected roofing companiesin the Tampa Bay area, and has pro-vided roofing services to more than12,000 satisfied customers over its 24-year history. Serving both residentialand commercial clients, Westfall Roof-ing is a GAF Master Elite Roofer, aswell as a Certainteed Shingle Masterroofer and an Owens Corning Plat-inum Preferred Contractor, a certifica-tion awarded to a mere one percent ofroofing contractors in North America.And, Westfall Roofing has great re-views on Angie’s List to go along withits A+ rating with the Better BusinessBureau. The company meets all roof-ing needs, from new construction tocomplete removal and replacement ofold roofing. Westfall Roofing also in-stalls skylights, gutters, soffit and fas-cia, as well as attic insulation and isproficient in all types of roofs fromsimple three-tab asphalt shingles to di-mensional, metal, slate and tile, as wellas other roof systems such as modifiedbitumen, Gerard (a stone-coatedmetal roof), and more.

Westfall Roofing in Carrollwood

was founded by Kirk and Maria West-fall in 1989 and is still family-ownedand operated by the Westfall Family.Kirk, president, is a Florida licensedbuilding contractor and is very activein every aspect of running the com-pany. Maria is the office manager andthe Westfall’s son Ryan is vice presi-dent and sales manager, while his wifeAnissa is the company’s marketingmanager. The “Westfall Roofing fam-ily” also includes receptionist/pur-chaser Angelica Guevara and roofconsultant Michael Alvarez, a formerU.S. Marine who served in Iraq afterenlisting shortly after 9/11. Michaelhas five years of experience and enjoyshelping Westfall’s customers find thebest roofing solutions for their needs.This is a family that truly cares abouteach other, about their business andabout making sure they are givingtheir customers the best quality workat the best price possible.

Meeting with Marketing DirectorAnissa Westfall, I was impressed withWestfall Roofing’s commitment toputting its customers’ best interestsfirst. “A roof is an investment,” saidAnissa. “We want to educate our cus-tomers on the ways that they can actu-ally save money when they get a newroof.” Anissa’s blogs on Westfall Roof-ing’s website (westfallroofing.com) areinformative and relevant, covering avariety of topics such as, “How a NewRoof Can Save You Money” and“How a Roof Gets Replaced” to“Who’s Afraid of the Big-BrandRoof?” People often turn to big brandstores that offer roofing because theyfeel like the big name guarantees agood job at a good price, but that

isn’t necessarily the case when subcon-tractors are hired to do the work. Be-cause Kirk is a Florida licensed generalcontractor, Westfall Roofing offerswind mitigation inspections, whichcan give homeowners a significant sav-ings on their homeowner’s insurance.

With Westfall Roofing on the job,you will receive quality products,friendly and personable service andlasting satisfaction. There is a Westfallon every Westfall Roofing job. Cus-tomers can expect to see Kirk or hisbrother, production manager PaulWestfall, every day, inspecting everyjobsite and making sure that everycustomer gets the service that WestfallRoofing is known for. “This companyis important to us,” explains Anissa.“With 25 years behind us, we don’ttake this business lightly. We are pro-fessional, quality roofers and Kirk isgreat – he is very technically knowl-edgeable and cares about every job.Many times he is out there swinging ahammer himself.”

“I was very impressed with theowner Kirk,” says Westfall Roofing cus-tomer Michael Siegel. “He came out to

the job almost every day and his brotherwas here every day supervising. They arevery organized and always were a stepahead so that everything was very effi-cient.” Michael’s roof was 17 years oldand was in very poor repair. “My roof isbig, 2.7 times the size of the averageroof. There was a lot of work to bedone; they put the ‘sticky stuff’ downand they replaced six skylights, too.Westfall Roofing did everything aspromised; they were very clean and veryrespectful of my landscaping. Even mylawn guy was impressed because thereweren’t any nails left around.”

The “sticky stuff” Mr. Siegel re-ferred to is an upgraded underlayment,which is a peel-and-stick material thathelps with wind and provides a secondmoisture barrier and another layer ofprotection from hail. There have beenother upgrades in roofing materials.Anissa explains, “In the 90s you could-n’t find a shingle with a wind ratingover 65 mph and now shingles arerated for up to 130 mph winds.” Atticinsulation recommendations havechanged as well, and fortunately, West-fall Roofing provides insulation installa-

timely manner, Westfall Roofing advisesthat when possible, it is best to planahead to have your roof replaced in thefall or winter. “It’s simple supply anddemand,” says Anissa. “In the summer-time, the demand for roofing suppliesgoes up, especially if there is a storm,and that forces the cost of a new roof

up.” Plus, if there is a storm and youhave damage along with many others,supplies may even run out and suppliersmay then provide lesser products just tomeet the demand.

Westfall Roofing provides free es-timates, so if your roof is older thanten years, you’ve got nothing to losefrom getting an expert analysis of yourroof’s remaining life. You may evenbe able to plan ahead for the best pos-sible savings.

Westfall Roofing customer GraceTorres says, “I called two other com-panies out to give estimates, but whenWestfall Roofing came out, theytreated me like a family member in-stead of just another customer or anumber. I’ve already recommendedthem to a couple of people. I wasthrilled with their service both beforeand after the job. Kirk was there everyday to check on the workers and tomake sure that we were pleased withwhat was going on.”

Westfall Roofing is located inTampa at 5008 W Linebaugh Ave.,Suite 54. Hours are Mon. – Fri., 8a.m. – 5 p.m. For more informa-tion, or to request a free consulta-tion, you can visit online atwww.WestfallRoofing.com, [email protected] or call813-264-5690.

JULY 2013 13

tion to its customers because when theroof is off, it is the perfect opportunityto upgrade to energy-saving R60 insu-lation, and they are able to get everycorner fully covered.

Plan Ahead to Save MoneyAsk any roofer and they will tell

you that summer is the busiest time ofyear for them because most peopledon’t think about replacing their roof-ing until it leaks, demanding immediateattention. It is no different for WestfallRoofing, and though the company iscommitted to responding to emergen-cies and completing every job in a

Carrollwood Area Neighborhood News For Ad Info Call (813) 928-6124 or Visit NeighborhoodNewsFL.com


Carrollwood Area Neighborhood News For Ad Info Call (813) 928-6124 or Visit NeighborhoodNewsFL.com JULY 2013 15

Celebrating with a ribbon cuttingon June 18, which was attended bymany community supporters and localbusinesses, Florida Hospital Carroll-wood proudly announced the additionof their new surgical care unit, housing25 private rooms and many other won-derful amenities. This new SurgicalCare Unit makes patient safety a toppriority and proudly offers patients in-novative features and technologies oftomorrow, today! “We have the bestdoctors and the best staff and we arevery passionate about patient safety,”says CEO Joe Johnson. The beautifulnew rooms are extremely spacious andspecifically designed to provide patientswith greater safety, more personalizedcare and better outcomes, helping toensure an overall enhanced patient ex-perience. Joe adds, “we did our best tocreate a healing environment, completewith the atmosphere of a luxurioushotel.”

Each room is specially equippedwith the latest safety features, includingsmart pumps delivering fluids, nutrientsand medications at precisely controlledrates, real-time vital signs monitoring,and bedside computers all of whichhave been identified as key to ensuringa safe, healing environment for pa-

tients. “When constructing the rooms,be built many different mock roomsand had a lot of nursing involvement inorder to design rooms that were themost functional; from both a patientand a nursing point of view,” says VPof Support Services, Carole Philipson.

During their hospital stay, patientscan have access to special amenities in-cluding room service and guest mealservice, as well as the Patient CareChannel, which shows relaxing andhealing programming, and the GetWell

Network, a unique network that pro-vides patients with personalized patienteducation and entertainment. “Gettingpatients involved in their care is veryimportant to us,” says Robin McGuin-ness, Chief Nursing Officer at FloridaHospital Carrollwood. Featuring anonline library of over 20,000 videos,the GetWell Network provides patientengagement solutions that help healthcare providers engage, educate and em-power patients along the care contin-uum. “We are very big on patient

interaction,” says Nurse ManagerCathy Conover. “We are going to beable to grow so much with the integra-tion of this network.”

In addition, Florida Hospital Car-rollwood was the third hospital in thestate to reach HIMSS Level 7, the na-tional standard for patient safetythrough the use of electronic medicalrecords and recently, the hospital re-ceived “top safety honors” from theAdventist Health System, of which it isa member. And, their Bariatric SurgicalWeight Loss program is a Surgical Re-view Corporation Center of Excellencefor excellence in safety, efficacy and effi-ciency.

Joe says, “our mission is to extendthe healing power of Christ and ourgoal is to be our community’s firstchoice for hospital care.”

Florida Hospital Carrollwoodis located at 7171 N Dale MabryHwy. in Tampa and can be reachedby calling (813) 932-2222. To learnmore about the Surgical Care Unitat Florida Hospital Carrollwood orto schedule interviews with hospitalleadership and physicians and tourthe unit, please contact Lyn Acer at(813) 503-3628.

New Surgical Care Unit Opens at Florida Hospital Carrollwood

The new rooms at Florida Hospital Carrollwood are spacious, specificallydesigned to promote an enhanced patient experience.


By Alexis Selby

Leave the stresses of your day be-hind and step into a world of relax-ation and rejuvenation at EssentialsMassage and Facials of Carrollwood.As the obligations of our daily lifeweigh us down, and our “to do” listonly seems to grow longer, oftenenough we neglect our bodies anddon’t give it the necessary attentionand pampering it deserves. “We all getinto our daily routine and forget aboutus,” says Natalie Napolitano, franchiseowner of Essentials Massage and Fa-cials in Carrollwood. “At Essentials webelieve that you need to treat yourselfto the relaxation that you deserve.” Inaddition to massages and facials, Es-sentials is also a full-service spa, offer-ing a wide variety of services,including manicures, pedicures, bodywraps and body exfoliations.

Elegantly decorated with warmtones and charming décor, accompa-nied by peaceful music playing in thebackground, Essentials provides a sen-sual, inviting atmosphere where cus-

tomers know theycan come to escapefrom the outsideworld. “We caterto our customersand provide an en-vironment that isrelaxing and com-fortable,” says Na-talie.

As a retired Hillsborough CountySheriff, who proudly served our areafor over 15 years, Natalie knows alltoo well how busy and stressful life canbe; she advocates, that no matter howhectic your schedule, it is vital that youset aside time to take care of yourself.She says, “Our philosophy is that youhave to take care of yourself in orderto keep going.” It’s amazing what aremarkable difference taking an hourout of your day to pamper yourself canmake, and personally, I believe, as thename implies, it is “essential” to do soin order to renew your energy and re-vive your spirit.

At Essentials Massage and Facialsthey view luxury as both a state of

mind and an approach to living andbelieve that such mentality should beattainable by everyone, which is whythey offer their services at such an af-fordable price. With massages and fa-cials starting at only $29.95, thequality of service you receive far ex-ceeds the price you pay; that means,when you walk away, you leave feelingenergized and stress-free without feel-ing uncomfortable or guilty about thecost of your visit.

One client writes “I went theretoday for a relaxation massage andended up adding a facial andmani/pedi for a spontaneous "me"day – all for under $90! I left therefeeling like a million bucks! The staff

is amazing and the ambiance is exactlywhat you want at a spa. Check them

Essentials Massage and Facials of Carrollwood –Because You Deserve It!

Owner Natalie Napolitano and herdaughter Cameron.


or loved one? Whether it is the daybefore your wedding, an anniversary,birthday or just a special day spent to-gether, a couple’s massage is a greatway for you and your partner to con-nect and unwind from a hectic week.But, despite the suggestive name, cou-ple’s massages aren't just for couples –friends and family members can alsoenjoy this invigorating experience to-gether. They also provide parents withthe opportunity to accompany theiryounger children in the massageroom.

FacialsIn addition to basic facials, Essen-

tials also offers customized facialsbased on each clients' individualneeds, and with a free skin analysis thehighly trained aestheticians can get anget in-depth look at your skin, allow-ing them to target your problem areasand maximize your results; leavingyou with the most beautiful, radiantskin. All of their facials are performedusing Atzen, Glo Therapeutics andGM Collin products, and includecleansing and exfoliation, as well as aluxurious massage of the face, neckand décolleté areas. With the help ofEssentials’ licensed skin care profes-sionals and a revitalizing facial person-

alized to your individual needs,healthy, younger-looking skin is easilyattainable.

Beach season is here, and whatbetter way to get your hands and feetready than with a manicure and pedi-cure from Essentials. Using Zoya NailPolish, an organic polish free oftoluene, formaldehyde, DBP (phtha-lates) and camphor, the talented nailtechnicians will help your nails lookbeautiful all summer long!

By offering their services at suchan amazingly low price, there is noreason for you not to make gettingpampered part of your monthly rou-tine. Come in today, and experiencefirsthand the rejuvenating feeling ofultimate relaxation at Essentials Mas-sage and Facials of Carrollwood.

Essentials Massage and Facialsof Carrollwood is located at 12936N. Dale Mabry Hwy. in Tampa.Their hours are Mon. – Sat. 9 a.m.– 9 p.m. and Sun. 10 a.m. – 6 p.m.For more information or to sched-ule an appointment please call(813) 644-7205 or visitwww.MyEssentialsSpa.com. Likethem on Facebook and sign up formonthly email blasts to keep up-dated on current specials.

out; you will be glad you did!”

MassageWhether you want a hot stone or

Swedish massage, a deep tissue or pre-natal, the professional, experiencedmassage therapists will customize yourmassage to perfectly meet your desiredneeds. And, with 17 different thera-pists on staff and extended hoursthroughout the week, Essentials offersclients a great deal of flexibility in re-gards to scheduling.

The benefits of massage aretremendous, and the emotional bal-ance that getting a massage providescan be just as important as the physicalbenefits. In fact a majority of peoplereport an improved sense of perspec-tive and clarity after receiving a mas-sage. Massage therapy reduces stress,soothes sore muscles, enhances sleepquality, improves circulation and flexi-bility, lowers blood pressure, strength-ens your immune system, and muchmore. The results speak for them-selves, and the best way to truly maxi-mize these benefits is to get massagedon a regular basis.

Looking for the perfect way tospend an afternoon with your spouse

(L) Essentials provides a sensual,inviting atmosphere. (Above) Get yourhands and feet ready for beach season

with a fun mani/pedi!


products.” Married for 35 years, thishusband and wife duo makes an ex-ceptional team, and with their experi-ence and knowledge in the industry,they have made Carrollwood Window& Door Tampa Bay’s leading choicefor exterior windows and doors.

Carrollwood Window & Doorspecializes in both new constructionand the replacement of windows anddoors in existing homes and busi-nesses, and as a result of their dealingsin new construction, they have a great

deal of buying power when it comesto all projects – which puts them at ahuge advantage in regards to purchas-ing windows and doors for customers;allowing them to offer high-end prod-ucts at a very affordable price.

Randy says, “Our reputation isonly as good as my manufacturers, sowe only use manufacturers that we cantrust and know will provide us withexcellent products. A majority of theproducts we distribute are Florida-manufactured. We want to do all wecan to keep Floridians employed.”

Another thing that really sets Car-rollwood Window & Door apart fromthe competition is their understanding

of product design. In the window anddoor business since the age of 17,Randy has over 30 years of experienceand has worked every aspect of the in-dustry. As past president of AMAF,Randy has gone through extensivetraining, helping him to really under-stand the products he sells, such aswhat makes a good product, as well asthe mechanics of windows and doorsand how they best work in the layoutof a house. As full-time staff members,the product specialists and installation

technicians at Carrollwood Window &Door are extremely qualified, and areconstantly educating themselves onthe most up-to-date products and ap-plication techniques, allowing them toserve you with the highest level of ex-pertise on every job. “We know win-dows and doors,” says Randy. “We arethe best in what we do.”

Carrollwood Window & Doorsoffers a wide selection of brands tochoose from and showcases manybeautiful sample designs at their show-

“Window & Door”Continued from page 1

It’s amazing what a difference a new custom door can make in the curb ap-peal of your home. (L) Before and (R) after with a new front door.

Owners Randy and Deedee Kah


room, located at 6025 North High-way 301 in Tampa. If you are havingtrouble deciding what you want, visit-ing their showroom is a great idea; al-lowing you to physically touch and seesome of the products, as well as givingyou the opportunity to ask Randy andDeedee any questions you might have.Replacing windows and doors doesn’thave to be a strenuous task, and theknowledgeable staff will work withyou within your budget to help youfind the perfect fit to complete your

project. Randy and Deedee take a very

hands-on approach to customer serv-ice, staying involved throughout theentire process. Before each installation,Randy personally checks the order toensure everything is correct to code,and after the installation is completehe personally calls the homeowner tomake sure they are 100% satisfied – ifnot, he will do everything he can untilthey are.

Customer Janet G. writes, “I had

my doors installed and they are justwonderful; the installation crew did awonderful job, very professional. Thecode inspector was impressed with thework also and said he does not seethat many jobs as well done as ourswas. Thank You!”

Customer education is very im-portant to Randy and Deedee, and asopposed to high-pressure sales, as onecan often find when dealing in this in-dustry, their staff does quite the oppo-site – taking the approach ofinforming potential customers about

what would work best in their houseand why. “We like to educate our cus-tomers,” says Deedee. “We teachthem about the products so they canmake the best educated decisions inwhat they want and what they need.”

Due to a growing demand fromcustomers, Carrollwood Window &Door has recently expanded their ex-terior door line. They also offer a newunique program that allows them toshow you exactly what your house willlook like with a new door. All youhave to do is bring them a picture ofyour home with the old door, and theprogram will implement the new doorin its place.

Carrollwood Window & Doorservices customers in a 75-mile radius,and with their 22,600 square footwarehouse, no job is too big for themto handle!

Carrollwood Window &Door’s showroom is located at6025 North Highway 301 inTampa and is open Mon. – Fri. 8a.m. – 4 p.m. They are availableSat. by appointment only. For moreinformation or to schedule a con-sultation please call (813) 626-7676, visit their website atwww.CarrollwoodWindow-Door.com or email [email protected].

Add life and beauty to your house with dazzling sliders and windows fromCarrollwood Window & Door.


and conditioned in complete serenity.While your hair treatments are un-derway, you experience a revitalizinghead and scalp massage that veritablymelts away the tensions of the day.Then, your arms and hands are gen-tly massaged to further relax you be-fore the final rinse. Turbaned in atowel, you literally float out the doorto your stylist's design station.

Cynthia's long-awaited dream ofan upscale, urban style salon came tofruition as Priel Salon opened itsdoors last winter, nestled in an easilyaccessible shopping plaza on GunnHighway, located just a few mileswest of Dale Mabry Highway. Theonly salon of its kind in the GreaterCarrollwood area, Priel exclusivelyfeatures renowned L'Oréal productsand more notably, the exclusiveKérastase line for all hair types. Forexample, if you happen to have hadyour head of hair for as long as Ihave, you'll quickly notice how silkysmooth and shiny it becomes once itis treated with the Kérastase regimenfor “mature hair”; then expertly cut,

dried and styled. I have to say thatthe look was fresh and vibrant, and asI later found out, very easy to main-tain. Simply put – it was perfect!

Priel offers complementary con-sultations on all of their services andinvites you to call ahead for a consul-tation appointment to determineyour specific needs and hair designgoals. Cynthia and Erik believe,"that an individual’s hair is like a

work of art – intricate, sophisticatedand extraordinary” – and their goal isto “capture the essence of art andbeauty through hair.” Cynthia says,“We create architectural styles thatreflect every individual’s unique per-sonality and design innovative shapesthat are modern, geometric and ver-satile.”

Cynthia notes in the salon'swebsite that, "our hair is a form of

expression and style, and like a pieceof art, our hair is a canvas. The po-etic beauty of hair inspires us. Weare committed to creating the perfectstyle for each and every one of ourclients." She adds, "our experiencedstaff is committed to nothing shortof excellence." And in conclusion,"at Priel Salon, our service providersachieve promotions based on severalfactors, including, guest satisfaction,

“Priel Salon”Continued from page 1

Priel Salon showcases a sleek, upscale atmosphere, and is the only salon of its kind in the Greater Carrollwood area,exclusively featuring renowned L'Oréal products and more notably, the exclusive Kérastase line for all hair types.

JULY 2013 21

guest retention, performance, andeducation." From my vantage point,it was evident that the members ofthe Priel staff are extraordinary artistswho readily show their passion forcustomer satisfaction.

Erik was the chief architect ofCynthia’s dream and vision and re-mains by her side as the OperationsManager of Priel. When asked what

his motivations were for building thisbusiness, he replies, “Priel is dedi-cated to providing a memorable ex-perience for each guest throughexceptional service and technical ex-cellence. We will go the extra mile toaccomplish this mission with passion,expert advice and the utmost profes-sionalism and courtesy.” Based onmy experience here, I’d say that the

Carrollwood Area Neighborhood News For Ad Info Call (813) 928-6124 or Visit NeighborhoodNewsFL.com

Priel’s true oasis resides in the back of the salon, where you experience arevitalizing head and scalp massage as your hair is shampooed and

conditioned in complete serenity.

Abrahamsons are without question,achieving their goal!

Ladies, you know how necessaryit is to have that sense of trust inyour salon, its staff and its products.Priel will not disappoint. Gentle-men, you might do well to considerpampering your mates (and your-selves) by indulging in this excep-tional, metro-inspired oasis. Whenquizzed about the origin of theSalon’s name, Cynthia smiled andsaid that literally translated, Prielmeans “Fruit of God.” She addedthat the highest peak in the Austrian

Alps also sports the name. To besure, the name Priel captures theessence of this lush salon experiencethat you are sure to enjoy.

Priel Salon is located at 6116Gunn Hwy. in Tampa. Salonhours are Tues. 10 a.m. – 6 p.m.;Wed., Thurs., and Fri. 10 a.m. –6:30 p.m.; and Sat. 9 a.m. – 5p.m. They are closed Sun. andMon. For more information pleasecall (813) 969-6917, visit theirwebsite at www.PrielSalon.com ortheir Facebook page at www.Face-book.com/PrielSalon.


Linnea Norsworthy Piano StudioMusic enhances and enriches our

lives. It is a source of lifetime enjoy-ment, pleasure, and beauty. That is thephilosophy that Linnea Barbery Nor-sworthy instills in her students.“Teaching piano is my passion, and itis my goal for each student to reachhis or her full musical potential and torealize their musical dreams.”

After leaving a thriving piano stu-dio and musical career in San Diego,Ms Norsworthy has relocated toTampa to be near her family. Herpiano studio is in Carrollwood, andshe is accepting students for the fallsemester. A graduate of the Universityof South Florida and Eastman Schoolof Music, Ms Norsworthy brings 30years of experience working with be-ginners through advanced students,children and adults.

“I believe that everyone is capa-ble of making and enjoying music.Lessons are tailored for each student’stastes and skills from different stylesincluding classical, jazz, and pop. Ialso teach essentials that include tech-nique, improvisation, theory, andcomposition.”

A monthly group lesson goes

with affordable weekly private lessons.Each semester ends with a recital.Many of her students have won com-petitions and scholarships and havecontinued to study music in college.

In addition to teaching, MsNorsworthy is an active solo per-former, accompanist, and churchpianist.

For more information, call Lin-nea at (813) 304-1267, on her cellat (760) 815-9855, or visit herwebsite at NorthTampaPiano.com.



Documents

Carrollwood - Vol. 1, Issue 4, July 2013