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2018 MEDIA INFORMATION Regarded as the authoritative voice in the aftermarket in Canada, CARS magazine is published 10 times a year and delivered to over 25,000 shop owners and technicians – all of them decision makers who have personally requested their subscription to the magazine. Industry veteran and award winning editor Allan Janssen delivers a strategic mix of relevant content in every issue, including: news and events, management insights, shop profiles, technical information, new products, and regulations affecting Canada’s automotive service and repair market. CARS E-newsletter: Twice-weekly, CARS delivers industry news and updates via e-newsletter, ensuring our audience stays current on industry developments. This is an excellent way to get your message out fast to a qualified and substantial list of technicians and shop owners across Canada. AutoServiceWorld.com CARS is part of the Newcom Automotive Group, with a digital channel on our automotive aftermarket portal. It can be found at www.AutoServiceWorld.com/CARS Our portal is an all-inclusive resource for the Canadian aftermarket, connecting all our automotive properties, supplementary products and content. See our separate DIGITAL media kit for comprehensive information and pricing. AD STUDY RESEARCH DATABASE RENTAL E-PUSH TO A QUALIFIED DATABASE INDUSTRY RESEARCH CUSTOM PUBLISHING VIDEO PRODUCTION CARS Magazine (Canadian Auto Repair and Service) Other Services: published by: “We serve our advertisers best by putting our readers first” I N C O R P O R A T I N G +

CARS Media Kit - Newcom Media Inc. · 2018 MEDIA INFORMATION Regarded as the authoritative voice in the aftermarket in Canada, CARS magazine is published 10 times a year and delivered

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2018MEDIA INFORMATION

Regarded as the authoritative voice in the aftermarket in Canada, CARS magazine is published 10 times a year and delivered to over 25,000 shop owners and technicians – all of them decision makers who have personally requested their subscription to the magazine. Industry veteran and award winning editor Allan Janssen delivers a strategic mix of relevant content in every issue, including: news and events, management insights, shop profiles, technical information, new products, and regulations affecting Canada’s automotive service and repair market.

CARS E-newsletter:Twice-weekly, CARS delivers industry news and updates via e-newsletter, ensuring our audience stays current on industry developments. This is an excellent way to get your message out fast to a qualified and substantial list of technicians and shop owners across Canada.

AutoServiceWorld.comCARS is part of the Newcom Automotive Group, with a digital channel on our automotive aftermarket portal. It can be found at www.AutoServiceWorld.com/CARS Our portal is an all-inclusive resource for the Canadian aftermarket, connecting all our automotive properties, supplementary products and content.

See our separate DIGITAL media kit for comprehensive information and pricing.

• AD STUDY RESEARCH• DATABASE RENTAL• E-PUSH TO A QUALIFIED DATABASE

• INDUSTRY RESEARCH• CUSTOM PUBLISHING• VIDEO PRODUCTION

CARS Magazine (Canadian Auto Repair and Service)

Other Services:published by:

“We serve our advertisers best by putting our readers first”

INCORPORATING

+

Effective until December 31, 2018Ad Rates: (Gross) Including Color

INSERT/OUTSERT RATES: Available on request.

8-3/8 x 11

1 PageBLEED

16-1/2 x 11

Double Page SpreadBLEED

7 x 10

Type Safety

4-1/2 x 10

2/3 Page Vertical

3-3/8 x 10

1/2 Page Vert.

1/3 Page Vert.

Mechanical Requirements• TRIM SIZE:

8-1/8” x 10-3/4”

• BLEED: Add 1/8” to all sides

• PRINT SPECIFICATIONS: Web offset

• SCREEN: 133 line

• SADDLE STITCHED

2-1/8 x 10

7 x 4-7/81/2 Horiz.

4-1/2 x 7-1/4

1/2 Page Island

4-1/2x 4-7/8

1/3 Page Square

3-3/8 x 4-7/8

1/4 Page Sq.

2-1/8 x 4-7/8

1/6 Page

8-3/8 x 5-3/81/2 Horiz.

BLEED

Newcom Automotive Group Combo Rates apply.

Ad size 1x 3x 6x 9x 12x

Full $5,500 $5,363 $5,225 $5,088 $4,950

2/3 $4,400 $4,290 $4,180 $4,070 $3,960

1/2 isl $3,850 $3,754 $3,658 $3,561 $3,465

1/2 $3,438 $3,352 $3,266 $3,180 $3,094

1/3 $2,475 $2,413 $2,351 $2,289 $2,228

1/4 $1,925 $1,877 $1,829 $1,781 $1,733

1/6 $1,375 $1,341 $1,306 $1,272 $1,238

FOR INFORMATION PLEASE CONTACT:

Kathryn Swan(416) 510-5221

[email protected]

Juan Diez(416) 510-5203

[email protected]

Denis Arsenault(514) 947-7228

[email protected]

Please send your advertising material to:[email protected] LermaProduction Manager(416) 442-5600 ext. 3588

See our separate DIGITAL media kit.

(CDN Dollars)

2018 Editorial Calendar

* Editorial Lineup subject to change.

January-February Closing: Jan. 5, 2018 Material: Jan. 12, 2018

Special Feature: Jobber surveyTechnical Feature: SuspensionProduct Feature: Exhaust & Emissions

March Closing: Feb. 5, 2018 Material: Feb. 12, 2018

Marketing Feature: Marketing Your ShopTechnical Feature: Oil & FilterProduct Feature: Belts & Hoses

April Closing: Mar. 8, 2018 Material: Mar. 15 2018

Special Feature: Import partsTechnical Feature: BrakesProduct Feature: Chemicals & Additives

May Closing: April 9, 2018 Material: April 16, 2018

Marketing Feature: Wheel ServiceSpecial Feature: Engine ManagementProduct Feature: Tools & Equipment

June Closing: May 8, 2018 Material: May 15, 2018

Special Feature: Shop of the YearTechnical Feature: Cooling SystemProduct Feature: Electrical system

July-August Closing: June 22, 2018 Material: June 29, 2018

Marketing Feature: Human ResourcesTechnical Feature: Technical Info & TrainingProduct Feature: Gaskets

September Closing: August 8, 2018 Material: August 15, 2018

Special Feature: Financial HealthTechnical Feature: TPMSProduct Feature: Filters

October Closing: Sept. 10, 2018 Material: Sept. 17, 2018

Special Feature: Social MediaTechnical Feature: Chassis & SteeringProduct Feature: Lighting

November Closing: Oct. 9, 2018 Material: Oct. 16, 2018

Special Feature: Productivity in the ShopTechnical Feature: ExhaustProduct Feature: Fuel Supply

December Closing: Nov. 8, 2018 Material: Nov. 15, 2018

Special Feature: Technician of the YearTechnical Feature: Ignition & StartingProduct Feature: OE Parts

SHOP of the year

CANADIAN TECHNICIAN

of the year

AD STUDYISSUE

AD STUDYISSUE