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Case Study: Leafware• Leafware is a company dedicated to making
the world greener and safer for generations to come
• They sell disposable and versatile plates and bowls made from the leaves of specific trees and vines sewn together with bits of stem
Challenge
Leafware wanted Think Social First to drive awareness of their brand while engaging with
consumers
Action• Think Social First created a share contest on Leafware’s Facebook
page• Followers were encouraged to share three different images to
win
Results
• Product photos were shared over 6,100 times
• Page visits increased
• 41% of those reached engaged with the post
Contest start Contest end
Results: Shares# of shares
Post 1 3,055Post 2 2,130Post 3 1,285
Campaign total: 6,470
Results: Page visits
Contest start Contest end
Continued growth
Results: Engagement
41% of those reached engaged with the post