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8 Year’s Research and Industrialization— Leader of Smart TV
Living Room’s
200 K+
1 million+
2 million+
7 million+
13 million
22 million
Internet
TV
Coocaa OSVideo Chat
TV
CooCast
TV
With social
function
World’s
First Cloud
TV
Smart
Screen
S
Skyworth InSight
BigData System
Coocaa Voice1.0
Smart
Home
4 million+
2013.7 LeTV
2013.9 MITV
2013.11 Coocaa TV
2016.11
Reached strategic Cooperation
30 million
2017.6
Reached
strategic Cooperation
2009 2010 2011 2012 2013 2014 2015 2016 2017
2017.1
Reached
strategic Cooperation
2017.10
Reached
strategic Cooperation
October
NextTV
Open and Sharing
Coocaa OS
25,826,180 9,716,007 15,180,000Activated Smart TV Users Daily Active Users Monthly Active Users
Ratio of active Smart TV : 22%
Ratio of daily active User : 25%。
3 times of LeTV’s Users
COOCAA User Base
8 Year’s Research, Millions of User’s Feedback,
Make Today’s COOCAA
User Centered Design - Ongoing iteration
Coocaa OS has gone through 7 iterations,
Each one brings better and up-to-date service to our users.
25 million
COOCAA Cloud Platform Structure
…. Tencent iQiyi
SMS
CMS
Cable Televisison
….. Linear TV Catch-up
Big Data/ Platform
AAA
CMS
OSS
Big Data
OP Center
Broadcast Ctrl Center/
Front-end Platform
Private
CDN
Public CDN
Smart TV, Smart STB (TVOS)
Internet Intranet
Multiple Iterations, Advanced Technique, Excellent Compatibility
Open SystemModular config
Cross-
Platform
Cross-
TerminalFlexible
Adapt to
Customized
Requirements
Provide Solution
Various Chips
Compatible
3 Years’Plan - Hundreds of Millions OTT Sharing System Companies who apply COOCAA OS
Skyworth
COOCAA
More
3 Years’Plan - Hundreds of Millions OTT Sharing System
Biggest Online
Video and Value-
added Service
Platform with the
Most Users in China
Strategic Partners
Build the system and big
data platform for JSBC,
make it possible to acquire
millions of users instantly.
Re-deploy Operation
System and value-added
business, provide user with
better service to gain
business growth rapidly.
Cooperation Model
User
Sharing
Resource
Sharing
Technique
Sharing
Channel
Sharing
Operation
Sharing
To C - revenue sharing
Content revenue share
8
2015
9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11
2016 2017
0
200万
400万
600万
800万
1000万
1200万
1400万
2.52 Mio
3.87 Mio4.35 Mio
8.81 Mio
5.38 Mio
8.97 Mio
7.07 Mio7.56 Mio
10.6 Mio10.8 Mio
2016 Spring Festival Labor Day
Mid-Autumn
NationalDay
12th DEC
2017 Spring Festival
COOCAA Carnival
Summer Holiday
11th Nov
2.36 Mio
NationalDay
Data
Analysis
Ability
Content
Design
Ability
New Media
Sales
Ability
Activity
Organize
Ability
Price
Management
Ability
Operate
Ability
User
Understanding
Operating Ability
Big Content
Integration
Media-Resource
Library Product Package
Product Package
Various Crowd Sales Strategy
To C Market Strategy
To B - Advertising
8
2015
9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11
2016 2017
0
200万
400万
600万
800万
1000万
1200万
1400万
Advertisement revenue data
10.3 Mio11.3 Mio
14.1 Mio
5.19 Mio
2.46 Mio2.2 Mio
4.38 Mio
1.60 Mio
12.6 Mio
Direct customer salesFirst direct ad sales Team in OTT industry. Higher unit price
High-quality agentHighly increased sell rate of the ad
New-media advertising (e-commerce)Professional ad planning team, various ad forms to promote customers’ product