Jo Gunnell

June 11 2013

CEDMA Update Course Materials

“World’s Best Multinational Workplaces 2012”

Annual revenue (EMEA 30%)

worldwide

Competitors are ,

NetApp at a Glance

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Storage solutions

for efficient data

management,

seamless scale

and non-disruptive

operations

Main Products

FAS with Data ONTAP

E-Series with SANtricity

Flash Array

, , and

NetApp University

Create and manage NetApp-

specific learning programs for

NetApp employees, partners

and customers

Manage learning platforms

and learning management

tools

Main focus employee and

partner enablement, but focus

on customer increasing

120 FTE worldwide, mainly in US.

About 50% content developers.

EMEA = 9 FTE + 1 contractor – Business partnering with NetApp

field and Channel

– Program Management for

employees and partners

– Training Operations, including 4

EMEA-based instructors

– Authorized Learning Partner

management

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NetApp University Business Model

NetApp cost centre

ALPs (6 in EMEA) deliver core

technical courses to customers

and partners

Sell training units, but customers

can buy direct from the ALP or

pay NetApp by credit card

Revenue model with ALPs – % of TU list price

– % royalty from direct sales

FY13 sales figures – $6m+ EMEA TU bookings, actual

price

– Plus royalties from ALPs

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Online Learning Model

Format – 70% WBL (Brainshark + internal)

/ 30%WBT (Sify)

– Consistent templates drive ease

of use

– Rapid Deployment Process for

WBL – part of managed portfolio

approach

– Evaluating QuestionMark for

assessments

Consumption – Access to individual courses

mainly via a learning map

– Curricula available for employees

and partners

– Online learning managed in

LearningCenter (Saba)

– Learning Resource App enables

offline access

Business model – Sell individual courses to

customers (TU or credit card

payment) but most e-learning is

FOC.

– No subscriptions

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WBL Example (Brainshark)

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WBT Example (Sify)

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Customer Learning Map

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Curriculum Example

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Learning Resource App Sits on your desktop

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Multiple Packages Course Materials Diverse Media

Course Materials Delivery

PDF delivery through

Learning Resource App for

employees and partners

Student guides cannot be

printed

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In EMEA lab guides printed

and shipped through Gilmore

(not emerging areas)

ALPs must print and ship

hard copies through Gilmore

(under review for virtual live

delivery)

Training Localisation Strategy

All localization handled in

Marketing (Globalization

Program Strategy Office), not

NetAppU

Critical issue for APAC,

Chinese, Japanese, Korean

Low level in EMEA, French and

Russian

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Focus on Channel

– Foundational Channel Sales

courses and exams

– Key launch material, pre-sales

product and sales focussed

(new)

Low consumption of localized

exams in EMEA

Low consumption of German

For classroom, combine English

content with local language

facilitation and interactivity

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