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ALAN MINORS Samples CENTREBET REBRAND AND STYLEGUIDE Full rebrand of the Centrebet corporate profile undertaken across all internal and external media. The Centrebet logo & pallete lacked brand recognion; also consumers were unable to idenfy the picto- graph component. The pictograph was removed, likewise the typography & pallete were strengthened to align with the companies brand values and ensure high visibility in online media. A styleguide was created to establish usage guidelines.

CENTREBET REBRAND AND STYLEGUIDEredhotmedia.net/media/samples.pdf · Centrebet logo & pallete lacked brand recognition; also consumers were unable to identify the picto-graph component

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Page 1: CENTREBET REBRAND AND STYLEGUIDEredhotmedia.net/media/samples.pdf · Centrebet logo & pallete lacked brand recognition; also consumers were unable to identify the picto-graph component

ALAN MINORS Samples

CENTREBET REBRAND AND STYLEGUIDEFull rebrand of the Centrebet corporate profile undertaken across all internal and external media. The Centrebet logo & pallete lacked brand recognition; also consumers were unable to identify the picto-graph component. The pictograph was removed, likewise the typography & pallete were strengthened to align with the companies brand values and ensure high visibility in online media. A styleguide was created to establish usage guidelines.

Page 2: CENTREBET REBRAND AND STYLEGUIDEredhotmedia.net/media/samples.pdf · Centrebet logo & pallete lacked brand recognition; also consumers were unable to identify the picto-graph component

ALAN MINORS Samples

CENTREBET WEBSITE & APP

iPhone App

Previous Design

Page 3: CENTREBET REBRAND AND STYLEGUIDEredhotmedia.net/media/samples.pdf · Centrebet logo & pallete lacked brand recognition; also consumers were unable to identify the picto-graph component

ALAN MINORS Samples

CENTREBET SELF SERVICE KIOSKCentrebet Self Service Kiosks were designed and developed for deployment in pubs and clubs through out Australia and Europe. Designed to deliver the identical functionality to the Centrebet web offering via a touch screen interface.

wireframe

final

wireframe

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Page 4: CENTREBET REBRAND AND STYLEGUIDEredhotmedia.net/media/samples.pdf · Centrebet logo & pallete lacked brand recognition; also consumers were unable to identify the picto-graph component

ALAN MINORS Samples

SPORTINGBET/CENTREBET CORPORATE STUDIO & EDIT SUITECreation of a three camera, green screen corporate video studio. Providing “as live editing” through Ross vision switcher & graphics. Capable of Full HD virtual sets and environments. Post editing via Avid Media Composer.