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Media Kit 2011

CFN Media Kit 2011

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An innovative cooking competition with a charitable twist

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Page 1: CFN Media Kit 2011

Med

ia Kit

2011

Page 2: CFN Media Kit 2011

CFN’s History…………………………………....3 Audience and Target Market…..………….…..4 Non-Profit Affiliates………….……………......5 Sponsorship Opportunities…..…………...…..6 Collateral………………….……………………..7 Press Releases and Links….…………………..8 Judges Yearbook…….…….………………..….9 LIVE from the Events……….…………….…..10 Contact Us…………………….………………...11

Table of Contents

Page 3: CFN Media Kit 2011

3 - CFN’s History

Page 4: CFN Media Kit 2011

Demographics

4 - Audience & Target Market

Primary Demo: Adults 25-54 with a female skew (65%/35%) Secondary Demo: Young Professionals, Families, Grandparents,

Moms, College Kids, Couples, Foodies, Wine and Beer Enthusiasts HH Income: Target audience w/ HH income $50,000+

Locations and Dates

City State Country Date From Date To

Atlanta Georgia US 8/23/2011 8/23/2011

Atlanta Georgia US 10/15/2011 10/15/2011

New York New York US 11/17/2011 11/17/2011

Total Estimated On-Site Attendance per event 200

Atlanta Georgia US 12/13/2011 12/13/2011

Miami Florida US 2/21/2012 2/21/2012

Page 5: CFN Media Kit 2011

5 - Non-Profit Affiliates

The Ludacris Foundation www.theludacrisfoundation.org

The Make a Wish Foundation

www.wish.org

The Susan G. Komen for the Cure www.komen.org

Georgia Chapter of the Alzheimer

Association www.alz.org/georgia

The Children’s Place

www.childrens-place.org

The Sickle Cell Foundation of Georgia

www.sicklecellga.org

It’s The Journey, Inc. - 2 Day Walk www.2daywalk.org

Genesis Family Shelter of Atlanta

www.genesisshelter.com

The Boys and Girls Clubs of Metro Atlanta

www.bgcma.com

Page 6: CFN Media Kit 2011

Presenting Sponsor….$2,500 Co-Presenting Sponsor….$1,500

Associate Sponsor……$500

6 - Sponsorship Opportunities

On-Site Display Rights On-Site Signage

Shared Corporate Table at Event (5 seats/tickets)

Recognition in all literature and Pre/Post Press

Exposure to over 250,000 via email

Presenting Incentives

Live Recognition from Host During Event

Presence on the Celebrity Judging Panel

Logo on event Media Wall and Link from Event Website

Logo Inclusion on Staff Uniform and Competitor Chef Coats Logo on Turnbuckles inside Boxing Ring

Corporate Table at Event (10 seats/tickets)

Use of Images/Photography/Footage Rights

Co-Presenting Incentives Exposure to over 250,000 via email

Logo on Sponsor Page of Event Website Logo inclusion on Banner Signage outside of Boxing Ring

Recognition in all literature and Pre/Post Press

Associate Incentives Exposure to over 250,000 via email

Logo on Sponsor Page of Event Website Recognition in all literature and Pre/Post Press

Pair of tickets to Event Use of Images/Photography/Footage Rights

Use of Images/Photography/Footage Rights

Page 7: CFN Media Kit 2011

7 - Collateral

Page 8: CFN Media Kit 2011

8 - Press Releases and Links

http://content.usatoday.com/topics/article/Places,+Geography/Towns,+Cities,+Counties/Atlanta/02BR6An37Nc8G/1 http://www.modernluxury.com/jezebel/scene/culinary‐fight‐night‐0/img13635 http://uptownmagazine.com/uptownsocial/2011/04/21/culinary‐fight‐night‐in‐atlanta‐let%E2%80%99s‐get‐ready‐to‐eat/ http://www.971theriver.com/weblogs/kaedys‐blog/2010/sep/27/culinary‐fight‐night‐funa‐big‐thank‐you/ http://thehighup.wordpress.com/2011/06/26/culinary‐fight‐night‐raises‐money‐awareness‐for‐charities/ http://www.flanboyanteats.com/lifestyles/two‐chefs‐battle‐it‐out‐for‐charity‐at‐culinary‐fight‐night‐i‐got‐to‐judge/ http://atlanta‐food‐critic.com/2011/02/chef‐maria‐andrade‐is‐culinary‐fight‐nights‐ultimate‐champion/ http://inmanpark.11alive.com/news/events/culinary‐fight‐night‐atlanta/53171 http://hiltonatlantablog.wordpress.com/2010/11/08/congratulations‐to‐chef‐anthony‐maschi‐winner‐october‐2010‐culinary‐fight‐night%C2%AE/

Page 9: CFN Media Kit 2011

9 - Judges Yearbook Host and Emcee

Andrew Hammond

Resident Judge and Author

Chef Ginny McCormack

Celebrity Stylist Adrene Ash

Celebrity Blogger and BET.com

contributor Gyant

Glenn Mack Miss Georgia 2009 Emily Cook

President of Le Cordon Bleu (Atl)

Celebrity Chef, Hells Kitchen Alumni and CFN August Co-Host Jason Ellis

Television, Radio, and Media

Personality

Nina Brown

Exec. Dir. for Its the Journey;

2 Day Walk For Breast Cancer

Robin Cohen

President of The Ludacris Foundation

Roberts Shields

Georgia's Speaker of the House of

Representatives

David Ralston Celebrity Chef and Top Chef Alumni Hector Santiago

Publisher of Modern Luxury Media (Atl) Chris Van Duyne

Grammy Award winning recording artist and actress

Chilli

Recording artist and American Idol Alumni

Anoop Desai

Songwriter, Chef, and Celebrity Blogger

Bren Herrera Actor, Author, and

Activist

Tommy Ford Celebrity Blogger and competitive eating champion Grace Lee

Page 10: CFN Media Kit 2011

10 - Live from CFN

Page 11: CFN Media Kit 2011

11 - Contact Us