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8/6/2019 Ch05_international Trade Theory by Daniels
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2001 Prentice Hall 5-1
International BusinessbyDaniels and Radebaugh
Chapter 5
International TradeTheory
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ObjectivesTo explain trade theories
To discuss how global efficiency can be increased throughfree trade
To introduce prescriptions for altering trade patterns
To explore how business decisions influence internationaltrade
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2001 Prentice Hall 5-3
Companies International Operations Link Countries Economically
OBJECTIVES
STRATEGY
MEANS OF OPERATING
Importing and exporting
goods and services (trade)
Transferring productionfactors, such as labor and
capital, internationally
Country BCountry A
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IntroductionTrade in goods and services is one means by which countries
are linked economicallyTypes of trade theories
Descriptivedeal with natural order of trade
examine and explain trade patterns under laissez-faire conditions
Prescriptiveconcerned with government interference inthe free movement of goods and services
considers governments affect on the amount,composition, and direction of trade
Both types of theories
provide insights about markets for exports andpotentially successful export products
help companies determine where to locateproduction facilities
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MercantilismFoundation of economic thought from 15001800
Intended to benefit colonial powers colonies supplied commodities to the mother country
mother country tried to run trade surpluses with theirown colonies
A countrys wealth determined by its holding of treasure,
usually gold Countries should export more than they import
favorable balance of trade
governments imposed restrictions on imports
governments subsidized many products that could
not otherwise compete in domestic or export markets Mercantilism faded after 1800
Neomercantilismattempt to achieve favorable trade balancesto achieve social or political objectives
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Absolute AdvantageAdam Smithdifferent countries produce some goods more
efficiently than other countries Free trade increases global efficiency
Each country will specialize in products that give it acompetitive advantage
labor becomes more skilled by repeating tasks
no time lost switching from production of one kind toproduction of another kind
long production runs provide incentives fordevelopment of more effective work methods
Natural advantagestems from climatic conditions,access to certain natural resources, or availability ofcertain labor forces
Acquired advantage based on technology and skilldevelopment
product technology
process technology
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Production Possibilities with Absolute Advantage
ASSUMPTIONS for Sri Lanka
1. 100 units of resources available2. 10 units to produce a ton of wheat
3. 4 units to produce a ton of tea
4. Uses half of total resources per product
when there is no foreign trade
ASSUMPTIONS for United States
1. 100 units of resources available2. 5 units to produce a ton of wheat
3. 20 units to produce a ton of tea
4. Uses half of total resources per product
when there is no foreign trade
PRODUCTION Tea Wheat(tons) (tons)
Without Trade:
Sri Lanka (point A) 12.5 5
U.S. (point B) 2.5 10
Total 15.0 15
With Trade:Sri Lanka (point C) 25 0
U.S. (point D) 0 20
Total 25 20
U.S. production possibilities
10
Quantity of Wheat (tons)
0 5 15 20 25
5
10
15
20
25
Quantity
ofTea(to
ns)
A
B
C
D
Sri Lankan production possibilities
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Comparative AdvantageDavid Ricardogains from trade will occur even in a country
that has absolute advantage in all products because thecountry must give up less-efficient output to produce more-efficient output
Country should specialize in products it can make mostefficiently, even if other countries can make the productmore efficiently
Theory accepted by most economists
Theory is influential in promoting policies for freer trade
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Production Possibilities with Comparative Advantage
ASSUMPTIONS for Sri Lanka
1. 100 units of resources available
2. 10 units to produce a ton of wheat
3. 10 units to produce a ton of tea
4. Uses half of total resources per product
when there is no foreign trade
PRODUCTION Tea Wheat(tons) (tons)
Without Trade:
Sri Lanka (point A) 5 5
U.S. (point B) 10 12.5
Total 15 17.5
With Trade (increasing
tea production):
Sri Lanka (point C) 10 0U.S. (point D) 6 17.5
Total 16 17.5
ASSUMPTIONS for United States
1. 100 units of resources available
2. 4 units to produce a ton of wheat
3. 5 units to produce a ton of tea
4. Uses half of total resources per product
when there is no foreign trade
10Quantity of Wheat (tons)
0 5 15 20 25
5
10
15
20
25
QuantityofTea(to
ns)
C
DE
U.S. production possibilities
A
B
Sri Lankan production possibilities
With Trade (increasing
tea production):
Sri Lanka (point C) 10 0
U.S. (point E) 5 18.75
Total 15 18.75
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Assumptions and Limitations of Theories ofSpecialization
Both absolute and comparative advantage theories are basedon specialization
Countries should trade output based on their ownspecialization for the output from other countriesspecialization
Full employment not valid assumptionEconomic efficiency objectivecountries goals may not be
limited to economic efficiency
Division of gainsif trading partner is perceived to be gainingtoo large a share of benefits, other partner may forgoabsolute gains to prevent relative losses
Two countries, two commoditiesoriginal two-country, two-product logic applies to more complex situations
Transport costsmay negate advantages of trading
Size of economy and production scaleslonger productionruns, less production abroad
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Factor-Proportion TheoryEli Heckscher and Bertil Ohlinrelative factor costs lead
countries to excel in the production and export of productsthat used their abundant, and therefore cheaper, productionfactors
Land-labor relationshipin countries in which there are manypeople relative to the amount of land, land price is very highbecause its in demand
Land costs and technology dictate what types ofindustries choose to locate in a country
Labor-capital relationship production factors, especially labor,are not as homogeneous as assumed
Labor skills vary within and among countries due to
differences in training and education led to international specialization by task to produce
a given product
Technological complexitiesthe same product can be producedby different methods (labor or capital)
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Product Life Cycle Theory of Trade (PLC)Raymond Vernonthe production location for many products
moves from one country to another depending on the stagein the products life cycle
Stage 1: Introduction
Innovation, production, and sales in same country
new products developed in response to nearbyobserved need and markets for them
early production occurs in domestic location
Location and importance of technology
most new technology that results in new productsand production methods originates in industrialcountries
Exports and labor
export small part of production
production process likely to be labor intensive
capital machinery for large-scale production developslater in industrialized countries
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Product Life Cycle Theory of Trade (cont.)Stage 2: Growth
Increases in exports by the innovating country More competition
Increased capital intensity
growing sales offer incentives to companies todevelop process technology
Some foreign productionStage 3: Maturity
Decline in exports from the innovating country
More product standardization
More capital intensity
Increased competitiveness of price Production start-ups in emerging countries
Stage 4: Decline
Production increased in emerging economies
Innovating country becoming net importer
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Product Life Cycle Theory of Trade (cont.)Verification and limitations of plc theory
High transportation costs limit export opportunities,regardless of the life cycle stage
Shifts in production site do not change for many types ofproducts
innovating country maintains its export ability
throughout the life cycle products with very short life cycles
luxury products for which cost is not a concernfor the consumer
products used to promote differentiation strategy
products requiring specialized technical labor toevolve
MNEs increasingly introduce new products at home andabroad simultaneously
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Country-Similarity TheoryEconomic similarity of industrial countries
Most of the worlds trade occurs among countries thathave similar characteristics
country similarity theoryonce a company hasdeveloped a new product to serve needs in a localmarket, it will turn to markets it sees as most similarto those at home
most trade takes place among industrial countriesbecause:
growing importance of acquired advantage asopposed to natural advantage
markets in industrial countries can support
products and their variations importance of industrial markets due to their size
incomes are high and people buy more
Few emerging countries trade with each other
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World Trade by Major Product Category as
Percentage of Total World Trade for Selected Years
1980 1990 199
8
100
80
60
40
20
0
Percent a
ge
53.9
27.7
14.7
3.7
70.7
14.2
12.3
2.8
62.8
7.9
8.6
20.7
Commercial services
Manufactured products
Mining products
Agricultural products
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Country-Similarity Theory (cont.)Similarity of location
Distances among countries accounts for many worldtrade relationships
Methods to overcome distance disadvantages are difficultto maintain
Cultural similarity
Importers and exporters find it easier to do business in acountry perceived as being similar
Historic colonial relationships explain much ofinternational trade
Similarity of political and economic interests
Political relationships and economic agreements amongcountries may discourage or encourage trade betweenthem or their companies
Military conflicts disrupt trade patterns
Political animosity may interfere with trading channels
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Degree of DependenceIndependencecomplete economic independence
Country has no reliance on other countries for goods,services, or technologies
Price of independence is having to do without goods thatcannot be produced domestically
Hinders countrys ability to borrow and adapt existing
technologiesInterdependence trade based on mutual need
Neither trading partner is likely to cut off supplies ormarkets for fear of retaliation
Governments may be pressured to sustain trade
Dependencedeveloping countries rely heavily on:
The sale of one commodity for export earnings
25 % of emerging countries sell one commodity
One country as supplier or customer
Industrialized countries
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Strategic Trade PolicyGovernmental role and influence in affecting the acquired
advantage of production within their borders Alter conditions for industries in general
change conditions that affect factor proportions,efficiency, and innovation
Target conditions for a specific industry
typically results in no more than small payoffs hard to identify and target appropriate industries
too many countries identify the same industry,leading to excessive competition
relative conditions change, causing relativecapabilities to change as well
have been a few notable government successes intargeting a specific industry
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The Porter DiamondIndicates four important conditions for competitive superiority
Demand conditionsobservation of need or demand usually in home country
production started near the observed market
Factor conditions availability and terms for acquiringthem
Related and supporting industriesexistence ofinfrastructure
Firm strategy, structure, and rivalry
influenced by other three conditions
Existence of the four favorable conditions does not guaranteethat an industry will develop in a locale
Absence of one of the four conditions from a country may notinhibit companies from becoming globally competitive
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Determinants of Global Competitive Advantage:
The Porter Diamond
Demand
Conditions
Factor
Conditions
Related and
Supporting
Industries
Firm Strategy,
Structure, and
Rivalry
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Companies Role in TradeMost trade theories based on a national perspective
Decisions to trade are usually made by companiesStrategic advantages of exports
Use of excess capacitycompanies leverage theircompetencies by using them abroad
Cost reduction
experience curve effectcost reductions stemmingfrom increased output
Freater profitabilitymay have higher profit margins inforeign markets
Risk spreadingcounterbalance business cycles indifferent countries
Strategic advantages of imports
Procurement of supplies abroad may lower costs
Foreign products complement existing products
Reduces dependence on single suppliers