Ch05_international Trade Theory by Daniels

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    2001 Prentice Hall 5-1

    International BusinessbyDaniels and Radebaugh

    Chapter 5

    International TradeTheory

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    ObjectivesTo explain trade theories

    To discuss how global efficiency can be increased throughfree trade

    To introduce prescriptions for altering trade patterns

    To explore how business decisions influence internationaltrade

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    Companies International Operations Link Countries Economically

    OBJECTIVES

    STRATEGY

    MEANS OF OPERATING

    Importing and exporting

    goods and services (trade)

    Transferring productionfactors, such as labor and

    capital, internationally

    Country BCountry A

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    IntroductionTrade in goods and services is one means by which countries

    are linked economicallyTypes of trade theories

    Descriptivedeal with natural order of trade

    examine and explain trade patterns under laissez-faire conditions

    Prescriptiveconcerned with government interference inthe free movement of goods and services

    considers governments affect on the amount,composition, and direction of trade

    Both types of theories

    provide insights about markets for exports andpotentially successful export products

    help companies determine where to locateproduction facilities

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    MercantilismFoundation of economic thought from 15001800

    Intended to benefit colonial powers colonies supplied commodities to the mother country

    mother country tried to run trade surpluses with theirown colonies

    A countrys wealth determined by its holding of treasure,

    usually gold Countries should export more than they import

    favorable balance of trade

    governments imposed restrictions on imports

    governments subsidized many products that could

    not otherwise compete in domestic or export markets Mercantilism faded after 1800

    Neomercantilismattempt to achieve favorable trade balancesto achieve social or political objectives

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    Absolute AdvantageAdam Smithdifferent countries produce some goods more

    efficiently than other countries Free trade increases global efficiency

    Each country will specialize in products that give it acompetitive advantage

    labor becomes more skilled by repeating tasks

    no time lost switching from production of one kind toproduction of another kind

    long production runs provide incentives fordevelopment of more effective work methods

    Natural advantagestems from climatic conditions,access to certain natural resources, or availability ofcertain labor forces

    Acquired advantage based on technology and skilldevelopment

    product technology

    process technology

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    Production Possibilities with Absolute Advantage

    ASSUMPTIONS for Sri Lanka

    1. 100 units of resources available2. 10 units to produce a ton of wheat

    3. 4 units to produce a ton of tea

    4. Uses half of total resources per product

    when there is no foreign trade

    ASSUMPTIONS for United States

    1. 100 units of resources available2. 5 units to produce a ton of wheat

    3. 20 units to produce a ton of tea

    4. Uses half of total resources per product

    when there is no foreign trade

    PRODUCTION Tea Wheat(tons) (tons)

    Without Trade:

    Sri Lanka (point A) 12.5 5

    U.S. (point B) 2.5 10

    Total 15.0 15

    With Trade:Sri Lanka (point C) 25 0

    U.S. (point D) 0 20

    Total 25 20

    U.S. production possibilities

    10

    Quantity of Wheat (tons)

    0 5 15 20 25

    5

    10

    15

    20

    25

    Quantity

    ofTea(to

    ns)

    A

    B

    C

    D

    Sri Lankan production possibilities

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    Comparative AdvantageDavid Ricardogains from trade will occur even in a country

    that has absolute advantage in all products because thecountry must give up less-efficient output to produce more-efficient output

    Country should specialize in products it can make mostefficiently, even if other countries can make the productmore efficiently

    Theory accepted by most economists

    Theory is influential in promoting policies for freer trade

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    Production Possibilities with Comparative Advantage

    ASSUMPTIONS for Sri Lanka

    1. 100 units of resources available

    2. 10 units to produce a ton of wheat

    3. 10 units to produce a ton of tea

    4. Uses half of total resources per product

    when there is no foreign trade

    PRODUCTION Tea Wheat(tons) (tons)

    Without Trade:

    Sri Lanka (point A) 5 5

    U.S. (point B) 10 12.5

    Total 15 17.5

    With Trade (increasing

    tea production):

    Sri Lanka (point C) 10 0U.S. (point D) 6 17.5

    Total 16 17.5

    ASSUMPTIONS for United States

    1. 100 units of resources available

    2. 4 units to produce a ton of wheat

    3. 5 units to produce a ton of tea

    4. Uses half of total resources per product

    when there is no foreign trade

    10Quantity of Wheat (tons)

    0 5 15 20 25

    5

    10

    15

    20

    25

    QuantityofTea(to

    ns)

    C

    DE

    U.S. production possibilities

    A

    B

    Sri Lankan production possibilities

    With Trade (increasing

    tea production):

    Sri Lanka (point C) 10 0

    U.S. (point E) 5 18.75

    Total 15 18.75

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    Assumptions and Limitations of Theories ofSpecialization

    Both absolute and comparative advantage theories are basedon specialization

    Countries should trade output based on their ownspecialization for the output from other countriesspecialization

    Full employment not valid assumptionEconomic efficiency objectivecountries goals may not be

    limited to economic efficiency

    Division of gainsif trading partner is perceived to be gainingtoo large a share of benefits, other partner may forgoabsolute gains to prevent relative losses

    Two countries, two commoditiesoriginal two-country, two-product logic applies to more complex situations

    Transport costsmay negate advantages of trading

    Size of economy and production scaleslonger productionruns, less production abroad

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    Factor-Proportion TheoryEli Heckscher and Bertil Ohlinrelative factor costs lead

    countries to excel in the production and export of productsthat used their abundant, and therefore cheaper, productionfactors

    Land-labor relationshipin countries in which there are manypeople relative to the amount of land, land price is very highbecause its in demand

    Land costs and technology dictate what types ofindustries choose to locate in a country

    Labor-capital relationship production factors, especially labor,are not as homogeneous as assumed

    Labor skills vary within and among countries due to

    differences in training and education led to international specialization by task to produce

    a given product

    Technological complexitiesthe same product can be producedby different methods (labor or capital)

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    Product Life Cycle Theory of Trade (PLC)Raymond Vernonthe production location for many products

    moves from one country to another depending on the stagein the products life cycle

    Stage 1: Introduction

    Innovation, production, and sales in same country

    new products developed in response to nearbyobserved need and markets for them

    early production occurs in domestic location

    Location and importance of technology

    most new technology that results in new productsand production methods originates in industrialcountries

    Exports and labor

    export small part of production

    production process likely to be labor intensive

    capital machinery for large-scale production developslater in industrialized countries

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    Product Life Cycle Theory of Trade (cont.)Stage 2: Growth

    Increases in exports by the innovating country More competition

    Increased capital intensity

    growing sales offer incentives to companies todevelop process technology

    Some foreign productionStage 3: Maturity

    Decline in exports from the innovating country

    More product standardization

    More capital intensity

    Increased competitiveness of price Production start-ups in emerging countries

    Stage 4: Decline

    Production increased in emerging economies

    Innovating country becoming net importer

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    Product Life Cycle Theory of Trade (cont.)Verification and limitations of plc theory

    High transportation costs limit export opportunities,regardless of the life cycle stage

    Shifts in production site do not change for many types ofproducts

    innovating country maintains its export ability

    throughout the life cycle products with very short life cycles

    luxury products for which cost is not a concernfor the consumer

    products used to promote differentiation strategy

    products requiring specialized technical labor toevolve

    MNEs increasingly introduce new products at home andabroad simultaneously

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    Country-Similarity TheoryEconomic similarity of industrial countries

    Most of the worlds trade occurs among countries thathave similar characteristics

    country similarity theoryonce a company hasdeveloped a new product to serve needs in a localmarket, it will turn to markets it sees as most similarto those at home

    most trade takes place among industrial countriesbecause:

    growing importance of acquired advantage asopposed to natural advantage

    markets in industrial countries can support

    products and their variations importance of industrial markets due to their size

    incomes are high and people buy more

    Few emerging countries trade with each other

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    World Trade by Major Product Category as

    Percentage of Total World Trade for Selected Years

    1980 1990 199

    8

    100

    80

    60

    40

    20

    0

    Percent a

    ge

    53.9

    27.7

    14.7

    3.7

    70.7

    14.2

    12.3

    2.8

    62.8

    7.9

    8.6

    20.7

    Commercial services

    Manufactured products

    Mining products

    Agricultural products

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    Country-Similarity Theory (cont.)Similarity of location

    Distances among countries accounts for many worldtrade relationships

    Methods to overcome distance disadvantages are difficultto maintain

    Cultural similarity

    Importers and exporters find it easier to do business in acountry perceived as being similar

    Historic colonial relationships explain much ofinternational trade

    Similarity of political and economic interests

    Political relationships and economic agreements amongcountries may discourage or encourage trade betweenthem or their companies

    Military conflicts disrupt trade patterns

    Political animosity may interfere with trading channels

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    Degree of DependenceIndependencecomplete economic independence

    Country has no reliance on other countries for goods,services, or technologies

    Price of independence is having to do without goods thatcannot be produced domestically

    Hinders countrys ability to borrow and adapt existing

    technologiesInterdependence trade based on mutual need

    Neither trading partner is likely to cut off supplies ormarkets for fear of retaliation

    Governments may be pressured to sustain trade

    Dependencedeveloping countries rely heavily on:

    The sale of one commodity for export earnings

    25 % of emerging countries sell one commodity

    One country as supplier or customer

    Industrialized countries

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    Strategic Trade PolicyGovernmental role and influence in affecting the acquired

    advantage of production within their borders Alter conditions for industries in general

    change conditions that affect factor proportions,efficiency, and innovation

    Target conditions for a specific industry

    typically results in no more than small payoffs hard to identify and target appropriate industries

    too many countries identify the same industry,leading to excessive competition

    relative conditions change, causing relativecapabilities to change as well

    have been a few notable government successes intargeting a specific industry

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    The Porter DiamondIndicates four important conditions for competitive superiority

    Demand conditionsobservation of need or demand usually in home country

    production started near the observed market

    Factor conditions availability and terms for acquiringthem

    Related and supporting industriesexistence ofinfrastructure

    Firm strategy, structure, and rivalry

    influenced by other three conditions

    Existence of the four favorable conditions does not guaranteethat an industry will develop in a locale

    Absence of one of the four conditions from a country may notinhibit companies from becoming globally competitive

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    Determinants of Global Competitive Advantage:

    The Porter Diamond

    Demand

    Conditions

    Factor

    Conditions

    Related and

    Supporting

    Industries

    Firm Strategy,

    Structure, and

    Rivalry

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    Companies Role in TradeMost trade theories based on a national perspective

    Decisions to trade are usually made by companiesStrategic advantages of exports

    Use of excess capacitycompanies leverage theircompetencies by using them abroad

    Cost reduction

    experience curve effectcost reductions stemmingfrom increased output

    Freater profitabilitymay have higher profit margins inforeign markets

    Risk spreadingcounterbalance business cycles indifferent countries

    Strategic advantages of imports

    Procurement of supplies abroad may lower costs

    Foreign products complement existing products

    Reduces dependence on single suppliers