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Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapte r 1 Participating in the Dynamic Business Environment Prepared by Deborah Baker Texas Christian University

Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

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Page 1: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

Ch

apte

r 1

THE FUTURE OF BUSINESSGitman & McDaniel

5th Edition

THE FUTURE OF BUSINESSGitman & McDaniel

5th Edition

Chapter1

Participating in the Dynamic Business Environment

Participating in the Dynamic Business Environment

Prepared byDeborah Baker

Texas Christian University

Prepared byDeborah Baker

Texas Christian University

Page 2: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

Copyright ©2005 by South-Western, a division of Thomson Learning. All rights reserved 2Ch

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1 How do businesses and not-for-profit organizations help create our standard of living?

2 How are social trends, such as more women entering the workforce, affecting business?

3 How are demographic trends creating new opportunities for business?

4 What are the primary features of the world’s economic systems?

5 How can technological effectiveness help a firm reach its goals?

6 What are the trends in global competition?

Learning Goals

Page 3: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

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Learning Goal 1

How do businesses and

not-for-profit organizations

help create our standard of living?

1

Page 4: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

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THE NATURE OF BUSINESS1

BusinessesProvide…

… Goods and services that are the basis of our

standard of living

… Goods and services that are the basis of our

standard of living

… Jobs, goods and services that help

determine our quality of life

… Jobs, goods and services that help

determine our quality of life

A business is an organization that strives for a profit by providing goods and services desired by its customers.

Page 5: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

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Profit1

RevenueRevenueThe money a company earns from providing services or selling goods to customers.

The money a company earns from providing services or selling goods to customers.

less

CostsCosts

ProfitProfit

equals

Expenses that a company incurs from creating and selling goods and services.

Expenses that a company incurs from creating and selling goods and services.

The money left over afterall expenses are paid.

The money left over afterall expenses are paid.

Page 6: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

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Not-for-Profit Organizations1

A not-for-profit organization Is an organization that exists to achieve some other goal than the usual business goal of profit.

Government is the largest

not-for-profit group.

Government is the largest

not-for-profit group.

Not-for-profit organizations

account for 28% of economic activity

In the U.S.

Not-for-profit organizations

account for 28% of economic activity

In the U.S.

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Factors of Production1

Natural ResourcesNatural Resources

LaborLabor

KnowledgeKnowledge

CapitalCapital

EntrepreneurshipEntrepreneurship

Page 8: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

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TRENDS IN BUSINESS1

EntrepreneursManagersWorkers

Customers

EntrepreneursManagersWorkers

Customers

Demographic Change

Global

Competition

Evolving

Econom

ic

System

s

Emerging

Technology

So

cial

C

han

ge

The Environmentof Business

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Learning Goal 2

How are social trends,

such as more women entering

the workforce, affecting business?

2

Page 10: Chapter 1 THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition THE FUTURE OF BUSINESS Gitman & McDaniel 5 th Edition Chapter 1 Participating in the Dynamic

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SOCIAL TRENDS2

SocialFactors

SocialFactors

AttitudesAttitudes

ValuesValues

LifestylesLifestyles

Growth of Component Lifestyles

Increase in Two-Income Families

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Learning Goal 3

How are demographic trends

creating new opportunities

for business?

3

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DEMOGRAPHIC TRENDS3

DemographyDemography

AgeAge

RaceRace

EthnicityEthnicity

LocationLocation

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Key Age Groups3

Generation YGeneration Y

Generation XGeneration X

Baby BoomersBaby Boomers

Older ConsumersOlder Consumers

Born between 1979-1994Born between 1979-1994

Born between 1965-1978Born between 1965-1978

Born between 1946-1964Born between 1946-1964

Over 60 years of ageOver 60 years of age

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Diversity in America3

U.S. is becoming a multicultural society

Minorities constitute one-third of the nation’s population

Minorities control $1 trillion in annual spending

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Learning Goal 44

What are the primary features

of the world’s economic systems?

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EVOLVING GLOBAL ECONOMIC SYSTEMS4

CapitalismCapitalism

Command EconomyCommand Economy

SocialismSocialism

Mixed EconomiesMixed Economies

The private enterprise systemThe private enterprise system

CommunismCommunism

Government ownership /controlGovernment ownership /control

More than one systemMore than one system

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Learning Goal 55

How can technological effectiveness

help a firm reach its goals?

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Technological Trends

Microelectromechanical systems (MEMS)

Nanotechnology

Internet

5

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Learning Goal 66

What are the trends in

global competition?

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TRENDS IN GLOBAL COMPETITION6

Advances in technology and communications

Improvements in productivity

The impact of terrorism on global business

Gross Domestic Product (GDP)is the total market value of all finalgoods and services produced within a nation’s borders in a year.