Chapter 3 Components and Operations (Case Study)

Chapter 3Chapter 3Components and OperationsComponents and Operations

(Case Study) (Case Study)

ObjectivesObjectives

By a case study, you will be able to:By a case study, you will be able to:Identify the key components in an E-Identify the key components in an E-businessbusinessAnalyze the problems and issues in each Analyze the problems and issues in each componentcomponentIdentify the key operations in an E-business Identify the key operations in an E-business Analyze the problems and issues in the Analyze the problems and issues in the operation operation Questions and DiscussionQuestions and DiscussionHomeworkHomework

A Case Study – FreeSkyTech.comA Case Study – FreeSkyTech.comGeneral introduction of the website:General introduction of the website:http://freeskytech.comhttp://freeskytech.comThe key components and operations in an E-businessThe key components and operations in an E-business– Domain nameDomain name – Domain name application and registration:Domain name application and registration:

http://web.comhttp://web.comhttp://domain.comhttp://domain.com

– Web hostWeb hosthttp://www.webhostdir.comhttp://www.webhostdir.comhttp://smallbusiness.yahoo.com/http://smallbusiness.yahoo.com/

– Products and servicesProducts and servicesPhotos/images/video/multimedia/textPhotos/images/video/multimedia/text

– Methods of purchasing/placing ordersMethods of purchasing/placing ordersShopping cartShopping cartFilling out the order formFilling out the order formPhone callPhone call

– Tone free phone numberTone free phone numberE-mailE-mailFaxFax

A Case Study – FreeSkyTech.comA Case Study – FreeSkyTech.com(continue)(continue)

– Methods of the Internet connectivity and Methods of the Internet connectivity and accessibilityaccessibility

DSLDSLDialed phone lineDialed phone lineDedicated phone lineDedicated phone lineCable InternetCable InternetWireless InternetWireless InternetSatellite InternetSatellite InternetBrowsersBrowsers

– Internet ExplorerInternet Explorer– NetscapeNetscape– AOLAOL– OthersOthers


– Methods of paymentsMethods of paymentsCOD – Collection On DeliveryCOD – Collection On Delivery

Credit cardCredit card– Subscription of the real-time credit card authorization services: Subscription of the real-time credit card authorization services:

http://cybersource.comhttp://cybersource.com

http://www.itransact.com/info/redicharge.htmlhttp://www.itransact.com/info/redicharge.html- How do you decide if you need a real-time credit card How do you decide if you need a real-time credit card

authorization?authorization?

http://www.wilsonweb.com/wct1/970815when-rt.htmhttp://www.wilsonweb.com/wct1/970815when-rt.htm

PayPalPayPal– What is PayPal and how it works?What is PayPal and how it works?

Electronic check conversionElectronic check conversion– What is electronic check conversion and how it works?What is electronic check conversion and how it works?


– Methods of confirmation of the orderMethods of confirmation of the orderAutomatic email Automatic email

Phone callPhone call

FaxFax

– Methods of deliveryMethods of deliveryUPSUPS

FeDexFeDex

USPSUSPS

DHL (for China – http://www.cn.dhl.com)DHL (for China – http://www.cn.dhl.com)

Company’s own delivery facilityCompany’s own delivery facility


– Methods of services and technical supportMethods of services and technical supportOnline servicesOnline services

Phone numberPhone number

FAQsFAQs

– Methods of guaranty and warranty or return Methods of guaranty and warranty or return policypolicy

Guaranty issuesGuaranty issues

Manufactory warrantyManufactory warranty

What if customer returns your product or stop your What if customer returns your product or stop your service?service?


Problems and issues in the case studyProblems and issues in the case study– What are the potential problems in the case?What are the potential problems in the case?– What are the possible improvements in the e-What are the possible improvements in the e-

business?business?– Any other issues?Any other issues?

Suggestions and comments in the re-design the Suggestions and comments in the re-design the e-businesse-business

Questions and DiscussionQuestions and Discussion

Homework for Extra PointsHomework for Extra Points

Describe what are the most important issues Describe what are the most important issues and considerations in an e-business that are and considerations in an e-business that are different from a traditional brick-and-mortar different from a traditional brick-and-mortar store?store?

In the case study, what are your suggestions In the case study, what are your suggestions and recommendations in the improvement of and recommendations in the improvement of the e-business? Specifically, how do you the e-business? Specifically, how do you implement them?implement them?

Due: Wednesday, March 30, 2005 in the classDue: Wednesday, March 30, 2005 in the class

Documents

Chapter 3 Components and Operations (Case Study)