Chapter 9BUSSINES PLAN

Name No Matrix

Ahmad Don Muslim b. Don Ramlan Onn 10DAT12F20

Nur Syahirah binti Mohamed Ghaze 10DAT12F2003

Noor Atiqah binti Mohd Zulkofli 10DAT12F2017

INTRODUCTION

WHAT IS A BUSINESS PLAN???

• A written document that consists of the idea and the guidelines for running a business effectively and successfully.

• Describes the product, the market and the supplier of the company.

• States the organization and the marketing plan and also the financial information of the business.

PURPOSE OF A BUSINESS PLAN

Three main purposes of preparing a

business plan

Explain the idea behind your business and describes how yout products/ services will

be produce and sold

Sets specific objectives and describe how your

business expects to achieve them

Describe the background and experience of the

people who will be running the business

IMPORTANCE OF A BUSINESS

PLAN

Make you think about all aspects of your

business

Can lead you to success

May help you to obtain business loan from the financial

institution/ the investor

An be guideline and reference for you to

manage your business

9.4 Characteristics of a Good Business Plan

•Making it easy to understand and act

•Describe the goal clearly (What, Why…)

Simple / Specific

•Contains concrete & measurable obj.

•Includes specific actions & activities

Measurable

•Should list out attainable goals

•Should specify the goals to achieve

Achievable / Attainable

•Contains realistic sales, expenses & milestone dates

•Contains company’s vision & mission

Realistic / Relevant

•Follow the time bound plan

•Achieve goals within the time bound

Time - Bound

9.5 Business Plan Format

Cover Page

Table of Contents

Executive Summary

Introduction Purpose

Company Profile

Directors Background

Proposed Project

Background

Administration Plan

Marketing Plan

Operation Plan

Financial Plan Conclusion

Appendixes