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✦ Founded by Dr. Sushil Bhatia for the Sawyer Business School in 2006
✦ Rules & Guidelines✦ Well-formulated product ideas- do not need to physically create product✦ Can be inspired from existing product✦ May apply individually or as a team✦ Contestants must be students or alumni of Suffolk University
Chemistry new product development: An introductory chemistry course featuring science innovation and entrepreneurshipBenita M. Comeau1, Doris I. Lewis1, Sushil Bhatia2
1) Suffolk University Department of Chemistry & Biochemistry, 2) Suffolk University Sawyer Business School
✤ Goal: Increase understanding and interest in chemistry while also better serving the undergraduates
✤ Approach: Novel chemistry course developed by a chemical engineer educator, a chemist-innovator-entrepreneur, and a chemistry professor✤ Chemistry and business taught together by case studies of
chemical products✤ Course culminates with capstone project and participation in the Suffolk
University New Product Innovation Competition
✤ Very Positive Student Feedback✤ Course filled within 15 minutes of registration and all students would
recommend the course to a friend✤ Increased appreciation and understanding of chemistry
Suffolk University: A private university in the heart of Boston✦ College of Arts and Sciences undergrads: 3704✦ Sawyer Business School: 2204✦ Chemistry/Biochemistry majors: 73
Why the need for another chemistry course?✦ All undergrads have a science requirement but only one chemistry
course directed at non-majors✦ Chem 101 serves about 100 students over 2 semesters
Chemistry with Business Minor✦ Interesting yet underutilized track with only 1 student
participating over last several years✦ Can use new course as foundation for minor and to gauge potential
Teach chemistry and business principles using case studies✦ Business by Ferrell, Hirt and Ferell✦ Chemistry e-textbook by D. Lewis, Good Chemistry I and II✦ http://blogs.cas.suffolk.edu/dorislewis/books✦ Case study readings
The Teaching Team✦ A combination of chemistry, business,
innovation, entrepreneurship, and pedagogy
Brainstorm ideas- Need to cover a range of introductory chemistry and business topics- Select case studies that are relevant to daily life with a green & sustainable theme
Judging CriteriaHow bold/fresh is the concept?How persuasive and coherent is the concept?How does the concept meet the customerʼs need?How compelling are the conceptsʼ quantitative and qualitative benefits?Does the product have “green” environmental features?How does the concept provide a unique competitive advantage?What are the risks? Are these risks addressed?
Awards1st Prize: $35002nd Prize: $10003rd Prize: $500Urvashi Bhatia Green Product Award: $2500 plus access to advising services donated by venture capital firms, IP law firms, CPA firms and other industry experts for one yearMGT 101 Award: $1000
Units Cases Chemistry Concepts Business TopicsI: The Elements in Chemical Product Development
A123 Systems ElementsChemical and Electrical Energy
Introduction to business concepts
II: Green & Sustainable Product Development Using Polymers
Dow Chemical- polyethylene from sugar caneThe office paper DecopierThe Nanodecopier
Polymers and Biochemistry
Entrepreneurship and small business
III: Sustainable Packaging and Refrigeration
Coca-cola: Global Responsibility
Polymer recycling Refrigerants and coolants
Corporate complianceEthics and Social ResponsibilityAccountingMoney and Financial SystemsMarketing
IV: Innovations in New Drug Development
Eli Lilly innovations in new drug development using combinatorial chemistry
Pharmaceuticals Operations, supply chain, and quality
Class participation: 25% Brief papers: 20%Tests: 20%Final presentation: 20%Design competition: 10%Meet professor: 5%
All students must participate in New Product Innovation Competition!
Your Ideas can Change your Life
The Center for Entrepreneurial Studies presents the 4th Annual
New ProductINNOVATION COMPETITION
New ProductINNOVATION COMPETITION
Awards CeremonyFriday, March 5, 2010
Event Program
www.suffolk.edu/newproduct
Summary
Generate, store and sell energy from trans-ocean vessels
Spray on surgical gloves
More efficient contact lens system- only add water
Biodegradable plastic from sugar polymers for practical indoor applications
Creating algae fuel on rooftops
Temperature sensitive ink cups for hot liquids
Edible toothpaste with natural sweeteners
Over 300 entries!★ 31 judges from around the
country and world★ Winning proposals:★ Green Light: energy
efficient hanging bar light★ CV Scenic: software program to
personalize cardio workouts★ CityPed: vehicle sharing
Motivation
Course Design
Units and Case Studies
Class Work and Evaluation New Product Innovation CompetitionYour Ideas can Change your Life
Innovation Competition: Judging and Awards
Example Entries from Chemistry New Product Development Class
2010 Award SummaryImproved feelings about chemistry
Perception of chemistry: 3.75 to 4.2 (out of 5)Importance of chemistry: 2.4 to 2.95 (out of 3)
All students reported that they learned something that they shared with family and friendsAll students would recommend this course to a friendAll students were highly positive about Professor Bhatiaʼs experience as an entrepreneur
Student Feedback
Room For Improvement• Many students expressed
interest in adding a lab component
• Find balance between chemistry and business
• Several students concerned that chemistry units advanced too quickly
• More organized readings
Next Steps• Course to be run in Spring 2011• Re-visit case studies and choose
ones to suit new instructor• Review e-text and documents• Better organization for the
reading• Highlight key chemistry concepts
with lab or in-class demonstrations
Long Term Goals• Expand course offering to more
than once a year• Perhaps add a section with a lab • Use this course as springboard
to strengthen and expand business-chemistry department collaboration
entrepreneur
chemistry
education
chemical engineerproduct development
chemistry e-textbook
master teacherchemists
businessexperience
inventor
teach introchemistry
Sushil
Benita
Doris
author
Future Work
Thank you to everyone who helped with this new course, especially Dr. Martha Richmond and Courtney Carrabino from the Suffolk University Chemistry & Biochemistry department and Dean William OʼNeill of the Sawyer Business School.