24
Mobile is Booming “ I have an idea for a new app.” “ We need to go viral with Mobile.” “ Mobile apps will help us attract new-to-franchise customers.” “ We need to be a player in the Mobile space.”

Christine perfetti mass tlc slides

Embed Size (px)

Citation preview

Page 1: Christine perfetti   mass tlc slides

Mobile is Booming

“ I have an idea for a new app.”

“ We need to go viral with Mobile.”

“ Mobile apps will help us attract new-to-franchise customers.”

“ We need to be a player in the Mobile space.”

Page 2: Christine perfetti   mass tlc slides

Mobile is Booming

Page 3: Christine perfetti   mass tlc slides
Page 4: Christine perfetti   mass tlc slides

Carbonite.com

Page 5: Christine perfetti   mass tlc slides

Carbonite’s story

Page 6: Christine perfetti   mass tlc slides

Carbonite’s story

Page 7: Christine perfetti   mass tlc slides
Page 8: Christine perfetti   mass tlc slides
Page 9: Christine perfetti   mass tlc slides

“It’s like sucking internet content

through a straw.”- Rachel Hinman, Nokia

Page 10: Christine perfetti   mass tlc slides
Page 11: Christine perfetti   mass tlc slides
Page 12: Christine perfetti   mass tlc slides

Carbonite Mobile app

Page 13: Christine perfetti   mass tlc slides
Page 14: Christine perfetti   mass tlc slides
Page 15: Christine perfetti   mass tlc slides
Page 16: Christine perfetti   mass tlc slides
Page 17: Christine perfetti   mass tlc slides
Page 18: Christine perfetti   mass tlc slides
Page 19: Christine perfetti   mass tlc slides
Page 20: Christine perfetti   mass tlc slides
Page 21: Christine perfetti   mass tlc slides
Page 22: Christine perfetti   mass tlc slides
Page 23: Christine perfetti   mass tlc slides

It’s about the experience

Huge spectrum of experiencesavailable on Mobile

Page 24: Christine perfetti   mass tlc slides

Testing must evolve