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9t trong cac nguyen t~c Co ban cua Vemma la "Cung cfrp eo hoi toan cAukhong gioi han".hung toi tin rang m6i ngiroi tham gia vao Vemma c6 trach nhiem dai dien cho cac nguyen

~c eo ban cua chung toi. Voi niem tin do, chung toi dil phat trien chirong trinh Tap huanho cac Nha phan phoi nay ("Chuang trinh T~p huan"). Chuong trinh nay c6 hieu hrc k~ illgay ban hanh, nhu duce hru y tai trang dAuva trang cuoi cua tai lieu nay, va se thay th~ bfrty Chirong trinh T~p huan nao tnroc day. Bfrt 10' quy trinh hoac kh6a hoc nao duce neuong cac tai lieu Chuong trinh T~p huan truce day se khong con hieu luc va khong duocemma Viet Nam (sau day goi la "Vemma" hoac "Cong ty") cong nhan.

lurong trinh Tap huan cua Vemma quy dinh each thirc t~p huan Nha phan ph6i d~ ti~nanh viec ban hang da cfrp ("BHDC") tai Viet Nam va cfrp chirng chi t~p huan. Viec khongan thu cac quy dinh cua Chirong trinh Tap huan c6 th~ khien Nha phan ph6i mfrt quyen

han thong tin lien quan d~n nhanh cua Nha phan phoi d6, mat quyen nhan thuong va/hoaci cham dirt tu each Nha phan phoi, Vemma bao hru quyen duoc toan quyen thay d6i hoacili bo bfrt ky noi dung nao cua Chirong trinh Tap huan, phu thuoc vao quy dinh cua Phap~t Viet Nam.

ai lieu t~p huan dao tao se diroc cung cfrp cho cac hoc vien tnroc khi b~t dAu hoac trongi tien hanh kh6a t~p huan. M6i Nha phan phoi chiu trach nhiern thong bao cac thong tin

1 oi cua Vemma cho nhanh diroi quyen phu trach cua minh. Cac tai lieu t~p huan, mfru dona cac tai lieu moi cua Vemma thay th~ cac tai lieu va mfru don cii. M6i Nha phan phci phaiuy bo tai lieu hoac don khong c~p nhat hoac khong con hieu lire. Vemma khong c6 nghia· b6i hoan cho bfrt ky Nha phan ph6i nao d6i voi cac tai lieu khong c~p nhat thuoc quyen

a htru cua Nha phan phoi d6.

nr khoan thanh toan mua tai lieu tap huan, cac Nha phan phoi khong phai thanh toan chofrtky chi phi dao tao nao. B~ tranh hieu nham, tnr tnrong hop Vemma quyet dinh khac di,ac Nha phan phoi se tu thanh toan tfrt ea cac chi phi di lai, an a...I. QUY TRlNH DANH GIA TRlNH DQ DE cAp CHUNG cat T~P HuAN

· Sau khi n9P Ban Bang ky Nha phan phoi va kYHop dong, hoc vien se duce cfrp The Tapufrn trong do liet ke tfrt ea cac buoi t~p hufrn ma hoc vien phai tham dir d~ dat tieu chuan troanh mot Nha phan phoi.

· Toan b9 Chirong trinh Tap huan bao gom 16 phan phai diroc hoc vien hoan tfrt trong vongngay. Tfrt ea cac bu6i t~p huan phai duce ti~n hanh tai tru sa cua cong ty hoac dia di~m

ao khac do Cong ty thu xep.

· Sau khi hoan tat m6i buoi t~p huan, nguoi chiu trach nhiem t~p huan danh dau va ky vaohe T~p huan.

· Sau khi hoan tfrt tfrt ea cac buoi t~p huan va duce xac nhan bang chtr ky cua nguoi chiuach nhiem t~p huan tuong irng trong The Tap hmln cua hoc vien, hoc vien se duce cfrp

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C)MMI\"lnrng chi dao tao eo ban v~ ban hang da cap va The Nha phan phoi (The thanh vien mang

iroi ban hang da cap).

11. CHUO'NG TRlNH T!.P HuAN

. GIro THI~U CHUNG

Chuong trinh tra tbuong, Di~u khoan vi! di~u ki~n, HQ'p d6ng phan ph8iMiu

2 tieng

Cung cap thong tin lien quan den Chuong trinh tra thuong, Di~u khoan vadi~u kien, Hop dong phan phoi M~u.

uc tieu:

Gioi thieu tat ea cac Chuong trinh tra thuong, Di~u khoan va dieu kien d€ Nha phan phoiti€n hanh hoat dong kinh doanh cung voi Vemma, cac Nha phan phoi khac va cac Khachhang ban le, bao g6m:

.1. Cac chinh sach:

(i) Quy t~c Dao dire cua Vemma

(ii) Cac Chinh sach thanh vien

(iii) Cac Chinh sach Nha phan phoi

(iv) Cac Chinh sach Bao tro

(v) Cac Chinh sach Nguoi tieu dung

(vi) Cac Chinh sach tra Thu lao, va

(vii) Cac Chinh sach khac .

.2. Quy trinh

(i) D~t hang San pham & Tai lieu Ban hang

(ii) Tra lai San pham & Tai lieu Ban hang

(iii) Quang cao & Tnrng bay San pham

Hop d6ng Phan phoi M~u

Co ch€ tra Thu lao

hAn 2: Cac lu~t vi! quy djnh v~ kinh doanh BHDC

2 tieng

Gioi thieu v~ cac luat va quy dinh cua phap luat Viet Nam ap dung d6i voihoat dong BHDC.

uc tieu:

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'V"'MMAN i dung: Gioi thieu v~ Luat Canh tranh, Nghi dinh 42/2014IND-CP cua Chinh phu,

Thong tu 24/2014/TT-BCT cua BQ Cong Thuong va cac van ban lien quan v~heat dong BHDC.

P~§n 3: VEMMA

T~ai hrong: 1 tieng

I\fl,lC tieu: D~ hoc vien nam duce eo du t6 clnrc va hoat dong cua Vemma

ijQi dung: Gioi thieu v~ Vemma: Thanh l~p, t6 chirc, nganh nghe kinh doanh va manghroi BHDC

ANPHAM

h§n 4: Thi~t I~p n~n mong (kY nang CO' ban)

thai hrong: 1 tieng

Cung cllp cac kien thirc ban d~u v~ cac san pham cua Vemma.

Gioi thieu cac san pham cua Vemma

uc tieu:

ri) Vemma

(ii) Bod.e Burn

Ph§n 5: Sfr dung nh~n xet ciia nguiri <la tirng sfr dung san pham (ky nang CO' ban)

Thai hrong: 1 tieng

Muc tieu: Huong d~n each sir dung cac nhan xet v~ san pham lam phuong tien d~ quangba san pham.

NQi dung: Cac nguyen tac eo ban trong quang ba sari pharn la:

(i) TlJ minh dung cac san pham d6, tu ghi lai cac k~t qua (cac hieu qua ma ban da nhanthay sau khi sir dung san pham) mot each thirong xuyen va hoc each trinh bay v~ cack~t qua d6i voi minh, mot each that chuyen nghiep, voi long nhiet tinh va SlJ tu tin, taocho ngiroi nghe mong muon duce thir san pham vi cac cong dung cua san pham d6.

(ii) Ti~p chuyen voi nhtrng ngiroi khoe manh va mong muon duy tri sire khoe d6 bangeach nang cao chat hrong thirc pham cua ho thong qua viec b6 sung dinh du5ng.

(iii) Cac san pham cua chung toi khong phai la san pham tri benh. Dirng bao gio khiennguoi nghe hieu nham vi dieu d6 di nguoc voi quy t~c dao dire va bi phap luat VietNam ngan earn.

Khong bao gio duce n6i d6i nguoi nghe. K~t qua cua san pham la du minh chirngcho san pham ma khong can bllt ky sir theu det nao khac. Luon dua ra nhan xet v~san pham mot each thanh that.

(iv)

IIII

(i)

(ii)

I (iii)

II

Trong khi tien hanh cac hoat dong cua minh voi tu each la rnot phan ph6i vien dQclap, ban phai d6i mat voi nhirng SlJ khuoc tir/phan d6i cua Khach hang tiem nang.

Tra loi cac eau hoi mot each don gian nhat c6 th~. Cau tra loi cua ban phai ngan gon.

CAn c6 mot muc tieu duce xac dinh ra rang khi tiep chuyen mot Khach hang tiemnang, thao luan c6 chu diem, Di~u nay se giup ich cho ban khi ngiroi nghe dua ra moteau hoi trong rnot thoi diem ma ban khong ngo toi.

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MMAC KINH DOANH DA cAp

§n 9: GiOi thi~u v~ BHDC

ai hrong: 1 tieng

Cung c~p nhirng thong tin eo ban v~ BHDC.

. Gi6i thieu v~ lich sli' va cac thong tin ca bim v~ hoat dong BHDC

i) Lich sli' cua hoat dong BHDC

ii) Ho~t dong BHDC ngay nay

(cac bang WFDSA);

Lire hrong ban hang;

Doanh s6

IIIIIIIIIIIII

Ph§n 10: Quy t~c d~o duc

Thai hrong: 1 tieng

Muc tieu: Thuyet trinh va giai thich v~ cac guy t~c dao dire.

Noi dung: Cac guy t~c dao dire chu yeu:

Cac guy t~c dao dire cua Cong ty duce neu cu th€ trong "K~ hoach tra thuoug, Di~u khoanva di~u kien". Van ban d6 bao gom cac guy t~c d€ hi€u d€ irng xli' t6t ma t~t ea cac phanphoi vien phai tuan theo khi tien hanh cac hoat dong cua minh. Diroi day la cac nguyen t~cdao dire quan trong nhat:

M(>tNha phan phoi:

Khong duce ban san pham voi gia khac voi gia do Cong ty guy dinh;

Khong duce ban san pharn tren thi tnrong, cira hang, sieu thi, trong phong kham benhcua bac sy hoac m(>ttrung tarn sire khoe chuyen nghiep;

- Phai trinh The Nha phan phoi cho cac khan gia hoac Khach hang tiern nang khi tien hanhcac hoat dong BHDC, vi du nhu khi thuyet trinh hoac gioi thieu v~ san pham hoac v~Cong ty;

Chi diroc ky mot hQ'Pdong; khong duce chuyen nguoi bao tro hoac ngtroi a tuyen tren.

- Khong duoc phep bao tro cho cac phan phoi vien cua Cong ty trong mot Cong ty khac;

- Khong duce phep ban cho Khach hang cua minh cac san pham canh tranh cua mot Congty khac;

- Khong duce phep lam m~t uy tin hoac ha thap cac Cong ty khac;

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-MM"Khong duce phep tham gia vao cac mo hinh hoac cac chuong trinh thap tai chinh liradao khi dang eo hop d6ng voi Cong ty;

Khong duce phep tham gia vao mot Cong ty BHDC khac trong khi dang eo hop d6ngvoi Cong ty;

Phai tuan thu viec n9P thue tai Viet Nam d6i voi cac khoan hoa hong nhan duce;

V6i tu each la "ngiroi dai dien" cua Cong ty, phai lich sir va nha nhan voi khach, cacphan phoi vien khac cua Cong ty, va cac Cong ty khac;

Phai eo m6i quan h~ t6t voi nhan vien cua Cong ty va cac Cong ty khac.I. KINHDOANH

hAn 11: Danh muc ten (ky nang eo' ban)

1 tieng

uc tieu: Trinh bay cac each thirc xay dung danh muc ten cua Nha phan phoi

~9i dung: Mire d9 quan trong va each thirc xay dung danh muc ten cua Nha phan phoi.

hAn 12: Lien h~ va S~p x~p lich hen (ky nang eo' ban)

hoi hrong: 1 tieng

Muc tieu: Gioi thieu phirong phap phat trien cac moi quan h~ va len lich hen gap.

N9i dung: Mire d9 quan trong va each thirc va quy trinh phat trien cac m6i quan h~ moi.

PhAn 13: Quang ba cho hoat dc}ngkinh doanh (ky nang eo ban)

Thai hrong: 1 tieng

M\lCtieu: Xac dinh cac nhan t6 can duce quang ba trong hoat dong kinh doanh.

N9i dung: Mire d9 quan trong va n9i dung cua viec quang ba heat dong kinh doanh.

Quang ba la mot trong nhtrng tru C9t cua hoat dong kinh doanh cua chung ta. BHDC la viectrao d6i thong tin, quang ba, cung cap dich vu va li;iplai.

Chung ta ti~n hanh quang ba nhfrng nhan t6 sau:

I 1. Cong ty, ban lanh dao, triet ly va thanh cong cua Cong ty

I2. BHDC, lich su va s6 lieu

3. San pham va k~t qua

I 4. Co che tra Thu lao va cac k~t qua

I 5. Ngiroi bao tro va day (tuy~n)tren

6. Phan phoi vien

I 6

P ftn 14: Tham d1)'va quang ba cho cac S1)'Kl~n cua '-'uu~ vs V"J U«&aEt -~ ~--f

1jhai hrong: 1 tieng

l\{1I,lCtieu: Nh~n manh vao mire dQ quan trong cua viec tham gia va quang ba cho cac SlJkien cua Cong ty

Qidung: SlJ c~n thiet va tac dQng cua viec tham gia va quang ba cho cac SlJ kien cuaCong ty

I , , ,rhan 15: Thuyet trinh ve hoat d(}ng kinh doanh (ky nang coo ban)

Thai hrong: 1 tieng

1)Ctieu: Cung cap thong tin chinh ve hoat dong kinh doanh.

Qidung:

Cac nguyen Hictrong thuyet trinh ve hoat dong kinh doanh

HOC;ltdong kinh doanh cua chung ta d~t tren eo sa lap lai. Hay thuyet trinh mot each dongian nhung d~y nhiet huyet. Hay tin vao chinh minh, tin vao Cong ty. Dung san pham,Chuan bi ky hrong cac nhan xet ve san pham.

2. M1)ctieu trong thuyet trinh ve san pham:

III

(i) Khi6n Khach hang cua ban thay thu vi va cuoi cung quyet dinh hop tac voi ban.

(ii) C6 ba dieu quan trong:

Cong ty, san ph Am va Co che tra Thu lao.

- Linh VlJC BHDC

- Ban va Khach hang cua ban tnroc eo hoi nay

Phftn 16: Xac l~p muc tieu (ky nang coo ban)

Thai hrong: 2 tieng

M1)Ctieu: Nh~n manh mire dQquan trong cua viec xac l~p m1)Ctieu.

NQi dung:

Quy trinh l~p m1)Ctieu: Vac me - Tin tirong - Mong muon - K6 hoach - Phirong phaphanh dQng d€ phat trien bang cong viec hang ngay.

Phftn 17: D~t do trinh d(} (ky nang coo ban)

Thai hrong: 1 tieng

M1)Ctieu: Nh~n manh t~m quan trong cua viec dat trinh dQ.

IL

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M MA'

1 Tc1mquan trong va k~t qua kha quan cua viec dat du trinh dQ

2. Trinh dQ ap dung d6i voi cac Nha phan phoi

3. Quy trinh d~ dat du trinh dQ

hftn 18: L~p l~i (ky nang eo ban)

1 tieng

uc tieu: Giai thich khai niem va mire dQ quan trong cua viec lap lai.

Khai niem lap lai: l~p lai hoat dong ban hang cua ban nghia la ea cac vi du xitu va vi dut6t dSu diroc ban bac rong rai.

Cac nguyen t~c lap lai

i) Nghien ciru hoat dong ban hang cua ban, tham gia titt ea cac sir kien, sir dung sanpham m6i ngay, va ghi lai k~t qua. Lien h~ voi nguoi bao tro m6i ngay d~ dua ra cacvi du ma ban muon nhan len trong t6 chirc cua ban. Hay la nguoi dc1u tien thirc hienmot each "dung dan".

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(ii) Xac l~p mot nh6m cling chung y tuong gom 5-6 nguoi d~ ti~n hanh viec kinh doanhcling nhau.

IV. C~P NH~T DINH KYVemma se tien hanh cac dot c~p nhat dinh ky vS hoat dong BHDC cho cac Nha phan phoihang nam hoac vao bat ky thoi diem nao theo quyet dinh cua Vemma vao tirng thoi diem.

NQi dung cua cac ky cap nhat dinh ky bao gom: Vemma se quyet dinh noi dung cu the trucem6i lc1ntien hanh c~p nhat va thong bao cho titt ea cac Nha phan phoi vS noi dung tnroc m6iky c~p nhat;

(i) Cac luat va quy dinh moi vS hoat dong BHDC;

(ii) Cac Chinh sach va/hoac quy trinh moi cua Cong ty lien quan d~n hoat dong BHDChoac sua d6i, b6 sung d6i voi Cac Chinh sach va Quy trinh hien hanh;

(iii) Cac san pham rnoi se duoc dua vao ban trong mang hroi BHDC cua Cong ty;

(iv) Chia se kinh nghiern;

(v) NQi dung nao khac neu cc1nthiet hoac phu hop theo quyet dinh cua Cong ty.

Dia di~m cho cac lc1nc~p nhat thong tin dinh ky do se la tru sa cua Vemma tai Viet Namhoac bitt ky dia diem nao khac do Vemma thu xep. Thai gian va dia diem cu th~ cua cac lc1nc~p nhat thong tin dinh ky se duce thong bao toi cac Nha phan phoi it nhat 3 ngay tnrocngay c~p nhat thong tin.

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MTai lieu d~ c~p nhat thong tin se diroc phat cho cac Nha phan phoi tai noi thuc hien viec c~pnhat thong tin. Chi phi cho tai lieu se duce thong bao cho cac Nha phan ph6i cung voi thongbao v~ Iftn c~p nhat thong tin. /.

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Ha noi, ngay thdng nam 2015

f)~i di~n theo phap lu~t cua doanh nghi~p

GIAMDOC

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CHUNG CHi CHUNG NHAN TAp HuAN. .HQ va ten:

Mas6:

STT NQi dung Xacnh~

1 Phan 1: K~ hoach tra thirong, Di~u khoan va di~u kien, HQ'Pd6ng lao dong mftu

2 Phfin 2: Cac luat va quy dinh v~ kinh doanh Ban hang da dp

3 Phan 3: Gioi thieu Vemma

4 Phfin 4: Thi~t l~p nen m6ng

5 Phfin 5: SU dung nhan xet cua nguoi nrng sir dung san pham

6 Ph§.n 6: Gioi thieu v~ san pham

7 Ph§.n 7: Ti~n hanh cac hanh dong tiep theo voi khach hang

8 Phfin 8: XU ly cac thach thirc

9 Phfin 9: Gioi thieu v~ ban hang da dp

10 Phfin 10: Quy t~c dao dire

11 Phan 11: Danh muc ten

12 Ph§.n 12: Lien h~ va s~p xep lich hen

13 Ph§.n 13: Quang ba cho hoat dong kinh doanh

14 Ph§.n 14: Tham du va quang ba cho cac su kien cua cong ty

15 Phfin 15: Thuyet trinh v~ hoat dong kinh doanh

16 Phan 16: Xac dinh muc tieu

17 Ph§.n 17: Dat du trinh dQ

18 Ph§.n 18: L~p lai

Ngiroi chiu trach nhiern t~p huan

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