8
There are a number of challenges facing the caravan and camping industry in Western Australia and to be effective and relevant in this climate the Association and its Board need to be bold and plan its growth and services and manage its resources effectively to achieve its aim and objectives. In line with this the Board embarked on and completed its Strategic Plan for the future direction and growth of the Association. This Plan will be presented to members for their input in the near future. We are also forging a number of initiatives to boost member services. We have recently entered into a Membership Services Agreement with the Chamber of Commerce and Industry of Western Australia whereby all financial members of our Association will automatically have access to and enjoy all the key services provided by the Chamber. The Board is nearing the completion of its new Marketing & Promotions Plan, which will endeavour to promote the industry and the caravanning and camping experience on a broad front. We are also in the midst of launching CIAWA’s new user friendly website to replace the existing site that’s currently in place. This will enhance member and consumer experiences significantly. The Association and its staff have also delivered a very successful Perth Caravan & Camping Show this year and are forging ahead with a number of other events and activities in the coming months, which you can read about in this Newsletter. Suite 10 / 383 Hay Street PERTH WA 6000 Caravan Industry Association WA Inc What’s On >>> In this Issue Enclosed in this newsletter are : (1) Staff summary (2) Various show reports (3) AGM details & Strategic Plan (4) Anniversary Gala Dinner (5) Purchase of new office (6) Financial report (7) New website & Facebook President’s Contact us : (08) 9221 6362 [email protected] www.caravanwa.com.au message... Issue June CIAWA Newsletter After months of careful deliberation, the Association has entered into a conditional contract to purchase its own premises, from which we could operate the various activities of the Association more effectively and efficiently. Following the resignation of Ms Katie Hodson-Thomas, the Board embarked on an extensive search for a new CEO. I am pleased to announce that the Board has appointed Mr Simon Glossop as the CEO of the Association starting 16 th July 2012. We face the future with confidence and through the provision of well planned and executed services, promotions and activities, with accountability and transparency in all that we do, your Board will ensure that this Association is the best. Regards Jacob Chacko President

CIAWA Newsletter Issue President’s message€¦ · PERTH WA 6000 Caravan Industry Association WA Inc What’s On >>> In this Issue Enclosed in this newsletter ... Cannington subject

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Page 1: CIAWA Newsletter Issue President’s message€¦ · PERTH WA 6000 Caravan Industry Association WA Inc What’s On >>> In this Issue Enclosed in this newsletter ... Cannington subject

There are a number of challenges facing the caravan and

camping industry in Western Australia and to be effective and

relevant in this climate the Association and its Board need to be

bold and plan its growth and services and manage its resources

effectively to achieve its aim and objectives. In line with this the

Board embarked on and completed its Strategic Plan for the

future direction and growth of the Association. This Plan will be

presented to members for their input in the near future.

We are also forging a number of initiatives to boost member

services. We have recently entered into a Membership Services

Agreement with the Chamber of Commerce and Industry of

Western Australia whereby all financial members of our Association

will automatically have access to and enjoy all the key services

provided by the Chamber.

The Board is nearing the completion of its new Marketing &

Promotions Plan, which will endeavour to promote the industry and

the caravanning and camping experience on a broad front. We

are also in the midst of launching CIAWA’s new user friendly

website to replace the existing site that’s currently in place. This will

enhance member and consumer experiences significantly.

The Association and its staff have also delivered a very successful

Perth Caravan & Camping Show this year and are forging ahead

with a number of other events and activities in the coming months,

which you can read about in this Newsletter.

Suite 10 / 383 Hay Street

PERTH WA 6000

Caravan Industry Association WA Inc

What’s On >>>

In this Issue

Enclosed in this newsletter

are :

(1) Staff summary

(2) Various show reports

(3) AGM details & Strategic

Plan

(4) Anniversary Gala Dinner

(5) Purchase of new office

(6) Financial report

(7) New website & Facebook

President’s

Contact us : (08) 9221 6362 [email protected]

www.caravanwa.com.au

message...

Issue June

CIAWA Newsletter

After months of careful deliberation, the Association has entered into a conditional contract to purchase

its own premises, from which we could operate the various activities of the Association more effectively

and efficiently.

Following the resignation of Ms Katie Hodson-Thomas, the Board embarked on an extensive search for a

new CEO. I am pleased to announce that the Board has appointed Mr Simon Glossop as the CEO of the

Association starting 16th July 2012.

We face the future with confidence and through the provision of well planned and executed services,

promotions and activities, with accountability and transparency in all that we do, your Board will ensure

that this Association is the best.

Regards

Jacob Chacko

President

Page 2: CIAWA Newsletter Issue President’s message€¦ · PERTH WA 6000 Caravan Industry Association WA Inc What’s On >>> In this Issue Enclosed in this newsletter ... Cannington subject

Issue

Staff Summary

staff

Appointment of Events & Marketing Manager

Sandy Drew (left)

Rebecca Chou (mid)

Gina Cowan (right)

Our former CEO Katie Hodson-

Thomas resigned on the 26 April

2012.

Since this time the Board has

pursued an extensive search for

the best candidate for the

position of CEO and we are

pleased to announce that

Mr Simon Glossop has been

appointed and will commence

his position on the 16 July 2012.

More details on Simon’s

achievements will be published

in due course.

In the interim your Association

has employed Noel Guthrie as

Acting CEO. Noel is the former

CEO of Family Parks and winner

of the Eric Hayman Award for

Excellence in our industry. He

along with Gina, Rebecca and

Sandy are available to assist

you with any help needed.

TheA monthly insight into the ongoing activities of CIAWA

We are delighted to announce the appointment of Gina

Cowan to the newly created role of Marketing and Events

Manager. Many of you will already know Gina from this

year’s Perth Caravan & Camping Show and with over 10

years’ experience in marketing and events she is sure to be

an asset to the organisation.

Gina will be working on a wide range of activities over the

forthcoming months including the Goldfields Caravan &

Camping Show, the CIAWA’s 50th Anniversary Gala Dinner

plus our nomination into this year’s Tourism WA Awards. She

will continue to work on the Perth Caravan & Camping

Show and will be providing regular updates on the

CIAWA’s marketing and events campaigns to all members.

You are welcome to contact her directly on

[email protected] .

Staff picture >>>

Page 3: CIAWA Newsletter Issue President’s message€¦ · PERTH WA 6000 Caravan Industry Association WA Inc What’s On >>> In this Issue Enclosed in this newsletter ... Cannington subject

Exhibitor Kit!

Put the date in your diary

now as it’s sure to be

another great event!

Expressions of interest for

sites at this year’s show

will be sent out to

members towards the

end of August.

More shows >>>

2012 Goldfields Caravan & Camping Show The 2012 Show is back once again on the 1st & 2nd

September 2012 at the Kalgoorlie Boulder Race Club. This

year it will be held in conjunction with the Coolgardie Cup

Day.

Prospectus will be sent out in due

course for participating exhibitors

With visitor numbers in excess of

43,000 and a record number of

exhibitors at this year’s Perth

Caravan & Camping Show, we are

currently looking at ways to improve

upon the Show for 2013 when we

will return to the Claremont Show-

grounds for the 21st – 25th March.

For more information please contact

Gina Cowan- [email protected]

The Association received an overwhelming response to the

expression of interest forms that were sent out to members

and previous exhibitors. With Kalgoorlie’s population close

to 37,000, it will be a great opportunity to showcase your

new models and caravan park features to the visitors to

promote the caravan and camping industry WA has to

offer!

Various CIAWA upcoming shows >>>

2012 Perth Caravan & Camping Show

Therefore if you haven’t renewed your membership yet make sure you get your renewal back to the team by June 30th.

CIAWA Membership

Please don't hesitate to contact Rebecca Chou for membership enquires on [email protected]

2010 Goldfields C&C Show - picture of visitors

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2012 Perth Airport WA Tourism Awards

Various industry shows >>>

2012 Have a Go Day The Caravan Industry Association WA

will be participating at the “Have a

Go Day” on the 14th November 2012

at Burswood Park.

It is an annual event organised by

the Seniors Recreation Council of

Western Australia attracting between

10,000 and 15,000 visitors and its

objective is to encourage over 45’s

to try a number of sporting and

recreational activities and continue

to enjoy these activities by joining

one of the many sport and recrea-

tion clubs catering for their needs.

With the over 45’s being a dedicated

target market for the caravanning

industry, CIAWA believes that there is

a lot of merit in attending the event

to promote the caravanning and

camping lifestyle.

We have booked a larger display this

year which will be manned by the

CIAWA staff and are seeking

expressions of interest from dealers

who wish to display their product on

the site.

For more information please contact

Rebecca Chou, Executive Assistant

on [email protected]

Sponsorship

The Awards will be held at Burswood

Entertainment Complex on the 10th

November 2012, bringing together

WA’s finest tourism organisations for a

gala function where this year’s award

winners will be announced.

Last year CIAWA members, Middleton

Beach Holiday Park won the Gold

medal in the Tourist & Caravan Parks

Category followed by BIG 4

Beachlands Holiday Park who picked

up Silver and Peppermint Park Eco

Village who won Bronze. Furthermore

Global Gypsies won Gold in the

Adventure Tourism Category.

CIAWA are sponsoring the Tourist &

Caravan Parks Category this year and

we wish the best of luck to all our

members who are taking part in the

awards.

Nomination

That’s right, we’ve decided to go for it

ourselves this year and will be nominating the

2012 Perth Caravan & Camping Show for the

Festivals / Events Category of the 2012 Perth

Airport Western Australia Tourism Awards.

This category is open to festivals and events

that create economic impact within the local

community, attract visitors from intrastate/

interstate, generate regional media profile

and positively promote the destination. With

competition from the likes of City of Perth

Australia Day Skyworks who picked up the

2011 Award it’s a tough act.

Watch this space to see if we make the list of

finalists!

Page 5: CIAWA Newsletter Issue President’s message€¦ · PERTH WA 6000 Caravan Industry Association WA Inc What’s On >>> In this Issue Enclosed in this newsletter ... Cannington subject

Celebration >>>

Board Member Profile

Want to know more about the

Board members?

See next page for full details >

Your Associat ion has

contracted to purchase a

property within the City of

Cannington subject to a

change of use.

It is great news as the

Association will have a

permanent home from

which it can operate its

various activities more

effectively with ease of

parking.

Facilities will be better for our

meetings with members.

New Premises...

CIAWA Annual General Meeting This year the AGM will tentatively be held on 25th October

2012. All members are invited to attend as important in-

dustry information and matters will be discussed. We will

advise you of the venue in due course.

(A) Key Purpose of our Association - why do we exist?

(B) Mission Statement

(C) SWOT Analysis – strength; weakness; opportunities; threats

(D) 5 years on

(E) CIAWA Structure

(F) Resource Requirements

(G) Membership Targets

(F) Financial Direction

(I) Caravan & Camping Shows

(J) Promotion & Marketing

(K) Be recognised by industry bodies & stakeholders as the Peak

Industry Body

(L) Accommodation & Office

(M) Action Plan & Critical Success Factors

(N) Website

A great step forward to be simply the “best”

Your Board of Members in conjunction with BDO Accountants

embarked on and completed a Strategic Plan for the future

direction and growth of CIAWA.

The topics covered were:

50th Anniversary Gala Dinner To celebrate the 50th year Anniversary of the Association we will

be holding a spectacular Gala Dinner on Friday 19th October

2012* at Burswood Entertainment Complex.

Guaranteed to be a first-class evening, tickets for members are at

a hugely subsidised price of $100 which includes a drinks

reception, three course dinner with drinks, entertainment

throughout the evening and a disco to round of the night. So dust

off your dancing shoes and put the date in your diary now as this

is a night not to be missed!

*Due to the large interest we received, we have had to change

the date from what was previously advised in the expression of

interest.

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President

Jacob Chacko

Acclaim Parks

A lawyer by profession (25 years), Jacob has been involved in the caravan industry since 1996 and his companies

operate 7 Parks in Western Australia. He has served on the CIAWA Board since 2003 and has been involved in a

number of its Committees. He is currently Chairperson of the Constitution and Governance Standing Committee and

a member of the Finance, Parks and Show Standing Committees. He also serves on the State Conference and

Strategic Planning Sub-Committees.

Besides promoting the industry he has worked on all legislatives matters affecting the industry, redrafted the

Association’s Constitution, and advised on major procedural matters.

Vice President – Parks

Chris Sialtsis

Central Caravan Park

Chris is the owner of Central Caravan Park in Ascot

Perth, together with his wife Ornella. Chris and

Ornella purchased their caravan park 10 years ago

and have been hands on in running their park.

Chris attends the State and National conferences

and is regularly in touch with others members of

the Association. Prior to owning the caravan park,

Chris owned a café and his family owned a kebab

shop so has always been involved in hospitality.

Chris is a past Board member and is very

passionate about our industry.

Vice President – Trades

Richard Raven

Coromal Caravans Pty Ltd

Richard has been involved with the caravan industry for

46 years. Many of those years in his own caravan

dealership. The last 19 years as the National Sales and

Marketing Manager of Coromal Caravans and he has

served on the CIAWA Board for “longer than he can

remember”. Richard is currently the Chairperson of the

Show Standing Committee and has been the Vice

President (Trade) and CIAWA President for a number of

years. Richard has the experience and input which is

valuable to the Association.

Treasurer

Dennis Haughan

Wanneroo Caravan Park

Dennis has owned and managed Wanneroo

Caravan Park since 1999 and has been a CIAWA

Board member for 5 years. He is currently Treasurer of

the Association. Prior to the caravan park business,

he was a career banker with later roles in sales and

business broking.

Donna Cocking

Mandurah Caravan and Tourist Park

Donna owns and manages Mandurah Caravan

and Tourist Park. Donna is a former President of the

Association and has been a Board member for

many years. She is also the Chair of the Peel

Chamber of Commerce and has a strong interest in

the economic and tourism development of the

Peel region and has a passion for tourism and

training.

Craig Kenyon

Fleetwood Lifestyle Products

Craig is the Sales and Marketing Manager for Fleetwood

Lifestyle Products. Prior to joining Fleetwood Craig held

various senior management positions both in manufacturing

and retail including a thirteen year tenure at a division of

Pacific Dunlop. He also serves as a new member on the

Executive Board of Legacy and is involved in supporting and

volunteering for various charity events throughout the year.

He is currently enrolled at Curtin Business School studying for

a Masters Degree in Marketing.

CIAWA Board Members

Board Members

Trevor Brown

Discovery Parks

Trevor has been involved in the industry since 1986. He

has managed caravan parks in the Kimberley, North

West and metro areas and is very passionate about

tourism. He is currently the regional manager of Discovery

Holiday Parks. Trevor has served on the CIAWA Board

previously and is a member on the Caravan Parks and

Camping Grounds Advisory Committee for the Minister

for Local Government.

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Dale Wood

Park (Australia) Business Consultants

Dale Wood is a director of Park (Australia) Business

Consultants. Park Australia are specialist in the

Design/Planning & Business Management of Caravan

Parks. Dale is a Licensed Real Estate agent in WA, SA,

NT, & Victoria he has specialised in the sale of all

businesses relative to the caravan park industry for

over 20 years.

Dale is in his second year on the Board & is currently

Chairperson of the Training Standing Committee & is

a member of the Governance, Convention & New

Premises Committees.

Steve Suttie

Kent Corporation

Steve has been involved in the manufacture of

overnight accommodation of chalets and cabins

for tourist parks in Western Australia for over 20

years. He was a major contributor to the now

flourishing park home estates during the nineties.

In 2000 he founded Kent Corporation supplying the

industry quality cabins with service and reliability.

Proven today by a 10 year repeat business,

working with park owners to develop their parks for

their best returns.

Craig Robins

Peppermint Park Eco Village

Craig has had over 25 years of business experience

and heads the family’s investment company which

includes Peppermint Park Eco Village, a large Big 4

Park in Busselton. Craig has been directly involved in

this business for six years and has been instrumental in

its success. Craig has served on the Board for two

years and wishes to continue helping an industry he is

passionate about.

Brad van Hemert

Fleetwood Corporation

Brad has been involved in the caravan and camping

industry for 32 years. He is the CEO of Fleetwood RV

Manufacturing , responsible for the following business

in Australia and New Zealand - Coromal Caravans,

Windsor Caravans, Camec and Flexiglass Pty Ltd.

His experience includes caravan and camping

equipment both at a wholesale and retail level, as

well as caravan repair centres, caravan dealerships

and caravan manufacturing.

George Williams

Parkland Winnebago

Married with 3 children and 2 grandchildren,

George is the General Manager of Parkland

Winnebago. George has been in the motor industry

for 21 years with the last six of those years in his

current role. He plays the guitar, appreciates good

music and is a keen Aussie Rules fan. He thoroughly

enjoys being involved with and having every day

contact with people on the wrong side of 50.

He has been on the Board for the last two years.

Brett Workman

Dometic Australia Pty Ltd

Brett is employed by Dometic Australia as Sales

Executive RVOE/RVAM for the past two years.

Previous to Dometic Australia Brett obtained

extensive experience within the caravan and

leisure industry. This experience has enabled him to

build relationships and knowledge that will be ben-

eficial as a Board member of the WA Caravan In-

dustry Association.

Page 8: CIAWA Newsletter Issue President’s message€¦ · PERTH WA 6000 Caravan Industry Association WA Inc What’s On >>> In this Issue Enclosed in this newsletter ... Cannington subject

Social media updates >>>

CIAWA will be introducing a new modernised website with user

friendly functions for both members and consumers. With significant

updates and features the new format will not only make the site

easier to browse and search, but provide you with helpful links and

other resources to enable more involvement.

The Special Deals Page is an opportunity for all members to

participate as it is a free of charge promotional tool for your

business. The page will be updated quarterly therefore please don’t

hesitate to let us know of any special deals that you are running in

August.

The specials get updated quarterly and an email will be sent to all

members prior to the end of the current quarter asking for specials

valid for the following quarter.

Our Facebook page is the

ideal platform to share

experiences and connect

with followers. Please hit

the LIKE button on

facebook.com/caravanwa

and get involved today!

Let’s become FB friends !

>> Financial Report ...

It’s been a very busy time in the office. Thank you all for your patience and

understanding with the delay on the refunds of the security deposits. It took

some time to get the banks authorisation on the new signatories on the

bank accounts to allow the payments to proceed. This was an interruption

we didn’t expect and do apologise if it has caused you any

inconvenience.

The renewals of the memberships are progressing nicely with all invoices

forwarded and approximately half of the payments received. Just a

reminder that Gus Advertising requires all of the memberships to be

financial by the 30 June 2012 to allow the advertising in the 2012-13

Caravan and Camping Guide to proceed.

At the beginning of June we were audited by Anderson Munro and Wyllie

who found that the Association had complied with all relevant

bookkeeping standards and requirements and no corrective actions were

required. Attention was drawn to the format of the asset register and

changes have been made to the register to comply with the auditors

recommendations. The Association remains in a healthy financial position

due to the diligence of The Board and is well postured to fund its ongoing

activities and maintain its investments for the future.

Facebook Fan Page New Website &

Please contact

Accounts Manager,

Sandy Drew for any

financial enquires [email protected].

au