CIM Introductory Certificate in Marketing AUTUMN 2012

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Why choose The Marketers’ Forum?

¡  Join the best "Established in June 2004, the Marketers Forum Ltd (TMF) has quickly established an outstanding reputation for innovation and excellence. You will be joining like-minded ambitious marketers who also strive to be the best.

¡  Ethos "You are treated as professionals rather than students.

Your tutors are selected for their current industry experience and a love of teaching.

Your courses are designed to fit your lifestyle requirements as well as your career development needs.

¡  Comfort and Convenience

The Introductory Certificate programme is currently delivered in Charing Cross and Bromley.

All centres have been carefully selected for their comfort, with state of the art training rooms and air conditioning. Tea, coffee and the essential (sugar-hit) biscuits are included.

¡  Exceptional pass rates – We have achieved 18% above national average pass rates since starting in 2004 and 100% in the Introductory Certificate.

¡  Keep ahead of your competition - Free Masterclass sessions from leading industry practitioners' throughout the programme.

Quentin Crowe Managing Director

Just a quick email to say

thank you for all your support and help last year! I

thoroughly enjoyed the courses and teaching style at

the Marketers Forum and I wish you all the best for the

future.

Kevin Broome Marketing Manager South West Trains

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ü  The Chartered Institute of Marketing (CIM) Introductory Certificate in Marketing gives you practical skills and knowledge"

ü  It answers the question: What is marketing? But it also aims to develop knowledge and skills for delegates who are working to support others in basic marketing tasks."

ü  This qualification is aimed at those who are interested to find out more about marketing, whether they are in a job that involves marketing or not. It provides information about what marketing is and aims to develop knowledge and skills for people who are working to support others in basic marketing tasks.

ü  If you are serious about a career in Marketing then the CIM is a qualification the industry will demand you have.

Why choose the course?

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Course Overview & Delivery

¡  There are 2 course units for you to complete to obtain the CIM Introductory Certificate

l  What is Marketing? – 1 hour online test

l  Understanding Customer Relationships - Assignment

¡  The course is structured so that you are only required to attend one evening a week and study one unit at a time. This enables you to complete the whole programme in 6 months

The CIM Introductory Certificate is offered part-time and consists of 1 online test and an assignment.

Examination – you will attend 6 sessions for What is Marketing and have access to an online mock test for exam prep purposes.

Assignment– you will attend 6 sessions for Understanding Customer Relationships. You will be required to complete tasks within the assignment brief outside of taught sessions.

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Timetable "

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Prices (valid until 30th September 2012)

Purchase the complete course of both modules to receive a DISCOUNT!

Ex VAT Incl VAT

Whole Course ( 2 x modules ) £1100 £1320

TMF Administration & Registration Fee £100 £120

OR Pay as you go - Individual units (each)

What is Marketing? (Exam) £650 £780 Understanding Customer Relationship (Assignment) £650 £780 " Additional costs You will also need to register with the Accredited Body the Chartered Institute of Marketing www.cim.co.uk CIM – Annual membership (VAT exempt) £140.00 Exam Fees per unit (VAT exempt) £55.00 Assignment Fees per unit (VAT exempt) £55.00

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Frequently asked questions

¡  How do I book? Go to www.themarketersforum.co.uk and complete the online booking form

¡  What are the Entry requirements for the CIM Introductory Certificate?"This is an 'open' qualification, which means you do not need any previous qualifications or marketing experience. However, if you are

working or have some business experience, this will certainly help you put your learning into context.

¡  When are the Registration Closing Dates?"The closing date for registration with the CIM is 5th October 2012 for the December 2012 assessment sessions.

¡  You can register for the course at The Marketers Forum anytime before the course commences. Class sizes on average are approx 15 delegates

and it is advisable to book as soon as possible to secure your place.

¡  What if I am being Sponsored by my employer? "If you have a sponsor for your course we can arrange for the invoice to be forwarded directly to them. Payment is required within 14 days or the start of the course whichever is sooner.

¡  Does TMF offer an Easy Payment Plan? "If you are self-funding we require a £200 deposit upon submitting an

online booking form and then the remainder of your course fees will be split over six equal monthly instalments. There is no charge for this service but penalties will be applied for late payment of instalments.

¡  What if I want to defer?

Courses are like airplane tickets, once it has started, your seat cannot be resold. However, in special circumstances (such as family bereavements), allowances can be made at the discretion of the course

director.

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TMF Contact Details

Main Office Address: The Marketers' Forum Group The Bridge 12-16 Clerkenwell Rd

London, EC1M 5PQ Tel: 0844 272 5837

Twitter: MarketingLondon Website: www.themarketersforum.co.uk

Office Contacts: Sarah Blackshaw

Marketing / Enquiries / Administration / Website sarah@themarketersforum.co.uk Carl Jones

Operations / Accounts / Enquiries carl@themarketersforum.co.uk Abby Beckley

Enquiries / Administration / Accounts abby@themarketersforum.co.uk