City of Waynesboro

Entrance Corridor Design Guidelines

1. Rosser Ave.2. West Main

St.3. Ivy St.4. Delphine

Ave.5. East Main

Street6. I-647. Broad St.

The Entrance Corridors

New Entrance Corridor Regulations in Zoning Ordinance are limited:

-> Establishes 95- foot Maximum Setback

-> Regulates the massing of buildings over 60,000 square feet

Why Guidelines for Entrance Corridors

Why Guidelines for Entrance Corridors

1. Aesthetic improvements supports economic redevelopment.

• Promotes tourism

• Entrance Corridors make critical first impressions

on business prospects.

2. Increases in property values.

3. This is where we live… Attractive streets are important to our quality of life.

4. Establishes goals for (future) implementation plans.

5. Enables citizens, staff, and decision makers to evaluate development proposals and plan for public projects.

Outside the Right of Way

Within the Right of Way

“Built Form”

“Street Components”

Right of Way

Right of Way

Coordinating Public versus Private

Commercial

Residential

Street Components

Built Form

Coordinating Public versus Private

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Way

Built Form Types

1. Suburban Highway Commercial Form

2. Suburban Mixed Use Form

3. Urban Mixed Use Form

4. Residential/ Office Form

5. Residential Form

6. Interstate Form

The West End Retail Area

West Main Street Area

Delphine/ East Main Street Area

Rosser Avenue near West Main Street

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in

Inte

nsi

ty

“Fronting” versus “Backing”

Suburban Highway Commercial Form “Must protect and promote our success…”

Unified building design

Excessive parking lot

Articulated building design

Landscaped parking lot

95’ maximum building setback

Provide landscaped screening for front parking

Add street trees

Provide high quality signs

Suburban Highway Commercial Form “Must protect and promote our success…”

Suburban Highway Commercial Form “Must protect and promote our success…”

Wayfinding Signage

Suburban Mixed Use Form “What was… Transformed into what could be…”

Urban Mixed Use Form“ Must redevelop to revitalize…”

Residential Office Form“Thoughtful conversion…”

Encourage reuse of existing vacant single family houses as professional offices or small businesses

Add screening to reduce the impact of front parking

Use street trees to form a unified streetscape.

Use landscaping to reinforce the importance of key locations.

Allow office and neighborhood uses that maintain residential scale and quality.

Reduce the visual impact of mass of building.

Locate building closer to street with parking at side or rear

Residential Form “Maintaining our Neighborhoods”

Interstate 64 Form“How do we want to be viewed?”

Improvements within Right-of-Way

Street Components:• Lane Configurations• Landscaping• Signage (Public & Private)• Wayfinding Signs• Sidewalks• Access Management