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portfolio

portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

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Page 1: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

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Page 2: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

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Page 3: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Mackintosh Saddle & TroutBrief: CI for a working farm that was ideally set up to run as a B&B for weekend retreats.

Concept: Driven by the heritage of the client, this was styled to feel like a hunting lodge in the Scotish Highlands

Page 4: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Mackintosh Saddle & Trout Flyers and ads showing Brand

Page 5: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Limpopo LodgesBrief: Create CI including logo design for a private game odge.

Page 6: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Nyosi BeeBrief: Create CI for a childrens clothing brand.

Concept: The idea of kids being “BUSY BEES” with a very earthy modern twist.

The brand was born from a community project that was created to uplift and support a local community.

Page 7: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: cocoa bean lifestyle emporiumBrief: Update the brand including the logo and brand elements

Concept: Based on a retro styled living room of the 70’s

Page 8: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

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Page 9: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: LaTala RestaurantBrief: Update the look & feel of the menus.

Concept: Create menus that reflected the new look & feel of the restaurant. Paying attention to the bush that surrounded it.

Page 10: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: MANCOSABrief: Update and publish prospectus and brochures for the various courses that MANCOSA offer

Concept: Create a mix between conservative business and progressive ideas

Page 11: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: MANCOSABrief: Update and publish prospectus and brochures for the various courses that MANCOSA offer

Concept: Create a mix between conservative business and progressive ideas

Page 12: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: TALA Private Game ReserveBrief: Ads for conference facilities

Concept: Use the texture and multi layering present at the venues and trans forming those into visual ideas.

Page 13: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Compendium InsuranceBrief: Policy Wording document design layout & formatting

Concept: Creating a policy document that is more “USER FRIENDLY” & easy to read. A more visual approach was taken.

Page 14: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Hardwood HouseBrief: Design & Create brochures that captured and enhanced the brand.

Concept: Reflect the “COLOURS OF NATURE” through the wood itself. Taking the rich earthy colours and using them to build a warm and cosy feeling.

Page 15: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Hardwood HouseBrief: Create supporting ads and marketing materials .

Concept: Reflect the “COLOURS OF NATURE” through the wood itself. Taking the rich earthy colours and using them to build a warm and cosy feeling.

Page 16: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Wild At HeartBrief: Create a sub brand called “WILD ADVENTURES”

Concept: The idea was to play on the idea of a travelers adventure journal. Pictures added each time a new adventure is had.

Page 17: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Wild At HeartBrief: Create a sub brand called “WILD ADVENTURES”

Concept: The idea was to play on the idea of a travelers adventure journal. Pictures added each time a new adventure is had.

Page 18: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Compendium Insurance Brokers

Page 19: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

Client: Cafe Blu PeppaBrief: New menu for re-launched Cocktail Bar

Concept: Create a menu that reflected the decor of the restaurant & cocktail bar

Page 20: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

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Page 21: portfoliomedia.withtank.com/810292e18b/russell_roth_portfolio_2015_a.pdf · Client: Mackintosh Saddle & Trout Brief: CI for a working farm that was ideally set up to run as a B&B

insurance brokers