Consulate Generalof the Republic of Korea in New York

KOREAN STARTUPS H O W C A S E

Friday, April 24, 2015 @ 1:30PM-10:00PMMicrosoft | 11 Times Square NYC

H O S T E D B Y

S P O N S O R E D B Y

EVENT ORGANIZING COMMITTEE MEMBERS

CLOSING STATEMENT & KSSNYCORGANIZING COMMITTEE MEMBERS

the end the beginning

CLOSINGWhen Psy's "Gangnam Style" took the world by storm, all Koreans had one thing in mind: We've had Psy all these years and only now the world is catching up to K-Pop!

Similar things could be said about Korean tech startups. Before Facebook, Korea had Cyworld. Before WhatsApp, Korea had KakaoTalk. Before Spotify, Twitch, and Google search engine, Korea had Bugs Music, AfreecaTV and Naver, respectively.

With President Park's Creative Economy initiatives, Korea's startup ecosystem has revived and its entrepreneurial spirit has taken a new turn. Google's first campus in Asia opened in Seoul just this month and Israel's largest VC fund Yozma Group chose Seoul as its first Asia office in 2014. Also, if you didn't know already, Bloomberg Business chose Korea as the world's most innovative country for 2 years in a row!

With such strong backings from the government and private sector, hundreds of inspired yet disciplined Korean founders are taking their products, technologies, and businesses to the world stage. New York is becoming one of the hubs for the gathering of the best and brightest Korean entrepreneurs.

The Korean Startup Showcase NYC is only a beginning. KOTRA, KSE, World-OKTA NY, and GORI hope to continue to host these events in the future and provide a platform for those daring entrepreneurs to present the next big thing. Now it's New York's turn to catch up to them! Thank you all for coming!

-Event Chair

KOTRASung Wook Cha, Director, KOTRAJoseph Juhn, Esq., IP-Consultant, KOTRA (Event Chair)

KSESang Lee, President, KSE / Founder, DarcMatter (Event Co-Chair)Grace Kim, VP, KSE / Brand Director, DarcMatter (Event Co-Chair)James Suh, Co-Treasurer, KSE / Business Development, DarcMatterMatt Shampine, Director of Business Development, WeWorkShin Hwang, Co-Treasurer, KSEWalter Hong, Secretary, KSEDavid Kim, Director, KSE

World-OKTA NYJae Gon Yoo, President, World-OKTA NY / Product Liability, Samsung Electr. America (Event Co-Chair)John Ahn, Business Dev., World-OKTA NY / Licensed Real Estate Salesperson, Douglas EllimanGina Huh, VP, World-OKTA NY / Supervisor, Anchin, Block & Anchin LLPHojoon Jon, Past President, World-OKTA NY / Marketing Design Manager, Inc. Media

GORIDJ Moon, Executive Director, GORI / US Director, JocoosJi Sang Chung, Associate Director, GORI / CEO, Esso StudiosAngie Heo, Program Manager, GORI / ArchitectEsther Lim, Program Manager, GORI

Design by Esso Studios

SCHEDULE

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SESSION I

2:00

2:35

3:15

3:25

3:35

4:35

5:405:45

6:0010:00

[TRACK 1] STARTUP 101 LEGAL WORKSHOP

Entrepreneurs Panel / Startup ShowcaseSESSION II

WINNER ANNOUNCEMENT & CLOSING REMARK

NETWORKING AT SKY ROOM ROOFTOP LOUNGE*

* Sky Room is located at 330 W 40th St, New York, NY 10018 (on 40th between 8th and 9th Ave)

McGuireWoods LLPSafet Metjahic, Esq. // Sean Kim, Esq.{Intellectual Property and Business Formation}

J Global Law - Judy Chang, Esq.{Visa options for Aspiring Korean entrepreneurs}

Wilson Sonsini Goodrich RosatiHans Kim, Esq. // Sumin Kim, Esq.{Capital Raising & Real Case Studies from Silicon Valley}

Panel: Careers in StartupsDavid Lee – Director, &Beyond (VC)Eileen Lee – COO, Venture for America

[TRACK 2] CAREERS IN STARTUPS

Opening Remarks Tai Sik Lee, President, KOTRA North America Head OfficeHon. Gheewhan Kim, Consul General of the Republic of Korea in New YorkSponsors and Host introduction by Joseph Juhn, Esq., KOTRA NY

Entrepreneurs PanelEugene Chung - Founder, Penrose // David Joo - CEO, KnowReKaren Moon - CEO, Trendalytics // Tim Hwang - CEO, FiscalNoteModerated by Sang Lee, President of KSE and Founder of DarcMatter

Korean Startup Showcase5 Startups (7 min. pitching + 3 min. Q&A)Cream // MathCloud // Gumdrop Delivery // Soko Glam // Tangram Factory

NetworkingSESSION III

8th

Ave

42nd St

41st St

40th St

9th

Ave

Microsoft

Sky Room

KOTRAKOTRA (Korea Trade-Investment Promotion Agency) is a state-funded trade and investment promotion organization

operated by the Government of the Republic of Korea. KOTRA was established in 1962 as a national trade promotion

organization. Since then, it has facilitated Korea's rapid export-led economic development through various trade promotion

activities such as overseas market surveys, business matchmaking, foreign investment procurement and most recently,

startup assistance initiatives. Currently, KOTRA maintains 123 offices in 82 countries. KOTRA New York serves as the Head

Office of North America overseeing 7 other regional offices in the US and 2 offices in Canada. - www.kotranyipdesk.com

KSEKorean Startups & Entrepreneurs (KSE) is a 501(c)(3) non-profit organization seeking to cultivate and develop the

technology startup ecosystem in the United States, particularly involving Korean-American and South Korean founded

companies. Headquartered in New York City's Silicon Alley, KSE fosters the Korean tech community by providing unique

opportunities for prominent entrepreneurs to share their experiences in fire-side chats, startup pitch events, educational

seminars and scholarships, and exclusive networking and social events. KSE also leverages its governmental, financial, and

organizational relationships to expand markets and opportunities to and from the U.S. and South Korea, seeking to benefit

relationships on both sides of the Pacific Ocean. - www.meetup.com/NYC-Korean-Startups-Entrepreneurs

OKTAWorld-OKTA is the largest Korean business network organization consisting of 135 chapters in 68 countries. Members

include many CEO's and business leaders around the world. Among all 135 chapters, OKTA-NY was the very first chapter

that started Next Generation program in order to follow the footsteps of those successful CEO's and leaders. It is OKTA-NY's

mission to "Inspire, Educate and Connect". OKTA-NY started GBS (Global Business School) program to accomplish such

mission, and offers approximately 10 seminars and networking events every year to inspire and educate its members, and

allow them to connect with each other. Become a member(OKTA NY Jr.) and connect with like-minded young professionals

around the world. Please contact us at ny.okta.junior@gmail.com / okta.net

GORIGORI (고리) is a social networking club that believes in the power of connection. Founded in 2011, GORI's vision is to bring

together passionate and inspired young Korean professionals from various walks of life to serve the Korean community

through specially customized networking events.

GORI has hosted over 50 networking events for the Korean and Korean-American professionals in New York City, Boston,

and Washington DC and now boasts over 1,500 membership. GORI plans to expand to Toronto, Canada later this year for its

first international event and is also preparing to host its first “GORI Job Festival” designed to help Korean students and job

seekers find their dream job. The event is to be hosted in NYC in October 2015. - www.gorisocialclub.com

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HOSTING ORGANIZATIONS

PITCHING STARTUPS &WORKSHOP SPEAKERS

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David LeeDong-Hoon David Lee is currently an Investment Director and a founding team member at &Beyond, an enterprise building and investing firm. He focuses on making early stage investments in innovative US startups that have strong potential to succeed in Asia, while also working with more established companies that are interested in expanding to Asia. Prior to &Beyond, he was a Strategy Consultant at Bain & Company NY, and the European market Product Roadmap Champion as well as product manager of famous mobile phones like LG Shine and Prada Phone by LG. He has also spent time at startups that later became unicorns, such as Coupang and Nexon. David holds an MBA from Harvard Business School, and a BBA from Yonsei University.

Eileen LeeEileen, a born and raised New Yorker, graduated from Columbia University with a degree in economics. After college, Eileen signed up for a consulting gig at Accenture where she jet set on a weekly basis for over 5 years. Seeking something that she could truly build from the ground up, Eileen left to find greener pastures. Enter: VFA. As its first official employee, Eileen has been actively involved in defining VFA’s mission, core values and culture. Overseeing operations, she ensures that VFA runs smoothly and communicates effectively while fostering a healthy, yet competitive, team spirit. Her interests include all things VFA while outside of work she enjoys spin, yoga (in BK woot) and a solid bag of chips. When she isn’t making big hand gestures while talking to the team, you’ll most likely find Eileen busting out a cheesy dance move or two (or three).

DJ MoonDJ Moon is currently Executive Director at Jocoos, which is a Korean tech startup on a mission to develop fun and engaging platforms to help people share, inspire, and reach their long admired dreams through auditioning. He is specifically in charge of the Global Operations and Business Development in New York and Los Angeles. DJ is also the founder of GORI, a premier social club providing networking platforms for young Korean and Korean-American professionals in New York, Boston and Washington DC. DJ’s prior experiences include Consultant at Pfizer and Financial Analyst at Barclays.

PITCHING STARTUPS

WORKSHOP SPEAKERS

Cream | Streetstyle Fashion with a Shop Button | www.creamstyle.comTangram Factory | IOT products and mobile platform in connected fitness space | www.tangramfactory.comGumdrop Delivery | B2B service that outsources delivery for restaurants | www.gogumdrop.comMathCloud | Online math educational software as-a-service | www.mathcloud.netSoko Glam | Most trust Korean Beauty destination with the best selection of products | www.sokoglam.com

JUDGESMurat Aktihanoglu | Managing Director at Entrepreneurs Roundtable AcceleratorJohn Ason | Professional Angel InvestorJoseph Coyne | Principal/VC at Samsung’s Open Innovation CenterHans Kim | Of Counsel at Wilson Sonsini Goodrich & RosatiEugene Chung | Founder of Penrose StudiosBen Sun | Co-Founder and General Partner at Primary Venture Partners

Judy J. Chang, Esq.Judy J. Chang is a California and New York licensed attorney, specializing in the field of U.S. immigration and nationality law. She is also admitted to the U.S. Supreme Court. Ms. Chang is the Founder and Managing Member of J Global Law Group, LLC, a bi-costal immigration law firm with offices in New York, NY, Palo Alto, CA, and Englewood Cliffs, NJ. Ms. Chang is also a regular media contributor and a frequent guest speaker on a variety of legal issues dealing with foreign businesses and immigrants. For her success and leadership in her chosen field, Ms. Chang has also received the 2013 Outstanding 50 Asian Americans in Business Award by the Asian American Business Development Center.

Sumin Kim, Esq.Sumin Kim is an associate in the Palo Alto office of Wilson Sonsini Goodrich & Rosati, where he practices corporate and securities law. He specializes in Entity formation, financing, M&A and IPOs, with a special focus on early startups as of late. Prior to attending law school, Sumin was a semiconductor engineer at NEC Electronics. Sumin earned his BS in Electrical Engineering Computer Sciences at the University of California, Berkeley, and J.D. at Northwestern School of Law.

Hans Kim, Esq.Hans Kim is Of Counsel in the corporate and securities practice at Wilson Sonsini Goodrich & Rosati. He represents technology and growth companies at all stages of development and provides counsel on general corporate matters. Hans also represents companies in cross-border transactions, with a particular focus on Korea and Japan. Hans started his legal career at Paul, Weiss, Rifkind, Wharton & Garrison in 1996 and worked as a corporate associate in their New York and Tokyo offices until 2000. From 2001 to 2005, he worked at Kim & Chang, the largest law firm in Korea, where he advised multinational corporations and private equity firms on their investments and other transactions in Korea. Earlier in his career, he co-founded Digital Eclipse/Backbone Entertainment, one of the original game studios of Foundation 9 Entertainment.

Safet Metjahic, Esq. Safet is a registered patent attorney licensed to practice before the U.S. Patent and Trademark Office (PTO). Safet is the head of the firm's patent prosecution group. He focuses on complex patent litigation, post-grant exparte and inter-parte Patent Office proceedings, patent procurement and portfolio management, including preparation and prosecution, technology transfer, and client counseling. He represents a wide range of clients, spanning from small start-ups to Fortune 100 corporations. Prior to joining the firm in 2007, Safet accrued more than 16 years of experience at the PTO, where he examined patent applications, reissue applications and reexamination applications related to television and facsimile technologies.

Sean Kim, Esq.Sean’s practice focuses on intellectual property procurement and counseling, technology transactions, and portfolio management. As part of his practice, Sean also represents life sciences and other emerging and established technology companies in business organization, corporate finance, and commercial transactions, including capital raising, mergers and acquisitions, and licensing matters. Prior to joining McGuireWoods, Sean worked in an in-house legal department of a multinational technology and consulting corporation where he worked on patent prosecution and commercialization.

PITCHING STARTUPS &WORKSHOP SPEAKERS (cont)

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EUGENE CHUNG | FOUNDER, PENROSE STUDIOSEugene Chung is a founder of Penrose, a studio focused on augmented and virtual reality. Previously, he was

Head of Film & Media at Oculus VR, which was later acquired by Facebook for $2 billion. He served as the

Executive Producer for Lost, the first VR narrative production by Oculus Story Studio. Prior to Oculus, he was

with New Enterprise Associates (NEA) and Pixar Animation Studios. Earlier in his career, Eugene was a

private equity investor at Warburg Pincus and an investment banker at Morgan Stanley. He earned his BS

degree from the University of California, Berkeley, and holds an MBA from Harvard Business School where he

was a Baker Scholar. @eyc

DAVID JOO | CEO, KNOWREDavid is Co-CEO of KnowRe and manages the global operations of the business. He is also responsible for the

Americas and in developing strategic partnerships with other companies. Prior to KnowRe, David worked in

various aspects of finance, including investment banking, prop trading, and sales at Nomura, Goldman Sachs,

and Credit Suisse. David has a BA in Biology from Carleton College.

KAREN MOON | CEO, TRENDALYTICSKaren is Co-founder and CEO of Trendalytics, a SaaS platform that measures consumer engagement with

merchandise trends. With over ten years of experience in retail and technology, Karen worked with companies

across the supply chain - department stores, luxury retailers and independent designers. She started her

entrepreneurial ventures by founding StyleMusée, a visual portal to discover fashion social media by taste

preference. Her previous work experiences include Goode Partners, where she executed the firm’s

investment in SkullCandy (NASDAQ: SKUL), Gap Inc.’s Corporate Strategy group, and Goldman Sachs & Co.

where she executed over $1 billion in technology and media transactions.

Karen holds an M.B.A. from Harvard Business School and a B.A. from UCLA where she graduated Summa

Cum Laude. Her research at Harvard included studies in multi-channel retailing, luxury diffusion brands and

supply chain innovation for emerging designers.

TIM HWANG | CEO, FiscalNoteTim Hwang, 23, currently serves as the Founder and CEO of FiscalNote, creating the next generation of legal

software. FiscalNote has raised $18M+ to date from NEA, Mark Cuban, Jerry Yang, Steve Case, and Renren.

Tim previously served as the President of the 750,000-member National Youth Association and founded the

social enterprise Operation Fly, Inc. for which he was given the Ernst & Young Entrepreneur of the Year Award.

Prior to heading up the NYA, he was elected to serve as a member of the MCPS Board of Education

overseeing a budget of over $4 Billion for 150,000 students and was one of the first field organizers for

President Obama’s 2008 campaign. Tim holds a bachelors degree from Princeton University and is currently

on leave from Harvard Business School.

SUCCESSFUL KOREANENTREPRENEURS

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SPONSORSWSGR | Platinum

WeWork | Gold

Alpine Financial Services Group | Silver

Inc. | Silver

Hanyang Mart | Bronze

Esso Studios | Bronze

COMMUNITY PARTNERSTech for Korea (techforkorea.com)

KALAGNY (Korean American Lawyers Association in Greater New York)

KANA (Korean Association of New York Artists)

Korean Cultural Service NY

The Korea Society

ER Accelerator

Microsoft

BOOTH EXHIBITIONWelcomemat Services NYC

The Korean American Lawyers Association of Greater New York

Nerium international

Why Not Smile

42 Media Corp

Paideia Systems, LLC

SPONSORS &COMMUNITY PARTNERS

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