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[email protected] GigaOM Structure 2011 Cloud Computing Diffusion Techniques for Accelerated Adoption Raman Kannan Executive Coach Independent Consultant [email protected] +1-646-244-4943

Cloud Computing -- Organizational Shift

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What stage is Cloud Computing now? How can you succeed in implementing a Cloud Strategy?

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Page 1: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

Cloud Computing DiffusionTechniques for Accelerated Adoption

Raman Kannan

Executive Coach

Independent Consultant

[email protected]

+1-646-244-4943

Page 2: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

This is a fantastic time to be

entering the business world

Bill Gates

Page 3: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

He thought he lucked out…

• Did he? really…Gates bought DOS for 50K

• Twenty year old today can download an OS for free

• RHAT downloaded one and exited with a whopping IPO!

• You can monetize your idea free of cost – Amzn/free, googleapps

– Reach a worldwide market place using one of the many cloud operators

some totally free, others for less than the cost of pizza per month

Software is free, hardware is free … just your idea and the market place

Consider yourself luckiest so far, to be a tech nerd now…

Page 4: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

Hurry up…!

• Nothing is still anymore

• Gates also said “business is going to change more in the next 10 years than it has in the last 50.”

• With free Cloud offerings, services will now become free – actually old news…

– Video, email, news, market info have been

free for years now

Page 5: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

S Curve: Everett M. Rogers

Innovators pre AMZN – Condor (UWisc 1985)

Early Adaptors – 2007/8

Basecamp

Rosenblatt Securities

Innovators 2006 AMZN2.5%

13.5%

34%

Early Majority – 2010-2013

34%

Late Majority – 2010-2013

16%Laggards – 2013 and beyond

(is it safe out there crowd?)

Page 6: Cloud Computing -- Organizational Shift

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What next?

• Domain Specific Cloud Cooperatives– Entities that cannot afford private cloud

– Industries with very strict requirements• Healthcare

• Science research – genetic, biotech, SETI, NEO search– NASA can store NEO Observation data on a read only cloud– Anyone can experiment and help detect cosmic collision 100 years in advance

• Shared Government Services – Databanks, fingerprint, criminal and other very large databases

• Finance– Regional banks, Credit Card Companies, Actuarial, Credit Rating– Securities firms like Rosenblatt – Cooptition is the word

Neither private nor public! Why Quasi?

Unmet existential industry specific requirements.

Public Cloud Operators do not get it. One size, fits all has never worked

Private cloud is too expensive to bite off on their own.

A few of them will form Cloud Cooperatives

Page 7: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

Financial Industry

• FINRA collects a lot of data already– FINRA can operate such a cloud – why not?

– Members can subscribe and pay for the service

– Members can submit to the FINRA cloud

• Risk Management Utility– Every Firm invests in Risk Management infrastructure – colossal

waste

• market data (grows by GB every day)

– Same data every firm gathers, stores….

• don’t need the iron in the AM

– After close before CEO’s supper – need all the cycles I can get

• Valuation Service – ditto– Imagine the resulting transparency in Valuation & Risk

Management

Page 8: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

Tipping Point – what is it?

• A transactional service that is consumer oriented just like email, youtube– Number Crunching Cloud, Random Number

Generators, why not?

• In motion already? -- Is ICloud it?– as friends and family get comfortable with

– shared music and video libraries – print libraries as well

– DARPA better be working on PetaNet

Page 9: Cloud Computing -- Organizational Shift

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I am a Believer…

How do I go about it?Admittedly skewed by my limited experience in Wall St..

But may be relevant for other industries as well…

Because it worked for me and it is all commonsense…I think it can work – for you too.

How to successfully introduce Cloud Computing?

Page 10: Cloud Computing -- Organizational Shift

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It is the Process! Stupid!

• Cloud Computing is an Organizational Shift

• Not an exercise in the server room!

• Engage Operations, Compliance

– Include Finance as well

• Lead them beyond buzz word/glamour of clouding

– What will they gain?

– What will they give up? Mostly risk taking!

Page 11: Cloud Computing -- Organizational Shift

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GigaOM Structure 2011

Benefits!

– Fail safe/redundancy

• Corporate networks failed

– Cloud based Email service worked!

– Cost benefits

• No more monthly hardware purchase

• Physical limit –

– Our server room -- maxed out on amperes could not add additional servers – no more load.

– Process efficiency – location independent

• Share large datasets over a single medium

Shared vision � Shared responsibility � Firmwide outcomes!

Page 12: Cloud Computing -- Organizational Shift

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Run Trials

• Showcase the utility of Cloud Based Apps– Basecamp or other Cloud Based – project

management tools

– CRM tools

– Google docs

– Highlight• Location independence

• Availability and reliability

Don’t make Clouding a Lewis & Clark expedition. We all admire them!.

Page 13: Cloud Computing -- Organizational Shift

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Scenario

NYSEUS East

Shanghai

100 KB A

nalytics

Market Data100s of GB

US West/CA and Europe

PF Managers - Results

Firms can build global communication

networks! But, Why reinvent the wheel?

Clouds come with location independence.

Page 14: Cloud Computing -- Organizational Shift

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Security

• Do away with login/password

• Everyone uses public/private key based access – much harder to break

• Channels were host/host or host/LAN VPN config – EC2 a node on your network

• VPN automatically brought up only when needed – PM tries to retrieve the numbers or NY

Engineers try to refresh data and so on.

Pay for what is used and for the duration it is used. Address security first.

Page 15: Cloud Computing -- Organizational Shift

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Data and App Design

• Partition data– Public data on cloud (ticks for example)

– Reference data linking customers inhouse

– Customer specific data inhouse

– Move processes/analytics around

• Establish Cloud governance policy– Provisioning and access log

– Audit trail and review

Identify objections and threats – mitigate them at the earliest.

IT must be confident and proficient. You get one shot.

Page 16: Cloud Computing -- Organizational Shift

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Consider Doing!

- Promote Cloud just like you would a database or a xerox/copier machine- Provisioning, accounting, auditing,

disconnecting and monitoring in Real Time- Distribute control, authority, ownership firmwide.

- Maintain a knowledge base of white papers and case studies of success as well as failures, cost benefit analysis – corporate wiki

- Knowledge/Educated communitiesIT as enablers/facilitators not control freaks and turf-guards.

Share the accolades, recognition and bonus if any. This will stop Lone Ranger

Business groups – they will seek and work with IT.

Page 17: Cloud Computing -- Organizational Shift

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Donts!

• Be different this time

– No hype please

• Like SOA or OOA/P paradigm shifts

• Promise what you can deliver

• Stick to the facts and there is plenty

• Under sell and over deliver – manage expectation.

• I/T cannot know everything – be ready to prototype, implement PoC, get professional help

– Badger CISCO and AWS

– Never compromise on security or functional deliverables.

– Be prepared for setbacks/glitches along the way

» Prepare to overcome, don’t be overrun.

Thank you.