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1 1 CMP CMP Technology Technology Steve Weitzner President and CEO June 14, 2006 Get There. With CMP.

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Page 1: CMP Technologyfiles.investis.com/ubm/downloads/2006-06-20.pdf · 6/20/2006  · 13 13 Broad and Deep Content Delivery • Broad-based industry brands provide news and analysis of

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CMPCMP TechnologyTechnology

Steve WeitznerPresident and CEO

June 14, 2006

Get There. With CMP.

Page 2: CMP Technologyfiles.investis.com/ubm/downloads/2006-06-20.pdf · 6/20/2006  · 13 13 Broad and Deep Content Delivery • Broad-based industry brands provide news and analysis of

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United Business Media:Global B2B and News Distribution

• Leading global b2b media company - only focused global player• UBM brings together b2b buyers and sellers, building leading positions– Fast growing geographies– Specific vertical B2B markets

• PR Newswire - global news distribution market leader• CMP - integrated event, print, data & online marketing services

– CMP Technology – global business focused on technology– CMPMedica – global healthcare media – CMP Information – UK based professional b2b media (20 verticals)– CMP Asia – events-led Asian media focused on specific verticals

• Committed to strong financial returns for shareholders

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2005 Revenue by Division

Revenue£m

OperatingProfit

£mMargin

%

PR Newswire 104.1 29.2 28.0

CMP Asia 61.9 17.5 28.3

CMPMedica 106.9 19.4 18.1

24.9

43.0

3.1

137.1

11.0

24.3

-

19.6 **

CMP Media

CMPi

Corporate

Total

225.9 **

177.0

-

675.8

** Excludes share of profits of disposed ofequity accounted investments of £4.6m

* CMP Technology’s 2005 pro forma revenue is £200 (which includes full year of acquisition revenue)

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Strong Financial Returns:Track Record of EPS and DPS growth

16.3p

23.9p

0

10

20

30

40

7.0p

9.0p

12.0p

0

2

4

6

8

10

12

14

16

18

DPS growth: 114%

2002 2003 20042002 2003 2004

Note: 2002 & 2003 UK GAAP, 2004 & 2005 IFRS

2005 2005

15.0p

40.9p

32.7p

EPS growth: 150%

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Source:Source: 2004 pro forma UBM group excluding NOP and legacy television assets and including Exchange & Mart and CMPMedica

Rebalancing Portfolio to Accelerate GrowthRevenue Distribution

22%

16% 15%

46%57%

31%

5% 8%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

2004 pro forma 2005 pro forma

Online

PR Newswire

Events

Print

Underlying actual revenue growth rates - Pro forma 2005

Print: (2.5)%

Events: 9.5%

Online: 24.2%

PR Newswire: 8.7%

Group: 4.7%

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Market Trends

• Audience focus is increasing – Shift from horizontal to vertical sectors– Qualified leads vs. mass market– Analytic ROI

• Events: targeted and global

• Online: migration of spend increasing

• Opportunities in emerging markets: China, India, Brazil, Russia

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CMP Technology

Biggest pureBiggest pure--play bplay b--toto--b technology media companyb technology media company

CMP is the essential information resource for global technology communities. Through our broad and deep portfolio of products and services, we provide guaranteed measurable results for our customers.

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E N T E R T A I N M E N T

MUSIC PLAYERNETWORK

ENTERTAINMENTTECHNNOLOGY

H E A L T H C A R E

CMP HEALTHCAREPUBLISHING CME LLC

H B A & C R U I S E T R A D E S H O W S

T E C H N O L O G Y

COMMUNICATIONSCHANNEL ENTERPRISE

SOFTWAREELECTRONICS APPLIEDTECHNOLOGIES

100 publications 100 publications •• 2.6 million readers 2.6 million readers •• 150 events 150 events •• 80k attendees80k attendees200 websites 200 websites •• 3.6 million unique monthly visitors 3.6 million unique monthly visitors ••

200k attendees NetSeminars200k attendees NetSeminars

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Enterprise & IT Management

IT Solution Providers / Value-Added Resellers

Electronic SystemsDesign & Management

Call Center Management

Game Developers & Industry Professionals

• Microsoft• Oracle• SAP

• Intel• Texas Instruments

• Symantec• Business Objects• CA Applied

Technologies Group

Enterprise Group

Channel Group

Software Development Group

Connecting Sellers to Target Audiences across Technology Markets

Hardware ManufacturersHardware Manufacturers• HP• Dell• Sony

• Cisco• Sun• IBM

Software CompaniesSoftware Companies

TelecomunicationsProfessionals &

Service ProvidersCommunications Group

Component ManufacturersComponent Manufacturers

Communications ProvidersCommunications Providers• AT&T• Verizon

Electronics Group

Software DevelopersIn OEMs, Channel

And Enterprise

BuyersSellers

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Changing Product Mix to Balance Portfolio

% by Media Channel 2003 2004 2005

77% 66%

17%

17%

Events 13% 15% 32%

9%

2006Pro forma

Print 73% 50%

Online 12% 18%

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Revenue Trends

0.0

10.0

20.0

30.0

40.0

50.0

2002 2003 2004 2005

0.0

20.0

40.0

60.0

80.0

100.0

120.0

140.0

160.0

180.0

200.0

2002 2003 2004 2005

CAGR 2002CAGR 2002--2005 (%)2005 (%)Specialized Events 8.3Specialized Events 8.3

Banner Advertising 21.2Banner Advertising 21.2

Custom Publishing 41.9Custom Publishing 41.9

Microsites/Webcasts 74.7Microsites/Webcasts 74.7

PrintPrint

Aggregate Growth ProductsAggregate Growth ProductsGrowth ProductsGrowth Products

CAGR (6.3)CAGR (6.3)

CAGR 18.4CAGR 18.4

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Revenue Growth Strategy

• Build new revenue streams, leverage leading “broad and deep” positions in online, events and print in global technology communities

• Deliver marketing solutions that provide customers with superior return on investment

• Extend international reach into high growth markets

• Acquire online and events companies that strengthen our audience reach or product capabilities

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Broad and Deep Content Delivery

•• BroadBroad--basedbased industry brands provide news and analysis of business and technology

– InformationWeek – 500,000 business technology buyers – CRN – 117,000 solution providers– EE Times – 150,000 electronics industry professionals

• Technical positions target specific vertical nichesspecific vertical niches– Dr. Dobb’s Journal – 120,000 software developers– Wall Street & Technology – 21,226 securities & investment business and IT execs – Embedded Systems Design – 45,000 embedded designers, managers, product purchasers

• Web ties everything together– Breaking news in real time– Archiving technical stories

• Events are where sellers truly meets buyers – Where our customers’ advertising in our print and online publications gets real– Where business happens

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• Independent forum for industry professionals worldwide to share ideas, build skills and learn about latest tools

• Game Developer Magazine – monthly - 34,358 professional game developers

• Gamasutra – 2,000,000 monthly page views• Game Developers Conference – www.gdconf.com

– March 2006 in San Jose, CA– 12,500 attendees– 210+ sponsors (AMD, Intel, Microsoft, Motorola, Nintendo, Nokia, Sony, Sun)

• Conference brand extensions• Serious Game Summit - www.seriousgamessummit.com• Hollywood & Games Summit - www.hollywoodandgames.com

Global Technology Communities: Gaming

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Storage

www.byteandswitch.com

• 650,000 monthly page views• 746,000 storage decision makers

• September 2006 - San Jose• 300 attendees• Sponsors: Isilon, Q Logic,

Brocade

CMP combined resources extend a leadership position

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Security

www.darkreading.com

• 250,000 security decision makers• 200,000 monthly page views

Computer Security Institute• CSINet Sec

June 2006 – Phoenix• CSI 33rd Annual Conference

November 2006 - Orlando

Black Hat• USA 2006 Briefings & Training

July 2006 – Las Vegas • Japan 2006 Briefings

October 2006 - Tokyo

CMP combined resources extend a leadership position

• 200,000 monthly page views• 746,000 security decision makers

www.blackhat.comwww.csi.com

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Small Business

www.smallbizresource.com

• $1 million sponsorship: AMD

• 350,000 monthly page views

• Content exchanges withforbes.com and Entrepreneur

• Partnerships with PR Newswire and Yahoo Small Business

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Integrated Marketing SolutionsAcross CMP’s Audiences, Brands and Intelligence

Brand Awareness

Market Education

Demand Generration

Lead Generation

Community Building

Partner Affinity

Public Relations

Lead Development

Lead Qualification

Sales Motivation

Transactions

Nurture/Develop

Relationships

CustomMedia

CustomEvents

ContractPublishing

DatabaseMarketing

ContentServices

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Integrategraate

Enterprise Mobile Solutions

http://www.wirelesstech.techweb.com/

ResultsSurpassed a lead generation goal for three consecutive quarterly program segments, even as each quarterly goal increasedCumulative delivery of 132% of goalCMP has produced additional Business Case Builder tools for vendors such as Computer Associates, Intel, Wily, Borland and Riverbed

Marketing ChallengeGood Technology wanted to generate awareness and leads for their wireless solutions

Solution “Enterprise Mobile Solutions”Target audience: IT Decision-MakersCMP created an integrated media program under the umbrella theme of Enterprise Mobile SolutionsA dedicated Microsite was created, featuring a CMP Wireless Playbook, Good Technology Whitepapers, TechWebCast and a set of 1 page custom advertorial pages Business Case Builder: CIMS partnered with Good to produce an interactive tool that enables IT Decision Makers the ability to customize their business case for justifying the investment for Mobilizing The WorkforceCombination of custom and branded ads in InformationWeek and Network Computing propelled awareness and response

Consult

AccountablecountabletableAAc

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DSO.comwww.dso.com

Marketing ChallengeValidate and evangelize DSO (Device Software Optimization) as a significant new business philosophy – a concept created by Wind River

Consult

Integrategrate

Solution dso.com and DSO WorldTarget audience: Senior level technical managers. Also key industry players to create “market” around dsoCMP created evangelized through dso.com – a vendor agnostic website that recognizes leaders in DSOWind River positioned as innovative thought-leader through contributor centerBroad awareness created through banner ads, webcasts and e-mail newsletters

ResultsConcept validation: broad community of businesses and associations have embraced dso conceptWind River positioned as dso leaderLaunch: DSO World at EmbeddedSystems Conference, April 2006

Accountablecountable

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Intel Worldwide VoIP Program

USUS ChinaChina KoreaKorea JapanJapan TaiwanTaiwan

Marketing ChallengeBuild Awareness of Intel technology for VoIP SolutionsEducate market on benefit of VoIP Business Application Solutions

Solution Worldwide VoIPTarget audience: Sr. level Enterprise IT Decision Makers in ASMO, APAC (and select EMEA) marketsIntegrated program launched in targeted countries: US, China, Taiwan, Japan, Korea8-page local-language custom inserts across seven publicationsOnline traffic drivers across five websitesSimplecasts translated for five geos

Consult Integrategrate Accountableountable

ResultsProgram launched in AprilEffectiveness research in July

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International Reach in the Markets that Matter

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CMP’s Reach in Growth Markets• Germany - Joint venture with WEKA

– CRN Germany - www.crn-online.de: 36,533 weekly– InformationWeek Germany – www.networkcomputing.de: 50,300 biweekly– Network Computing Germany – www.networkcomputing.de: 50,300 biweekly – RFID Germany

• China– Morningside

• InformationWeek China - www.informationweek.com.cn: 75,000 monthly• InformationWeek China 100

– Joint venture with Global Sources• EE Times China, EE Times Taiwan and EE Times Asia• International IC-China Conference and Exhibition

• India– Joint venture with CyberMedia (India’s largest IT publisher) – Global Services– Jasubhai Digital Media (licensee) – CRN India, NetworkComputing India

• Japan– E2 Publishing Corp licensee - EE Times Japan – www.EETimes.jp: 43,776 monthly– Interop Japan

• Russia (5 licensees)– Interop Moscow– New: Dr. Dobb’s Journal Russia – 5,000 monthly– Publications: Byte, Intelligent Enterprise Russia, Network Computing & Telecommunications Russia, CRN

Russia, MSDN Magazine Russia• Brazil - IT Midia licensee

– InformationWeek Brasil - www.informationweek.com.br: 21,927 biweekly– CRN Brasil - www.crn.com.br: 19,678 biweekly

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Acquisition Strategy

• Deepen penetration of specific audiences

• Diversify product mix

• Add new talent and expertise to company

• Provide new business models that can be adapted for existing businesses

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Acquisitions Strengthen Top Line Growth

CMP Technology $267.3

Black Hat 5.8

TechOnLine 5.2

ICMI 4.5

Light Reading 11.5

$294.3Total

* Excluding discontinued properties

2005 Pro forma Revenue with Acquisitions *

January 2006 – MediaLive and Shorecliff Communications

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MediaLive: Interop

• January 2006 Acquisition• Interop Las Vegas – May 2006

– 18,000 attendees– 375 exhibitors (10% increase)– 74% increase in product

announcements– New customers: IBM, EMC, Microsoft

• 80% re-sign at show• IBM to quadruple commitment

• Interop = International platform– Interop Tokyo – June 2006– Interop Moscow – June 2006– Interop New York – Sept 2006 – Interop Paris

www.interop.com

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MediaLive: Web 2.0 and Voice Con

VoiceCon (www.voicecon.com):• IT professionals integrating IP telephony into their companies• Sponsors: Microsoft, Cisco, Avaya, AT&T, Nortel, Siemens, NEC,

Motorola, Nokia, Verizon– August 2006 in San Francisco - 3,500 attendees - 75 sponsors– March 2007 in Orlando - 6,500 attendees - 120 sponsors

Web 2.0 (www.web2con.com):– November 2006 in San Francisco– “New web” elite forum (VCs and business leaders)– 1200 attendees (sold out last year; invitation only this year)– 15 sponsors (i.e., Google, Yahoo and Microsoft)

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Shorecliff: Emerging Market Events

• January 2006 Acquisition• Shorecliff anticipates hot, emerging market

segments and launches outstanding events

• Expands audience reach into new high growth markets– Broadband Wireless World – April 2006– Tower Summit & Trade Show – April 2006– TelcoTV - November 2005

• International platform:– RFID Germany – March 2006

• Collaboration: InformationWeek, Network Computing and EE Times

RFID WorldRFID World

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CMP Technology:Full Spectrum of Marketing Solutions

IndustryIndustryAccessAccess

TargetedTargetedCommunitiesCommunities

CustomerCustomerSpecificSpecific

Page 30: CMP Technologyfiles.investis.com/ubm/downloads/2006-06-20.pdf · 6/20/2006  · 13 13 Broad and Deep Content Delivery • Broad-based industry brands provide news and analysis of

Appendix

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Managing the Portfolio

New Products– Buyer Connection– byteandswitch.com– Custom Events– darkreading.com– DesignLines– Dr. Dobb’s Journal (Russia)– EE Times Europe– GDC London– Global Services– RFID Applications (Conference)– smallbizresource.com– unstrung.com

Closures/Consolidations– C/C++ Users’ Journal– Digital Connect– IT Architect– Mobile Pipeline– Secure Enterprise – Security Pipeline– Software Development– Storage Pipeline

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Most Effective Branding Vehicles *

29.9%

31.8%

37.4%

37.9%

39.0%

39.7%

39.8%

42.9%

44.6%

50.2%

51.7%

60.9%

Printed directories

Radio

Newspapers

General business magazines

Printed newsletters

Direct mail

Online marketing

TV

Custom publications

Industry-specific / trade magazines

Public relations

In-person events

“How effective are the following marketing tactics at building brand image?”

1-6 Scale: chart reflects the percentage selecting 5 or 6* Forrester Study – June 2006: “The B2B Digital Marketing Shift”

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Most Effective Lead Generation Vehicles *

“How effective are the following marketing tactics at generating qualified leads?”

(Base: 867 US B2B marketers; Source: Forrester Consulting Survey for ABM)

30.7%

31.7%

33.3%

34.6%

35.3%

36.3%

41.3%

42.0%

42.1%

45.4%

47.4%

62.6%

Radio

Printed directories

Newspapers

General business magazines

Printed newsletters

TV

Custom publications

Direct mail

Online marketing

Public relations

Industry-specific / trade magazines

In-person events

1-6 Scale: chart reflects the percentage selecting 5 or 6* Forrester Study – June 2006: “The B2B Digital Marketing Shift”