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Co-funded by the European Union
The challenge of cyber-bullyingCurrent situation and counter-measures
by the Safer Internet Centre Germany
VI. International Media Conference26 – 28 September 2011Balatonalmádi, Hungary
Safer Internet DESebastian Holtz
Co-funded by the European Union
Safer Internet ProgrammIntroduction
Sebastian Holtz | VI. International Media Conference | 28.09.2011
The Safer Internet Programme aims at empowering and protecting children and young people online by awareness raising initiatives and by fighting illegal and harmful online content and conduct.
The Safer Internet Programme brings together stakeholders who can contribute to make the Internet safer: it funds, in particular, a network of NGOs active in the field of child welfare online, a network of law enforcement bodies who exchange information and best practices related to criminal exploitation of the Internet in dissemination of child sexual abuse material and a network of researchers who gather information about uses, risks and consequences of online technologies for children's lives. Industry-regulation is also encouraged.
Co-funded by the European Union
Safer Internet Centre GermanySegmentation
Sebastian Holtz | VI. International Media Conference | 28.09.2011
Awareness CentrePromoting media literacy / awareness raising
Hotlines
Helpline
Reporting illegal content
Counselling centre for children, young people and parents
Co-funded by the European Union
Cyber-bullying is the term used to describe the
intentional insulting, threatening, humiliation
or harassment of others using modern
communication technologies.
Cyber-bullyingDefinition
Sebastian Holtz | VI. International Media Conference | 28.09.2011
Co-funded by the European Union
Cyber-bullyingCharacteristics of cyber-bullying
Sebastian Holtz | VI. International Media Conference | 28.09.2011
Web 2.0 and mobile phone functionalities enable
perpetrators
permanently (24-hour invasion of private life)
and anonymously to create new bullying content and
make it accessible for others.
Victims of cyber-bullying content gain knowledge
at a late stage or never.
Online available and spreaded content (via mobile
phone) is very difficult to control: Within a short
time period, thousands of people may see it, save it
and make it available online again.
Co-funded by the European Union
Cyber-bullying
FlamingHarassment
Denigration
Impersonation
Outing and Trickery
Exclusion
Cyberstalking
Cyberthreats
Willard (2007)
Cyber-bullyingCharacteristics of cyber-bullying
Co-funded by the European Union
Media used in the context of cyber-bullying:
Source: Study on cyber bullying among school children, by University of Koblenz-Landau (ZEPF) in 2007
Cyber-bullyingMedia used
Co-funded by the European Union
Mobile phone:• Making repeated anonymous
calls and sending cruel messages (incl. threats, intimidation, insults)
Instant Messenger:• Sending cruel messages, images
or videos• Using a different account to send
malicious messages to the list of contacts
Cyber-bullyingMedia used
Co-funded by the European Union
Chatrooms Sending cruel or threatening anonymous
messages Groups, which deliberately ignore certain
persons Making friendships under false pretences
(in order to obtain personal information -> possible consequences: blackmail, libel)
E-Mail Sending cruel or threatening messages Sending unsuitable content (incl. videos,
images or even computer viruses)
Cyber-bullyingMedia used
Co-funded by the European Union
Video sharing websites: Publishing humiliating videos
about a person Uploading private recordings
after a separation in order to humiliate
Social network sites:• Writing cruel comments about
images or on pinboards• Creating a fake profile and
pretending to be a certain person, e.g. to cheat or humiliate someone
Cyber-bullyingMedia used
Co-funded by the European Union
Co-funded by the European Union
Cyber-bullyingProblems in communities
„There have been insults or wrong facts about me in social communities:“
Co-funded by the European Union
Cyber-bullyingProblems in communities
“Do you know anybody who has been bullied within your circle of friends?”:
Co-funded by the European Union
Cyber-bullyingWho are the perpetrators?
Study (2007) of the “Centre for Empirical Pedagogy Research” at the University Koblenz-Landau
Mostly schoolmates have been identified as perpetrators
Co-funded by the European Union
Klicksafe.deAwareness raising strategies by klicksafe
Co-funded by the European Union
Produce publications: e.g. Creation of guidelines on privacy protection settings within social network sites
Being proactive: Cooperation and regular consultations with social network sites provider in Germany
Build knowledge: Online/Offline seminars for teachers, parents (CT4P), multipliers on how to deal with cyber bullying (preemptive measures, counter-measures)
Counter measuresWhat klicksafe does
Co-funded by the European Union
Informing about the phenomenon „cyber-bullying“
Informing about and explaining safety measures
Informing about what persons concerned can do (how to contact service providers, block contacts)
Advising about alternative possibilities for consulting and assistance
Counter measuresRaising awareness – building knowledge
Co-funded by the European Union
• For teachers teaching kids > 7th grade
• Six lesson sheets• Content:
– What is cyber-bullying? – Cyber-bullying at school – How to deal with cyber-bullying? – What to do if you are affected– What does the law say?– How do I contact service
providers?– Where do I find help– Links and further reading
Counter measuresRaising awareness – Cyber bullying teaching module
Co-funded by the European Union
https://www.klicksafe.de/materialien/index.html
Cyber-bullyingRaising awareness – Guidelines for social networks
Co-funded by the European Union
Social CommunitiesNovember 2009
Data ProtectionFebruary 2010
Cyber-bullyingTeaching Modules
Co-funded by the European Union
Handouts for parent-teacher conferences
klicksafe-brochures
Cyber-bullyingTeaching Modules
Co-funded by the European Union
Cyber-bullyingRaising awareness - Website
Co-funded by the European Union
Köszönöm a figyelmet!
Thank you for your attention!
Safer Internet DESebastian Holtz+49 (0)621 52 02 [email protected]
