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CODE VR 70
The new Code VR 70 must be able to perform in both the muddy cyclocross conditions as well as the rough world of downhill mountain biking.
CODE VR 70
USE
PREDECESSOR
When muddy the two large vents on the toe allow water and debris to enter the shoe.
The hard TPU sole becomes slippery on smooth surfaces
often leading to ankle injuries.
During toe off the shoe loses v dramatically.
COMPLIANCEThe Code VR 70 needs to complement the new Giro footwear aesthetic while elevating the Giro New Road apparel program. It also needed to comply with the market’s colors and aesthetic while looking seamless with the entire Giro helmets and accessories categories.
CODE VR 70
IDEATIONAfter many rounds of sketching we finally arrived at a solution that was both elegant and expressive.
CODE VR 70
SOLE DEVELOPMENTI decided to start with a very rough clay version of the sole in order to get my proportions and measurements right. I then took it to CAD.
CODE VR 70
‘15 WEAR
DA 12.05.13 DESIGNER: Giro Design Team
PROJECT: CODE2
S854 CODE 2 SOLE TEXTURE MAP
SANDBLAST 60#MED/HEAVY SANDBLAST
PLEASE ALSO SANDBLAST THE
OF THIS FEATURE (ALL)
HY - 659
CARBON
PLEASE MAKE TEXTURE BREAK ALONG THESE EDGES
‘16 FOOTWEAR
DATE: 06.16.14 DESIGNER: Giro Design Team
PROJECT: PRIVATEER II
PRIVATEER II SOLE REVIEWMODEL:CARBIDE II
SEASON: 2016 Annual
SS X-Factory: May . 2015
BUY READY: March 2015
1st PO May 2015
‘16 FOOTWEAR
DATE: 06.16.14 DESIGNER: Giro Design Team
PROJECT: PRIVATEER II
PRIVATEER II SOLE REVIEWMODEL:CARBIDE II
SEASON: 2016 Annual
SS X-Factory: May . 2015
BUY READY: March 2015
1st PO May 2015
2
3
4
A
A
Please adjust these two edges to follow green line
Please blend geometry into a
single radius.
Please create a shelf
on the rubber
Please note height stays the same.
Please �nish lugs on medial side at the same level as lateral side.
SECTION A-A
SECTION B-B
B
B
‘16 FOOTWEAR DATE: 06.16.14 DESIGNER: Giro Design TeamPROJECT: PRIVATEER II
PRIVATEER II SOLE REVIEWMODEL:CARBIDE IISEASON: 2016 AnnualSS X-Factory: May . 2015BUY READY: March 20151st PO May 2015
‘16 FOOTWEAR DATE: 06.16.14 DESIGNER: Giro Design TeamPROJECT: PRIVATEER II
PRIVATEER II SOLE REVIEWMODEL:CARBIDE IISEASON: 2016 AnnualSS X-Factory: May . 2015BUY READY: March 20151st PO May 2015
5
6
7
Please remove grooves around spike holes.
Please blend lugs as shown.
Please note,this surface bends downward toward the lugs and
does not stop at the lug.
Old
Old
New
DETAILS, DETAILS, DETAILS. Working with Asia is where I spent the majority of my time on this project, ensuring design and details were properly executed in production. Here are some examples on how I communicated with our manufacturers.
CODE VR 70
‘16 FOOTWEAR DATE: 08.26.14 DESIGNER: Giro Design TeamCODE II
MODEL:PRIVATEER IISEASON: 2016 AnnualSS X-Factory: May . 2015BUY READY: March 20151st PO May 2015
PATTERN UPDATES
12. Please update perfs as shown
2.0mm
1.5mm
1.0mm
‘15 FOOTWEAR
DATE: 10.25.13 DESIGNER: Giro Design Team
PROJECT: CODE2
CODE 2
MODEL: CODE2SEASON: 2015 Annual
SS RTS: June 1, 2014
BUY READY: March 2014
RTS: September 1, 2014
PATTERN UPDATE FOR CPR
UPDATE ALL PERFS TO CONVERGE,
THEY ARE NOT ON PERFECT GRID.
SIZE OF PERFS IS GOOD
UPDATE ROCKPRINT SHAPE
ON HEEL
PLEASE UPDATE HEEL TAB SHAPE
TO FOLLOW GIRO STANDARD SHAPE
ALIGN PERFS NEAREST SEAMS TO
BE PARALLEL WITH THE SEAM
‘15 FOOTWEAR
DATE: 10.11.13 DESIGNER: Giro Design Team
PROJECT: CODE2
CODE 2
BLACKKL13 GLASSINE
GLOSS HIGHLIGHT YELLOWSUPRA H P000WHR RP
BLACK
BLACK ROCKPRINT
FLAT BLACK MR2 BUCKLE
HLY ROCK PRINT
HLY ROCK PRINT
BLACK
HLY
HLY
HLY RUBBER
HLY RUBBER
SOLE DESIGN PENDING
ROCK PRINT EQUIDISTANT FROM SEAM
PLEASE UPDATE STRAP SHAPE
PLEASE ADD PERFORATIONSAS SHOWN
SCREEN PRINT AND EMBOSS LOGO
NO EMBOSS LINE
SOLUTIONThe new Code VR 70 is now the top Giro MTB shoe.The rest of the MTB line will draft off the design of the Code.
CODE VR 70
DURABLE ROCKPRINTLightweight non woven protection
where most impacts occur.
ONE PIECE TOEBy eliminating big mesh windows the shoe
becomes more waterproof and comfortable while keeping it cool with breathable microfiber.
TOE TREADThe rubber sole is extended onto the toe giving it
“fangs” for traction when running up a hill.
VIBRAM RUBBER SOLEVibram’s Mont rubber brings grip and durability
preventing slipping when off the bike.